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ad specialist

Trickle Up

<div>Trickle Up is looking for a digitally-savvy Ad Specialist to help amplify our ads department.
In this role, you'll go beyond just running ads. You'll be at the center of our data-driven, impact-focused marketing strategy, developing and optimizing campaigns that tell real human stories and drive real results.
If you're someone who doesn't just &quot;know&quot; Google Ads and Meta Ads but knows how to connect data across platforms using Google Tag Manager, Google Analytics, and conversion APIs, this role is made for you.<h3 class="jobSectionHeader">
Responsibilities</h3><ul><li><ul>
<li>Plan, launch, and optimize paid media campaigns across Google Ads, Meta Ads (Facebook &amp; Instagram), and LinkedIn, with a focus on both conversion and mission-driven awareness.</li>
<li>Build and manage Google Tag Manager containers, and implement event tracking that ties user behavior to campaign outcomes.</li>
<li>Ensure seamless integration between Google Ads, Meta Ads, and Google Analytics (GA4) to capture full-funnel data and conversions.</li>
<li>Produce and test compelling ad creatives (copy + visuals) that align with Trickle Up's values and storytelling.</li>
<li>Use A/B testing frameworks to continuously improve ad performance across platforms.</li>
<li>Analyse campaign data to identify trends, insights, and opportunities for budget optimization.</li>
<li>Collaborate with the marketing and content teams to align advertising with broader campaign goals.</li>
<li>Stay current on trends in non-profit advertising, platform updates, and data privacy regulations.</li>
</ul></li></ul>Requirements<ul><li><ul>
<li>2&ndash;4 years of experience in digital ad campaign management across major platforms.</li>
<li>Proven experience managing Google Ads and Meta Ads with a minimum $10,000 Ad Spend, including custom conversions and audience segmentation.</li>
<li>Strong hands-on knowledge of Google Tag Manager, GA4, and event-based tracking.</li>
<li>Solid understanding of conversion tracking, remarketing strategies, and attribution models.</li>
<li>Experience running campaigns for nonprofits or charities is a strong plus.</li>
<li>Analytical mindset with the ability to derive insights from data and clearly communicate performance metrics.</li>
<li>Creativity in storytelling through ads with strong copywriting instincts.</li>
<li>Strong communication skills and comfort working in a cross-functional team.</li>
</ul></li></ul>Bonus Points For:<ul>
<li>Experience with Google Grants or Meta Ads for Nonprofits
</li><li>Familiarity with Dental CRMs like DenGro or marketing platforms like HubSpot or GHL.</li>
<li>Experience using Looker Studio (Data Studio) for reporting</li>
</ul>Benefits<ul>
<li>Competitive salary + performance-based bonuses</li>
<li>Paid annual and sick leave</li>
<li>5-day work week (weekends off)</li>
<li>Professional development opportunities</li>
<li>Collaborative, growth-focused work environment</li></ul></div>

Ad Specialist

Translation Empire PK

<div>
 
 About the Role:
 
 
 
 Translation Empire is on the lookout for an innovative and results-driven Ads Campaign Specialist to join our marketing team. This role entails managing, optimizing, and analyzing digital advertising campaigns across various platforms to enhance our reach and customer engagement.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Create, manage, and optimize advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and Linkedin Ads
 </li>
 <li>
 Conduct thorough keyword research and develop targeted ad copy to maximize performance
 </li>
 <li>
 Monitor campaign performance metrics regularly, adjusting strategies to improve click-through and conversion rates
 </li>
 <li>
 Collaborate with the marketing team to integrate ads with broader marketing efforts and content
 </li>
 <li>
 Analyze competitor ad strategies and industry trends to inform campaign decisions
 </li>
 <li>
 Generate reports on ad performance, providing insights and recommendations for future improvement
 </li>
 <li>
 Stay updated on changes in advertising platforms and best practices to ensure maximum campaign effectiveness
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 
 Qualifications and Skills:
 
 
 
 <ul>
 <li>
 Proven experience managing PPC campaigns (1+ years) with a strong understanding of digital advertising
 </li>
 <li>
 Familiarity with various advertising platforms, including Google Ads, Facebook Ads Manager, and others
 </li>
 <li>
 Strong analytical skills with the ability to interpret data and make data-driven decisions
 </li>
 <li>
 Excellent communication skills to effectively convey campaign results and strategies
 </li>
 <li>
 Detail-oriented with strong organizational skills to manage multiple campaigns simultaneously
 </li>
 <li>
 Ability to work independently and as part of a team in a fast-paced environment
 </li>
 <li>
 A bachelor's degree in Marketing, Business, or a related field is preferred
 
 
 </li>
 </ul>
 
 Work Hours:
 
 
 
 10 am - 7 pm
 
 
 
 Location:
 
 
 
 DHA 1, Sector F, Rawalpindi
 
 
 
 Salary:
 
 
 
 Market Competitive
</div>

Ads Campaign Specialist

Translation Empire

About the Role: 
Translation Empire is on the lookout for an innovative and results-driven Ads Campaign Specialist to join our marketing team. This role entails managing, optimizing, and analyzing digital advertising campaigns across various platforms to enhance our reach and customer engagement.
 
Key Responsibilities: 
<ul>
<li>Create, manage, and optimize advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and Linkedin Ads.</li>
<li>Conduct thorough keyword research and develop targeted ad copy to maximize performance.</li>
<li>Monitor campaign performance metrics regularly, adjusting strategies to improve click-through and conversion rates.</li>
<li>Collaborate with the marketing team to integrate ads with broader marketing efforts and content.</li>
<li>Analyze competitor ad strategies and industry trends to inform campaign decisions.</li>
<li>Generate reports on ad performance, providing insights and recommendations for future improvement.</li>
<li>Stay updated on changes in advertising platforms and best practices to ensure maximum campaign effectiveness.</li>
</ul>
Requirements: 
Qualifications and Skills: 
<ul>
<li>Proven experience managing PPC campaigns (1+ years) with a strong understanding of digital advertising.</li>
<li>Familiarity with various advertising platforms, including Google Ads, Facebook Ads Manager, and others.</li>
<li>Strong analytical skills with the ability to interpret data and make data-driven decisions.</li>
<li>Excellent communication skills to effectively convey campaign results and strategies.</li>
<li>Detail-oriented with strong organizational skills to manage multiple campaigns simultaneously.</li>
<li>Ability to work independently and as part of a team in a fast-paced environment.</li>
<li>A bachelor’s degree in Marketing, Business, or a related field is preferred.</li>
</ul>
Work Hours: 
10 am - 7 pm
 
Location: 
DHA 1, Sector F, Rawalpindi
 
Salary: 
Market Competitive

Mablay Beauty Pvt Ltd.

Mablay Beauty | VINC&Eacute; is seeking a results-oriented Google Ads Specialist who thrives on data, creativity, and strategic thinking. If you're passionate about driving performance through paid campaigns and have a solid background in digital advertising&mdash;this role is for you.Below are the details:<ul><li>Managing high-performing Google Ads campaigns.</li><li>Strong skills in keyword research, ad copywriting, and bid strategy.</li><li>Deep understanding of audience targeting, conversion tracking, and retargeting strategies.</li><li>Proficiency in Google Analytics and Google Tag Manager.</li><li>Ability to optimize campaigns based on CPA, ROAS, and other key metrics.</li><li>Experience with e-commerce and lead generation campaigns is a plus.</li></ul>Skills &amp; Qualifications:<ul><li>Bachelor's degree in Business, Marketing, or a related discipline.</li><li>Minimum 3 years of hands-on experience with Google Ads.</li><li>Proven track record in managing Google Ads and PPC campaigns.</li></ul>Salary: Market CompetitiveJob Type: Full-timeWork Location: In person

Google Ads Specialist

Mercium Limited

About Us:We are a dynamic e-commerce company managing multiple brands in the Home &amp; Kitchen and Fitness categories on Amazon. Our mission is to deliver high-quality products and exceptional customer experiences while driving growth through strategic advertising and optimization. We are looking for a skilled Amazon PPC Specialist to join our team and help us maximize our advertising ROI.Key Responsibilities:Amazon PPC Campaign Management:<ul><li>Plan, create, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display Ads).</li><li>Conduct keyword research, competitor analysis, and targeting strategies to drive traffic and sales.</li><li>Monitor and adjust bids, budgets, and targeting to maximize ROI.</li></ul>Niche Expertise:<ul><li>Leverage in-depth knowledge of the Home &amp; Kitchen and Fitness categories to create tailored advertising strategies.</li><li>Stay updated on industry trends, competitor activities, and Amazon algorithm changes.</li></ul>Cost Efficiency &amp; Conversion Optimization:<ul><li>Analyze campaign performance metrics (ACoS, TACoS, CTR, CPC, etc.) to identify areas for improvement.</li><li>Implement strategies to reduce PPC spend while maximizing conversions and profitability.</li><li>Optimize product listings (titles, bullet points, descriptions, and images) to improve ad performance.</li></ul>Data Analysis &amp; Reporting:<ul><li>Generate regular performance reports and provide actionable insights to stakeholders.</li><li>Use tools like Amazon Advertising Console, Helium 10, Jungle Scout to track and analyze campaign performance.</li></ul>Collaboration &amp; Strategy Development:<ul><li>Work closely with the marketing, sales, and product team to align PPC strategies with overall business goals.</li><li>Develop and execute long-term PPC strategies to scale brand presence and revenue on Amazon.</li></ul>Testing &amp; Innovation:<ul><li>Conduct A/B testing for ad copy, keywords, and targeting to identify best-performing strategies.</li><li>Explore new Amazon advertising features and tools to stay ahead of the competition.</li></ul>Qualifications:Experience:<ul><li>3+ years of hands-on experience managing Amazon PPC campaigns.</li><li>Proven track record of reducing ACoS and increasing ROAS.</li></ul>Skills:<ul><li>In-depth knowledge of Amazon Advertising (Sponsored Ads, DSP, etc.).</li><li>Proficiency in Amazon Seller Central and Vendor Central.</li><li>Strong analytical skills with the ability to interpret data and make data-driven decisions.</li><li>Familiarity with tools like Helium 10, Jungle Scout or similar.</li></ul>Niche Knowledge:<ul><li>Experience working with Home &amp; Kitchen and/or Fitness categories is highly preferred.</li></ul>Soft Skills:<ul><li>Strong communication and collaboration skills.</li><li>Detail-oriented with excellent organizational and time management abilities.</li><li>Self-motivated and able to work independently in a fast-paced environment.</li></ul>Job Type: Full-timeAbility to commute/relocate:<ul><li>Rawalpindi Gpo: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>Do you have proven track record of reducing ACoS and increasing ROAS?</li><li>Do you have In-depth knowledge of Amazon Advertising?</li><li>Do you have Amazon UK experience is highly preferred?</li></ul>Experience:<ul><li>Amazon PPC Specialist: 3 years (Required)</li></ul>Work Location: In person

Amazon PPC Specialist

Saylani Welfare International Trust

Job Title: Digital Marketing Instructor (Practical Training Specialist) Location: Onsite &ndash; Rawalpindi (Chandani Chowk) Timings: 02:00 PM to 06:00 PM Days: Monday &amp; Tuesday Type: Contract-Based / Part-Time Organization: Saylani Mass IT Training ProgramAbout the Role: We are looking for a dynamic and experienced Digital Marketing Instructor to lead our 3-month intensive &quot;Digital Marketing Mastery&quot; program. The ideal candidate must bring not only deep theoretical knowledge but also hands-on practical experience in executing real-world digital marketing strategies, including SEO, SEM, social media advertising, content creation, e-commerce, and freelancing platforms like Fiverr and Upwork.Key Responsibilities:<ul><li>Deliver engaging, practical classroom sessions based on the provided course modules.</li><li>Guide students in developing their own Shopify stores and running live ad campaigns.</li><li>Evaluate and grade quizzes, assignments, midterms, and final projects.</li><li>Mentor students on freelancing strategies and client pitching.</li><li>Provide insights on current industry tools and marketing agency structures.</li><li>Ensure students gain practical exposure in content creation, copywriting, ad management, and analytics.</li></ul>You Must Have:<ul><li>Proven experience in digital marketing (min. 2&ndash;3 years) with a portfolio of past campaigns or eCommerce work.</li><li>Strong command of tools such as Google Ads, Meta Ads, SEO tools, Canva, Shopify, etc.</li><li>Prior experience in training, mentoring, or teaching preferred.</li><li>Ability to teach and demonstrate hands-on activities in areas like SEO audits, social media campaign setup, content design, email marketing, and freelance profile building.</li><li>Updated knowledge of trends in performance marketing and agency structures.</li></ul>Course Topics You'll Teach:<ul><li>Marketing Foundations &amp; Strategy</li><li>E-commerce &amp; Shopify Store Setup</li><li>Google Ads, SEO, and Social Media Marketing</li><li>Branding, Content Marketing, and Copywriting</li><li>Social Media Optimization</li><li>Freelancing Platforms &amp; Client Management</li></ul>Job Types: Part-time, ContractApplication Question(s):<ul><li>This is an instructor role. Are you willing to teach students and help them learn advance digital marketing skills? Why do you find yourself a best fit for this job? Do you feel easy with the course timing i.e. Monday &amp; Tuesday 02:00 PM to 06:00 PM?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>SEO: 3 years (Preferred)</li><li>Google Ads: 3 years (Preferred)</li><li>Meta Ads: 3 years (Preferred)</li><li>Shopify: 3 years (Preferred)</li></ul>Location:<ul><li>Rawalpindi (Required)</li></ul>Work Location: In person

Digital Marketing Specialist

247 Hybrid Call Center

Location : Civic Centre, Bahria Town Phase 4, RawalpindiAbout The Company :24/7 Hybrid Call Centre is a subsidiary company of a UK based company and is located in Civic Center Bahria Town Phase 4, Rawalpindi. It provides call center and digital marketing services to businesses based in the UK.We are looking for a Digital Marketing Specialist for our office.About The Role :The Digital Marketing Specialist will oversee the digital marketing strategy for the organization, focusing on driving growth through online channels. This role requires a combination of creativity, analytical thinking, and deep knowledge of current digital marketing tools and strategies.Key Responsibilities:1. Campaign and Content Management:<ul><li>Plan and execute all digital marketing, including SEO/SEM, email, social media, and display advertising campaigns.</li><li>Design, build, and maintain the company&rsquo;s social media presence.</li><li>Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).</li><li>Oversee the content strategy for the organization, ensuring that it is aligned with the brand&rsquo;s voice.</li><li>Collaborate with the content team to create high-quality content that resonates with the target audience.</li></ul>2. SEO :<ul><li>Design and implement comprehensive SEO strategies to improve search engine rankings, drive traffic, and increase conversions.</li><li>Conduct thorough keyword research to identify opportunities for driving more traffic and optimizing existing content.</li><li>Optimize website pages for target keywords, including meta tags, headers, image alt texts, and internal linking structure.</li><li>Work with web developers to ensure proper technical SEO setups, such as site speed, mobile optimization, crawlability, and schema markup.</li><li>Optimize and manage Google My Business (GMB) listings, ensuring accurate information, responding to reviews, and maximizing the use of GMB features.</li><li>Develop and manage a link-building strategy to enhance the website&rsquo;s authority and visibility.</li><li>Manage and build local citations across relevant directories and platforms, ensuring consistency in NAP (Name, Address, Phone Number) information.</li><li>Regularly monitor and analyze website performance, using tools such as Google Analytics, Google Search Console, and other SEO software to identify trends, issues, and opportunities.</li><li>Conduct competitive analysis to identify market trends and areas for improvement.</li><li>Prepare regular reports on SEO performance, including traffic, rankings, and other key metrics. Provide actionable insights and recommendations to stakeholders.</li><li>Keep up to date with the latest SEO trends, algorithm updates, and best practices.</li></ul>3. GOOGLE AND META ADVT:<ul><li>Plan, create, and manage Google Ads campaigns across various channels (Search, Display, YouTube) to achieve business objectives.</li><li>Conduct thorough keyword research and selection to maximize campaign performance.</li><li>Write compelling ad copy, create engaging visuals, and design high-converting landing pages.</li><li>Regularly monitor and analyze campaign performance metrics (CTR, CPC, CPA, ROAS) to identify trends and make data-driven decisions.</li><li>Continuously optimize campaigns through A/B testing, bid management, and ad copy revisions to improve performance and ROI.</li><li>Allocate and manage budgets effectively across campaigns, ensuring spend efficiency and meeting financial targets.</li><li>Generate detailed performance reports and provide actionable insights to stakeholders, highlighting key metrics and campaign outcomes.</li><li>Analyze competitors&rsquo; advertising strategies to identify opportunities and areas for improvement.</li><li>Keep up-to-date with the latest trends and best practices in Google Ads and digital marketing.</li><li>Ensure all campaigns adhere to Google Ads policies and guidelines.</li><li>Plan, create and manage paid advertising campaigns on Meta Ads to drive targeted traffic and coversions.</li></ul>4. WEBSITE MANAGEMENT:<ul><li>Website creation and management.</li></ul>Qualifications:Education: Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.Experience: 3-5 years of experience in digital marketing.Skills:<ul><li>Proven experience in managing SEO/SEM/PPC, email, social media, and display advertising campaigns.</li><li>Strong understanding of current digital marketing concepts, strategy, and best practices.</li><li>Proficient in marketing research and statistical analysis.</li><li>Familiarity with web design and content management systems.</li><li>Excellent written and verbal communication skills.</li><li>Strong analytical skills and data-driven thinking.</li><li>Up-to-date with the latest trends and best practices in online marketing and measurement.</li></ul>Key Competencies:<ul><li>Creative thinker with the ability to develop innovative digital campaigns.</li><li>Strong problem-solving skills and attention to detail.</li><li>Ability to adapt to new trends and technologies quickly.</li><li>Team player with a collaborative mindset..</li><li>Excellent communication skills, both written and verbal.</li></ul>What We Offer : <ul><li>Market competitive salary.</li><li>Nice and supportive work environment.</li><li>Long term and stable job.</li><li>Numerous growth opportunites</li></ul>Job Type: Full-timeWork Location: In person

Digital Marketing Specialist (On-Site)

Explore 43+ Ad specialist in Rawalpindi this September. Find roles across top companies and apply now to boost your career.

43 ad specialist jobs IN Rawalpindi

Ad Specialist

Ads Campaign Specialist

Ads Campaign Specialist

Google Ads Specialist

Amazon PPC Specialist

Digital Marketing Specialist

Digital Marketing Specialist (On-Site)