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Medical Marketing Manager

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Core Responsibilities: -

  • Set the annual activation strategy and plan for the whole year in line with the overall marketing strategy and desired positioning.
  • Lead the annual planning and execution of medical conferences strategy and all medical events.
  • Build CHG equity amongst the medical/scientific community as the place to work in and as a leader in medical knowledge dissemination.
  • Align, brief and coach sales team on new messages and programs with all supporting material.
  • Work closely with individual hospitals within CHG portfolio, to analyze/assess specialties performance.
  • Identify specialties performance gaps and their root cause to devise programs and plans to address them.
  • Building a comprehensive loyalty/acquisition programs for doctors at all seniority levels by addressing all relevant drivers and barriers.
  • Responsibility for all communication material selection and content directed towards medical professionals at all levels.
  • Keep stock of all medical marketing material ensure that they are up-to date.
  • Monitoring and tracking medical marketing Budget and expenditure.

Qualifications: -

  • bachelor’s degree in medical discipline.
  • MBA or postgraduate degree is preferred.
  • Minimum 10 years of experience in similar roles within Hospitals, Pharma or Medical devices marketing.
  • Experience in cardiology line is preferable.

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