We are seeking a dynamic and results-driven Marketing Specialist – F&B to support the planning and execution of marketing strategies that enhance brand visibility, guest engagement, and revenue growth across Food & Beverage outlets. The role focuses on campaign management, digital marketing, promotions, and brand positioning within the F&B environment.
Key Responsibilities
- Plan and implement marketing campaigns to promote F&B outlets, special offers, and events.
- Coordinate seasonal promotions, product launches, themed experiences, and dining activations.
- Develop and maintain marketing calendars aligned with business objectives.
- Monitor campaign performance, analyze results, and provide actionable insights.
- Ensure all marketing activities align with brand standards and positioning guidelines.
- Manage and update social media platforms with engaging F&B-focused content.
- Coordinate photo and video shoots for menus, promotions, and events.
- Develop compelling marketing content for menus, newsletters, websites, and promotional materials.
- Maintain consistent brand messaging across all communication channels.
- Support influencer partnerships and brand collaborations.
- Ensure accurate outlet information across digital platforms.
- Assist in online reputation management and review response strategies.
Qualifications & Requirements
- Proven marketing experience within the Food & Beverage, hospitality, or restaurant industry.
- Bachelor’s degree in Marketing, Business Administration, Communications, or related field preferred.
- Minimum 5–7 years of relevant marketing experience.
- Strong knowledge of digital marketing and social media platforms.
- Experience in campaign planning, execution, and performance tracking.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office; basic graphic design knowledge is an advantage.
Job Types: Full-time, Permanent
Education:
Experience:
- Marketing Specialist in a restaurant or hotel: 5 years (Required)
Language:
Location:
Work Location: In person