The Role
The Junior PR Account Executive (JAE) will work closely with the PR team to develop and implement communication strategies for clients. This is a junior-level position for someone keen to learn and progress quickly in a fun but fast-paced environment.
Responsibilities
Media / Influencer Relations:
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Support in executing PR strategies for our clients with the support of senior PRs
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Draft press releases, media pitches, and other communication materials
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Supporting the PR team for all day-to-day functions as per Media Release and Alerts drafting
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Story pitching to journalists and editors to bite on your story, Media follow-ups …
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Proactively search for opportunities to showcase/exhibit client projects in relevant media
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Generates media coverage reports and prepares activity recaps or WIPs
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Event coordination and support
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Building relationships with journalists
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Check consistently and report in details, the progress recorded on campaigns
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Monitor media coverage and prepare reports for clients
Relevant Skills/ Aptitude
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Preferably holds a Bachelors degree in Marketing and Communications, or from a hotel school or hospitality school
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Passionate about the F&B and hospitality industry
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Curious, possesses common sense, and eager to learn
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Preferably has a minimum of 1 internship in PR positions within a PR agency or in-house environment; experience with F&B brands preferred
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Attention to detail and dedication to quality
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Excellent written and verbal communication skills in English; Arabic proficiency is preferable
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Outgoing and positive personality
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Strong organisational and project management skills
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Ability to thrive in a fast-paced environment