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digital marketing specialist

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digital marketing lead

Delta Gulf

Location: Johar Town, Lahore Experience Required: 4&ndash;6 years Education: Bachelor&rsquo;s Degree in Computer Science or a related field Job Type: Full-time, On-site Availability: ImmediateAbout the RoleWe are looking for a talented and experienced Digital Marketing Expert / Team Lead to join our growing team in Johar Town, Lahore. This role is ideal for a professional with strong expertise in SEO, Web Development, and Digital Marketing Strategy, who is ready to lead and manage digital initiatives.You will be responsible for executing comprehensive digital strategies, leading a team, and driving measurable results through optimized campaigns and performance tracking.Key ResponsibilitiesSEO &amp; Content Optimization<ul><li>Execute on-page and off-page SEO strategies to increase organic traffic</li><li>Conduct keyword research, SEO audits, and competitor analysis</li><li>Monitor and report on SEO performance, implementing improvements as needed</li></ul>Digital Marketing Strategy &amp; Campaign Execution<ul><li>Plan and manage digital marketing campaigns across Google, Facebook, Instagram, and other platforms</li><li>Track, analyze, and optimize campaign performance using data-driven insights</li><li>Manage email marketing campaigns and content calendars</li></ul>Web Development &amp; Management<ul><li>Oversee the company website's development, structure, and performance</li><li>Work closely with developers and designers to ensure SEO and mobile-friendliness</li><li>Manage tools like Google Analytics, Search Console, and Tag Manager</li></ul>Team Leadership &amp; Collaboration<ul><li>Lead, guide, and mentor a team of digital marketers and web developers</li><li>Collaborate with content creators and graphic designers to execute cohesive strategies</li><li>Set team KPIs, review performance, and report results to management</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Computer Science, Marketing, or a related field</li><li>4&ndash;6 years of hands-on experience in digital marketing and web development</li><li>Proven ability to increase online visibility, traffic, and conversions</li><li>Strong command of:</li><li>SEO tools (Ahrefs, SEMrush, Moz, etc.)</li><li>Web technologies (HTML, CSS, WordPress or other CMS platforms)</li><li>Digital ad platforms (Google Ads, Facebook Ads, LinkedIn Campaign Manager)</li><li>Excellent leadership, analytical, and communication skills</li></ul>Preferred Skills (Not Mandatory)<ul><li>Understanding of UI/UX principles</li><li>Experience with eCommerce platforms</li><li>Familiarity with marketing automation tools (e.g., Mailchimp, HubSpot)</li><li>Google Ads and Facebook certifications</li></ul>What We Offer<ul><li>Competitive salary based on experience</li><li>A collaborative and dynamic team environment</li><li>Opportunities to lead and innovate digital strategies</li><li>Professional growth and development support</li></ul>How to ApplyIf you're passionate about digital marketing and leadership, we encourage you to apply.Please submit your updated CV and portfolio (if available).Location: On-site position in Johar Town, LahoreJob Type: Full-timePay: Rs130,000.00 - Rs250,000.00 per monthWork Location: In person

SEO & Digital Marketing Lead

Raftar Logistics 

About UsWe are an international courier &amp; logistics company based in Pakistan, providing worldwide parcel delivery services through UPS, DHL, FedEx, and cargo solutions. Our target customers are Pakistani exporters and e-commerce sellers (Amazon, eBay, Shopify, etc.) shipping to UK, USA, and Europe.Job ResponsibilitiesIdentify and target Pakistani exporters and online sellers (Amazon, eBay, Shopify, WooCommerce, Etsy, etc.) selling in the UK/USA.Research and collect seller contact details from online marketplaces, social media, and B2B platforms.Run and manage Facebook/Instagram (Meta) Ads and Google Ads for lead generation.Use LinkedIn outreach to connect with exporters and offer logistics services.Design and execute email marketing campaigns for exporters.Maintain a database (Excel/CRM) of potential leads and track responses.Work with management to develop marketing messages and strategies to attract exporters.Required SkillsStrong knowledge of digital marketing &amp; lead generation.Experience with Meta Ads Manager and Google Ads.Ability to research and collect contact details of sellers/exporters from platforms like eBay, Amazon, and Shopify.Familiarity with LinkedIn Sales Navigator and outreach strategies.Basic understanding of SEO &amp; email marketing tools.Experience in logistics, courier, or B2B services marketing is a plus.Excellent communication skills (English &amp; Urdu).SalaryCompetitive salary based on experience + performance bonuses for lead conversions.Job Type: Part-timePay: From Rs25,000.00 per monthExpected hours: 20 per weekWork Location: In person

Digital Marketing & Lead Generation Specialist (Logistics Industry)

HAICHUAN FOODS

Job Summary:We are looking for a dynamic Performance Marketing Team Lead to spearhead our B2B lead generation efforts across LinkedIn, social platforms, and digital channels. This role will oversee the strategy, execution, and optimization of campaigns to ensure a steady flow of qualified leads into our CRM as web connects, fueling the sales pipeline. The ideal candidate is both strategic and hands-on, with expertise in performance marketing, social selling, and CRM-based lead management.Key Responsibilities:<ul><li>Lead the performance marketing team with a focus on B2B lead generation and demand generation.</li><li>Develop and manage campaigns across LinkedIn, Meta, Google Ads, and other digital platforms to drive high-quality leads.</li><li>Oversee LinkedIn lead generation through Sales Navigator, InMails, outreach campaigns, and retargeting.</li><li>Ensure seamless integration of lead capture (forms, ads, landing pages) into the CRM (HubSpot, Salesforce, Zoho, etc.) as web connects.</li><li>Collaborate with sales to define MQL and SQL criteria and improve lead qualification processes.</li><li>Optimize the entire lead funnel &ndash; from prospecting and campaign targeting to CRM workflows and nurturing.</li><li>Conduct A/B testing on ad creatives, messaging, and landing pages to maximize conversion rates.</li><li>Track and analyze key performance metrics such as CPL, CAC, ROAS, lead-to-opportunity ratio, and pipeline contribution.</li><li>Train and mentor the team on B2B digital channels, analytics, and lead management best practices.</li><li>Stay updated with the latest performance marketing trends, tools, and B2B lead generation strategies.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (MBA preferred).</li><li>4&ndash;6+ years of experience in performance marketing, with at least 2 years in a team lead/managerial role.</li><li>Proven track record of generating B2B leads via LinkedIn, social platforms, and paid campaigns.</li><li>Strong knowledge of CRM systems (HubSpot, Salesforce, Zoho, etc.) and marketing automation workflows.</li><li>Experience with LinkedIn Ads, Google Ads, Meta Ads, and retargeting platforms.</li><li>Solid understanding of B2B funnels, account-based marketing (ABM), and lead qualification frameworks.</li><li>Excellent analytical skills with the ability to interpret data and optimize for performance.</li><li>Strong leadership and team management skills with a hands-on approach.</li></ul>Nice to Have:<ul><li>Background in SaaS, Tech, or Enterprise B2B industries.</li><li>Experience with data enrichment tools (Apollo, ZoomInfo, Lusha, etc.).</li><li>Knowledge of SEO, content marketing, and organic social strategies to complement paid efforts.</li></ul>&#9889; Focus of the Role: Build and lead a B2B performance marketing engine that drives consistent, qualified leads from LinkedIn and other social/digital platforms, ensuring they flow seamlessly into the CRM to accelerate sales growth.Job Type: Full-timePay: Rs200,000.00 - Rs300,000.00 per monthWork Location: In person

Performance Marketing Team Lead

The Firme

Key Responsibilities:1. Reach out to fresh leads and follow up diligently.2. Engage with potential clients who have shown interest in our services.3. Conduct persuasive sales conversations and presentations.4. Close sales deals and achieve monthly sales targets.5. Provide exceptional customer service and follow-up.Requirements:1. Must have proven experience as a Sales Closer in same niche or relevant one .2. Strong communication and negotiation skills.3. Ability to work independently and meet sales targets.4. Familiarity with digital marketing services is a plus.Benefits:1. Competitive base salary with attractive commission structure.2. Opportunities for professional growth and advancement.3. Supportive and dynamic team culture.If you are a results-driven sales professional with a passion for closing deals and driving business growth, we want to hear from you! Please submit your resume outlining your relevant experience.Job Type: Full-timePay: Rs40,000.00 - Rs55,000.00 per month

Sales Closer for US Based Digital Marketing

The Social Media Team Lead will oversee the planning, development, and execution of the company&rsquo;s social media strategy across all platforms. This role requires a strategic thinker with hands-on experience in managing social media campaigns, analyzing performance, and leading a team to drive engagement, brand awareness, and conversions.Key Responsibilities:<ul><li>Strategy &amp; Planning:</li><li>Develop and execute a comprehensive social media strategy aligned with overall marketing and business objectives.</li><li>Identify key trends, audience insights, and competitive strategies to inform campaigns.</li><li>Team Management:</li><li>Lead, mentor, and guide a team of social media specialists and content creators.</li><li>Assign tasks, set KPIs, and ensure timely delivery of campaigns and content.</li><li>Content &amp; Campaigns:</li><li>Oversee the creation and curation of engaging, platform-specific content (posts, reels, stories, videos, etc.).</li><li>Manage paid social campaigns, ensuring optimal targeting, budget allocation, and ROI.</li><li>Community Management:</li><li>Monitor and respond to audience interactions across platforms to build a positive brand presence.</li><li>Handle escalations and coordinate with relevant teams for resolution.</li><li>Analytics &amp; Reporting:</li><li>Track, measure, and report on key social media metrics and campaign performance.</li><li>Optimize strategies based on data-driven insights.</li><li>Collaboration:</li><li>Work closely with design, content, and performance marketing teams for cohesive brand messaging.</li><li>Coordinate with sales and product teams to support campaigns and promotions.</li></ul>Required Skills &amp; Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or a related field.</li><li>3&ndash;5 years of hands-on experience managing social media platforms (Facebook, Instagram, LinkedIn, TikTok, Twitter/X, YouTube).</li><li>Proven experience in leading and managing a social media team.</li><li>Strong understanding of paid social campaigns, audience targeting, and platform algorithms.</li><li>Excellent communication, copywriting, and storytelling skills.</li><li>Proficiency with social media management and analytics tools (Hootsuite, Buffer, Meta Business Suite, etc.).</li><li>Creative mindset with an eye for trends, visuals, and engagement tactics.</li><li>Strong analytical skills to interpret data and optimize strategies.</li></ul>Key Performance Indicators (KPIs):<ul><li>Growth in followers and engagement rates across platforms.</li><li>Increase in website traffic and leads from social media.</li><li>ROI on paid campaigns.</li><li>Timely delivery of campaigns and adherence to content calendars.</li><li>Team performance and collaboration effectiveness.</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthWork Location: In person

Social Media Team Lead

SONITECH (SMC-PRIVATE) LIMITED

Job Title: Digital Marketing ExpertCompany: SONI-TECH Location: Lahore, Pakistan Job Type: Full-TimeAbout Us:SONI TECH is a fast-growing Digital Agency company passionate about driving results through innovative marketing strategies. We are looking for a Digital Marketing Expert to join our high-performing team and lead initiatives that build brand awareness, generate qualified leads, and maximize ROI across digital channels.Key Responsibilities:<ul><li>Develop, Implement, and Manage Digital Marketing Campaigns across SEO, SEM, Email, Display and Social Media.</li><li>Create performance-driven strategies to grow brand visibility, website traffic, and lead generation.</li><li>Monitor, analyze, and report on KPIs using tools like Google Analytics, Google Ads, Meta Business Suite, and more.</li><li>Collaborate with content creators, designers, and product teams to align marketing efforts.</li><li>Manage marketing budgets and optimize spend across platforms.</li><li>Stay up to date with digital trends, tools, and best practices.</li></ul>Required Skills &amp; Qualifications:<ul><li>3+ years of proven experience in digital marketing, preferably in a fast-paced environment.</li><li>Proficient in Google Ads, Meta Ads, SEO tools, and email marketing platforms (e.g. Mailchimp, Active-Campaign).</li><li>Strong understanding of marketing funnel, buyer personas and lead generation.</li><li>Excellent analytical, communication, and project management skills.</li></ul>Preferred But Not Required:<ul><li>Google Ads / Analytics certification</li><li>Experience with HubSpot, Shopify, or WordPress</li><li>Agency or B2B experience</li></ul>What We Offer:<ul><li>Competitive salary with performance bonuses</li><li>Fixed Working Hours</li><li>Professional development support</li><li>Fun, inclusive, and collaborative team culture</li><li>Opportunities for career advancement in a growing company</li></ul>Job Type: Full-timeEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Digital Marketing: 3 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>License/Certification:<ul><li>Digital Marketing Certificate (Preferred)</li></ul>Location:<ul><li>Lahore Gulberg Colony (Preferred)</li></ul>Work Location: In person

Digital Marketing Expert

No Joke Marketing

<div>Location: Fully Remote 
Employment Type: Full-Time 
Department: Marketing 
Reports To: Digital Marketing Strategist 
Compensation: $1,400 - $1,800
WHO WE ARE
At No Joke Marketing we&rsquo;re driven by growth, impact, and meaningful connection. As a high-performing marketing team, we don&rsquo;t just create campaigns - we create momentum. We're looking for a Digital Marketing Strategist who can think strategically, execute flawlessly, and deliver results that align with our big-picture business goals.
THE ROLE
As our Digital Marketing Strategist, you&rsquo;ll architect and manage innovative, full-funnel marketing campaigns across digital channels. From lead generation to nurturing, optimization, and performance tracking - you'll drive results that make a measurable impact. This role sits at the intersection of data and creativity, strategy and execution, collaboration and leadership.
You&rsquo;ll work cross-functionally with Sales, Content, and Design to create marketing initiatives that scale and convert. If you're passionate about combining storytelling with strategy - and love optimizing for growth - this is your opportunity to lead the charge.
WHAT YOU&rsquo;LL DO
Strategy &amp; Planning
Own the development and execution of end-to-end digital marketing strategies that support revenue and lead-generation goals.
Stay on top of industry trends, competitor activity, and evolving digital channels to continuously enhance performance.
Collaborate on quarterly and annual planning with leadership.
Campaign Management
Launch, monitor, and optimize multi-channel campaigns across email, paid media, SEO, and web.
Manage ad spend and improve conversions across platforms like Google Ads, Meta, and LinkedIn.
Build email nurturing sequences with automation, segmentation, and A/B testing.
Performance &amp; Reporting
Track and report on KPIs across traffic, lead generation, cost per lead, and conversion.
Present actionable insights and marketing ROI to leadership regularly.
Audit and refine campaign assets and marketing funnels for better efficiency.
Collaboration &amp; Innovation
Work closely with Sales to align strategies and ensure consistent lead quality.
Partner with internal and external creatives to deliver strong content across all touchpoints.
Support adoption and optimization of tools like CRM, landing pages, heatmaps, and analytics platforms.
In this role, you&rsquo;ll contribute directly to our company&rsquo;s growth goals by driving qualified traffic, improving conversion rates across campaigns, and optimizing lead generation strategies &mdash; all while balancing performance, cost-efficiency, and audience engagement.
WHAT YOU BRING
Experience &amp; Skills
4+ years in digital marketing, ideally within B2B or high-growth environments.
Proven success in executing lead-gen campaigns and improving CPL/CTR/ROI metrics.
Deep understanding of CRM systems (Go High Level, HubSpot, etc.), marketing automation, and paid media strategy.
Hands-on experience with Google Analytics (GA4), SEO/SEM, and A/B testing.
Mindset &amp; Culture Fit
Analytical yet creative. A doer and a thinker.
Adaptable and proactive, able to prioritize in a fast-paced setting.
Collaborative by nature with a bias toward action and problem-solving.
A passion for growth &mdash; yours, ours, and the customers.
TECH REQUIREMENTS:
PC Specifications: Intel&reg; Core&trade; i5 or greater, 8GB RAM or greater, Noise-canceling headset with mic, HD web camera.
Internet Connection: Stable broadband connection with at least 25Mbps upload &amp; 25Mbps download speed.
GROWTH &amp; IMPACT
This is not just a &ldquo;set and forget&rdquo; marketing role. You&rsquo;ll be a critical voice in shaping our marketing roadmap and a valued partner in driving our company&rsquo;s next phase of growth. You&rsquo;ll have access to learning resources, professional certifications, and internal leadership development as you rise through the ranks.
READY TO APPLY?
We&rsquo;re excited to meet candidates who thrive in ambitious environments and want to build something bigger than themselves. To apply, please include the phrase 'Digital Success Starts with Details' at the end of your cover letter.
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Digital Marketing Specialist

Explore 1279+ Digital marketing lead in Lahore this September. Find roles across top companies and apply now to boost your career.