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commercial intelligence & insights manager

commercial intelligence insights manager

Mattel, Inc.

<div>CREATIVITY IS OUR SUPERPOWER. It&rsquo;s our heritage and it&rsquo;s also our future. Because we don&rsquo;t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard&mdash;when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Job Purpose:
To lead the consumer and shopper insights function for the PEM region (Poland, Greece, Turkey, South Africa, Export Markets &amp; Middle East), ensuring alignment with the broader EMEA strategy. This role involves leading small team, managing insight projects, and developing strategic insights that inform brand and business decisions. The position works closely with local markets and the EMEA insights team to ensure that insights are actionable, decisive, and implemented swiftly to drive business outcomes. Agility in decision-making and the ability to influence stakeholders at all levels are key to the success of this role. 
Main Tasks and Accountabilities:<ul><li>
Lead the Consumer, Business, and Shopper insights function for the PEM region, ensuring alignment with EMEA-wide objectives.</li><li>
Transform Market Insights into strong strategic plans to unlock opportunities and maximize volume in the region</li><li>
Make decisive strategic recommendations based on consumer insights to inform PEM&rsquo;s brand strategy, marketing decisions, and business outcomes.</li><li>
Manage a small team in delivering insights with agility, ensuring quick turnarounds and high impact across PEM markets.</li><li>
Ensure all insights are actionable and relevant, helping teams seize opportunities quickly and effectively.</li><li>
Influence key stakeholders across the PEM region and EMEA leadership by presenting compelling, data-driven insights that shape strategic decision-making.</li><li>
Collaborate with the EMEA insights team to maintain consistency in methodologies and frameworks, ensuring PEM-specific insights contribute to regional goals.</li><li>
Present key findings to PEM leadership, delivering persuasive, clear, and concise reports that guide strategic decisions.</li><li>
Oversee the planning and execution of both qualitative and quantitative research projects, ensuring efficient and agile project management.</li><li>
Monitor category and brand performance at retail, providing sharp, actionable insights to local teams (Sales, Finance, Marketing) and contributing to broader EMEA projects.</li></ul> 
What We&rsquo;re Looking For:<ul><li>
University degree in social science, business administration, or a related field.</li><li>
At least 4-6 years of experience in a similar role, focused on strategy development and insights within a smaller region (PEM or similar).</li><li>
Experience in transforming Insights into powerful strategic plans to unlock opportunities and maximize business</li><li>
Experience leading a small team and conducting research projects, with a focus on market, consumer, and shopper insights.</li><li>
Experience working in a matrix organization and aligning regional strategies with broader EMEA business goals.</li><li>
Proven ability to influence stakeholders and lead strategy development, demonstrating agility and quick, informed decision-making in a multicultural environment.</li></ul>
Skills Required:<ul><li>
Strong leadership skills with the ability to manage a small team and make quick, informed decisions that drive key initiatives forward.</li><li>
Decisive and proactive in communicating insights to a range of stakeholders, including local leadership, brand teams, and research partners.</li><li>
Agility in decision-making and ability to pivot strategies quickly in a fast-paced environment.</li><li>
Exceptional influencing skills to engage and persuade stakeholders across different levels and departments, driving the adoption of insights-based strategies.</li><li>
Results-driven, self-motivated, with a strong ability to lead initiatives and act swiftly to meet business objectives.</li><li>
Excellent interpersonal skills, capable of managing relationships and fostering collaboration across different regions and departments.</li><li>
Strong project management skills with the ability to multitask and prioritize effectively in a dynamic environment.</li><li>
Experience working with syndicated data sources and research vendors, ensuring clarity and alignment on project goals.</li><li>
Understanding of marketing strategies, budgeting processes, and consumer behavior analysis.</li><li>
Proficient in MS Office, with experience in business intelligence tools (e.g., Tableau) being an advantage.</li><li>
Knowledge of local PEM languages and culture is valuable.</li></ul> 
Don&rsquo;t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you&rsquo;re excited about this role but your past experience doesn&rsquo;t align perfectly with every qualification in the job description, we still encourage you to Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here! You may be just the right candidate for this or other roles. 
 
How We Work: 
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:<ul><li>
We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.</li><li>
We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.</li><li>
We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.</li></ul>
Our Approach to Flexible Work: 
We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.
Who We Are: 
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas &amp; Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world&rsquo;s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel&rsquo;s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers. 
 
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment.
Videos to watch: 
The Culture at Mattel 
Corporate Philanthropy</div>

Commercial Intelligence & Insights Manager

Mattel EMEA

<div>
 
 CREATIVITY IS OUR SUPERPOWER.
 
 It&rsquo;s our heritage and it&rsquo;s also our future. Because we don&rsquo;t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard&mdash;when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
 
 
 
 Job Purpose
 
 
 
 To lead the consumer and shopper insights function for the PEM region (Poland, Greece, Turkey, South Africa, Export Markets &amp; Middle East), ensuring alignment with the broader EMEA strategy. This role involves leading small team, managing insight projects, and developing strategic insights that inform brand and business decisions. The position works closely with local markets and the EMEA insights team to ensure that insights are actionable, decisive, and implemented swiftly to drive business outcomes. Agility in decision-making and the ability to influence stakeholders at all levels are key to the success of this role.
 
 
 Main Tasks and Accountabilities
 
 
 <ul>
 <li>
 Lead the Consumer, Business, and Shopper insights function for the PEM region, ensuring alignment with EMEA-wide objectives.
 </li>
 <li>
 Transform Market Insights into strong strategic plans to unlock opportunities and maximize volume in the region
 </li>
 <li>
 Make decisive strategic recommendations based on consumer insights to inform PEM&rsquo;s brand strategy, marketing decisions, and business outcomes.
 </li>
 <li>
 Manage a small team in delivering insights with agility, ensuring quick turnarounds and high impact across PEM markets.
 </li>
 <li>
 Ensure all insights are actionable and relevant, helping teams seize opportunities quickly and effectively.
 </li>
 <li>
 Influence key stakeholders across the PEM region and EMEA leadership by presenting compelling, data-driven insights that shape strategic decision-making.
 </li>
 <li>
 Collaborate with the EMEA insights team to maintain consistency in methodologies and frameworks, ensuring PEM-specific insights contribute to regional goals.
 </li>
 <li>
 Present key findings to PEM leadership, delivering persuasive, clear, and concise reports that guide strategic decisions.
 </li>
 <li>
 Oversee the planning and execution of both qualitative and quantitative research projects, ensuring efficient and agile project management.
 </li>
 <li>
 Monitor category and brand performance at retail, providing sharp, actionable insights to local teams (Sales, Finance, Marketing) and contributing to broader EMEA projects.
 
 
 </li>
 </ul>
 
 What We&rsquo;re Looking For
 
 
 
 <ul>
 <li>
 University degree in social science, business administration, or a related field.
 </li>
 <li>
 At least 4-6 years of experience in a similar role, focused on strategy development and insights within a smaller region (PEM or similar).
 </li>
 <li>
 Experience in transforming Insights into powerful strategic plans to unlock opportunities and maximize business
 </li>
 <li>
 Experience leading a small team and conducting research projects, with a focus on market, consumer, and shopper insights.
 </li>
 <li>
 Experience working in a matrix organization and aligning regional strategies with broader EMEA business goals.
 </li>
 <li>
 Proven ability to influence stakeholders and lead strategy development, demonstrating agility and quick, informed decision-making in a multicultural environment.
 
 
 </li>
 </ul>
 
 Skills Required
 
 
 
 <ul>
 <li>
 Strong leadership skills with the ability to manage a small team and make quick, informed decisions that drive key initiatives forward.
 </li>
 <li>
 Decisive and proactive in communicating insights to a range of stakeholders, including local leadership, brand teams, and research partners.
 </li>
 <li>
 Agility in decision-making and ability to pivot strategies quickly in a fast-paced environment.
 </li>
 <li>
 Exceptional influencing skills to engage and persuade stakeholders across different levels and departments, driving the adoption of insights-based strategies.
 </li>
 <li>
 Results-driven, self-motivated, with a strong ability to lead initiatives and act swiftly to meet business objectives.
 </li>
 <li>
 Excellent interpersonal skills, capable of managing relationships and fostering collaboration across different regions and departments.
 </li>
 <li>
 Strong project management skills with the ability to multitask and prioritize effectively in a dynamic environment.
 </li>
 <li>
 Experience working with syndicated data sources and research vendors, ensuring clarity and alignment on project goals.
 </li>
 <li>
 Understanding of marketing strategies, budgeting processes, and consumer behavior analysis.
 </li>
 <li>
 Proficient in MS Office, with experience in business intelligence tools (e.g., Tableau) being an advantage.
 </li>
 <li>
 Knowledge of local PEM languages and culture is valuable.
 
 
 </li>
 </ul>
 Don&rsquo;t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you&rsquo;re excited about this role but your past experience doesn&rsquo;t align perfectly with every qualification in the job description, we still encourage you to Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here! You may be just the right candidate for this or other roles.
 
 
 
 How We Work
 
 
 
 We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors
 
 
 <ul>
 <li>
 We collaborate Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
 </li>
 <li>
 We innovate At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
 </li>
 <li>
 We execute We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
 
 
 </li>
 </ul>
 
 Our Approach to Flexible Work:
 
 
 We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.
 
 
 
 Who We Are
 
 
 
 Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas &amp; Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world&rsquo;s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
 
 
 Mattel&rsquo;s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
 
 
 Visit us at https //jobs.mattel.com/ and www.instagram.com/MattelCareers .
 
 
 Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment.
 
 
 Videos to watch
 
 
 The Culture at Mattel
 
 
 Corporate Philanthropy
</div>

Takeda Pharmaceuticals

<div>By clicking the &ldquo;Apply&rdquo; button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda&rsquo;s Privacy Notice and Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.<h2 class="jobSectionHeader">
Job Description</h2>
Job Purpose
The Business Intelligence &amp; Strategy Manager is responsible for leading all in-market and to-market sales analytics, commercial excellence processes, and strategic reporting across the organization. This role will drive the digitalization of reporting systems, deliver continuous insights through advanced analytics and market research, and provide strategic guidance to business units. As a key strategic partner, the manager will influence decision-making at the leadership level and foster a data-driven culture across functions.
Role Core Responsibilities &amp; Accountabilities<ul><li>
Lead and own performance tracking, reporting, and automation of reporting systems; continuously seek cutting-edge technological solutions to enhance operational efficiency.</li><li>
Champion digital transformation initiatives and embed global best practices into local operations.</li><li>
Generate market and business insights through analytics and research to support high-quality decision-making.</li><li>
Conduct total and operating market analyses; lead monthly performance meetings with GM and Business Unit Directors.</li><li>
Deliver BU-specific reports and insights to enable insight-to-action frameworks and drive commercial impact.</li><li>
Partner with finance and business units during annual planning and monthly demand reviews; provide market assumptions and strategic input.</li><li>
Design and coordinate all market research activities, including primary research in collaboration with marketing teams.</li><li>
Build initial forecast models and lead launch strategy discussions for pipeline products; support long-range forecasting and trend analysis.</li><li>
Support launch excellence and brand planning processes across all brands.</li><li>
Lead sales and stock analysis/reporting processes, including retail and hospital channels.</li><li>
Monitor stock levels and proactively identify stock-out risks; ensure timely reporting and mitigation.</li><li>
Conduct daily sales vs. target comparisons and variance analyses; report performance at regional and national levels.</li><li>
Prepare allocation analyses tailored to commercial needs, especially during price increase periods.</li><li>
Oversee pricing and financial control, including:<ul><li>
Reviewing price difference requests and identifying discrepancies.</li><li>
Managing return and price difference accounts with transparency.</li><li>
Verifying tender discounts and preparing financial risk reports.</li></ul></li><li>
Act as Turkey&rsquo;s &ldquo;Tender Champion&rdquo;, leading global tender and ordering processes.</li><li>
Serve as Project Management Officer (PMO) for strategic initiatives; lead cross-functional project coordination.</li><li>
Lead brand team setup and coordination across departments.</li><li>
Define and maintain SOPs and ways of working for BI processes.</li><li>
Own omnichannel campaign analytics and lead marketing mix modeling to assess channel impact and optimize investments.</li></ul>
Role Mandatory Responsibilities
<ul><li>Adhere to Takeda&rsquo;s Information Security and Technology Use policies.</li><li>
Serve as a Quality Ambassador by promptly reporting any product-related concerns to the Quality team.</li><li>
Uphold integrity and ethical conduct in alignment with Takeda&rsquo;s values (Takeda-ism).</li><li>
Complete all mandatory trainings and ensure team compliance with relevant policies and procedures.</li><li>
Lead by example in the accurate and timely use of company systems (e.g., Concur, Dakika, Bloom), fostering process discipline across the team.</li><li>
Proactively raise compliance or ethical concerns through appropriate Takeda reporting channels</li></ul>
Job Dimension<ul><li>
OPEX responsibility: Yes</li><li>
Financial Responsibility: Yes</li><li>
Volume Impact: Yes</li><li>
Revenue Impact: Yes</li></ul>
If yes, please explain the impact (Max 30 words): Directly influences strategic planning, commercial performance, and financial risk mitigation through data-driven leadership and cross-functional collaboration.
Role required Qualifications &amp; Capabilities<ul><li>
Education: Graduate degree in Business Administration, Economics, or Engineering. MBA or MA will be a plus</li><li>
Experience: Minimum 5 years in Commercial Excellence, Business Intelligence, Consultancy, or Project Management. Experience in pharma or healthcare industry is a strong plus.</li><li>
Language: Fluent in English (written and verbal); Turkish proficiency.</li><li>
Certifications: Project Management certification (e.g., PMP) is a plus.</li><li>
Digital &amp; Technology: Advanced proficiency in MS Office, Power BI, and analytical tools. Experience with CRM platforms, data visualization, and forecasting tools is highly desirable.</li><li>
Team Leadership: Experience in leading and developing high-performing teams is a strong plus.</li></ul>
Capabilities &amp; Behaviors:<ul><li>
Strong analytical, digital, and problem-solving skills</li><li>
Strategic thinking and systems mindset</li><li>
Agility and ability to lead in evolving environments</li><li>
Stakeholder management and cross-functional collaboration</li><li>
Change leadership and influence across levels</li><li>
Coaching mindset and talent enablement for the BI team</li><li>
Innovation in learning design and delivery</li><li>
Cultural sensitivity and adaptability in a global organization</li></ul><h2 class="jobSectionHeader">
Locations</h2>
Istanbul, Turkey<h2 class="jobSectionHeader">
Worker Type</h2>
Employee<h2 class="jobSectionHeader">
Worker Sub-Type</h2>
Regular<h2 class="jobSectionHeader">
Time Type</h2>
Full time</div>

BI & Strategy Manager

Hilton

<div>Corporate Sales Manager
THE ROLE
At Hilton, we are committed to delivering exceptional commercial performance while building strong and lasting partnerships with our corporate clients. As a Corporate Sales Manager, you will be responsible for driving sales activities, managing key corporate accounts, and supporting the Commercial team in achieving revenue goals. This role offers an exciting opportunity to contribute to Hilton&rsquo;s continued success by developing long-term client relationships and ensuring exceptional service.
Position Title: Corporate Sales Manager 
Location: &#304;stanbul 
Company: Hilton &ndash; T&uuml;rkiye 
Hotel: Hilton &#304;stanbul Bosphorus 
Job Type: Full-Time 
Salary: Competitive, with benefits package
ROLE OVERVIEW
We are looking for a motivated and detail-oriented Corporate Sales Manager to join our Commercial team at Hilton &#304;stanbul Bosphorus. You will manage corporate sales efforts by maintaining and growing existing accounts, developing new opportunities, and ensuring that Hilton remains the preferred choice for corporate clients. Your proactive approach, strategic mindset, and excellent communication skills will contribute to the success of Hilton&rsquo;s corporate sales segment.
KEY RESPONSIBILITIES<ul><li>
Develop and implement sales methods &amp; approaches to maintain strong client relationships within the corporate and travel segments.</li><li>
Represent Hilton in rate negotiations and successful promotions to meet business needs.</li><li>
Conduct a minimum of 4 sales calls per day and/or 20 per week, ensuring effective account coverage.</li><li>
Participate in joint sales calls with team members for Top Corporate Accounts.</li><li>
Manage sales systems (HSMS, RFP, etc.) to source and respond to leads in a timely manner.</li><li>
Promote and coordinate central sales &amp; marketing initiatives to the assigned account base.</li><li>
Negotiate rate agreements with customers as required.</li><li>
Handle and respond to client requests promptly.</li><li>
Maintain effective communication with the General Manager and operating departments, providing market insights when needed.</li><li>
Provide sales training, guidance, and account management support to junior colleagues as directed by the Commercial Manager.</li><li>
Prepare and deliver the following reports:</li><li>
Weekly sales call activity plan.</li><li>
Weekly activity report.</li><li>
Monthly &ldquo;3-month rolling action plan.&rdquo;</li><li>
Ensure up-to-date account and contact profiles for the corporate team, with records available for audit.</li><li>
Continuously update mailing lists and client information databases.</li><li>
Coordinate, delegate, and assign sales calls to junior colleagues when required.</li><li>
Analyze competitor strategies and recommend rate positioning and promotional tactics.</li><li>
Represent Hilton at international sales trips, fairs, and roadshows as directed.</li><li>
Respond to client and ISO business requests within 24 hours, ensuring professional communication.</li><li>
Manage annual and seasonal corporate account contract renewals in coordination with the Sales Director/Commercial Manager.</li><li>
Attend hotel inspections, corporate events, and PR gatherings to strengthen relationships.</li><li>
Conduct regular competitor hotel visits and report activities to the Commercial team.</li><li>
Stay updated on market developments, trends, and opportunities, providing insights to the Commercial Manager.</li><li>
Supervise and support junior colleagues in their sales activities, ensuring full market coverage and compliance with reporting standards.</li></ul>
IDEAL CANDIDATE PROFILE<ul><li>
Previous experience in Sales within the hospitality industry, ideally at a managerial or senior executive level.</li><li>
Strong negotiation, communication, and relationship management skills.</li><li>
Proven ability to meet sales targets and manage multiple priorities effectively.</li><li>
Proactive, strategic, and adaptable approach to changing market conditions.</li><li>
Fluency in Turkish and English; additional languages are an advantage.</li><li>
Knowledge of corporate travel and contracting processes is preferred.</li></ul>
WHAT ARE WE LOOKING FOR?
Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values. Specifically, we look for demonstration of these Values:<ul><li>
Hospitality &ndash; Passionate about delivering exceptional guest experiences.</li><li>
Integrity &ndash; Doing the right thing, all the time.</li><li>
Leadership &ndash; Leaders in our industry and in our communities.</li><li>
Teamwork &ndash; Team players in everything we do.</li><li>
Ownership &ndash; Owners of our actions and decisions.</li><li>
Now &ndash; Operating with a sense of urgency and discipline.</li></ul>
WHY JOIN US?<ul><li>
Opportunity to grow your career in Corporate Sales with Hilton &#304;stanbul Bosphorus.</li><li>
Supportive and collaborative working environment.</li><li>
Career growth and learning opportunities within Hilton&rsquo;s global network.</li><li>
Competitive salary and benefits package.</li><li>
Be part of the world&rsquo;s leading hospitality company.</li></ul>
Hilton is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all our team members.
Work Location: Hilton &#304;stanbul Bosphorus 
Expected Start Date: September 2025</div>

Corporate Sales Manager

Şölen

<div>
 
 
 About Solen:
 
 
 
 
 
 
 &Scedil;&ouml;len is one of Turkey's leading companies in the chocolate and confectionery sector with its innovative products. Today, &Scedil;&ouml;len exports to over 120 countries and reaches millions of consumers globally with its strong brands.
 
 
 
 
 
 &Scedil;&ouml;len has a broad product portfolio that appeals to different consumer groups with brands such as Biscolata, Luppo, Ozmo, Milango, Nutymax and many more. With its products in the chocolate, biscuit, wafer, cake and innovative snack categories, it is highly appreciated not only in Turkey but also worldwide.
 
 
 
 
 
 Working with a mission to bring happiness to the lives of consumers around the world by offering them different and innovative products, &Scedil;&ouml;len aims to be a groundbreaking, bold and inspiring brand that represents Turkish chocolate on a global scale.
 
 
 
 
 
 Now, we are looking for a
 
 Business and Consumer Insights Lead
 
 to join our dynamic Marketing team and help shape data-driven strategies that will drive our global growth.
 
 
 
 
 
 
 
 
 
 Role Overview
 
 
 
 As the Business and Consumer Insights Lead, you will play a critical role in turning data into actionable insights. You will be responsible for leading the consumer and market research agenda, synthesizing multiple data sources, and delivering strategic recommendations to inform brand, product, and commercial decisions. This position will report directly to the CMO and collaborate closely with cross-functional teams including Brand, Trade Marketing, Innovation, and Sales.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Develop and execute the overall consumer insights and business strategies.
 </li>
 <li>
 Provide strategic input into brand and product strategies based on consumer and market understanding
 </li>
 <li>
 Identifies and leads analysis to land actionable insights with the business.
 </li>
 <li>
 Proactively seeking growth opportunities, developing analysis to provide insights and recommendations to senior stakeholders including the CMO and Executive Team
 </li>
 <li>
 Design and manage qualitative and quantitative research projects (e.g., U&amp;A, concept testing, brand tracking, segmentation, shopper studies)
 </li>
 <li>
 Analyze internal and external data sources to generate comprehensive business insights
 </li>
 <li>
 Partner with research agencies to ensure high-quality and cost-effective research delivery
 </li>
 <li>
 Leverage tools such as Nielsen, GfK, and social listening platforms for continuous market monitoring
 </li>
 <li>
 Develop dashboards and reports to communicate trends, opportunities, and risks
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Business, Marketing, Economics, Statistics, or a related field
 </li>
 <li>
 Minimum 10-12 years of relevant experience in consumer insights, market research, or business intelligence roles, preferably within the FMCG sector
 </li>
 <li>
 Strong expertise in both quantitative and qualitative research methodologies
 </li>
 <li>
 Excellent analytical, storytelling, and data visualization skills
 </li>
 <li>
 Proficiency in tools such as Excel, PowerPoint, Power BI, and SPSS; familiarity with Nielsen /GfK data is a plus
 </li>
 <li>
 High level of business acumen and strategic thinking
 </li>
 <li>
 Strong communication and stakeholder management skills
 </li>
 <li>
 Fluent in English (written and spoken)
 </li>
 </ul>
 
 
 
 
 
 Why Join &Scedil;&ouml;len?
 
 
 <ul>
 <li>
 Join one of Turkey&rsquo;s most beloved and globally expanding FMCG companies
 </li>
 <li>
 Work in a fast-paced, innovative, and international environment
 </li>
 <li>
 Directly influence strategic decisions at the highest level
 </li>
 <li>
 Be part of a passionate and collaborative team
 </li>
 </ul>
 
 
</div>

Business and Consumer Insights Lead

Shell Deutschland GmbH

<div>, T&uuml;rkiye 
 
Job Family Group:
Commercial and Retail 
 
Worker Type:
Regular 
 
Posting Start Date:
September 16, 2025 
 
Business unit:
Downstream and Renewables 
 
Experience Level:
Experienced Professionals 
 
Job Description:
Purpose
 
 
Fleet Solutions has been recognized as the key growth lever for overall Mobility business. In line with our objective to become the best Fuel Retailer in the world, Fleet Solutions vision is to provide the best mobility solutions through cashless payments and associated Road Services to our B2B customers on the road in Europe, Asia and North America. In Turkey, our business is pioneering at bringing new solutions for the market since 1996. We are on a strong growth trajectory and need a strong team member for exciting journey to sustain our vision. Team member will be part of Marketing and Business Development Team and support the achievement of Turkey Fleet Solutions business through non-fuel products and services (other revenues).
B2B Marketing Manager plays a pivotal role in driving the growth and retention of the Fleet Solutions product portfolio through the development and execution of integrated marketing strategies. This position is responsible for crafting compelling customer value propositions, managing multi-channel campaigns, and enabling Sales Team with impactful marketing tools and insights. By leveraging market research, customer analytics, and competitive intelligence, the role ensures strategic alignment and differentiation in both fuels and non-fuels offers. It requires close collaboration with cross-functional teams and external partners to deliver high-ROI marketing plans, support lead generation initiatives and continuously optimize performance against key business KPIs. Strong commercial acumen, stakeholder management, and a passion for customer-centric B2B marketing are essential to succeed in this role.
The position reports directly to B2B Marketing &amp; Business Development Manager and works in close collaboration with Head of Fleet Solutions Turkey. It also requires strong cross-functional engagement with local Sales, B2C Marketing, Corporate Relations, Customer Operations, and other key departments including IT, Legal, Tax and Finance. Additionally, the role involves coordination with external stakeholders such as media agencies and third-party business partners.
Accountabilities:
<ul><li>Design and implement the country-level marketing plan, ensuring high return on investment and supporting delivery of targets and results (T&amp;R).
</li><li>Develop and execute integrated marketing strategies to protect and grow the full product portfolio, while driving customer acquisition and retention.
</li><li>Own and co-develop marketing, media and communications briefs for customer value propositions in scope together with Marcom by identifying the target audience profiles, addressing key features to differentiate our offer against competitors and designing the key value selling arguments to run effective digital and traditional marketing campaigns to deliver business objectives.
</li><li>Lead prospecting, lead generation and CRM initiatives to increase volume and profitability in alignment with Fleet Solutions strategy.
</li><li>Build deep understanding of non-fuel products and services (other revenues) by conducting market research, gathering customer insights and analysing competitors in collaboration with Sales Team.
</li><li>Perform customer, competitor and market share analysis to identify market needs and shape compelling customer value propositions.
</li><li>Ensure Sales Team is equipped with relevant product knowledge and aligned with the value proposition to effectively address customer expectations.
</li><li>Create impactful marketing collateral such as sales presentations, value calculators, brochures and website content to clearly communicate the value of our offers.
</li><li>Manage and optimize multi-channel marketing campaigns&mdash;including digital advertising, email marketing, and social media&mdash;by analysing performance metrics and applying insights to improve results.
</li><li>Act as a key marketing representative for SFS cards, products, and services, ensuring customer needs across all segments are understood and addressed.
</li><li>Build and maintain strong relationships with internal and external stakeholders, including resellers, customers, suppliers, and agencies.
</li><li>Foster marketing synergies with B2C Mobility Marketing Team to ensure consistent messaging and strategic alignment.
</li><li>Support the development of marketing professionalism across the Fleet Solutions EUAF region by sharing best practices and actively engaging with marketing colleagues in other countries and business units.
</li>Provide ongoing support to Sales Team and monitor business progress against predefined KPIs to ensure alignment and continuous improvement. 
<li>
 
</li></ul>Key Skills / Requirements:
<ul><li>10 years of progressive experience in marketing management.
</li><li>Demonstrates a high-performance mindset, consistently delivering quality outcomes while upholding ethical standards and compliance.
</li><li>Maintains a positive and solution-oriented attitude, fostering an inclusive team environment through supportive leadership. Actively encourages collaboration, empowers team members, and contributes to a culture of trust, respect, and continuous improvement.
</li><li>Proactive and self-motivated, with a strong sense of initiative and the ability to build and maintain relationships across a wide range of stakeholders including Sales, B2C Marketing, Corporate Relations, IT, Finance, Customer Operations, Legal and Tax functions.
</li><li>Strong analytical capabilities, with the ability to synthesize executive-level insights and communicate them effectively through impactful presentations (PowerPoint).
</li><li>Proven track record of driving results through cross-functional collaboration and effective stakeholder management at both local and global levels.
</li><li>Experienced in navigating ambiguity and leading initiatives with flexibility, adapting quickly to evolving business needs and solutions.
</li><li>Possesses a strong commercial acumen and a deep passion for B2B marketing and customer-centric strategies, with a relentless focus on prioritization to drive growth.
</li><li>Open to feedback and committed to continuous personal and professional development.
</li><li>Project management skills are an asset.
</li><li>Fluent in English, with advanced proficiency in both written and spoken communication.
</li></ul><ul><li>- 
</li></ul> 
DISCLAIMER:
Please note: We occasionally amend or withdraw Shell jobs and reserve the right to do so at any time, including prior to the advertised closing date. Before applying, you are advised to read our data protection policy. This policy describes the processing that may be associated with your personal data and informs you that your personal data may be transferred to Shell/Shell Group companies around the world. The Shell Group and its approved recruitment consultants will never ask you for a fee to process or consider your application for a career with Shell. Anyone who demands such a fee is not an authorised Shell representative and you are strongly advised to refuse any such demand. Shell is an Equal Opportunity Employer.</div>

Fleet Solutions Marketing Manager

IQVIA

<div>Sales Operations Specialist (Engelli &#304;stihdam&#305;) 
 
IQVIA&trade; is The Human Data Science Company&trade;, focused on using data and science to help healthcare clients find better solutions for their patients. Formed through the merger of IMS Health &amp; Quintiles and Innovex, IQVIA offers a broad range of solutions that harness advances in healthcare information, technology, analytics and human ingenuity to drive healthcare forward.
At IQVIA Turkey, we are committed to the principle that &ldquo;an equal life is possible for everyone.&rdquo; We prioritize a perspective that embraces equality and diversity, and we integrate this approach into our corporate culture and policies. All our processes are conducted with this commitment in mind.
In line with our Diversity &amp; Inclusion principles, we are looking for a Sales Operations Specialist. (Engelli &#304;stihdam&#305;)
As a Sales Operations Specialist y ou will be responsible for:
<ul><li>Operational support to the Sales and Commercial teams
</li><li>Working with Sales and Commercial teams to drive accuracy of data in the CRM;
</li><li>Designs and delivers regular and ad-hoc reports that give the insight required to manage the business.
</li><li>Supporting the Sales and Finance functions in maintaining quarterly revenue forecasts.
</li><li>Administrating sales incentives, including setting targets and tracking performance;
</li><li>Working on operational activities
</li><li>Help with strategic account planning
</li><li>Quality control of Statements of Work and support for Request for Information (RFI) and Request for Proposal (RFP)
</li></ul>Requirements:
<ul><li>University degree preferably with Business / Finance, Sales or Engineering background
</li><li>2-3 year experience in an Administrative position would be of advantage
</li><li>Fluent English both oral and written
</li><li>Proficient in MS Office programs
</li><li>Strong communication skills and very good team player
</li><li>Open to learning and development and flexibility to join a dynamic and fast paced working environment
</li><li>Registered with the Turkish Employment Agency (&#304;&#350;KUR) and holding a disability report with a minimum of 40%, ( it is must )
</li><li>For hybrid roles: applicants should be able to commute to Maslak &#304;stanbul location.
</li></ul>Applicants are kindly requested to submit a cover letter specifying their disability status and providing details of their disability, along with the application
IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide . Learn more at https://jobs.iqvia.com</div>

Sales Operations Specialist

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