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performance marketing specialist

Sigi Technologies PVT LTD

Job Title: Performance MarketerCompany: Sigi Technologies Location: 2nd Floor, Bhutta Plaza, 2A Kibriya Town, Near Ali Town Orange Line Train Station, Raiwind Road, Lahore Employment Type: Full-TimeAbout Sigi TechnologiesAt Sigi Technologies, we lead the way in software design and development, specializing in Web Development, Mobile Development, Cloud Computing, AI/ML, and UI/UX Design. As we grow our SaaS and B2B tech offerings, we are scaling our digital marketing capabilities and are in search of a strategic, hands-on expert to lead performance campaigns.Position OverviewWe are looking for a Performance Marketing Specialist to take ownership of our paid media strategy and execution across Google Ads, Meta, LinkedIn, and YouTube. This role requires a strategic thinker with strong executional capability, well-versed in full-funnel marketing for B2B tech and long-funnel products. You will be responsible for driving qualified leads and optimizing campaigns to achieve revenue goals.Responsibilities<ul><li>Lead the planning, setup, and day-to-day management of paid campaigns across Google (Search, Display, Video), Meta, LinkedIn, and YouTube.</li><li>Implement advanced conversion tracking strategies using Google Analytics 4 (GA4) and Google Tag Manager.</li><li>Manage audience segmentation, targeting, and retargeting across channels to optimize every stage of the marketing funnel.</li><li>Develop and maintain performance dashboards and visual reporting tools to track KPIs.</li><li>Analyze campaign results and provide actionable insights on creative performance, audience behavior, and budget allocation.</li><li>Collaborate with content, design, and sales teams to align messaging and lead generation strategy.</li><li>Stay ahead of platform updates, digital trends, and performance benchmarks.</li></ul>Requirements<ul><li>Minimum 3&ndash;5 years of experience in performance marketing, with at least 1 year in a senior role.</li><li>Proven expertise in running campaigns on Google Ads, Meta, LinkedIn, and YouTube.</li><li>Strong experience with GA4, Google Tag Manager, and conversion tracking best practices.</li><li>Deep understanding of B2B lead generation and long-funnel marketing strategies.</li><li>Analytical mindset with strong experience in performance reporting, dashboard tools (e.g., Data Studio, Looker).</li><li>Confident in managing and optimizing full-funnel paid media campaigns independently.</li><li>Excellent communication skills.</li></ul>How to ApplyPlease apply by uploading your resume to the Indeed job posting for the Senior Performance Marketer position at Sigi Technologies. Alternatively, you may share your resume directly at hr@sigitechnologies.com.Job Type: Full-timePay: Rs80,000.00 - Rs180,000.00 per monthWork Location: In person

Performance Marketing Specialist

Future Vision 360 LLC

Key Responsibilities1) Plan, manage, and optimize Meta (Facebook/Instagram) Ads campaigns.2) Create, manage, and optimize Google Ads (Search, Display, YouTube, PPC) campaigns.Plan, manage, and optimize LinkedIn Ads campaigns for B2B and professional clients.3) Develop content calendars tailored to client goals and strategies.4) Prepare and present monthly analytical reports for clients, highlighting campaign performance, ROI, and actionable insights.5) Implement and track performance marketing strategies to maximize conversions and ROI.6) Manage and grow client social media pages (posting, engagement, optimization).7) Stay updated with the latest trends and updates in digital advertising and social media marketing.Requirements1) Proven experience in Meta, Google, and LinkedIn Ads campaign management.2) Strong knowledge of PPC strategies, audience targeting, and conversion tracking.3) Experience in content planning &amp; calendar creation.4) Ability to create data-driven reports with clear insights.5) Hands-on experience with social media page handling.6) Strong analytical and problem-solving skills.7) Ability to work independently and manage multiple clients simultaneously.Preferred Skills8) Google Ads, Meta Blueprint &amp; LinkedIn Ads certifications (a plus).9) Familiarity with tools like Google Analytics, Data Studio, HubSpot, or similar.10) Creative mindset with an eye for detail.Benefits1) Competitive salary package.2) Opportunity to work with diverse clients and industries.3) Growth and learning opportunities in a fast-paced environment.Job Type: Full-timePay: Rs30,000.00 - Rs70,000.00 per monthWork Location: In person

DIGITAL ERA PROFESSIONAL

DEP LLC is a full-service digital marketing agency specializing in website development, SEO, and performance-driven marketing campaigns. For over 7 years, we&rsquo;ve been helping businesses grow through effective digital strategies and transparent results. We&rsquo;re now expanding our team and looking for a passionate Performance Marketing Specialist to join our growing family.Position Overview:As a Performance Marketing Specialist, you&rsquo;ll be responsible for planning, executing, and optimizing paid advertising campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and other social platforms. You will play a key role in developing strategies that generate leads, improve ROI, and strengthen client relationships.Key Responsibilities:<ul><li>Develop and implement paid media strategies across Google, Facebook, Instagram, LinkedIn, and YouTube.</li><li>Manage, monitor, and optimize PPC campaigns to achieve client goals (CPC, CTR, ROAS, CPA).</li><li>Conduct keyword research, competitor analysis, and audience segmentation to identify growth opportunities.</li><li>Create compelling ad copies, visuals, and A/B test variations to improve campaign performance.</li><li>Set up tracking using Google Tag Manager, GA4, and conversion pixels.</li><li>Analyze campaign data and generate weekly/monthly performance reports.</li><li>Stay updated with platform changes, algorithm updates, and new advertising tools.</li><li>Collaborate with the content and design teams to align ad creatives with overall brand strategy.</li><li>Suggest improvements in client strategies and assist the sales team with accurate campaign projections.</li></ul>Qualifications &amp; Skills:<ul><li>Proven experience (2+ years) managing Google Ads and Meta Ads campaigns.</li><li>Strong understanding of digital marketing metrics (CPC, CTR, CPA, ROAS, etc.).</li><li>Experience using Google Analytics (GA4), Google Tag Manager, and Meta Business Suite.</li><li>Proficiency with keyword and competitor research tools (e.g., SEMrush, Ahrefs, Ubersuggest).</li><li>Excellent analytical, problem-solving, and communication skills.</li><li>Ability to manage multiple campaigns and clients simultaneously.</li><li>Google Ads and/or Meta Blueprint Certification is a plus.</li></ul>What We Offer:<ul><li>Competitive salary and performance bonuses.</li><li>Opportunity to work with international clients.</li><li>Supportive and growth-oriented work environment.</li><li>Continuous learning and professional development opportunities.</li><li>Long-term stability and room for career advancement.</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs75,000.00 per monthApplication Question(s):<ul><li>Which ad platforms are you most confident using? (Google Ads, Meta, LinkedIn, YouTube, TikTok, etc.)</li><li>What KPIs do you consider most important when analyzing campaign success?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Google Ads and Meta Ads: 2 years (Required)</li></ul>License/Certification:<ul><li>Google Ads, Meta Blueprint, HubSpot, etc (Preferred)</li></ul>Location:<ul><li>Lahore (Required)</li></ul>Work Location: In person

Performance Marketing Specialist | Night Shift 8:00 PM to 5:00 AM

Fayyaz Travels

About Us:Inncelerator is an online web development and digital marketing platform making it easy for entrepreneurs, startups, and SMEs to go digital.Job Description:We&rsquo;re looking for an experienced Performance Marketing &amp; Paid Ads Specialist to lead paid campaigns, newsletters, and creative execution across multiple accounts. This is not an entry-level role &mdash; you&rsquo;ll be responsible for managing budgets, creating high-performing ads, and reporting directly on measurable ROI.The role covers paid search, paid social, CRM/newsletters, and creative design. You&rsquo;ll manage campaigns from start to finish, take ownership of results, and work closely with the wider marketing team to ensure alignment. Travel will be the main industry focus, alongside a mix of other accounts. We&rsquo;re looking for someone proactive, data-driven, and creative, who thrives on independence but can collaborate effectively within a team.key responsibilities:<ul><li>Plan, execute, and optimise PPC and paid social campaigns across Google, Meta, TikTok, and LinkedIn.</li><li>Take full ownership of campaign budgets: allocate spend, monitor pacing, reduce costs, and maximize ROI. Design and write ad creatives and copy across platforms. Lead CRM and newsletter activity via Mailchimp: content planning, automation, testing, and reporting.</li><li>Track, analyze, and report weekly on campaign performance with actionable insights. Set up and maintain conversion tracking, pixels, UTMs, and dashboards. Use data to identify audience insights, trends, and opportunities for improvement.</li><li>Collaborate with the wider marketing team to align campaigns with strategy. Support SEO initiatives and understand how paid and organic efforts complement one another. Proactively suggest and implement new processes, tools, or strategies.</li></ul>Qualifications:Experience: Proven, hands-on experience in performance marketingSkills: Proficiency in Google Ads Manager, Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, Google Analytics (GA4), Google Search Console, Looker Studio, Google Sheets (advanced functions, reporting, budget tracking), Mailchimp (CRM &amp; newsletters). Strong copywriting and creative design skills, with hands-on ability in Canva, Figma, or Adobe. Strong analytical and reporting capabilities. Ability to manage multiple accounts across industries. Proactive, independent, and confident in making decisions.Communication: Excellent communication skills, both written and verbal, with the ability to convey complex data and insights clearly. Collaborative and comfortable working with a team on wider campaigns.Education: Bachelor&rsquo;s degree in Marketing, Business, or a related field. Relevant PPC certifications (e.g., Google Ads Certification) are highly desirable.Detail-Oriented: Strong attention to detail with a focus on accuracy and results.Nice to have:<ul><li>Agency background or experience with multiple clients.</li><li>Knowledge of automation workflows and customer journey mapping.</li></ul>Why join us?<ul><li>Own campaigns end-to-end &mdash; from strategy and budgets to creative and reporting.</li><li>Join a collaborative, growing team where your ideas will shape the way we work.</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs120,000.00 per monthApplication Question(s):<ul><li>Are you happy to work on Singapore hours?</li><li>For this position, you'll need to supply your own equipment, including a laptop and a stable internet connection. Are you equipped with both?</li><li>How much is your expected salary?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>PPC and paid social campaigns.: 3 years (Preferred)</li></ul>Work Location: Remote

PPC Marketing Specialist

Cosmetique

we are a fast-growing cosmetics brand focused on empowering beauty through high-performance, cruelty-free products. We are looking for a data-driven and creative Performance Marketing Manager to own and scale our paid media strategy across all digital platforms.As a Performance Marketing Manager, you will be responsible for planning, executing, optimizing, and analyzing paid digital campaigns to drive traffic, conversions, and revenue growth. You'll manage budgets across key platforms like Meta, Google, TikTok, and more, with a deep focus on ROAS, CAC, and LTV.Key Responsibilities Paid Media Strategy &amp; Execution<ul><li>Plan and manage performance marketing campaigns across Meta, Google Ads, TikTok, Pinterest, and YouTube.</li><li>Launch and optimize acquisition, retargeting, and retention campaigns for cosmetic products.</li><li>Conduct A/B testing on creatives, copy, and audiences to maximize performance.</li></ul>Data &amp; Performance Optimization<ul><li>Track and analyze KPIs such as ROAS, CAC, CTR, CVR, and LTV.</li><li>Use tools like Google Analytics, Meta Ads Manager, GA4, and reporting dashboards.</li><li>Create weekly and monthly performance reports with actionable insights.</li></ul>Creative &amp; Content Collaboration<ul><li>Work with design and content teams to produce high-converting ad creatives (UGC, before/after, tutorials).</li><li>Provide creative direction based on data-driven insights and cosmetic trends.</li></ul>Funnel &amp; Conversion Optimization<ul><li>Collaborate on landing page creation and optimization.</li><li>Set up tracking pixels, UTMs, and attribution models to ensure full-funnel visibility.</li></ul>Budgeting &amp; Forecasting<ul><li>Own and manage the performance marketing budget across channels.</li><li>Forecast growth, CAC, and ROAS based on business targets.</li></ul>&#9989; Qualifications<ul><li>3&ndash;5+ years of hands-on experience in performance marketing, preferably in cosmetics, beauty, or DTC eCommerce.</li><li>Proven success managing campaigns across Meta, Google, TikTok, etc.</li><li>Strong analytical skills with experience using GA4, Excel, Looker Studio, etc.</li><li>Deep understanding of eCommerce metrics and customer acquisition funnels.</li><li>Creative thinker with a strong eye for beauty and cosmetic marketing trends.</li><li>Experience with Shopify, Klaviyo, and attribution tools is a plus.</li><li>Experience with influencer or affiliate marketing</li><li>Background in skincare, beauty, or wellness brands</li><li>Familiarity with AI tools for ad creative testing or automation</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Lahore: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>Is non-discriminatory</li></ul>Focuses on skills and experienceHelps filter candidates with relevant platform knowledge (e.g., Meta, Google Ads, TikTok)Aligns well with a Performance Marketing Manager &ndash; Cosmetics roleEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>5-years: 3 years (Required)</li></ul>Language:<ul><li>English, Urdu (Required)</li></ul>Location:<ul><li>Lahore (Required)</li></ul>Willingness to travel:<ul><li>25% (Required)</li></ul>Work Location: In person

Performance Marketing Manger (cosmetic Product)

No Joke Marketing

<div>Location: Fully Remote 
Employment Type: Full-Time 
Department: Marketing 
Reports To: Digital Marketing Strategist 
Compensation: $1,400 - $1,800
WHO WE ARE
At No Joke Marketing we&rsquo;re driven by growth, impact, and meaningful connection. As a high-performing marketing team, we don&rsquo;t just create campaigns - we create momentum. We're looking for a Digital Marketing Strategist who can think strategically, execute flawlessly, and deliver results that align with our big-picture business goals.
THE ROLE
As our Digital Marketing Strategist, you&rsquo;ll architect and manage innovative, full-funnel marketing campaigns across digital channels. From lead generation to nurturing, optimization, and performance tracking - you'll drive results that make a measurable impact. This role sits at the intersection of data and creativity, strategy and execution, collaboration and leadership.
You&rsquo;ll work cross-functionally with Sales, Content, and Design to create marketing initiatives that scale and convert. If you're passionate about combining storytelling with strategy - and love optimizing for growth - this is your opportunity to lead the charge.
WHAT YOU&rsquo;LL DO
Strategy &amp; Planning
Own the development and execution of end-to-end digital marketing strategies that support revenue and lead-generation goals.
Stay on top of industry trends, competitor activity, and evolving digital channels to continuously enhance performance.
Collaborate on quarterly and annual planning with leadership.
Campaign Management
Launch, monitor, and optimize multi-channel campaigns across email, paid media, SEO, and web.
Manage ad spend and improve conversions across platforms like Google Ads, Meta, and LinkedIn.
Build email nurturing sequences with automation, segmentation, and A/B testing.
Performance &amp; Reporting
Track and report on KPIs across traffic, lead generation, cost per lead, and conversion.
Present actionable insights and marketing ROI to leadership regularly.
Audit and refine campaign assets and marketing funnels for better efficiency.
Collaboration &amp; Innovation
Work closely with Sales to align strategies and ensure consistent lead quality.
Partner with internal and external creatives to deliver strong content across all touchpoints.
Support adoption and optimization of tools like CRM, landing pages, heatmaps, and analytics platforms.
In this role, you&rsquo;ll contribute directly to our company&rsquo;s growth goals by driving qualified traffic, improving conversion rates across campaigns, and optimizing lead generation strategies &mdash; all while balancing performance, cost-efficiency, and audience engagement.
WHAT YOU BRING
Experience &amp; Skills
4+ years in digital marketing, ideally within B2B or high-growth environments.
Proven success in executing lead-gen campaigns and improving CPL/CTR/ROI metrics.
Deep understanding of CRM systems (Go High Level, HubSpot, etc.), marketing automation, and paid media strategy.
Hands-on experience with Google Analytics (GA4), SEO/SEM, and A/B testing.
Mindset &amp; Culture Fit
Analytical yet creative. A doer and a thinker.
Adaptable and proactive, able to prioritize in a fast-paced setting.
Collaborative by nature with a bias toward action and problem-solving.
A passion for growth &mdash; yours, ours, and the customers.
TECH REQUIREMENTS:
PC Specifications: Intel&reg; Core&trade; i5 or greater, 8GB RAM or greater, Noise-canceling headset with mic, HD web camera.
Internet Connection: Stable broadband connection with at least 25Mbps upload &amp; 25Mbps download speed.
GROWTH &amp; IMPACT
This is not just a &ldquo;set and forget&rdquo; marketing role. You&rsquo;ll be a critical voice in shaping our marketing roadmap and a valued partner in driving our company&rsquo;s next phase of growth. You&rsquo;ll have access to learning resources, professional certifications, and internal leadership development as you rise through the ranks.
READY TO APPLY?
We&rsquo;re excited to meet candidates who thrive in ambitious environments and want to build something bigger than themselves. To apply, please include the phrase 'Digital Success Starts with Details' at the end of your cover letter.
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Digital Marketing Specialist

Rapid Labs

Rapid Labs is a dynamic leader in the AI revolution, dedicated to delivering cutting-edge solutions that transform industries such as Retail, Healthcare, Legal, and Finance. With expertise in Computer Vision, Natural Language Processing, and AI-powered Chatbots, we empower businesses to enhance efficiency, boost customer experiences, and unlock new opportunities. Join us in our mission to harness artificial intelligence for impactful change and a smarter tomorrow.About the RoleWe are seeking a creative, detail-oriented, and execution-driven Marketing Executive to join our growing team. This role is central to our marketing activities, responsible for managing our website, digital presence, paid campaigns, and creative content. The ideal candidate will have a balance of digital expertise and creative design skills to deliver measurable results through engaging campaigns.Key ResponsibilitiesDigital Marketing &amp; Campaign Management<ul><li>Plan, execute, and manage PPC campaigns across Google Ads and Meta Ads with a strong focus on ROI.</li><li>Develop and implement social media strategies across LinkedIn, Facebook, and X to increase brand awareness, engagement, and lead generation.</li><li>Monitor, analyze, and report campaign performance using tools such as Google Analytics, Google Tag Manager, and Meta Business Suite.</li><li>Optimize campaigns and strategies based on performance insights.</li></ul>Website &amp; Content Management<ul><li>Manage and regularly update the company website (CMS: WordPress or similar) with fresh content, visuals, and landing pages.</li><li>Work with developers on technical improvements and SEO enhancements.</li><li>Collaborate on content creation including blogs, case studies, and landing page copy.</li></ul>Creative Design &amp; Multimedia<ul><li>Design or oversee the creation of engaging marketing materials such as social media posts, digital ads, brochures, and presentations.</li><li>Support in producing videos, animations, and motion graphics to elevate brand presence.</li><li>Ensure brand consistency across all communication channels.</li></ul>Event Marketing (after 6 months)<ul><li>Assist in planning and executing marketing campaigns for exhibitions, conferences, and industry events.</li><li>Develop pre-event and post-event marketing strategies to maximize visibility and lead generation.</li></ul>Qualifications &amp; SkillsExperience:<ul><li>3&ndash;4 years of proven experience in digital marketing with hands-on exposure to social media, paid ads, content creation, and design.</li></ul>Technical Skills:<ul><li>Proficiency in Google Ads, Meta Business Suite, Google Analytics, and Tag Manager.</li><li>Experience with CMS platforms (WordPress preferred).</li><li>Knowledge of SEO and SEM best practices.</li></ul>Design &amp; Creative Skills:<ul><li>Proficiency in Adobe Creative Suite, Canva, or similar design tools.</li><li>Bonus: Exposure to video editing, animations, and motion graphics.</li></ul>Soft Skills:<ul><li>Strong communication and presentation skills.</li><li>Highly creative, analytical, and results-oriented.</li><li>Ability to thrive in a fast-paced environment and manage multiple priorities.</li><li>Strong attention to detail with a problem-solving mindset.</li></ul>Salary &amp; Benefits<ul><li>Competitive salary package.</li><li>Commission and performance bonuses.</li><li>Paid Time Off &amp; Leave Encashment.</li><li>EOBI &amp; Wellness Programs.</li><li>Company-sponsored training and professional development.</li><li>Career advancement opportunities with performance-based promotions.</li><li>Innovative work environment and team-building activities.</li><li>Company trips &amp; work-life balance initiatives.</li></ul>Location &amp; TimingsLocation: Gulberg III, Lahore Office Hours: 05:00 PM to 02:00 AM (Monday to Friday)Job Type: Full-timeApplication Question(s):<ul><li>Are you comfortable with the job location (Gulberg-III, Lahore) and the office timings (05:00 PM &ndash; 02:00 AM, Monday to Friday)?</li><li>How many years of experience do you have in digital marketing (performance marketing, social media, and website management)?</li><li>Have you managed PPC campaigns on Google Ads?</li><li>What was the average monthly budget you managed for Google Ads and what ROI/CTR did you achieve?</li><li>Have you managed PPC campaigns on Meta Ads (Facebook &amp; Audience Network)?</li><li>What was the average monthly budget you managed for Meta Ads and what ROI/CTR did you achieve?</li><li>Have you developed and executed social media strategies on LinkedIn, Facebook, or X?</li><li>Which analytics tools have you used to track and optimize campaign performance (e.g., Google Analytics, Tag Manager, Meta Business Suite)?</li><li>Have you managed a CMS (e.g., WordPress) to update or oversee website/landing page content?</li><li>Have you collaborated with developers/designers to implement technical improvements or creative updates?</li><li>Have you optimized website or landing page content for SEO and lead generation?</li><li>Have you coordinated with designers to ensure the delivery of marketing materials (social media posts, ads, brochures, presentations)?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Digital Marketing : 4 years (Preferred)</li></ul>Language:<ul><li>English fluently (Preferred)</li></ul>Work Location: In person

Explore 1611+ Performance marketing specialist in Lahore this October. Find roles across top companies and apply now to boost your career.

1611 performance marketing specialist jobs IN Lahore

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist | Night Shift 8:00 PM to 5:00 AM

PPC Marketing Specialist

Performance Marketing Manger (cosmetic Product)

Digital Marketing Specialist

Digital Marketing Specialist