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brand manager (hansaplast) Jobs in Mumbai

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brand planning and strategy Jobs in Mumbai

brand planning and strategy

brand solutions lead

Schbang

<div>
 
 Experience Required:
 
 
 ● 4 Years in a relevant field of work
 
 
 
 
 
 Major Roles &amp; Responsibilities:
 
 
 
 
 
 ● As a Brand Solutions Lead you will need to have thorough
 
 
 knowledge of the plan in hand for accounts under your purview
 
 
 and will be responsible for interacting with clients, understanding
 
 
 briefs, campaign planning and management, monthly evaluation,
 
 
 and discussing solutions to enhance the brand&rsquo;s position.
 
 
 ● Strategizing on monthly digital marketing plans to meet brand
 
 
 objectives basis the client brief, setting timelines for projects basis
 
 
 the brand priorities, and managing client expectations by keeping
 
 
 them informed on various activities.
 
 
 ● Timely reporting of the brand performance to the client as per the
 
 
 pre-decided scope, identifying learnings and implementing
 
 
 suggestions to the strategy basis of the report.
 
 
 ● Being the primary custodian for the brand when it is an integrated
 
 
 account, simultaneously setting internal processes for efficient team
 
 
 management and workflow.
 
 
 ● Manage and oversee the work of a group of team members to
 
 
 ensure the timely delivery of day-to-day brand requirements
 
 
 ● Provide training support to the team as and when required and
 
 
 provide guidance
 
 
 ● Identifying key performers within the team and mapping out a
 
 
 growth plan and creating a succession plan.
 
 
 ● Analyzing data, drawing insights, and making data-driven
 
 
 recommendations.
 
 
 ● Collaborate with cross-functional teams such as creative, content,
 
 
 and technical teams to develop and execute digital marketing
 
 
 campaigns. Ensure effective communication and coordination
 
 
 among team members.
 
 
 ● Identifying opportunities to upsell additional digital marketing
 
 
 services to existing clients.
 
 
 ● Staying updated with the latest trends, tools, and best practices in
 
 
 digital marketing. Sharing knowledge and insights with clients and
 
 
 internal teams to drive continuous improvement.
 
 
 Skills Required:
 
 
 ● Strong Communication &amp; Time management skills
 
 
 ● Strong attention to detail, problem solving attitude and having an
 
 
 analytical mind
 
 
 ● Excellent client servicing skills.
 
 
 ● Technical knowledge of Google Analytics or other marketing
 
 
 analytics platforms
 
</div>

Brand Solutions Lead

JSW Sports Pvt Ltd

<div>
 
 
 Role Overview:
 
 
 
 We are looking for a
 
 Head of Brand Marketing and Digital
 
 to lead integrated marketing efforts across our various verticals&mdash;Teams, Athlete &amp; Talent Management, and Sports IPs. This role demands a mix of strategic thinking, acumen for digital marketing, an analytical approach, P&amp;L ownership, hands-on execution, stakeholder management, and a deep passion for sports.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 Brand &amp; Campaign Management
 
 
 <ul>
 <li>
 Design and implement marketing strategies for teams, athletes, and sports IPs to build brand equity and fan engagement.
 </li>
 <li>
 Conceptualize and lead 360&deg; campaigns (digital, print, on-ground, influencer) for events, sponsorships, and team launches.
 </li>
 <li>
 Strategically Drive Brand Solutions in proximity to the sales team.
 </li>
 <li>
 Devise fan and community engagement initiatives and develop strategy and execution plans for athlete marketing.
 </li>
 <li>
 Expertise in integrated marketing to be able to pitch marketing and media plans to leagues, brands, IP's, athletes and federations.
 </li>
 <li>
 Oversee content calendars and storytelling initiatives across platforms (social media, OTT, PR, and owned channels).
 </li>
 </ul>
 
 
 Sponsorship &amp; Commercial Support
 
 
 <ul>
 <li>
 Support business development and partnerships through brand decks, campaign recaps, and marketing-led activations.
 </li>
 <li>
 Co-create value with sponsors through co-branded content, digital exposure, and experiential IP integrations.
 </li>
 </ul>
 
 
 Events &amp; IP Marketing
 
 
 <ul>
 <li>
 Drive consumer marketing for existing and new sports IPs&mdash;fan acquisition, ticketing campaigns, grassroots outreach.
 </li>
 <li>
 Liaise with event production, digital, and PR teams to ensure consistent narrative across touchpoints.
 </li>
 </ul>
 
 
 Digital &amp; Performance Marketing
 
 
 <ul>
 <li>
 Supervise paid campaigns (Meta, Google, influencer collaborations), and optimize them for reach, engagement, and conversions.
 </li>
 <li>
 Track analytics and prepare performance reports for campaigns and platforms.
 </li>
 </ul>
 
 
 Ideal Candidate:
 
 
 <ul>
 <li>
 10+ years of experience in
 
 sports, entertainment, or youth-focused brands
 
 .
 </li>
 <li>
 Proven track record in
 
 brand building
 
 ,
 
 fan marketing
 
 , or
 
 sports events/IP campaigns and P&amp;L ownership.
 
 </li>
 <li>
 Strong grasp of digital marketing, social media trends, and content-led storytelling.
 </li>
 <li>
 Excellent project management, agency coordination, and communication skills.
 </li>
 <li>
 A natural collaborator with a passion for Indian and global sports.
 </li>
 </ul>
 
 
</div>

Head of Marketing

Condé Nast India

<div>
 
 
 
 Role Overview
 
 
 
 
 The Operations Director will lead end-to-end operational delivery for Conde Nast&rsquo;s brand initiatives, IPs and client-led programs. This role requires strong program management capabilities, strategic thinking, cross-functional collaboration, and deep understanding of media packages across print, digital and experiential platforms. The ideal candidate will ensure seamless execution, cost efficiency and strong alignment with marketing and sales teams to maximise revenue and brand impact.
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 1. Package Selling &amp; Commercial Strategy
 
 
 <ul>
 <li>
 Lead the development of sellable packages for Conde Nast IPs and brand solutions.
 </li>
 <li>
 Build pricing strategies for socials and Print
 </li>
 <li>
 Collaborate with Sales and Marketing teams to ensure packaged products and IPs are well-positioned and sold effectively.
 </li>
 </ul>
 
 
 2. Strategic Planning
 
 
 <ul>
 <li>
 Design and implement strategies to grow revenue and reach across existing and new markets.
 </li>
 <li>
 Analyse market trends, competitor activities and audience insights to identify expansion opportunities.
 </li>
 <li>
 Regular competition analysis to understand whats happening in the market. Assess any losses to competition
 </li>
 <li>
 Provide strategic direction for operational models that optimise efficiency and profitability.
 </li>
 </ul>
 
 
 3. Program &amp; Project Management (80% focus)
 
 
 <ul>
 <li>
 Oversee end-to-end program management for IPs, campaigns, branded content, content programs, and events.
 </li>
 <li>
 Ensure projects are executed in line with client objectives, timelines, and quality standards.
 </li>
 <li>
 Monitor project milestones and proactively mitigate risks to ensure smooth delivery.
 </li>
 </ul>
 
 
 4. Client Delivery &amp; Event Execution
 
 
 <ul>
 <li>
 Ensure all client deliverables&mdash;content, events, campaigns, and integrations&mdash;are executed on time and aligned with approved objectives.
 </li>
 <li>
 Maintain strong communication with internal teams and external partners to ensure consistency and excellence in delivery.
 </li>
 <li>
 Oversee event and production timelines, vendor coordination, and on-ground execution.
 </li>
 </ul>
 <li>
 </li>
 
 
 5. Cost &amp; Budget Management
 
 
 <ul>
 <li>
 Ensure proposals adhere to internal cost benchmarks and margin expectations.
 </li>
 <li>
 Optimise operational costs while maintaining creative and delivery quality.
 </li>
 <li>
 Work closely with Finance and Procurement for budgeting, vendor negotiations, and cost approvals.
 </li>
 </ul>
 
 
 6. Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Partner closely with Sales, Marketing, Editorial, Creative, Production, Finance, and Legal teams to drive cohesive execution.
 </li>
 <li>
 Maintain alignment across teams to ensure that all deliverables meet brand and client expectations.
 </li>
 <li>
 Strengthen interdepartmental processes for operational efficiencies.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Skills
 
 
 <ul>
 <li>
 10+ years of experience in operations, program management, media solutions, or events within media, advertising, or digital agencies.
 </li>
 <li>
 Strong understanding of print, digital, social media, and experiential marketing products.
 </li>
 <li>
 Proven ability to build and scale operational processes and revenue strategies.
 </li>
 <li>
 Exceptional project management and stakeholder management skills.
 </li>
 <li>
 Strong commercial acumen with experience in cost planning and proposal structuring.
 </li>
 <li>
 Excellent communication, leadership, and problem-solving abilities.
 </li>
 </ul>
 
 
</div>

Head of Operations

<div>
 
 
 About the Role
 
 
 
 This role is for a creative powerhouse with an analytical mindset who will
 
 lead Content Innovation
 
 across the JSW Sports social media ecosystem &mdash; a visionary who lives and breathes storytelling, trends, and technology. This role is suited for an individual who can blend creativity, strategy, and analytics to push the boundaries of how sports content is created, consumed, and celebrated. The candidate must have a strong background in content marketing and experience, a deep understanding of content algorithms, and a proven track record in executing successful content campaigns.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 
 Lead Content Innovation:
 
 Drive cutting-edge content strategy across all JSW Sports verticals &mdash; from ideation to execution.
 </li>
 <li>
 
 Content Sales:
 
 Drive delivery on monetization assets created as per sales team requirements.
 </li>
 <li>
 
 Data-Driven Creativity:
 
 Track and analyze social media metrics to inform creative decisions and enhance engagement.
 </li>
 <li>
 
 Trendspotting:
 
 Stay ahead of digital and social media trends, leveraging new formats, technologies, and storytelling techniques to keep our content fresh and relevant.
 </li>
 <li>
 
 Strategic Collaboration:
 
 Partner with content leads across teams to define and execute strategies for pre-season and in-season.
 </li>
 <li>
 
 Platform-Specific Strategy:
 
 Build and oversee
 
 platform-specific
 
 (IG, YT, X, FB, LinkedIn etc.) content calendars and strategies for each vertical, optimizing audience and impact.
 </li>
 <li>
 
 AI Integration:
 
 Harness the power of AI in content production, editing, and distribution to scale output and creativity. Stay proactively updated with emerging AI tools, platforms, and technologies to continually enhance content quality and efficiency.
 </li>
 <li>
 
 Agency Partnership:
 
 Work closely with external agency partners &mdash; providing feedback, reviewing performance, sharing learnings, and co-developing best-in-class campaigns.
 </li>
 <li>
 
 Creator Ecosystem:
 
 Identify, engage, and collaborate with content creators and influencers (both sports and non-sports) to build the JSW Sports creator universe.
 </li>
 <li>
 
 Cross-Industry Inspiration:
 
 Draw inspiration and best practices from industries beyond sports to elevate our storytelling and creative output.
 </li>
 <li>
 
 Design Innovation:
 
 Collaborate closely with the Design Lead to drive innovation in visual storytelling, design language, and brand identity across all JSW Sports platforms. Ensure a consistent, bold, and distinctive creative aesthetic that elevates the JSW Sports brand universe.
 </li>
 </ul>
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 Proven experience leading content or social media strategy at a major brand, media house, or sports organization.
 </li>
 <li>
 A strong grasp of social media trends, digital platforms, and emerging technologies.
 </li>
 <li>
 A creative leader with exceptional communication and collaboration skills.
 </li>
 <li>
 Deep understanding of data analytics, audience insights, and performance metrics.
 </li>
 <li>
 Passion for sports and storytelling &mdash; and a relentless drive to innovate.
 </li>
 <li>
 Expertise in brand building, brand solutions, content marketing and content monetization.
 </li>
 </ul>
</div>

Head of Content

<div>
 
 
 DESIGNATION: Creative Strategist
 
 
 
 
 
 
 
 Job Description
 
 
 
 
 Major Roles &amp; Responsibilities:
 
 
 <ul>
 <li>
 Carry out creative duties on multiple brands from different industries ranging from campaign planning and ideation to scriptwriting and copywriting.
 </li>
 <li>
 Work with the New Business team on all creative ideation and a creative showcase for any pitch.
 </li>
 <li>
 Present the entire creative plan for any campaign or narration of any script to clients on any brand.
 </li>
 <li>
 Ensure the creative work is up to an award-winning standard and follow up by applying for various awards to bring recognition to the team.
 </li>
 <li>
 Report to the Creative Lead who will provide overall direction, feedback, and references for campaigns or other creative tasks.
 </li>
 <li>
 Coordinate with the Integrated Solutions Team (account planning + client servicing) on a daily basis on any task ranging from a topical post on a brand to an annual campaign strategy.
 </li>
 <li>
 Provide visual direction to the graphic design team on any idea or concept that comes from your team.
 </li>
 <li>
 Understand and break down the brief to the junior creatives to ensure a more smooth and efficient process.
 </li>
 <li>
 Work on revisions on all tasks based on internal or external feedback and setting and sticking to self-set practical, realistic timelines that allow enough time for ideation and finesse but also meet client goals.
 </li>
 <li>
 Actively present through each part of the production process from idea until the final product is uploaded, whether it is for an event, a shoot, a post, or any other creative articulation of an idea.
 </li>
 <li>
 Carry out in-depth research about the brand and its competition, its target audience, and ensure you are fully aware of what the brand needs at all times.
 </li>
 <li>
 Be completely up-to-date and aware of all developments in your field, as well as fully updated with news or online trends.
 </li>
 </ul>
 
 
 
 
 
 Skills Required:
 
 
 <ul>
 <li>
 Strong creative thinking and problem-solving skills.
 </li>
 <li>
 Ability to develop and propose value-added, creative interactive strategies and presentations for pitches to convert clients.
 </li>
 <li>
 Knowledge of industry trends and competitor offerings.
 </li>
 <li>
 Strong communication and collaboration skills.
 </li>
 <li>
 Ability to manage a team of junior creative resources and provide direction to them.
 </li>
 <li>
 Strong presentation skills.
 </li>
 <li>
 Attention to detail and ability to manage multiple projects simultaneously.
 </li>
 <li>
 Proficiency in Microsoft Office Suite and Adobe Creative Suite.
 </li>
 <li>
 Understanding of target audience and ability to create content that appeals to them.
 </li>
 <li>
 Knowledge of moment marketing campaigns and ability to propose topical content and campaigns proactively based on trending conversations relevant to the target audience.
 </li>
 </ul>
</div>

Copywriter

Inshorts

<div>
 
 
 About the job
 
 
 
 Inshorts is looking for a dynamic candidate to work in the capacity of Ad Sales Manager West.
 
 
 
 
 
 
 Responsibilities:
 
 
 <ul>
 <li>
 Ad Sales for acquiring New Clients for Branding/Sustenance campaigns
 </li>
 <li>
 Pitch, close and manage digital ad sales with media agencies and advertisers
 </li>
 <li>
 Handle the complete sales cycle end to end, from Lead Generation to Sales Closure
 </li>
 <li>
 Study Competition closely and plan new initiatives proactively
 </li>
 <li>
 Create a positive brand image &amp; awareness about Public App
 </li>
 <li>
 Stay on top of trends in a rapidly changing media market and be well-informed about the latest happenings across various categories
 </li>
 <li>
 Develop and maintain client relationships + convert existing relationships
 </li>
 <li>
 Forecast revenue objectives through proper account management
 </li>
 <li>
 Use both qualitative and quantitative research to support the benefits of brands associating with Public App
 </li>
 </ul>
 
 
 
 
 
 Essential Requirements (Knowledge, Skills, Abilities):
 
 
 <ul>
 <li>
 3-5 years of experience in interactive ad sales with a track record of successfully managing client relations, negotiating and closing deals
 </li>
 <li>
 Knowledge of Digital Business &amp; Sales is mandatory
 </li>
 <li>
 Having handled categories among media entertainment, E-Commerce, BFSI, fintech, cryptocurrency, telecom, fitness tech, home, education books will be preferred
 </li>
 <li>
 An MBA degree from Tier 1 college will be an added advantage
 </li>
 <li>
 Must have a great rapport with top and mid-tier digital agencies and clients
 </li>
 <li>
 Skill set must include expertise in digital solution selling, pricing, inventory control, brand solutions and campaign management
 </li>
 <li>
 Strong Communication skills and a positive &amp; go-getter attitude
 </li>
 <li>
 Should be a top achiever in past Sales and BD stints
 </li>
 </ul>
 
 
 
 
 CTC: As per market standards
 
 
 Location : Open for candidates from West
 
 
 
 
 
 
 Company Profile:
 
 
 
 Inshorts Group is a leading tech startup in the short-form content space. Our innovative platforms Inshorts and Public have been downloaded by more than 300 million users.
 
 
 &bull; Inshorts, our flagship product,is India's highest-rated and #1 short news app, serving over 12 million active users in India with concise 60 word shorts tailored to smartphone users wanting to get updated of news quickly.
 
 
 &bull; Public, our second platform is the largest platform for hyperlocal content in India, with 70 million active users in India, providing timely updates and information relevant to the users towns and cities.
 
 
 We also provide cutting-edge and bespoke advertisement solutions for brands. Brands continue to trust us year after year owing to the multiple innovative award-winning campaigns we have delivered for them across sectors and seasons.
 
</div>

Ad Sales Manager - West

Beiersdorf

<div>
 
 
 About Beiersdorf:
 
 
 
 At Beiersdorf, we want to help people feel good about their skin &ndash; and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society. Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values &ndash; CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
 
 
 
 
 
 
 Role Overview :
 
 
 
 We are looking for a passionate and performance-driven E Brand Manager to lead category development, brand growth, profitability for our consumer healthcare portfolio. This role blends brand building with high-impact performance marketing across e-commerce and quick commerce channels, requiring strong data orientation and hands-on campaign optimization experience .This position is responsible for performance marketing budget as an owner and works closely with marketing team and key accounts team to build &amp; execute e-commerce campaigns. The candidate will operate in a multi-cultural, cross-functional environment, working closely with regional and global brand custodians while driving India-specific, performance-led strategies that translate consumer insights into impactful execution
 
 
 
 
 
 Key Responsibilities
 
 
 E-Commerce Strategy:
 
 <ul>
 <li>
 Build and lead platform strategy for different health care categories
 </li>
 <li>
 Plan investment and deployment to reach brand goals
 </li>
 <li>
 Experiment and bring learnings to build penetration, consideration and conversion for the brand
 </li>
 <li>
 Work closely with performance marketing agency and marketing for operational plans including calendarization of investments, events, etc.
 </li>
 <li>
 Be the owner of performance marketing spends and their effective utilization
 </li>
 <li>
 Partner with categories, customers and internal stakeholders to drive ambitious offtakes
 </li>
 <li>
 Input insights from customers, consumer funnel, competition etc. to marketing and key accounts team to fine tune business
 </li>
 <li>
 Actively participate in brand discussions, initiatives etc. brining in the e-commerce perspective.
 </li>
 <li>
 Be the end-to-end brand owner for e-commerce with co-ownership of channel profitability along with brand and key accounts.
 </li>
 </ul>
 
 
 
 
 E-Commerce &amp; Quick Commerce Performance Marketing:
 
 <ul>
 <li>
 Own and drive the brand&rsquo;s performance marketing agenda across Amazon, Flipkart, Blinkit, Zepto, Instamart, and FirstCry etc. Work closely with performance agencies and platform teams to optimize ROAS, CPC, ACOS, visibility share, and conversion rates.
 </li>
 <li>
 Lead always-on campaign planning, keyword strategy, paid media optimization, and platform algorithm management.
 </li>
 <li>
 Manage PDP content, A+ pages, ratings, reviews, and SEO performance to maximize discoverability.
 </li>
 <li>
 Partner with e-commerce sales teams on assortment, pricing, traffic drivers, and promotional levers to deliver monthly targets. &bull; Build and present detailed performance dashboards, cohort insights, and growth experiments to India, regional, and global teams.
 </li>
 </ul>
 
 
 
 
 Business &amp; P&amp;L Ownership :
 
 <ul>
 <li>
 Own the category P&amp;L, ensuring topline growth, marketing efficiency, and profitability.
 </li>
 <li>
 Track sales performance, marketing spends, contribution margins, and ROI by channel.
 </li>
 <li>
 Develop and maintain Excel dashboards for forecasting and profitability analysis.
 </li>
 <li>
 Prepare sharp, visual PowerPoint presentations for monthly business reviews and global updates.
 </li>
 <li>
 Collaborate closely with finance, supply chain, and sales teams for effective planning and execution.
 </li>
 </ul>
 
 
 
 
 Stakeholder &amp; Agency Management:
 
 <ul>
 <li>
 Manage relationships with creative, performance marketing, to ensure seamless delivery.
 </li>
 <li>
 Work cross-functionally with global and regional brand custodians, manufacturers, and legal/regulatory SMEs.
 </li>
 <li>
 Align all stakeholders on brand objectives, timelines, and performance KPIs.
 </li>
 <li>
 Lead communication between India, regional, and global teams to ensure brand alignment and compliance
 </li>
 </ul>
 
 
 
 
 Role Requirements:
 
 <ul>
 <li>
 MBA/PGDM in Marketing from Tier 1 or Tier 2 institute.
 </li>
 <li>
 Experience:4&ndash;6 years of experience in performance/e-commerce marketing within FMCG / OTC / Consumer Healthcare.
 </li>
 <li>
 Hands-on understanding of e-commerce and quick commerce dynamics.
 </li>
 <li>
 Experience working with cross-functional and cross-cultural teams, including global brand custodians.
 </li>
 <li>
 Proven track record in managing agencies, regulatory coordination, and P&amp;L accountability.
 </li>
 </ul>
</div>

Brand Manager (Hansaplast)

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