Influencer Relations Manager- PR Manager
Company: WBM International
Location: Lahore
Job Type: Full-Time
About WBM International
WBM International is seeking a dynamic and well-connected Influencer Relations Manager to lead influencer partnerships, creator collaborations, and digital relationship management. The ideal candidate will have strong industry connections, a deep understanding of social media trends, and the ability to execute impactful influencer campaigns that drive brand visibility and engagement.
Key Responsibilities
- Build and maintain relationships with influencers, creators, celebrities, and talent agencies
- Identify and onboard influencers aligned with WBM brands and campaigns
- Manage outreach, negotiations, contracts, and influencer collaborations
- Plan and execute PR campaigns, product seeding, giveaways, and sponsored partnerships
- Oversee end-to-end influencer campaign execution and reporting
- Ensure content alignment with brand guidelines across platforms
- Track performance metrics, engagement, and ROI
- Stay updated on influencer trends and emerging creators
- Collaborate with marketing, PR, and creative teams
Requirements
- 2+ years of experience in influencer marketing, PR, social media, or talent management
- Strong network of influencers and creator contacts
- Excellent knowledge of Instagram, TikTok, YouTube, Facebook, and emerging platforms
- Strong communication, negotiation, and relationship-building skills
- Experience managing influencer campaigns and reporting performance
- Strong organizational and multitasking abilities
- Creative mindset with attention to detail
Preferred Qualifications
- Experience in beauty, lifestyle, wellness, FMCG, or e-commerce brands
- Knowledge of influencer analytics and campaign tools
- Existing influencer database or portfolio is a plus
Benefits
- Competitive salary package
- Career growth opportunities
- Friendly and collaborative work environment
- Opportunity to work with leading influencers and digital campaigns
Apply Now
Send your CV and portfolio to: hr@wbm.com.pk
Pay: Rs45,000.00 - Rs100,000.00 per month
Work Location: In person