Social Media Marketing Specialist

Job Summary

We are looking for a creative and analytical Social Media Specialist to manage our social media channels, grow online presence, and increase audience engagement. The ideal candidate will develop content strategies, monitor performance, and ensure brand consistency across all platforms.

Key Responsibilities

• Develop and implement social media strategies aligned with business goals.
• Create and schedule engaging content across platforms (Instagram, X, LinkedIn, TikTok, etc.).
• Manage community engagement and respond to messages and comments.
• Monitor trends, competitors, and audience behavior.
• Track performance metrics and prepare monthly analytics reports.
• Manage paid advertising campaigns when required.
• Collaborate with internal teams to support marketing initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 2–4 years of experience in social media management.
• Strong knowledge of platform algorithms and digital trends.
• Experience with social media management tools and analytics platforms.
• Excellent copywriting skills (Arabic & English preferred).

Skills

• Strong communication skills.
• Creativity and strategic thinking.
• Analytical mindset.
• Time management and multitasking ability.