digital marketing specialist Jobs in Lahore

digital marketing specialist

digital marketing manager

marketing executive

digital marketing intern

lead generation specialist Jobs in Lahore

lead generation specialist

performance marketing specialist

Digital Otters

Company: Digital Otters Location: Lahore Job Type: Full-TimeJob OverviewWe are looking for a highly skilled and results-driven Performance Marketing Specialist to manage and optimize paid advertising campaigns for our clients across Facebook, Instagram, Google, YouTube, and TikTok. The ideal candidate is someone who understands performance marketing, lead generation, e-commerce ads, tracking, and analytics with the ability to deliver strong ROI for clients.Key Responsibilities<ul><li>Create, manage, and optimize Meta Ads (FB/IG), Google Ads, and TikTok Ads campaigns.</li><li>Develop targeting strategies, ad sets, custom audiences, and remarketing funnels.</li><li>Write compelling ad copy, select creatives, and run A/B tests.</li><li>Monitor daily ad performance, adjust budgets, and improve ROAS.</li><li>Create weekly and monthly performance reports for clients.</li><li>Conduct competitor analysis and market research for better targeting.</li><li>Set up Pixel, Conversion API (CAPI), UTM tracking, and event tracking.</li><li>Manage client communication related to campaign performance.</li><li>Optimize landing pages for better ad performance.</li><li>Stay updated with platform trends, policy changes, and best practices.</li></ul>Required Skills &amp; Experience<ul><li>2+ years experience running paid ads (Meta, Google, or TikTok).</li><li>Strong understanding of CPC, CPA, ROAS, CTR, CPM, and analytics dashboards.</li><li>Hands-on experience with Facebook Ads Manager and Google Ads.</li><li>Ability to create high-converting ad creatives (images, videos, captions).</li><li>Ability to manage multiple client accounts simultaneously.</li><li>Good communication and reporting skills.</li><li>Experience with Shopify, WordPress, Funnels, CRM is a plus.</li></ul>Preferred Qualifications<ul><li>Experience working in a marketing agency.</li><li>Knowledge of retargeting funnels, pixel events, and conversion tracking.</li><li>Ability to suggest creative angles and campaign strategies.</li><li>Strong understanding of Pakistan + UAE audiences (bonus for you!).</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

Commco Holdings Private Limited

We are seeking a data-driven Performance Marketing Specialistwith expertise in local market campaigns, e-commerce, and paid advertising across Meta Ads (Facebook &amp; Instagram), Google Ads, Snapchat Ads, and TikTok Ads. The ideal candidate will have hands-on experience optimizing performance marketing campaigns to drive customer acquisition, engagement, and ROI in the local market.Duties &amp; Responsibilities● Publish, manage and optimize performance-driven paid campaigns across Meta Ads, Google Ads, Snapchat Ads, and TikTok Ads to meet business objectives (lead gen, sales, app installs, etc.).● Develop hyper-localized ad strategies tailored to the target market, ensuring cultural and linguistic relevance.● Manage budgets, bidding strategies, and A/B testing to maximize ROAS (Return on Ad Spend) and lower CAC (Customer Acquisition Cost).● Drive sales for e-commerce platforms through high-converting ad creatives and landing pages.● Support UGC and content execution workflows while collaborating with the creative team to develop and implement engaging ad content (static, video, carousel) that resonates with the local audience and campaign objectives.● Monitor KPIs (CTR, CPC, CPA, ROAS, CVR) and provide actionable insights for continuous improvement.● Use Google Analytics, Meta Business Suite, TikTok Pixel, and Snapchat Pixel to track performance and attribution.● Manage and maintain product listings across Shopify and other platforms, including updating pricing, product descriptions, creatives, and inventory details, while supporting basic store optimizations to ensure accuracy, consistency, and smooth day-to-day ecommerce operations.● Generate weekly/monthly reports with data-driven recommendations for scaling successful campaigns.● Execute day-to-day tasks by following defined checklists and SOPs, assisting in testing new campaigns, creatives, and audiences, and ensuring timely execution of all assigned tasks under the guidance of the Digital Marketing Manager.● Stay updated on local market trends, competitor strategies, and platform algorithm changes.● Identify new growth opportunities within emerging ad platforms or audience segments.Qualifications &amp; Experience● BBA or MBA in Marketing● 4+ years of hands-on experience in performance marketing, preferably in e-commerce or local market campaigns.Skills, Knowledge &amp; Competencies● Proven expertise in managing ads on Meta, Google Ads, Snapchat, and TikTok with a strong portfolio of successful campaigns.● Deep understanding of local consumer behavior, cultural nuances, and market trends.● Strong analytical skills with the ability to interpret data and optimize campaigns in real-time.● Excellent communication skills.Job Type: Full-timeApplication Question(s):<ul><li>How would you rate your expertise in digital marketing, specifically in running Meta Ads (Facebook, Instagram, etc.), on a scale of 1 (low) to 10(high)?</li><li>Which e-commerce brands have you worked for?</li><li>What has been your average ROAS?</li><li>Are you able to commute to Wapda Town, Lahore on a daily basis?</li></ul>Work Location: In person

MTP (Mayfair Technology Partners)

Job DescriptionWe are seeking a results-driven Performance Marketer with strong experience in B2B marketing campaigns to drive qualified leads, pipeline growth, and measurable ROI across paid digital channels.Key Responsibilities<ul><li>Plan, execute, and optimize B2B performance marketing campaigns across platforms such as Google Ads, LinkedIn Ads, Meta, and other paid media channels</li><li>Drive high-quality lead generation aligned with sales and revenue targets</li><li>Own campaign KPIs including CPL, CPA, conversion rate, ROAS, and pipeline contribution</li><li>Develop and manage full-funnel B2B campaigns (TOFU, MOFU, BOFU)</li><li>Conduct A/B testing on ad creatives, messaging, audiences, and landing pages</li><li>Collaborate with content, design, and sales teams to align messaging and lead quality</li><li>Set up and manage tracking, pixels, and analytics using tools like Google Analytics, Tag Manager, and CRM integrations</li><li>Analyze performance data and prepare regular reports and insights for stakeholders</li><li>Manage budgets efficiently and continuously optimize spend for maximum ROI</li><li>Stay updated with latest trends, tools, and best practices in B2B performance marketing</li></ul>Required Skills &amp; Qualifications<ul><li>Minimum 4 years of hands-on experience in performance marketing, specifically for B2B campaigns</li><li>Strong expertise in Google Ads and LinkedIn Ads (mandatory for B2B)</li><li>Proven experience generating qualified leads for sales teams</li><li>Solid understanding of B2B buyer journeys and lead nurturing funnels</li><li>Proficiency in analytics and reporting tools (Google Analytics, CRM dashboards, etc.)</li><li>Strong data analysis, problem-solving, and optimization skills</li><li>Excellent communication and stakeholder management skills</li></ul>Preferred Qualifications<ul><li>Experience working with CRM systems (HubSpot, Salesforce, Zoho, etc.)</li><li>SaaS or tech industry experience</li><li>Exposure to marketing automation and lead scoring models</li></ul>Full Time OnsiteMonday to FridayGulberg 2 LahoreJob Type: Full-timeWork Location: In person

propacksinternational.com

Company: EdLuxio Location: On-Site (Office-Based) Job Type: Full-Time Experience Level: 3&ndash;6+ YearsAbout the RoleWe are looking for a results-oriented Performance Marketing Specialist who can manage paid advertising, social media marketing, and overall digital growth strategies. The ideal candidate will be responsible for driving qualified leads, increasing brand visibility, and optimizing marketing ROI across multiple channels.This is a strategic and hands-on role for someone who understands both paid media and organic digital growth.Key Responsibilities Google Ads &amp; PPC<ul><li>Plan, execute, and optimize campaigns on Google Ads (Search, Display, YouTube, Performance Max).</li><li>Conduct keyword research and competitor analysis.</li><li>Monitor and improve ROAS, CTR, and CPA.</li><li>Set up and manage conversion tracking.</li><li>Perform A/B testing and campaign optimization.</li></ul>Social Media Marketing<ul><li>Develop and execute social media strategies (Facebook, Instagram, LinkedIn, TikTok).</li><li>Manage paid social campaigns and audience targeting.</li><li>Create content calendars and coordinate with designers/content creators.</li><li>Monitor engagement, reach, and growth metrics.</li><li>Build brand awareness and community engagement.</li></ul>Digital Marketing Strategy<ul><li>Develop full-funnel marketing strategies.</li><li>Manage email marketing and retargeting campaigns.</li><li>Optimize landing pages for better conversion rates.</li><li>Analyze marketing data and prepare performance reports.</li><li>Stay updated with digital trends and algorithm changes.</li></ul>Requirements<ul><li>3&ndash;6+ years of experience in PPC and digital marketing.</li><li>Proven experience managing Google Ads and paid social campaigns.</li><li>Strong analytical and reporting skills.</li><li>Experience with Google Analytics and tracking tools.</li><li>Understanding of SEO fundamentals and conversion optimization.</li><li>Creative mindset with strong copywriting skills.</li><li>Ability to manage multiple campaigns and budgets efficiently.</li></ul>Preferred Qualifications<ul><li>Google Ads Certification.</li><li>Experience in EdTech, SaaS, or marketplace platforms.</li><li>Experience running international marketing campaigns.</li><li>Knowledge of marketing automation tools.</li></ul>What We Offer✔ Competitive salary package. ✔ Performance-based incentives. ✔ Career growth opportunities. ✔ Dynamic and growth-driven work environment.Job Type: Full-timePay: Rs40,000.00 - Rs70,000.00 per monthWork Location: In person

Performance Marketing Specialist (Google Ads + Social Media + Digital Marketing)

Dbay Communications (pvt) Ltd

We are looking for a skilled and motivated Female Digital Marketing Specialist with hands-on experience in Meta Ads (Facebook &amp; Instagram) and Google Ads to join our team. The ideal candidate will be responsible for planning, creating, managing, and optimizing paid advertising campaigns to generate leads and maximize return on investment.If you are passionate about digital marketing and have a strong understanding of paid advertising platforms, we would love to hear from you.Key Responsibilities:<ul><li>Create, manage, and optimize Meta Ads (Facebook &amp; Instagram) campaigns</li><li>Plan and run Google Ads campaigns including Search, Display, and Remarketing</li><li>Conduct audience research and competitor analysis</li><li>Monitor campaign performance and adjust strategies to improve results</li><li>Manage ad budgets and ensure maximum ROI</li><li>Generate leads and conversions through targeted ad strategies</li><li>Prepare weekly and monthly performance reports</li><li>Test creatives, audiences, and strategies to improve campaign performance</li></ul>Requirements:<ul><li>Proven experience managing Meta Ads and Google Ads campaigns</li><li>Strong knowledge of campaign optimization and targeting</li><li>Ability to analyze campaign performance and make data-driven decisions</li><li>Experience with A/B testing and conversion tracking</li><li>Good understanding of digital marketing strategies</li><li>Strong communication and analytical skills</li><li>Ability to work independently and meet deadlines</li></ul>Preferred Qualifications:<ul><li>Experience with Google Analytics and Meta Business Manager</li><li>Basic knowledge of landing page optimization</li><li>Experience in lead generation campaigns</li></ul>Benefits:<ul><li>Competitive salary</li><li>Professional work environment</li><li>Opportunity to grow in the digital marketing field</li></ul>How to Apply: Interested candidates can send their resume at umeraslam.seo@gmail.comJob Type: Full-timePay: From Rs70,000.00 per month

Female Digital Marketing Specialist (Meta Ads & Google Ads)

EcomFreightPrep

Location: 120-C Marwa Tower, Etihad Town, Lahore Job Type: Full-Time (Onsite) Timing: 8:00 AM &ndash; 4:00 PMCompany OverviewEFP (EcomFreightPrep) is expanding its team and looking for a highly skilled AI Content Specialist who understands viral content frameworks, product marketing strategies, and advanced AI content creation workflows. The ideal candidate knows how to combine creativity, performance marketing, and AI tools to produce high-converting short-form content and product videos.This role requires someone who can manage the entire AI-powered content process &mdash; from idea generation and scripting to video production, optimization, and publishing strategy.If you can create scroll-stopping, conversion-focused AI content using multiple tools and creative strategies, we would like to hear from you.Key Requirements:<ul><li>Proven professional experience as an AI Content Specialist or similar role</li><li>Strong experience in product video creation and marketing angles</li><li>Deep understanding of viral content structures and audience psychology</li><li>Hands-on experience creating short-form content for TikTok, Instagram Reels, and</li><li>UGC-style platforms</li><li>Proven ability to create strong hooks within the first few seconds</li><li>Creative mindset with strong performance and results focus</li><li>Ability to analyze content performance and optimize accordingly</li><li>Strong problem-solving skills and experimentation mindset</li><li>Experience handling end-to-end AI content workflows</li><li>Comfortable working with multiple AI tools simultaneously</li><li>Ability to manage deadlines and multiple projects efficiently</li><li>Strong communication and collaboration skills</li></ul>Preferred AI and Editing Tools:<ul><li>HeyGen</li><li>Grok AI</li><li>Veo3</li><li>ChatGPT</li><li>Midjourney</li><li>Runway ML</li><li>Pika Labs</li><li>CapCut</li><li>Adobe Premiere Pro</li><li>After Effects</li><li>ElevenLabs or similar AI voice generation tools</li><li>Any other advanced AI-powered content creation platforms</li></ul>Bonus Qualifications:<ul><li>Strong understanding of product video strategy and sales psychology</li><li>Experience creating e-commerce focused creatives</li><li>Basic product shooting or filming skills</li><li>Up-to-date knowledge of the latest AI tools and viral trends</li><li>Experience running creative tests and scaling winning content</li></ul>Responsibilities:<ul><li>Develop AI-driven short-form content concepts and scripts</li><li>Create high-converting product videos using AI tools</li><li>Generate hooks, storylines, and creative angles based on performance goals</li><li>Optimize content for engagement, watch time, and conversions</li><li>Collaborate with marketing, editing, and creator teams</li><li>Test different AI-generated formats and iterate based on data</li><li>Stay updated with new AI technologies and integrate them into workflows</li><li>Ensure content aligns with platform policies and brand guidelines</li></ul>What We Offer:<ul><li>Competitive salary package</li><li>Performance-based growth opportunities</li><li>Innovative and fast-paced work environment</li><li>Long-term career development opportunities</li></ul>How to Apply:Send your CV and portfolio to: efptiktokteam@gmail.com adil5665amin@gmail.comWhatsApp: +1 (904) 801-9783Job Type: Full-timePay: Rs50,000.00 - Rs100,000.00 per monthAbility to commute/relocate:<ul><li>Lahore: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>Current Salary?</li><li>Expected Salary?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>AI Content Generation: 1 year (Preferred)</li></ul>Work Location: In person

AI Content Specialist

Bridgeway Solution

Position: Meta Ads SpecialistType: RemoteTimings: Full-Time | UAE TimingExcellent English communications skills are necessary due to the nature of the roleOur Danish client owns a performance-focused digital marketing agency working with European eCommerce brands. This is not a freelance setup or agency collaboration &mdash; they build an internal team of disciplined operators who value structure, accountability, and long-term performance.Responsibilities<ul><li>Take full ownership of execution, optimization, and scaling of multiple Meta ad accounts</li></ul><ul><li>Execute campaigns strictly according to our internal Meta Ads Operation Framework</li></ul><ul><li>Set up and maintain clean, scalable account structures (ABO, CBO, full-funnel, Cost Cap where applicable)</li></ul><ul><li>Launch and validate creative tests based on briefs from the Creative Strategist and Founder</li></ul><ul><li>Make disciplined scale / hold / kill decisions based on data, not intuition</li></ul><ul><li>Monitor performance daily using Meta Ads Manager and TripleWhale</li></ul><ul><li>Manage budgets responsibly while protecting account stability</li></ul><ul><li>Maintain detailed audit logs of all meaningful changes in Notion</li></ul><ul><li>Write clear weekly performance updates explaining results and next steps</li></ul><ul><li>Share structured insights with the creative team on winning concepts and performance drivers</li></ul>Requirements<ul><li>4+ years of hands-on Meta Ads experience for eCommerce brands</li></ul><ul><li>Strong understanding of core eCommerce KPIs (CPA, ROAS, MER, NC-ROAS, NC-CPA, AOV)</li></ul><ul><li>Proven ability to analyze performance and clearly explain what is working and why</li></ul><ul><li>Experience managing multiple ad accounts simultaneously</li></ul><ul><li>Experience in running Ads in EU specific regions</li></ul><ul><li>Comfortable operating in a fast-paced, remote environment</li></ul><ul><li>Strong written communication skills (non-negotiable)</li></ul><ul><li>Used to documentation, structured workflows, and audit logs</li></ul>Nice to Have<ul><li>Experience managing 10+ eCommerce clients at the same time</li></ul><ul><li>Background in performance-focused or framework-driven agencies</li></ul><ul><li>Familiarity with disciplined scaling models rather than &ldquo;growth hacks&rdquo;</li></ul><ul><li>Experience working with European eCommerce brands</li></ul>What we offer: <ul><li>Fully remote role with potential growth</li></ul><ul><li>⁠Health Insurance and Provident Fund</li></ul><ul><li>⁠Collaborative and dynamic work environment</li></ul><ul><li>⁠Salary starts from PKR 350k</li></ul>Job Type: Part-timePay: From Rs350,000.00 per monthWork Location: In person

Meta Ads Specialist - Remote

Explore 1186+ Performance marketing specialist in Lahore this March. Find roles across top companies and apply now to boost your career.

1186 performance marketing specialist jobs In Lahore

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist (Google Ads + Social Media + Digital Marketing)

Female Digital Marketing Specialist (Meta Ads & Google Ads)

AI Content Specialist

Meta Ads Specialist - Remote