Marketing Manager

Description

Key Responsibilities

• Ensure consistent brand and messaging across all platforms, locations, and materials
• Maintain alignment across MSP, telecom, and security offerings
• Uphold brand standards across internal teams, vendors, and newly acquired companies
• Communicate clearly and transparently to maintain alignment across departments

• Plan, execute, and optimize multi-channel marketing campaigns
• Support highly targeted campaigns by industry and niche
• Manage timelines, assets, and campaign performance tracking
• Continuously improve campaigns based on performance data
• Take ownership of results and follow through with endurance until campaigns perform

• Create and maintain sales-assist materials, including one-pagers, case studies, pitch decks, and email sequences
• Align marketing materials with real sales conversations and objections
• Partner closely with sales to support multi-touch outreach strategies
• Ensure marketing supports a win-win-win outcome for the company, customers, and partners

• Write and edit content for blogs, emails, articles, and campaigns
• Ghostwrite for leadership and subject matter experts
• Support execution of webinars, speaking engagements, and guest podcasts
• Ensure consistent distribution across channels

• Own and manage HubSpot Marketing Hub (hands-on)
• Ensure alignment and integration with Salesforce CRM and ZoomInfo
• Maintain clean data, reporting accuracy, and campaign attribution
• Improve workflows, automation, and lead management processes
• Operate with transparency in reporting and performance insights

• Support integration of acquired companies into In-Telecom’s brand and systems
• Align messaging, websites, and marketing materials post-acquisition
• Ensure a smooth transition while elevating overall brand standards

• Manage external vendors and relationships with partner organizations
• Ensure deliverables meet brand and performance expectations
• Build relationships that reflect a long-term, win-win-win mindset

• Oversee Events & Content Specialist responsible for event coordination, social media, and content distribution
• Provide direction, feedback, and accountability
• Lead with clarity, consistency, and transparency

Skills, Knowledge and Expertise

• 5+ years of B2B or professional services marketing experience
• Proven ability to execute and manage campaigns
• Strong writing and editing skills, including ghostwriting
• Hands-on experience with HubSpot Marketing Hub
• Experience supporting technical sales teams with marketing materials
• Ability to manage multiple priorities in a fast-paced environment

• Experience in MSP, telecom, or IT services
• Experience working in high-growth, EOS-run companies
• Familiarity with Salesforce CRM and ZoomInfo
• Experience with targeted/ABM-style campaigns
• Experience integrating marketing across multiple locations or acquisitions

Benefits

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• 401k

About In-Telecom