Position Summary:
A leading real estate development firm with a portfolio of large-scale, master-planned communities and mixed-use projects is seeking a dynamic and detail-oriented Junior Marketing Manager to join its growing team. This role supports the strategic execution of marketing initiatives across residential, commercial, hospitality, and innovation-driven developments.
The ideal candidate has strong communication skills, a passion for placemaking and brand storytelling, and the ability to manage multi-channel campaigns with consistency and creativity.
Key Responsibilities:Marketing Campaign Execution
- Assist in the planning and implementation of integrated marketing campaigns across digital, print, social, and experiential channels.
- Support new community and commercial project launches, including branding, collateral, signage, and promotional rollouts.
- Coordinate with internal teams and agency partners to ensure consistent branding and messaging across all platforms.
Digital & Content Marketing
- Manage content calendars and assist with the development of web, blog, and social media content.
- Collaborate on email marketing strategy and execution, including list segmentation, design coordination, and analytics.
- Monitor SEO/SEM performance and support optimization efforts for web properties and campaigns.
Event & Community Engagement
- Support planning and execution of branded events, open houses, and community activations.
- Assist with vendor coordination, onsite logistics, and post-event reporting.
- Capture and curate event content for use across digital and print channels.
Brand & Collateral Management
- Help maintain an updated suite of branded materials for residential, commercial, and corporate marketing.
- Manage digital asset libraries, photo archives, and marketing templates.
- Ensure consistency across presentations, signage, flyers, and other branded touchpoints.
Reporting & Analytics
- Track and report key marketing metrics, including campaign performance, web traffic, lead generation, and engagement.
- Conduct competitive and market research to inform messaging and positioning strategies.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2–4 years of marketing experience, preferably in real estate, lifestyle brands, or mixed-use development.
- Proficiency with digital marketing platforms (Google Analytics, Mailchimp, Meta Business Suite, etc.).
- Experience with Adobe Creative Suite, Canva, and/or basic video editing tools a plus.
- Strong writing, proofreading, and content development skills.
- Highly organized with strong attention to detail and the ability to manage multiple priorities.
- Collaborative mindset and proactive attitude in a fast-paced, team-oriented environment.
Preferred Experience:
- Familiarity with master-planned communities or placemaking-focused developments.
- Background working with cross-functional teams including sales, development, and public relations.
- Exposure to brand storytelling across multiple audience segments (residential buyers, business tenants, civic stakeholders, etc.).
Benefits:
- Competitive salary and performance-based incentives
- Comprehensive health, dental, and vision coverage
- 401(k) with company match
- Generous PTO and paid holidays
- Professional development opportunities and collaborative team culture
About the Role:
This is a unique opportunity to contribute to the growth and storytelling of iconic developments that blend innovation, lifestyle, wellness, and design. You’ll play a key role in shaping how communities and commercial destinations are introduced to the market — and experienced by the public.
Job Type: Full-time
Pay: $85,000.00 - $95,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person