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marketing manager - campaigns Jobs in Mangaluru

marketing manager - campaigns

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campaign manager

Decathlon Sports India

<div>
 
 
 WHO WE ARE
 
 
 
 
 
 
 Decathlon is one of the world's largest sporting goods retailers and manufacturers, started from 1976 in France. Currently present in 57 Countries. Our purpose is to
 
 "Move People Through The Wonders Of Sport"
 
 . To achieve this, we are looking for a dynamic teammate, expecting to share his/her enthusiasm and passion for sports.
 
 
 
 
 
 
 JOB ROLE
 
 
 
 
 
 
 The ability to drive marketing and communication campaigns for our online and offline presence through strategic approaches on various digital, social, In-store and OOH media for different sports, regions, across key sport categories.
 
 
 
 
 
 
 RESPONSIBILITIES
 
 
 
 
 
 
 
 1. Campaign Management (National / City / Sport / Digital Level Campaigns):
 
 
 
 
 
 
 a. Strategy and Approach: Define and build the online and offline marketing campaign approach and strategy based on the brief and campaign objectives to achieve. Be one point of contact for the campaign for all stakeholders.
 
 
 b. Media Planning: Decide on the media plan required for the campaign based on the formalized strategy.
 
 
 c. Agency Management: Liaison with the agency to monitor and optimize the campaigns on a weekly basis.
 
 
 d. Vendor Management: Strategic publisher partnerships to maximize SOV on key platforms.
 
 
 e. Campaign Optimizations: Rigorous monitoring and regular insight sharing to optimize and evolve the campaign to drive better efficiencies, in order to achieve the targets set with weekly debriefs of the same.
 
 
 f. Campaign Debriefs: Work with various stakeholders to build a comprehensive debrief at the end of each campaign
 
 
 
 
 
 
 2. Reporting &amp; Tool Management:
 
 
 
 
 
 
 
 Should possess intermediate - expert knowledge on:
 
 
 
 a. Google Analytics
 
 
 b. Google Ad words
 
 
 c. FB Business
 
 
 d. Decathlon Analytics tool
 
 
 e. Clevertap
 
 
 f. Tableau
 
 
 
 
 
 
 Should have a basic understanding of:
 
 
 
 
 
 
 a. Google My Business
 
 
 b. Data Analytics platforms
 
 
 
 
 
 
 3. Stakeholder Management
 
 
 
 
 
 
 a. You will work closely with leaders from different cities, sports and omni commerce to build exciting online and offline journeys to drive relevant objectives.
 
 
 b. You will be the key driver of the campaign and one point of contact for all stakeholders regarding the campaign.
 
 
 
 
 
 
 4. Be an actor of your channel ecosystem
 
 
 
 
 
 
 a. Owner mindset, willingness to take initiatives, and accountability.
 
 
 b. 100% responsible for your campaign, from brief to debrief
 
 
 c. Be the key contact window between users and the technical team.
 
 
 d. Challenge the day to day growth of the Omni business at the service of user satisfaction.
 
 
 e. Develop, through your posture, a collaborative working methodology, an environment of trust and responsibility among the product team.
 
 
 
 
 
 
 Profile
 
 
 
 
 AN IDEAL CANDIDATE WILL HAVE
 
 
 
 
 
 <ul>
 <li>
 Passion for sport, you like to enjoy sport with your teammates.
 </li>
 <li>
 You have an entrepreneurial mindset, a strong sense of responsibility, autonomy and drive for results.
 </li>
 <li>
 Recognized capacity to understand business needs, bring structure in a complex environment and lead action plans.
 </li>
 <li>
 Strong data analysis skills, ability to perform data analysis and make data-driven decisions.
 </li>
 <li>
 You are a technology enthusiast, you care about how things work and you can successfully collaborate with technical experts.
 </li>
 <li>
 You are well versed with Digital Media.
 </li>
 <li>
 A prior experience in the marketing field is mandatory.
 </li>
 <li>
 Functional management &amp; team spirit.
 </li>
 </ul>
 
 
 
 
 
 EXPERIENCE
 
 
 
 
 
 <ul>
 <li>
 Greater than 3 years of experience in Marketing Campaign Management.
 </li>
 <li>
 Prior experience in digital marketing agencies is a plus.
 </li>
 <li>
 A masters degree in marketing is a plus.
 </li>
 </ul>
 
 
 
 
 
 CASE STUDY (mandatory to attempt for application):
 
 
 
 
 
 
 A Decathlon Store in a Tier 2 city is relocating from Location A to Location B.
 
 
 You have to prepare a New Opening Campaign to help the store manager. The Campaign has to be Omni (Online &amp; Offline).
 
 
 The budget that the store has given you is 4 Lakhs.
 
 
 
 
 
 These are the objectives that you need to keep in mind while making the approach for the Campaign.
 
 
 
 
 
 ● Overall Approach for the Campaign
 
 
 ● Channels to be used
 
 
 ● Media Plan
 
 
 ● How will you attract Max people on opening Day
 
 
 
 
 
 
 Key Deliverables
 
 
 
 ● Media Plan
 
 
 ● Approach (Flow Chart)
 
 
 ● Mention the creatives you&rsquo;ll need
 
 
 ● Campaign Debrief format
 
 
 
 
 
 
 JOB INFORMATION
 
 
 
 
 
 
 
 Office Location :
 
 Decathlon Anubhava, Bengaluru,
 
 
 
 Way of Working
 
 : 1 Day WFH in a week as per requirement.
 
</div>

Marketing Manager - Campaigns

Flipkart

<div>
 
 Campaign Creation
 
 
 
 
 You are Responsible for:
 
 
 
 <ul>
 <li>
 Develop, strategize, and execute marketing campaigns tailored to meet predefined objectives and targets
 </li>
 <li>
 Collaborate closely with cross-functional teams to ensure flawless execution of campaigns within specified timelines
 
 
 </li>
 </ul>
 
 Content And Creative Support
 
 
 
 <ul>
 <li>
 Assist in crafting and refining campaign content in collaboration with the creative team to maximize impact and engagement
 
 
 </li>
 </ul>
 
 Operational Support
 
 
 
 <ul>
 <li>
 Optimize operational workflows to boost productivity and efficiency across various departments
 </li>
 <li>
 Manage internal communications and documentation pertaining to operational processes
 
 
 </li>
 </ul>
 
 Data Analysis And Reporting
 
 
 
 <ul>
 <li>
 Conduct in-depth analysis of campaign data to derive actionable insights for performance enhancement
 </li>
 <li>
 Contribute to the preparation of comprehensive reports and dashboards to communicate campaign outcomes to stakeholders effectively
 
 
 </li>
 </ul>
 
 Administrative Tasks
 
 
 
 <ul>
 <li>
 Handle administrative tasks including scheduling meetings, managing calendars, and coordinating events related to campaigns and operations
 
 
 </li>
 </ul>
 
 To succeed in this role &ndash; you should have the following
 
 
 
 <ul>
 <li>
 Excellent written and verbal communication skills
 </li>
 <li>
 Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
 </li>
 <li>
 Meticulous attention to detail and ability to thrive in a fast-paced environment
 </li>
 <li>
 Demonstrated sense of ownership and a relentless pursuit of targets while prioritizing customer experience
 </li>
 <li>
 Willingness to learn new skills basis the requirement of the team
 </li>
 </ul>
</div>

Executive - Campaign and Operations (Contract Role)

Treebo Hospitality Ventures

<div>
 
 
 About the company
 
 
 
 
 
 
 
 Treebo Hospitality Ventures
 
 is India&rsquo;s most loved brand and one of the largest chains in the budget segment of hospitality. With a network of 850+ hotels across 120+ cities, Treebo offers travellers the unprecedented value proposition of high-quality stays at affordable prices wherever they go. We are proud of putting dignity back into budget travel where earlier the traveller was forced to contend with poor quality and hygiene.
 
 
 
 
 
 Treebo Hospitality Ventures masterfully combines engineering prowess with deep hospitality expertise. Our operational ethos is clear and focused from Treebo Club, an innovative distribution platform and extremely rewarding loyalty programme to Hotel Superhero, a cutting-edge SaaS solution and a comprehensive hotel management software.
 
 
 With a strong technological foundation and a passion for hospitality, THV aims to deliver exceptional experiences across our diverse portfolio. Our range of brands&mdash;Itsy Hotels, Treebo, Treebo Premium and Medalio&mdash;provides a symphony of choices that blend quality, comfort and affordability.
 
 
 
 Treebo
 
 is a Great Places to Work certified organisation. We take immense pride in our culture which is built on a strong foundation of 7 values. Some of these values include - &ldquo;Exhibit Owner Mindset&rdquo; and &ldquo;Have the humility and hunger to learn and help learn&rdquo;, amongst others. We strongly believe in offering our people - &ldquo;Treebs&rdquo;, as they are called - unmatched opportunities to learn and grow. If you&rsquo;re looking to work at a place that is built on strong fundamentals of business and professional conduct, Treebo is the place for you.
 
 
 
 
 
 
 About The Role:
 
 
 
 
 
 
 A
 
 Brand Marketing job at Treebo
 
 involves crafting and executing strategies to build and enhance the Treebo brand's identity, visibility, and customer loyalty
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 <ul>
 <li>
 
 Strategic Brand Development:
 
 </li>
 <li>
 Develop and implement comprehensive brand strategies to strengthen Treebo&rsquo;s market presence and align with organizational goals.
 </li>
 <li>
 Ensure brand consistency across all touchpoints by overseeing the development and application of brand guidelines.
 </li>
 <li>
 
 Campaign Planning and Execution:
 
 </li>
 <li>
 Spearhead the conceptualization, planning, and execution of innovative marketing campaigns, both digital and offline, to drive awareness, engagement, and conversions.
 </li>
 <li>
 Spearhead the collaboration with cross-functional teams to ensure campaigns are delivered on time.
 </li>
 <li>
 
 Consumer Insights and Market Analysis:
 
 </li>
 <li>
 Conduct market research and analyze consumer trends to inform brand strategy and campaign planning.
 </li>
 <li>
 Monitor competitor activities and identify opportunities to differentiate Treebo in the hospitality space.
 </li>
 <li>
 
 Stakeholder Management:
 
 </li>
 <li>
 Act as the central point of contact for all brand-related activities, managing internal stakeholders and external agency partners.
 </li>
 <li>
 Build and maintain strong relationships with key stakeholders to ensure seamless execution of brand initiatives.
 </li>
 <li>
 
 Agency Management:
 
 </li>
 <li>
 Collaborate with multiple stakeholders and external agencies to drive content for social media, influencer marketing and other verticals.
 </li>
 <li>
 Guide and review the work of agencies and creative teams to ensure the highest quality output.
 </li>
 <li>
 
 Budget Management:
 
 </li>
 <li>
 Strategically plan, manage, and optimize the brand marketing budget to ensure resources are allocated effectively for maximum ROI.
 </li>
 <li>
 Handle end-to-end invoicing and payment processes, ensuring accuracy and timely execution.
 </li>
 <li>
 
 Brand Advocacy:
 
 </li>
 <li>
 Act as a brand ambassador internally and externally, fostering a culture of brand advocacy among employees and stakeholders.
 </li>
 <li>
 
 Team Mentorship:
 
 </li>
 <li>
 Provide guidance and mentorship to the team, fostering a culture of creativity, accountability, and continuous learning.
 </li>
 </ul>
 
 
 
 
 
 What are we looking for:
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, Mass Communication, or a related field.
 </li>
 <li>
 Proven experience as a Brand Manager, preferably in the hospitality or travel industry.
 </li>
 <li>
 Strong project management and organizational abilities, with the capacity to multitask and thrive in a dynamic, fast-paced environment.
 </li>
 <li>
 Demonstrated expertise in stakeholder management and the ability to build strong, collaborative relationships.
 </li>
 <li>
 Proficient in identifying target audiences and crafting impactful, result-driven campaigns
 </li>
 </ul>
 
 
</div>

Brand Marketing Manager

Pixis

<div>
 
 
 About us:
 
 
 
 Pixis is a global AI technology company transforming how brands plan, create, and optimize marketing. Our flagship marketing operating system, Prism, sits at the core of the Pixis platform, using AI to turn fragmented performance data into clear, actionable insights and directly into execution.
 
 
 
 
 
 With native integrations across major ad platforms, built-in creative intelligence, and a secure, enterprise-ready infrastructure, Pixis helps marketing, creative, and strategy teams move from idea to action in minutes instead of weeks. The company&rsquo;s mission is to eliminate manual workflows and replace them with intelligent, role-aware systems that scale strategy, creative, and performance without increasing team size.
 
 
 
 
 
 Today, Pixis has a
 
 talented and diverse team of 300+ people across 14+ geographies
 
 , all focused on building transformative AI products to help customers maximize their marketing and demand generation efforts.
 
 
 👉 Learn more:
 
 pixis.ai
 
 
 
 
 
 
 
 Why Pixis?
 
 
 
 We at Pixis believe that nothing is impossible, when you fail fast you learn faster, zero hierarchy, put the team above everything else, get constructive feedback that helps you build better products, and disagree if you disbelieve. These values guide us in everything we do, and is reflected in our employees and the products we build together.
 
 
 
 
 
 
 Position Overview
 
 
 
 The Email Marketing Manager will own the planning, execution, and optimization of all email marketing initiatives for our account. This role requires deep expertise in Klaviyo, strong strategic thinking, and hands-on execution skills to drive engagement, nurture leads, and support business growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Develop and execute B2B &amp; B2C email marketing strategies aligned with client goals
 </li>
 <li>
 Manage weekly newsletter production from concept to send, ensuring brand consistency
 </li>
 <li>
 Build, segment, and maintain clean and accurate contact lists
 </li>
 <li>
 Create automated workflows in Klaviyo to support lead nurturing, onboarding, and re-engagement campaigns
 </li>
 <li>
 Collaborate with the creative and content teams to produce engaging, on-brand email assets
 </li>
 <li>
 Monitor and analyze campaign performance, providing actionable recommendations for optimization
 </li>
 <li>
 Ensure compliance with email marketing regulations (CAN-SPAM, GDPR, etc.)
 </li>
 <li>
 Stay current with best practices and emerging trends in email marketing and B2B &amp; B2C communications
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 10+ years of experience in email marketing, preferably in an agency environment
 </li>
 <li>
 Proven track record managing B2B &amp; B2C email campaigns with measurable results
 </li>
 <li>
 Advanced proficiency with Klaviyo, including automation workflows, segmentation, and analytics
 </li>
 <li>
 Strong copywriting and editing skills tailored for customer audiences
 </li>
 <li>
 Excellent project management skills with the ability to manage multiple campaigns simultaneously
 </li>
 <li>
 Strong analytical mindset with the ability to translate data into insights and strategy
 </li>
 <li>
 Self-motivated, detail-oriented, and able to work effectively in a remote role
 </li>
 </ul>
 
 
</div>

Email Marketing Manager

<div>
 Brand Performance Reviews: Conduct weekly meetings to analyze performance, optimize campaigns, and strategize for growth with key brands.
 
 
 Media Plan Closure: Finalize monthly media plans for search and display advertising with all assigned brands by the first week of each month.
 
 
 New Brand Onboarding &amp; Ad Training: Successfully onboard and provides comprehensive ad training to all new brands, ensuring proficiency in platform usage and campaign setup.
 
 
 Brand &amp; Seller Pitches: Proactively pitch tailored media plans, offers, and ad packages to foster new partnerships and expand existing ones.
 
 
 KAM Discussions: Conduct regular 1:1 discussions with Key Account Managers to address account-specific challenges and explore growth opportunities.
</div>

Assistant Manager - Ad Sales (Business Development)

Stripe

<div>
 
 About Stripe
 
 
 
 Stripe is a financial infrastructure platform for businesses. Millions of companies&mdash;from the world&rsquo;s largest enterprises to the most ambitious startups&mdash;use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone&rsquo;s reach while doing the most important work of your career.
 
 
 
 About The Team
 
 
 
 As Stripe&rsquo;s user base and global footprint grows dramatically, we have distinctly unique support problems resulting from both our type of scale and the type of businesses we partner with. The Stripe Delivery Center (SDC) strategy will provide operational leverage and expand Stripe&rsquo;s portfolio of operational capabilities to support the scaled needs for external users and internal Stripe teams.
 
 
 This role will be part of the Marketing Operations in SDC that is accountable for the production and delivery of all aspects of email demand and lead generation activities, lead nurturing, and conversion programs.
 
 
 What you&rsquo;ll do
 
 
 We are looking for someone who is passionate about Marketing Automation and is naturally curious, and is comfortable operating in ambiguity and finding creative solutions. You will be responsible for the delivery of repeatable, measurable programs/campaigns that focus on highly qualified leads, improve the customer experience, and increase retention.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Build, test and launch complex email and nurture campaigns in Marketo
 </li>
 <li>
 Perform test runs and quality control with strong attention to detail
 </li>
 <li>
 Conduct advanced A/B testing on email and landing page assets and, suggest testing opportunities
 </li>
 <li>
 Identify gaps in our marketing automation infrastructure and work cross functionally to address them (ex. Program structure inefficiencies, process flaws, etc)
 </li>
 <li>
 Scope, manage and deliver email campaigns from intake to execution
 </li>
 <li>
 Create Marketo programs to support email sends, landing pages, and form processing
 </li>
 <li>
 Maintain a library of core assets such as images, files, links, and program templates
 </li>
 <li>
 Ensure reportability of email marketing campaign results
 </li>
 <li>
 Create database queries and smart lists; manage audiences &amp; segmentations
 </li>
 <li>
 Maintain and optimize email marketing processes
 </li>
 <li>
 Align with central and regional Marketing Operation team members on process, workflows, policies, execution and enablement
 
 
 
 </li>
 </ul>
 Who you are
 
 
 We&rsquo;re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
 
 
 
 Minimum Requirements
 
 
 
 <ul>
 <li>
 3+ years of experience in email marketing, production and execution within a Digital marketing or marketing operations organization
 </li>
 <li>
 Strong track record using marketing automation tools; Marketo a must
 </li>
 <li>
 Solid analytical skills and a strong understanding of technical concepts
 </li>
 <li>
 Experienced in HTML and CSS concepts (email and web)
 </li>
 <li>
 Strong service orientation and attention to detail
 </li>
 <li>
 Able to manage multiple stakeholders and priorities simultaneously
 </li>
 <li>
 Solid project management and organizational skills
 </li>
 <li>
 Able to work cross functionally and globally
 </li>
 <li>
 Excellent written and verbal communication skills
 
 
 
 </li>
 </ul>
 In-office expectations
 
 
 Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in our Bucharest, Romania site have an 80% in-office expectation, and those in Stripe Delivery Center roles in Mexico City, Mexico and Bengaluru, India work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.
 
 
 Pay and benefits
 
 
 Stripe does not yet include pay ranges in job postings in every country. Stripe strongly values pay transparency and is working toward pay transparency globally.
</div>

Marketing Operations Associate (Automation)

Meesho

<div>
 
 About The Team
 
 
 
 Meesho Grocery aims to revolutionise the way India shops for Grocery and towards that objective, we want to enable the lowest cost distribution for all daily needs. Grocery has the biggest share of the overall retail spend in India and is projected to be a $800B market in 2024, of which the majority contribution comes from non-metro cities. Grocery market in Metro and Tier 1 has become crowded with a lot of players trying to solve the supply chain but the higher cost of logistics restricts these players to disrupt the lower tier cities.
 
 
 At Meesho Grocery, we are building the most cost-effective distribution channel to disrupt the grocery market in lower tier cities of India.
 
 
 Meesho Grocery is an early stage mini start-up within Meesho with a completely different supply chain and modus operandi. We are a bunch of high energy enthusiasts working towards creating something cool and something big.
 
 
 
 About The Role
 
 
 
 As an Associate, you will manage both the demand and supply sides of the business. You will also ensure all the best prices and choices are showcased on the app to the customers. You will own P&amp;L (profit and loss account) and constantly drive value to your resellers. Ultimately, you will make sure the users transacting in your portfolio keep on increasing, and also that your suppliers continue to thrive.
 
 
 
 What You Will Do
 
 
 
 <ul>
 <li>
 Product Data Management: Maintain accurate, complete, and consistent product information across the Product Listing.
 </li>
 <li>
 Quality Assurance: Conduct regular checks of product listings and digital content to ensure accuracy and compliance.
 </li>
 <li>
 Content Optimization: Improve product titles, descriptions, and metadata to enhance visibility and user engagement.
 </li>
 <li>
 Homepage Campaign Management: Plan and execute homepage campaigns across sales, offers, and seasonal events.
 </li>
 <li>
 Cross-Functional Collaboration: Work with cross functional such as Category, Analytics, Experrience,SCM, Product for smooth coordination and execution.
 </li>
 <li>
 Performance Tracking: Monitor KAM Performance , homepage performance metrics, generate insights, and prepare reports.
 </li>
 <li>
 Automation &amp; Efficiency: Use Google Sheets/Excel to automate manual work, streamline reporting, and improve operational efficiency.
 
 
 
 </li>
 </ul>
 
 What You Will Need
 
 
 
 <ul>
 <li>
 1-3 years of overall experience with at least 1+ years in leading teams.
 </li>
 <li>
 Experience with startups and fast-paced environments is an added advantage.
 </li>
 <li>
 Experience of using Microsoft excel to analyze data and build POV.
 </li>
 <li>
 Demonstrated ability to think strategically and tactically.
 </li>
 <li>
 Understanding of product listing, cataloging and homepage
 </li>
 <li>
 Excellent verbal and written communication skills.
 </li>
 <li>
 Proven ability to lead team and manage relevant stakeholders.
 </li>
 </ul>
</div>

Associate - Marketing

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