marketing executive

marketing manager

marketing coordinator

digital marketing manager

head of marketing

customer marketing manager

Thales

About the role: Thales is looking for a Global IAM Marketing Manager to join the team, covering META markets. You will join a high performing team at the forefront of cyber security innovation and help drive our growth across META markets. You will work closely with the Sales and Customer Success teams, as well as the wider marketing teams, to drive business growth through in person and virtual events, as well as demand generation campaigns in META.Day to day you will: <ul><li>Develop, execute and measure an integrated demand generation marketing plan aimed at generating pipeline. The plan must align with and support the achievement of the overall Regional Marketing goals.</li><li>Partner closely with the Sales time to achieve company goals.</li><li>Plan and execute events and campaigns.</li><li>Identifying ideal customer profiles (ICP) and buyer personas, for target account selection that align with solutions and product.</li><li>Create and deliver marketing programs and campaigns for priority accounts and key segments within the region and support sales teams with sales driven marketing activities.</li><li>Partner with our content team and third-party agencies to create and localize content and messaging and adapt for 1-to-1, 1-to-few or 1-to-many sales and marketing initiatives across the entire buyer s funnel.</li><li>Segment Marketing: Localize global messaging and develop segment-specific content and campaigns tailored to industry verticals and market maturity across META.</li><li>Partner Marketing: Build joint marketing strategies with key channel and technology partners to generate demand, increase co-branding impact, and support regional revenue goals.</li><li>Customer Marketing: Design and execute integrated campaigns that nurture our customer base and drive product adoption, upsell opportunities, and advocacy.</li><li>Collaborate closely with global product marketing, sales, customer success, field teams, and the partner ecosystem to align go-to-market plans.</li><li>Use data to track campaign effectiveness, optimize program performance, and continuously evolve tactics based on regional feedback and KPIs (i.e. Marketing Sourced Pipeline, Bookings, and others).</li><li>Report metrics via SFDC and Power BI to present to regional sales and marketing teams.</li></ul>About you:You should have a strong understanding of the cybersecurity landscape alongside marketing execution and strategy. You should be an excellent relationship builder and creative marketer who can work independently whilst also knowing the importance of collaborating with your marketing team and other departments (procurement, creative services, external vendors, etc) to reach business goals. Proven experience across customer marketing, demand generation, partner marketing, and segment marketing in a regional or field marketing capacity.

Regional Marketing Manager

<div>
 Location: Dubai, United Arab Emirates
 
 
 Thales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy become smarter and much more. More than 30,000 organizations already rely on us to verify the identities of people and things, grant access to digital services, analyze vast quantities of information and encrypt data to make the connected world more secure.
 
 
 Thales has built a presence in the United Arab Emirates for over 35 years, and today has over 300 employees. Thales in the UAE is part of our Middle East business that has 1,800 people across Egypt, Iraq, Kuwait, KSA, Lebanon, Oman, Pakistan, Qatar and UAE. Together we delivered technology for the Dubai metro, the longest driverless metro network in the world and a fare collection system that processes up to 250,000 transactions per day. We make UAE a safer place by providing secure electronic payment solutions, cyber security systems and communications as well as security systems for Dubai International Airport and air traffic management and navigation systems for Abu Dhabi&rsquo;s airport.
 
 
 
 Regional Marketing Manager &ndash; META
 
 
 
 
 Dubai &ndash; hybrid.
 
 
 
 Are you an experienced Marketing Manager looking for their next opportunity? Do you have expertise in the cybersecurity space? Want to work for a company on the forefront of innovative technology? Apply today&hellip;
 
 
 
 What the role has to offer:
 
 
 
 <ul>
 <li>
 Work in a fast-paced environment within a highly visible team!
 </li>
 <li>
 Set the marketing strategy within our META market arena.
 </li>
 <li>
 Design and drive innovative marketing plans to help the company achieve its strategic goals.
 
 
 
 </li>
 </ul>
 
 About the role:
 
 
 
 Thales is looking for a Global IAM Marketing Manager to join the team, covering META markets. You will join a high performing team at the forefront of cyber security innovation and help drive our growth across META markets. You will work closely with the Sales and Customer Success teams, as well as the wider marketing teams, to drive business growth through in person and virtual events, as well as demand generation campaigns in META.
 
 
 
 Day to day you will:
 
 
 
 <ul>
 <li>
 Develop, execute and measure an integrated demand generation marketing plan aimed at generating pipeline. The plan must align with and support the achievement of the overall Regional Marketing goals.
 </li>
 <li>
 Partner closely with the Sales time to achieve company goals.
 </li>
 <li>
 Plan and execute events and campaigns.
 </li>
 <li>
 Identifying ideal customer profiles (ICP) and buyer personas, for target account selection that align with solutions and product.
 </li>
 <li>
 Create and deliver marketing programs and campaigns for priority accounts and key segments within the region and support sales teams with sales driven marketing activities.
 </li>
 <li>
 Partner with our content team and third-party agencies to create and localize content and messaging and adapt for 1-to-1, 1-to-few or 1-to-many sales and marketing initiatives across the entire buyer&rsquo;s funnel.
 </li>
 <li>
 Segment Marketing: Localize global messaging and develop segment-specific content and campaigns tailored to industry verticals and market maturity across META.
 </li>
 <li>
 Partner Marketing: Build joint marketing strategies with key channel and technology partners to generate demand, increase co-branding impact, and support regional revenue goals.
 </li>
 <li>
 Customer Marketing: Design and execute integrated campaigns that nurture our customer base and drive product adoption, upsell opportunities, and advocacy.
 </li>
 <li>
 Collaborate closely with global product marketing, sales, customer success, field teams, and the partner ecosystem to align go-to-market plans.
 </li>
 <li>
 Use data to track campaign effectiveness, optimize program performance, and continuously evolve tactics based on regional feedback and KPIs (i.e. Marketing Sourced Pipeline, Bookings, and others).
 </li>
 <li>
 Report metrics via SFDC and Power BI to present to regional sales and marketing teams.
 
 
 
 </li>
 </ul>
 
 About you:
 
 
 
 You should have a strong understanding of the cybersecurity landscape alongside marketing execution and strategy. You should be an excellent relationship builder and creative marketer who can work independently whilst also knowing the importance of collaborating with your
 
 
 marketing team and other departments (procurement, creative services, external vendors, etc) to reach business goals. Proven experience across customer marketing, demand generation, partner marketing, and segment marketing in a regional
 
 
 or field marketing capacity.
 
 
 
 What We Can Offer
 
 
 
 We&rsquo;re committed to giving you opportunities to be your best. We believe in embracing the passion and potential of our people, and to achieve this we offer market leading training, development and experiences, along with the opportunity to be mentored and coached by some of the smartest minds in the industry. We hire from within as our first priority, so you&rsquo;ll have a variety of opportunities within our diverse, global organisation.
 
 
 
 Flexibility
 
 
 
 Your health and well-being matters to us and that&rsquo;s why we offer you the flexibility to do what&rsquo;s important to you; whether that&rsquo;s part time hours, job sharing, home working, or the ability to flex your start and finish times. Where possible, we support a working pattern that suits your lifestyle and helps you reach your ambitions.
 
 
 Thales is an equal opportunities employer and diversity and inclusion are integral to the success of Thales.
 
 
 At Thales we provide CAREERS and not only jobs. With Thales employing 80,000 employees in 68 countries our mobility policy enables thousands of employees each year to develop their careers at home and abroad, in their existing areas of expertise or by branching out into new fields. Together we believe that embracing flexibility is a smarter way of working. Great journeys start here, apply now!
 
 
</div>

Regional Marketing Manager - META

Majid Al Futtaim

<div>
 
 
 BUSINESS INTRODUCTION
 
 
 
 Majid Al Futtaim Holding is the leading shopping mall, retail, communities, entertainment developer and operator in the Middle East, North Africa, and Central Asia regions. With over 43,000 people, revenues of over US$ 11 Billion, and operations in 18 countries. Some of the iconic brands we carry include Mall of the Emirates, Carrefour, All Saints, Lego, City Center, Abercrombie &amp; Fitch, &amp; Vox Cinemas. We believe in making Great Moments for Everyone, Every day.
 
 
 
 
 
 
 
 
 
 JOB TITLE
 
 
 
 Marketing Executive | MAF Properties | UAE Cluster
 
 
 
 
 
 
 ROLE SUMMARY
 
 
 
 The Marketing Executive supports the execution and enhancement of customer engagement and loyalty initiatives, coordinating loyalty programs and optimizing customer communications. Working across marketing operations and Data &amp; AI, the role ensures campaigns are efficiently delivered and insight-driven, aligning daily activities with data-led strategies to boost engagement and performance.
 
 
 
 
 
 
 ROLE PROFILE
 
 
 <ul>
 <li>
 Oversee daily loyalty program operations, including campaign setup, rewards fulfilment, member onboarding, and platform updates.
 </li>
 <li>
 Execute and optimize marketing campaigns, ensuring accuracy in offer configurations, targeting, and alignment with business priorities.
 </li>
 <li>
 Maintain operational integrity, including rewards inventory tracking, fraud monitoring, and coordination with relevant teams.
 </li>
 <li>
 Enhance member engagement, supporting personalized journeys, CRM triggers, and value-driven experiences based on member insights.
 </li>
 <li>
 Support Data &amp; AI initiatives by coordinating data validation, integrating new behavioral signals, and applying CLV insights to loyalty actions.
 </li>
 <li>
 Assist with budget management, tracking campaign spend, reward costs, and financial compliance.
 </li>
 <li>
 Analyze program and campaign performance, recommending improvements to targeting, mechanics, and engagement strategies.
 </li>
 <li>
 Prepare reports and insights, sharing KPIs, ROI, and recommendations while staying updated on loyalty and CRM best practices.
 </li>
 </ul>
 
 
 
 
 
 REQUIREMENTS
 
 
 <ul>
 <li>
 5 years of experience in loyalty programs, CRM, or campaign operations, ideally in retail, shopping malls, or consumer-focused sectors
 </li>
 <li>
 Bachelor&rsquo;s degree in marketing, Business, Data/Analytics, or a related field
 </li>
 <li>
 Experience supporting data-driven marketing or loyalty initiatives that involve segmentation, personalization, and analytics integration
 </li>
 <li>
 Proficient in using Power BI, Excel, or similar tools to track campaign performance, member behavior, and KPIs
 </li>
 <li>
 Customer-centric and collaborative, prioritizing member value while working effectively across cross-functional teams.
 </li>
 <li>
 Execution-driven and proactive, with strong attention to detail, problem-solving ability, and adaptability in fast-paced environments.
 </li>
 </ul>
 
 
 
 
 
 WHAT WE OFFER
 
 
 <ul>
 <li>
 At Majid Al Futtaim, we&rsquo;re on a mission to create great moments, to spread happiness, to build, experiences that stay in our memories for a lifetime. We&rsquo;re proud to say that over the past 27 years, we have built a reputation as a regional market leader in what we do. Join us!
 </li>
 <li>
 Work in a friendly environment, where everyone shares positive vibes and excited about our future.
 </li>
 <li>
 Work with over 45,000 diverse and talented colleagues, all guided by our Leadership Model.
 </li>
 </ul>
 
 
</div>

Marketing Executive - CRM

Confidential Careers

<div>
 
 This role will be responsible for end-to-end ownership of the prepaid and postpaid base, defining and executing the business vision and strategy across traditional and digital channels. You will collaborate closely with various stakeholders to ensure deeper customer engagement, leveraging consumer insights and advanced analytics to impact margin, retention, and customer satisfaction.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Shape and lead the overall CVM strategy across all customer segments (Prepay and Postpay) and products.
 </li>
 <li>
 Collaborate closely with the CMO, Head of Products &amp; Pricing, Customer Service Director, Brand &amp; Comms, and Digital Marketing teams, ensuring visibility into progress, achievements, decisions, and any roadblocks requiring escalation.
 </li>
 <li>
 Ensure CVM initiatives meet approved targets and drive significant impacts on churn reduction, ARPU uplift, and customer acquisition.
 </li>
 <li>
 Engage with cross-functional teams including Customer Service, Brand &amp; Comms, Digital Marketing, Legal, and Finance, ensuring CVM has the necessary support and enablers.
 </li>
 <li>
 Provide thought leadership, best practices, and improvement plans to marketing teams globally, working closely with country heads to optimize revenue extraction and retention.
 </li>
 <li>
 Develop and execute base business strategy and objectives through traditional and digital channels, driving optimal customer engagement and loyalty.
 </li>
 <li>
 Monitor and report on business outcomes, ensuring alignment with portfolio-level impacts to maximize value.
 </li>
 <li>
 Support go-to-market (GTM) efforts for key business initiatives and digital propositions.
 </li>
 <li>
 Drive innovation and support marketing technology programs to fuel future growth.
 </li>
 <li>
 Take ownership of key performance indicators (KPIs), including churn reduction, ARPU uplift, customer lifetime value (CLV), and customer satisfaction.
 </li>
 <li>
 Drive the adoption of cutting-edge tools and technologies, such as advanced analytics platforms, CRM systems, and marketing automation, to enhance data-driven decision-making.
 </li>
 <li>
 Champion the growth and development of the CVM team, mentoring team members and fostering a culture of continuous improvement.
 </li>
 <li>
 Collaborate with global teams to tailor customer engagement strategies for different markets, ensuring scalability and local relevance.
 </li>
 </ul>
 
 
 
 
 
 Qualifications and Skills:
 
 
 
 
 
 <ul>
 <li>
 Strong business acumen with a data-driven approach to decision-making.
 </li>
 <li>
 A trusted leader capable of influencing and coaching multicultural teams in alignment with the company&rsquo;s mission, vision, and objectives.
 </li>
 <li>
 Agile and entrepreneurial mindset, adept at navigating uncertainty and adapting to change.
 </li>
 <li>
 Deep expertise in marketing technology, digital marketing, and multi-channel campaigns.
 </li>
 <li>
 Excellent analytical and strategic thinking abilities with proven P&amp;L management skills.
 </li>
 <li>
 In-depth understanding of the telecom industry and consumer insights to drive desired business outcomes.
 </li>
 <li>
 At least 10 years of experience in CVM within a subscription-based business model.
 </li>
 <li>
 Proven track record of leading cross-functional teams, designing customer journeys, and managing end-to-end campaigns.
 </li>
 <li>
 Strong analytical mindset with experience in leveraging advanced analytics models for data-driven decision-making.
 </li>
 <li>
 Exceptional problem-solving, communication, and leadership skills.
 </li>
 </ul>
 
 
</div>

Head of Customer Value Management

Antal

Position Name : General ManagerOne of our clients in the restaurant &amp; hospitality industry-a fast-growing, chef-driven caf&eacute; group is looking for a General Manager for their business fast growing operations. The General Manager oversees the full caf&eacute; and restaurant operations across all branches, ensuring business growth, operational excellence, financial performance, and brand consistency. This role is responsible for strategic planning, staff leadership, menu development oversight, cost control, and driving customer satisfaction. The General Manager ensures that all departments function in alignment with company goals and maintains high standards in product quality, service, and overall business performance.Location: Kuwait Years of Experience: Minimum 7-10 years of experience in the F&amp;B or hospitality industry, with at least 3 years in a senior leadership role.Education: Bachelors degree in Hospitality Management, Business Administration, or related field.Reports To: Owner / Managing DirectorDirect Reports: Operations Manager, Area Manager, Executive Chef, Head Chef, Finance Manager, Marketing Manager, Quality Control Manager, HR, Store ManagersNotice Period: Immediate joiners or a maximum one-month notice period.Job Description1. Business Growth &amp; Strategy<ul><li>Develop long-term business strategies to support expansion, revenue growth, and brand positioning.</li><li>Analyze market trends and competitor activities to identify opportunities for improvement and innovation.</li><li>Lead the planning and execution of new store openings or major operational initiatives.</li><li>Ensure the brand remains competitive through menu updates, pricing decisions, and customer engagement strategies.</li></ul>2. Financial Management<ul><li>Oversee the financial performance of all branches including sales, cost control, and profitability.</li><li>Approve budgets for operations, marketing, purchasing, and manpower planning.</li><li>Review P&amp;L reports, variances, and financial forecasts to ensure effective cost management.</li><li>Ensure proper cash handling, inventory control, and compliance with financial policies.</li></ul>3. Operations Leadership<ul><li>Ensure smooth and efficient operations in all branches through direct supervision of key department heads.</li><li>Establish and monitor operational policies, SOPs, and brand standards.</li><li>Ensure strong coordination between kitchen, service, purchasing, HR, store managers, and support departments.</li><li>Regularly conduct site visits to review service quality, cleanliness, staff performance, and customer satisfaction.</li></ul>4. Product Quality &amp; Kitchen Performance<ul><li>Work closely with Executive Chef, Head Chef, and Quality Control Manager to maintain food consistency and safety.</li><li>Approve new menu items, costings, and seasonal promotions.</li><li>Ensure compliance with food hygiene standards, kitchen productivity, and recipe accuracy.</li></ul>5. Human Resources &amp; Staff Development<ul><li>Provide leadership to all employees and department managers.</li><li>Approve recruitment plans, training programs, and staff performance evaluations.</li><li>Address employee concerns, disciplinary actions, and incentive programs when needed.</li><li>Maintain a positive organizational culture based on teamwork, respect, and high standards.</li></ul>6. Customer Experience &amp; Brand Management<ul><li>Ensure that every branch delivers exceptional service and consistent brand experience.</li><li>Respond to major customer escalations and implement corrective measures.</li><li>Oversee marketing initiatives, campaigns, and brand identity with the Marketing Manager.</li><li>Drive initiatives that increase customer loyalty and repeat visits.</li></ul>7. Compliance &amp; Company Policies<ul><li>Ensure compliance with all local laws, health and safety regulations, and internal company policies.</li><li>Monitor adherence to operational SOPs, HR policies, and food safety procedures.</li><li>Ensure documentation, audits, and company reports are accurate and submitted on time.</li></ul>8. Reporting &amp; Communication<ul><li>Provide clear and timely communication between the management team and the owners.</li><li>Submit weekly, monthly, and quarterly performance reports.</li><li>Lead management meetings and ensure all departments are aligned with company objectives.</li></ul>QUALIFICATIONS &amp; REQUIREMENTS<ul><li>Strong leadership, communication, and decision-making skills.</li><li>Proven track record in multi-branch operations, financial analysis, and staff management.</li><li>Excellent understanding of food safety, quality standards, customer service, and marketing principles.</li><li>Ability to work under pressure, lead diverse teams, and meet business targets.</li></ul>WORKING CONDITIONS<ul><li>Full-time position with flexible hours depending on operational needs.</li><li>Requires regular visits to all branches and central kitchen operations.</li><li>May involve extended working hours during peak seasons or special events.</li></ul>Note: We thank all applicants for their interest however, only those candidates who are shortlisted will be contacted.Job Type: Full-timePay: Up to AED15,000.00 per month

General Manager - GCC - Hospitality

Cloud Scape Linen

We&rsquo;re looking for: Marketing Manager (Full time)Location: Dubai, UAEPast Experience:* 5+ yearsIndustry:D2C, E-commerce, Home &amp; Lifestyle*About UsCloud Scape Linen is a fast-growing, direct-to-consumer (D2C) home linen brand that has rapidly climbed the ranks in its category. As we scale, we are looking for a Marketing Manager who thrives in a startup environment, can take ownership of marketing initiatives, and drive growth across multiple channels.Role OverviewAs a Marketing Manager, you will be responsible for developing and executing marketing strategies that drive customer acquisition, retention, and brand growth. You should have deep expertise in performance marketing, Go-To-Market (GTM) strategies, and launching businesses from zero to one.Key ResponsibilitiesMarketing Strategy &amp; Execution<ul><li>Develop and implement a comprehensive marketing strategy aligned with business goals.</li><li>Plan and execute GTM strategies for new product launches and market expansions.</li><li>Own and optimize the full-funnel marketing approach (awareness, acquisition, conversion, and retention).</li></ul>Performance Marketing &amp; Growth<ul><li>Hands-on management of Google Ads, Meta (Facebook &amp; Instagram), and other relevant paid media channels.</li><li>Scale performance marketing campaigns with a strong focus on CAC, ROAS, and LTV.</li><li>Experiment with new paid and organic growth channels to drive efficiency and profitability.</li></ul>Brand &amp; Content Strategy<ul><li>Work closely with design and content teams to ensure messaging consistency across platforms.</li><li>Develop and optimize website content, email marketing campaigns, and social media strategy.</li><li>Implement brand storytelling to build long-term brand equity.</li></ul>Data-Driven Decision Making<ul><li>Define key marketing KPIs and monitor campaign performance in real time.</li><li>Use analytics tools (Google Analytics, GA4, Meta Insights, etc.) to derive actionable insights.</li><li>A/B test creative, messaging, and landing pages to optimize conversion rates.</li></ul>Customer &amp; Community Engagement<ul><li>Build and nurture an engaged online community through organic and paid strategies.</li><li>Leverage influencer marketing, partnerships, and collaborations to drive awareness and credibility.</li><li>Implement customer feedback loops {respond with &quot; csldm25 &quot; along with application }to improve product positioning and marketing efforts.</li></ul>Startup-Ready Execution &amp; Leadership<ul><li>Ability to operate in a fast-paced, resource-constrained startup environment.</li><li>Lead and mentor junior marketers, freelancers, and external agencies.</li><li>Work cross-functionally with product, operations, and customer support to ensure a seamless customer experience.</li></ul>Qualifications &amp; Skills<ul><li>5+ years of experience in digital marketing, growth marketing, or performance marketing roles.</li><li>Proven track record of launching and scaling D2C brands or e-commerce businesses.</li><li>Hands-on experience with Google Ads, Meta Ads, and other digital marketing platforms.</li><li>Strong analytical mindset with experience in attribution modeling and marketing analytics.</li><li>Excellent storytelling and content strategy skills.</li><li>Familiarity with Shopify, Klaviyo, Google Analytics, and marketing automation tools.</li><li>Ability to operate with limited resources and drive results in a startup environment.</li><li>Experience in affiliate marketing, influencer collaborations, and partnerships is a plus.</li></ul>Why Join Us?<ul><li>Be part of a fast-growing D2C brand disrupting the home linen space.</li><li>Work in a dynamic, high-growth startup environment with ownership and autonomy.</li><li>Opportunity to shape the brand's marketing strategy from the ground up.</li><li>Competitive salary with performance-based incentives.</li></ul>If you're a self-starter, love building brands from scratch, and have a growth-driven mindset, we&rsquo;d love to hear from you!Apply now! Email your CV to connect@cloudscapelinen.comJob Type: Full-timeExperience:<ul><li>Marketing: 5 years (Required)</li><li>Startup / Early Stage Business: 3 years (Required)</li></ul>Expected Start Date: ImmediateJob Type: Full-timePay: AED5,000.00 - AED7,000.00 per monthApplication Question(s):<ul><li>Start Up Experience </li></ul>Experience:<ul><li>Digital Marketing: 5 years (Required)</li></ul>

Digital Marketing Manager

Abbott

<div>About Abbott
At Abbott, we're committed to helping people live their best possible life through the power of health. For more than 130 years of innovation, we've brought new products and technologies to the world - in nutrition, diagnostics, medical devices and branded generic pharmaceuticals - that create more possibilities for more people at all stages of life. Today, 103.000 of us are working to help people live not just longer, but better, in the more than 160 countries we serve.
MAKING A DIFFERENCE IN GLOBAL HEALTHCARE
We are the world leader in Rapid Diagnostics at the point of care. Working with us, you'll tackle a wide array of problems including some of the world's greatest healthcare challenges, while experiencing a myriad of cultures, geographies, and technologies.
Description
The Portfolio &amp; IVDR Transition &amp; Strategic Customer Communication (EMEA) Infectious Disease leads the IVDD to IVDR transition as the key EMEA Commercial &amp; Marketing representative, acting as the main stakeholder of the IVDR project group.
We are seeking a strategic and execution-driven Marketing Manager to lead the commercial transition from IVDD to IVDR across the EMEA region. This role will serve as a critical interface between Marketing, Commercial, Regulatory, and Customer-facing teams, ensuring that our messaging, pricing, and segmentation strategies are aligned with the evolving regulatory landscape and customer expectations.
The IVDR Transition &amp; Strategic Customer Communication (EMEA) reports directly into the EMEA Marketing Director Infectious Disease
Main Responsibilities &amp; Duties<ul><li>
IVDR Transition Leadership</li></ul><ul><li>
Drive the marketing strategy and execution for IVDR transition across EMEA.</li><li>
Act as a central information broker, translating regulatory changes into actionable commercial insights.</li><li>
Collaborate with Regulatory Affairs, Product Management, and Commercial teams to ensure timely and accurate communication.</li><li>
Manage translation agencies and adapt messaging by product, language, and customer segment.</li><li>
Customer Segmentation &amp; Communication</li></ul><ul><li>
Develop and maintain customer segmentation frameworks tailored to IVDR impact and product portfolio.</li><li>
Consult with Marketing Director and other Marketing functions from global to local level as well as General Managers to define communication strategies per customer type and region.</li><li>
Manage translation agencies and adapt messaging by product, language, and customer segment.</li></ul><ul><li>
Pricing Analytics &amp; Governance</li></ul><ul><li>
Lead pricing analysis and governance initiatives to support IVDR-related product changes.</li><li>
Partner with Finance and Commercial teams to ensure pricing strategies are compliant, competitive, and customer centric.</li></ul><ul><li>
Strategic Communication Partner</li></ul><ul><li>
Serve as a sparring partner to senior leadership, providing data-driven insights and recommendations.</li><li>
Ensure consistent and compliant messaging across all customer touchpoints.</li><li>
Support the development of customer-facing materials, FAQs, and transition guides.</li></ul><ul><li>
Portfolio Management</li></ul><ul><li>
Participation to ad-hoc special projects (regional / global)</li><li>
Therapeutic Area Manager support on key projects</li></ul>
Relationships, main contacts<ul><li>
Internal: Regional GMs and Commercial Directors, EMEA Marketing Managers, Global Strategic Marketing Franchise Leads, Launch Excellence Lead, Supply Chain Team, Commercial Excellence Team Lead</li></ul>
Requirements<ul><li>
Required behaviors &amp; skills</li></ul><ul><li>
Bachelor's or master&rsquo;s degree in marketing, Business, Life Sciences, or related field; PhD or MBA preferred.</li><li>
7+ years of experience in marketing, preferably in diagnostics, medical devices, or life sciences.</li><li>
Strong understanding of IVDR/IVDD regulations and their commercial implications.</li><li>
Proven experience in customer segmentation, pricing strategy, and multilingual communication.</li><li>
Excellent project management and stakeholder engagement skills.</li><li>
High level of comfort interpreting and communicating complex technical information, including clinical concepts, statistics and outcomes</li><li>
Cultural awareness and cross-country sensitivity</li><li>
Balanced mix of strategic and tactical focus</li><li>
Positive mindset and collaborative attitude to bring down barriers for goals</li><li>
Knows how to set up two&ndash;way communication and collaboration with regional marketing teams and with cross-functional teams in order to achieve business results</li><li>
Customer-oriented, autonomous and reliable work attitude</li><li>
Ability to travel 20% of the time (nationally and internationally)</li></ul></div>

EMEA Marketing Manager - IVDR

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