Search Engine Optimization Specialist

We are a digital software company that develops and operates our own products. Our platforms, M3aarf.com and MindLuster.com , serve millions of users every month. In addition, we are building new products in the HR technology space .

Role Description

This is a full-time hybrid role for a Search Engine Optimization (SEO) Specialist at M3aarf منصة معارف. The role is based in Giza, with some flexibility for remote work. The SEO Specialist will perform keyword research, conduct SEO audits, design and implement on-page SEO strategies, and engage in link-building activities. The candidate will also analyze web analytics to monitor performance, identify trends, and optimize SEO strategies accordingly.

Qualifications

• Proficiency in Keyword Research, On-Page SEO, and developing content strategies for optimization
• Experience conducting comprehensive SEO Audits with actionable recommendations
• Skills in Link Building and implementing techniques to improve domain authority
• Analytical abilities in Web Analytics tools to track and evaluate performance metrics
• Strong understanding of search engine algorithms and ranking factors
• Familiarity with SEO tools such as Google Analytics, Google Search Console, and industry-standard SEO platforms
• Experience in creating and optimizing SEO-friendly content
• Bachelor's degree in Marketing, Business, IT, or a related field
• Prior experience in SEO or digital marketing is a plus
• Strong organizational, time-management, and problem-solving skills