Marketing Manager

The Marketing & Communication Manager at RIKAS Hospitality Group will lead the development and execution of innovative marketing, brand, and communication strategies across our diverse portfolio of award-winning restaurants, cafés, and beach clubs. This role requires a balance of strategic vision, creative storytelling, and hands-on execution to elevate the Group’s brands, drive guest engagement, and strengthen RIKAS’ position as a market leader in lifestyle hospitality.

Key Responsibilities

Marketing Strategy & Planning

• Develop and implement marketing strategies aligned with brand objectives and business goals.
• Manage annual marketing budgets and optimize ROI on campaigns.
• Oversee brand positioning, identity, and consistency across all platforms.

Content & Digital Marketing

• Lead content creation strategies across digital, social media, PR, and offline channels.
• Work with designers, content creators, and agencies to deliver engaging campaigns.
• Ensure strong presence and growth on Instagram, TikTok, Snapchat, Facebook, LinkedIn, and emerging platforms .
• Leverage SEO, paid ads, CRM, and analytics to optimize performance.

Brand Communication & PR

• Develop communication plans to increase awareness of RIKAS brands locally and internationally.
• Build and maintain strong relationships with media, press, influencers, and key stakeholders.
• Draft and review press releases, announcements, and internal communication pieces.

Campaigns & Activations

• Plan and execute marketing campaigns, restaurant launches, seasonal promotions, and brand collaborations.
• Oversee events, influencer partnerships, and experiential activations to maximize exposure.

Leadership & Collaboration

• Lead and mentor the marketing team, ensuring creativity and high performance.
• Collaborate closely with operations, culinary, and corporate teams to align brand messaging.

Requirements & Skills

• Bachelor’s degree in Marketing, Communications, or related field; Master’s preferred.
• 5–7 years of experience in marketing & communications, preferably within hospitality, F&B, or luxury lifestyle brands.
• Proven track record in managing multi-brand portfolios .
• Strong knowledge of digital marketing, social media, and PR strategies .
• Excellent communication, leadership, and project management skills.
• Creative mindset with a passion for food, lifestyle, and hospitality.
• Ability to work in a fast-paced, dynamic environment with multiple stakeholders.
• Fluency in English required (Arabic or French is a plus).

Why Join RIKAS Hospitality Group?

• Be part of one of Dubai’s most innovative and award-winning hospitality companies.
• Lead marketing across iconic concepts such as La Cantine du Faubourg, Mimi Kakushi, Twiggy, Ninive, Lana Lusa, KYMA Beach, Eugène Eugène , and more.
• Work in a creative, collaborative, and growth-driven culture.