marketing manager

regional marketing specialist Jobs in Istanbul

regional marketing specialist

buying & marketing director Jobs in Istanbul

buying & marketing director

creative director

digital marketing manager Jobs in Istanbul

digital marketing manager

director of marketing

Rossmann Türkiye

<div>
 <p>
  <strong>
   About the Role
  </strong>
 </p>
 <p>
  As part of our growing organizational structure, we are seeking an experienced
  <strong>
   Buying &amp; Marketing Director
  </strong>
  who will lead our buying, category management, and marketing operations. This role will play a key part in strengthening our brand value, enhancing our product portfolio, and supporting sustainable growth across all sales channels.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in a relevant field,
  </li>
  <li>
   Minimum 15 years of experience in buying, category management, and marketing,
  </li>
  <li>
   Advanced command of English,
  </li>
  <li>
   Strong background in strategic buying, cost management, and supplier relationship management,
  </li>
  <li>
   Requirement for negotiation experience with large international FMCG manufacturers,
  </li>
  <li>
   Knowledge of Own Brand (Private Label/RB) product management and production processes,
  </li>
  <li>
   Preferably experienced in CRM and E-commerce operations.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Core Responsibilities
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Buying &amp; Category Management
  </strong>
 </p>
 <ul>
  <li>
   Develop short- and long-term category strategies,
  </li>
  <li>
   Set sales targets, plan budgets &amp; drive profitability,
  </li>
  <li>
   Strengthening product and brand portfolio performance,
  </li>
  <li>
   Manage relationships with local &amp; international suppliers and manufacturers,
  </li>
  <li>
   Optimize buying processes and ensure cost control,
  </li>
  <li>
   Track market trends and drive innovation,
  </li>
  <li>
   Develop planogram strategies to improve customer experience,
  </li>
  <li>
   Provide regular commercial insights and updates as a member of the Executive Board.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Marketing Management
  </strong>
 </p>
 <ul>
  <li>
   Develop marketing &amp; communication strategies,
  </li>
  <li>
   Lead E-commerce &amp; CRM strategy development,
  </li>
  <li>
   Oversee advertising, communication &amp; promotional activities,
  </li>
  <li>
   Plan integrated marketing efforts to boost brand awareness,
  </li>
  <li>
   Drive campaign and promotional strategies.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Rossmann Brands (RB) Management
  </strong>
 </p>
 <ul>
  <li>
   Lead branding &amp; pricing strategies for RB products,
  </li>
  <li>
   Oversee local production processes,
  </li>
  <li>
   Manage sales, profitability &amp; availability KPIs,
  </li>
  <li>
   Ensure smooth execution of import operations.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Leadership
  </strong>
 </p>
 <ul>
  <li>
   Build an efficient team structure &amp; ensure operational excellence,
  </li>
  <li>
   Align projects with company strategy,
  </li>
  <li>
   Manage buying &amp; marketing budgets,
  </li>
  <li>
   Motivate and engage the team in line with company values,
  </li>
  <li>
   Act as a key liaison between the Executive Board and the team,
  </li>
  <li>
   Oversee performance and development plans.
  </li>
 </ul>
</div>


Buying & Marketing Director

Beyaz Kağıt

<div>
 <p>
  We are looking for a "Marketing Manager" teammate to be assigned to the Marketing Directorate within Beyaz Ka&gbreve;&inodot;t ve Hygienic Cleaning Products Industry and Trade Inc., who will be able to lead the further strengthening of our culture focused on continuous development, and who meets the qualifications specified below.
 </p>
 <p>
 </p>
 <p>
 </p>
 <p>
  <strong>
   GENERAL QUALIFICATIONS:
  </strong>
 </p>
 <p>
  &bull; Graduated from relevant departments of universities (preferably Business Administration, Business Management, Economics, Management Engineering, Industrial Engineering, Chemical Engineering etc.),
 </p>
 <p>
  &bull; MBA &amp; Master's Degree in Business Administration / Marketing,
 </p>
 <p>
  &bull; At least 10-15 years of full-time brand management and marketing experience in the FMCG sector,
 </p>
 <p>
  &bull; Team management experience in Marketing and Brand Management,
 </p>
 <p>
  &bull; Experienced in Launch and New Product Development Processes,
 </p>
 <p>
  &bull; Experienced in analyzing market and consumer research reports and drawing conclusions,
 </p>
 <p>
  &bull; Dynamic and good team player, &bull; Strong presentation/communication/leadership skills,
 </p>
 <p>
  &bull; Strong analytical thinking skills and problem solving skills,
 </p>
 <p>
  &bull; Good command of English,
 </p>
 <p>
  &bull; Good use of MS Office applications,
 </p>
 <p>
  &bull; No travel problems,
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   JOB DESCRIPTION:
  </strong>
 </p>
 <p>
  &bull; Lead the management of relevant categories and brands,
 </p>
 <p>
  &bull; Work on long-term strategies of brands and follow up marketing targets with his/her team,
 </p>
 <p>
  &bull; Develop correct competitive strategies by understanding the market well in line with consumer needs and offering appropriate solutions,
 </p>
 <p>
  &bull; Manage brand positioning, product launch, relaunch, communication campaign processes in domestic and international markets; ensure coordination with all relevant functions,
 </p>
 <p>
  &bull; Regularly monitor the market, categories and brands with their KPIs, suggest and implement relevant marketing actions,
 </p>
 <p>
  &bull; Represent the brand by traveling domestically and internationally, meeting with stakeholders when necessary,
 </p>
 <p>
  &bull; Guide his/her team, contribute to their development and manage their performance in line with annual targets,
 </p>
 <p>
  &bull; Actively participate in domestic and international fairs, seminars and sectoral events; will represent the brand,
 </p>
 <p>
  &bull; Will monitor and report marketing performance metrics (campaign results, return rates, etc.) and offer suggestions for areas of development,
 </p>
 <p>
  &bull; Will prepare market analyses, make suggestions for competition - performance and pricing strategies and regularly report these analyses to the manager,
 </p>
 <p>
  &bull; Will coordinate with R&amp;D, Sales, Purchasing and Production departments in improving existing products and developing new products,
 </p>
 <p>
  &bull; Will conduct target audience analyses in line with marketing strategies and develop communication and positioning suggestions suitable for this audience,
 </p>
 <p>
  &bull; Will develop projects for new opportunities and business development and offer suggestions,
 </p>
 <p>
 </p>
</div>


Pazarlama Müdürü

PınarOnline

<div>
 <p>
  <strong>
   P&inodot;naronline
  </strong>
  olarak e-ticaret alan&inodot;nda b&uuml;y&uuml;meye devam ederken, ekibimize vizyon katacak
  <strong>
   Pazarlama M&uuml;d&uuml;r&uuml;
  </strong>
  ar&inodot;yoruz.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Aranan Nitelikler:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Minimum 10 y&inodot;l deneyim sahibi,
  </li>
  <li>
   FMCG sekt&ouml;r&uuml;nde veya e-ticaret sekt&ouml;r&uuml;nde g&uuml;&ccedil;l&uuml; tecr&uuml;beye sahip,
  </li>
  <li>
   360 derece pazarlama s&uuml;re&ccedil;lerine hakim,
  </li>
  <li>
   Analitik d&uuml;&scedil;&uuml;nebilen, verilerle strateji olu&scedil;turabilen,
  </li>
  <li>
   Yarat&inodot;c&inodot;, &ccedil;&ouml;z&uuml;m odakl&inodot; ve ekip y&ouml;netiminde ba&scedil;ar&inodot;l&inodot;,
  </li>
  <li>
   &Idot;yi seviyede &Idot;ngilizce bilen,
  </li>
  <li>
   G&uuml;&ccedil;l&uuml; ileti&scedil;im yeteneklerine ve &ccedil;&ouml;z&uuml;m odakl&inodot; bir bak&inodot;&scedil; a&ccedil;&inodot;s&inodot;na sahip olan,
  </li>
  <li>
   MS Office programlar&inodot;n&inodot; etkin kullanan,
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Pozisyonun Sorumluluklar&inodot;:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Marka bilinirli&gbreve;imizi ve m&uuml;&scedil;teri ba&gbreve;l&inodot;l&inodot;&gbreve;&inodot;m&inodot;z&inodot; art&inodot;racak kampanyalar&inodot; hayata ge&ccedil;irmek,
  </li>
  <li>
   Dijital ve geleneksel kanallarda b&uuml;t&uuml;nle&scedil;ik pazarlama stratejileri olu&scedil;turmak,
  </li>
  <li>
   Performans verilerini analiz ederek s&uuml;rekli geli&scedil;im sa&gbreve;lamak,
  </li>
  <li>
   T&uuml;m pazarlama s&uuml;re&ccedil;lerini u&ccedil;tan uca y&ouml;netmek,
  </li>
  <li>
   P&inodot;naronline&rsquo;&inodot;n b&uuml;y&uuml;me yolculu&gbreve;una liderlik etmek,
  </li>
  <li>
   Marka bilinirli&gbreve;ini artt&inodot;racak yarat&inodot;c&inodot; pazarlama stratejileri geli&scedil;tirmek
  </li>
  <li>
   Teknoloji, &uuml;r&uuml;n ve tasar&inodot;m ekibimizle &ccedil;al&inodot;&scedil;arak sahip oldu&gbreve;umuz ileti&scedil;im kanallar&inodot;m&inodot;z&inodot;n etkin bir &scedil;ekilde y&ouml;netilmesini sa&gbreve;lamak,
  </li>
  <li>
   Haftal&inodot;k/ayl&inodot;k/y&inodot;ll&inodot;k pazarlama planlar&inodot; olu&scedil;turmak,
  </li>
  <li>
   Pazarlama faliyetlerini her zaman g&uuml;ncel verilere ve performans sonu&ccedil;lar&inodot;na g&ouml;re y&ouml;netmek.
  </li>
 </ul>
 <p>
 </p>
</div>


Danone

<div>About the job
<p><b>
Danone T&uuml;rkiye</b> is looking for a talented colleague for the <b>&quot;Head of EDP Dairy &amp; Plant Based Products Marketing&quot;</b> position.</p>
<p>
As a Head of EDP Marketing, you will be <b>leading a team of 8 people</b> and <b>reporting to the Danone Turkey CMO.</b></p><br>
<p></p>
<p>
The <b>Head of EDP Marketing</b> in T&uuml;rkiye will lead the portfolio, driving category growth, innovation, and brand leadership across iconic brands such as Activia, Danone, and Alpro. As a strategic business leader, he/she will shape the long-term vision, accelerate profitable growth, and inspire a high-performing team to deliver meaningful impact for consumers, customers, and Danone.</p><br>
<p></p>
<p>
If you are looking for a job to work in a dynamic, diverse, and growing business, you may be the perfect match for this position! Take this opportunity to GROW together!</p><br>
<p></p>
<p><b>
In this role you will;</b></p><br>
<p></p>
<ul>
<li>Define and lead the strategic roadmap for the EDP category, integrating consumer needs, market dynamics, and sustainability goals.</li>
<li>Identify growth spaces and adjacencies across dairy and plant-based segments, translating them into actionable business plans.</li>
<li>Represent T&uuml;rkiye in global category meetings, advocating for local priorities and aligning with global ambitions.</li>
<li>Lead category visioning, portfolio architecture, and innovation strategy to secure market leadership and long-term relevance.</li>
<li>Govern the end-to-end portfolio strategy across brands and ensuring relevance, differentiation, and scalability.</li>
<li>Build and manage a robust innovation pipeline, balancing renovation and breakthrough launches.</li>
<li>Introduce agile methodologies and cross-functional sprint models to accelerate time-to-market and responsiveness.</li>
<li>Partner with R&amp;I to identify consumer-led innovation platforms and future-forward growth levers.</li>
<li>Lead brand equity, positioning, and omnichannel storytelling across retail, digital, and experiential platforms.</li>
<li>Ensure consistent brand positioning and storytelling, leveraging global toolkits while adapting to local market needs.</li>
<li>Lead and collaborate media planning, campaign execution, and performance optimization in collaboration with internal and external partners.</li>
<li>Champion ESG and advocacy integration into brand narratives and consumer engagement strategies.</li>
<li>Manage agency and global/regional stakeholder relationships effectively.</li>
<li>Build and lead a high-performing marketing team, fostering a culture of ownership, agility, and excellence.</li>
<li>Act as a mentor and succession builder for future marketing leaders.</li>
<li>Champion collaboration across Sales, Finance, Operations, Shopper, and Global/Regional teams.</li>
<li>Own full P&amp;L for the category, ensuring revenue, share, and profitability targets.</li>
<li>Partner with Category Commercial and RGM teams to drive SKU strategy, pricing, and retail acceleration plans.</li>
<li>Manage the marketing budget with efficiency and impact.</li>
<li>Lead KPI tracking and performance reporting.</li>
</ul>About you
<ul>
<li><p>Master&rsquo;s or bachelor&rsquo;s degree in related fields.</p></li>
<li><p>Minimum 12 years of marketing experience in FMCG, with strong expertise in brand management and innovation and leadership.</p></li>
<li><p>Previous experience in Food categories and exposure to multinational environments is a strong plus.</p></li>
<li><p>Strategic and analytical thinker with a proven ability to turn consumer insights into actions.</p></li>
<li><p>Demonstrated leadership experience in managing and developing teams in an international environment.</p></li>
<li><p>Strong stakeholder management, communication and project management skills.</p></li>
<li><p>Fluency in Turkish &amp; English.</p></li>
</ul>
About us
<p><b>
Being a Danoner means that you create your own working experience.</b></p>
<ul>
<li>You could design your own way of working with our hybrid working model.</li>
<li>Our head office is in Ataşehir.</li>
<li>You could decide your daily 8-hours of working period within our flexible-working hours practice.</li>
<li>We know that you will have home expenses during home office days. So, Danone supports you for your expenses with an allowance as well!</li>
<li>Summers are flexible here! You could work fully remote for 4 weeks during July and August.</li>
<li>We also enjoy Fridays during summer period between July and August by finishing our works by 15:00 and enjoy the rest of the day and starting the weekend earlier.</li>
<li>Danone offers various types of leave days to support Danoners&rsquo; work-life balance and well-being. We have a wide variety of leave types, such as in your first year 5 days of &quot;Im New in Danone Leave&quot;; 1 day of &quot;My Future is Good Leave&quot; for our social responsibility activities. These options cater to different aspects of employees' lives and needs, reflecting the company's commitment to not only professional growth but also personal and social responsibilities.</li><br>
</ul>
<p>We are proud to promote diversity and equal opportunity within our teams. We believe that our differences will make a difference, and that an inclusive work environment will drive our growth as a company, as a team, and as individuals. We will therefore consider all implementations* by fostering an inclusive work culture where everyone can feel at home.<br>
<br>
All nominations will be considered regardless of origin, background, religion, sex, sexual orientation, age, gender identity, disability.<br>
<br>
<b>Working with us</b> is about being able to do things your way. The way you work, the way you develop, the way you progress,<b> i</b><b>t&rsquo;s all up to you.</b><br>
<br>
Working here, you&rsquo;ll need to enjoy a fast-paced environment, a little complexity and challenging tasks but it is packed with opportunities. You will work for some of the best-known brands in the world, such as Activia, Danone, Danino, Danette, Aptamil, Bebelac, Hayat, and Sırma, and we absolutely guarantee that you can just be yourself.<br>
<br>
<b>Be innovative and entrepreneurial and the impact you could make might just amaze you</b>. Join our movement for a healthier world. <b>One Planet One Health BY YOU.</b></p><br>
<p></p>
<p>
At Danone T&uuml;rkiye, inspired by our <b>B Corp</b> journey, we continuously challenge ourselves to improve and measure our social and environmental impact. This journey inspires us to constantly challenge ourselves, measure what truly matters, and create long-term value &mdash; not just for our business, but for our people, partners, communities, and future generations. <b>If you&rsquo;re looking to grow your career with purpose, you&rsquo;re in the right place.</b></p><p><br>
<b>
What We Offer</b><br>
<br>
This is a visible position within the company, we offer opportunities where you can grow your expertise and have an end-to-end responsibility to drive &quot;change&quot; &amp; &quot;growth&rdquo;. You will have a chance to experience 360 ways of working with multiple stakeholders. We develop talents and growth potential to enable strong career development for our employees.</p><br>
<p></p>
<p><b>
What&rsquo;s next?</b></p>
<p>
Visit our website www.danone.com to discover more about us and to find out how you could be part of it all!</p>
<p><b>
#LI-TU</b></p></div>

Head of EDP Dairy & Plant Based Products Marketing

Ferrero

<p></p><div><div><div><div>Sales</div>
<div>Job ID:
<div>70977</div>
</div></div><div><div>İstanbul, TR (On-Site)</div>
<div><div>Permanent</div></div></div></div></div><div></div>
<br><div><div><div><p>Job Location: İstanbul
</p></div><div><p>İstanbul, T&uuml;rkiye.</p>
</div></div><div><div><p>Company description</p>
</div><div><p>Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella&reg;, Tic Tac&reg;, Ferrero Rocher&reg;, Raffaello&reg;, Kinder Bueno&reg; and Kinder Surprise&reg;. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.</p>
</div></div><div><div><p>Diversity Statement</p>
</div><div><p>Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.</p>
</div></div><div><div><p>About the Role:</p>
</div><div><p>We are looking for a strategic leader to take on the role of regional Head of Trade Marketing for Region T&uuml;rkiye who will be reporting to <b>Region Manager T&uuml;rkiye</b>. This role is critical to driving Ferrero&rsquo;s commercial success and acceleration by translating brand strategy into powerful in-market executions that influence shopper behavior and build brand love at the point of sale.</p>
<p>
As a senior leader and strategic partner to both commercial and brand teams, you will be responsible for shaping the regional trade marketing vision, leading high-impact activations leveraging on channel centricity, and fostering strong customer collaboration with key retailers to drive sustainable business growth.</p>
</div></div><div><div><p>Main Responsibilities:</p>
</div><div><p><b>Strategic Leadership:</b> Develop and lead Ferrero&rsquo;s trade and shopper marketing strategy tailored to market dynamics, channel maturity, and consumer preferences in the SPF arena.</p>
<p><b>
Shopper-Centric Planning:</b> Translate consumer and shopper insights into differentiated instore execution plans focusing on the main touchpoints (shelf, out-of-shelf, and check out) customized by channel and customer, across key brands and consumption occasions.</p>
<p><b>
Channel Excellence:</b> Define and lead best-in-class activation strategies across Modern Trade, Traditional Trade, eCommerce and Out of Home channels, ensuring maximum availability, visibility, conversion, and brand/portfolio consistency.</p>
<p><b>
Retailer Engagement:</b> Build strong customer collaboration, assess and implement the joint business planning program for selected customers leveraging the 4S framework (strong brands, strong execution capabilities, supply chain excellence, and sustainability to trade initiatives).</p>
<p><b>
Team Development:</b> Lead and mentor a high-performing trade marketing, shopper activation, and revenue management team, nurturing a culture of ownership, accountability, and results.</p>
<p><b>
Revenue Management:</b> Responsible for developing and executing pricing, promotion (ROI), and trade investment strategies to drive value maneuver and optimize revenue, profitability, and growth across channels and customer segments.</p>
<p><b>
Performance Analysis:</b> Use retail data, shopper behavior insights, and category analytics to identify growth opportunities, track performance, and steer decisions.</p>
<p><b>
Cross-Functional Collaboration:</b> Act as a key liaison between marketing, sales, and supply chain teams to ensure sales forecast accuracy and synchronized execution of brand initiatives at trade level. Ensure compliance with the Group Sales and Order to Cash policy and performs the relevant control and monitoring driving convergence plans in strict collaboration with sales, finance and legal departments.</p>
</div></div><div><div><p>Who we are looking for:</p>
</div><div><p>You have a master&rsquo;s degree or equivalent, 12-15 years of seniority with progressive experience in trade marketing, shopper marketing, or commercial roles within leading FMCG companies. You are commercially astute with a track record of influencing category and revenue growth with excellent communication, negotiation, and relationship-building skills.</p><p><br>
You possess strong people leadership skills, with experience managing and developing teams in a regional setup. You are highly analytical with the ability to interpret shopper data and apply insights to commercial strategies. Additionally, you have experience in monitoring trade terms across channels and customers, as well as defining the right commercial strategy guidelines by channels and customers to foster the triple win strategy. You should also have experience in analyzing assortment and category pricing, developing and refining pack-price strategy to maximize reach and revenue, and leading pricing architecture to ensure alignment with brand positioning and profitability goals.</p>
</div></div><div><div><p>How to be successful in the role and at Ferrero:</p>
</div><div><p>Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you&rsquo;ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.</p></div></div></div>
<br><div><h2 class="jobSectionHeader"><b>Our Application Process</b></h2><div><div><p>
We&rsquo;re constantly looking for talented individuals who are ready to be part of our dynamic and growing organization. Ferrero is a company with a global presence and family values. Join us!</p></div></div><div><div><div><div><div><h5 class="jobSectionHeader"><b>
1. Apply</b></h5><p>
Complete your online application, upload your CV and include brief cover letter to help us understand your experience and interests</p></div></div></div><div><div><div><h5 class="jobSectionHeader"><b>
2. Assess</b></h5><p>
Our HR team will arrange a phone or video interview if we feel your qualifications are a good match for the job</p></div></div></div><div><div><div><h5 class="jobSectionHeader"><b>
3. Interview</b></h5><p>
If the first interview goes well, you&rsquo;ll be invited to speak with a Ferrero manager to assess your competencies, technical aptitude and fit within our dynamic organization</p></div></div></div></div></div></div><div></div>

Head of Trade Marketing

Engin Grup

<div>
 <p>
  <strong>
   About the Company
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Engin Group
  </strong>
  is a leading distribution company operating in the
  <strong>
   fast-moving consumer goods (FMCG), cosmetics, and food sectors
  </strong>
  . Through its subsidiaries, the company provides a wide range of services, including
  <strong>
   luxury beauty brand distribution, professional product distribution, field services, and sales &amp; marketing solutions for retail points
  </strong>
  . With a strong presence in both domestic and international markets, Engin Group stands out with its
  <strong>
   innovative and sustainable growth strategies
  </strong>
  .
 </p>
 <p>
  <br/>
 </p>
 <p>
  We are looking for a
  <strong>
   Sales Director
  </strong>
  to lead our growth objectives, manage commercial marketing processes, and strengthen our market position through strong business partnerships.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   About the Position
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  The
  <strong>
   Sales Director
  </strong>
  will be responsible for overseeing all sales operations, implementing
  <strong>
   commercial marketing strategies
  </strong>
  , and leading the sales team to drive sustainable growth.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <p>
  &bull;
  <strong>
   Developing Sales Strategies:
  </strong>
  Define and execute short- and long-term sales objectives.
 </p>
 <p>
  &bull;
  <strong>
   Commercial Marketing &amp; Category Management:
  </strong>
  Analyze market dynamics to manage campaigns, pricing, and brand positioning.
 </p>
 <p>
  &bull;
  <strong>
   Customer &amp; Channel Management:
  </strong>
  Build and maintain strong relationships with distributors, retailers, and business partners.
 </p>
 <p>
  &bull;
  <strong>
   Market Analysis &amp; Growth Opportunities:
  </strong>
  Conduct competitive analysis to identify new business opportunities and strategic growth areas.
 </p>
 <p>
  &bull;
  <strong>
   Team Leadership &amp; Development:
  </strong>
  Lead, coach, and develop the sales team to create a high-performance culture.
 </p>
 <p>
  &bull;
  <strong>
   Budget &amp; Profitability Management:
  </strong>
  Efficiently manage sales budgets to achieve revenue and profitability targets.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <p>
  &bull;
  <strong>
   At least 15 years of experience
  </strong>
  in
  <strong>
   sales and commercial marketing
  </strong>
  within the
  <strong>
   FMCG, cosmetics, or retail sectors
  </strong>
  .
 </p>
 <p>
  &bull; Expertise in
  <strong>
   distribution channels, category management, and market analysis
  </strong>
  .
 </p>
 <p>
  &bull; Proven leadership in managing large sales teams.
 </p>
 <p>
  &bull; Strategic thinking with a
  <strong>
   results-oriented and analytical mindset
  </strong>
  .
 </p>
 <p>
  &bull; Strong communication and negotiation skills.
 </p>
 <p>
  &bull;
  <strong>
   Advanced English proficiency
  </strong>
  (preferably with experience working with international partners).
 </p>
 <p>
  &bull; Willingness to travel and actively manage field operations.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Why Join Engin Group?
  </strong>
 </p>
 <p>
  &bull; Strong brand portfolio and an extensive business network.
 </p>
 <p>
  &bull; Dynamic, innovative, and sustainable growth strategies.
 </p>
 <p>
  &bull; Career development opportunities and exposure to senior executives.
 </p>
 <p>
  <br/>
 </p>
 <p>
  If you are interested in this opportunity and ready to take the next step in your career, please contact us at
  <strong>
   [application link or email address]
  </strong>
  .
 </p>
</div>


Sales Director

Tatilsepeti

<div>
 <p>
  <strong>
   About the Role
  </strong>
 </p>
 <p>
  As one of Turkey&rsquo;s leading online travel brands, Tatilsepeti is looking for a visionary Brand
 </p>
 <p>
  Manager to lead our brand strategy, elevate our market presence, and drive integrated
 </p>
 <p>
  communication projects across multiple channels.
 </p>
 <p>
  This role reports directly to the Marketing Director and is responsible for shaping the brand
 </p>
 <p>
  perception, managing strategic campaigns, and overseeing the marketing budget in line with
 </p>
 <p>
  the company&rsquo;s growth and profitability targets.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Develop, implement, and analyze the annual marketing strategy and integrated campaign calendar,
  </li>
  <li>
   Create compelling communication projects to strengthen the brand identity and perception,
  </li>
  <li>
   Manage influencer partnerships, digital collaborations, social media strategy, and content planning,
  </li>
  <li>
   Design and execute integrated campaigns across TV, digital, print, outdoor, and other relevant media channels,
  </li>
  <li>
   Plan product launches and collaborate closely with sales, CRM, and operational teams,
  </li>
  <li>
   Lead agency and supplier coordination for creative, media, and production needs,
  </li>
  <li>
   Conduct market research and competitive analysis to position the brand effectively,
  </li>
  <li>
   Manage and report on the overall marketing budget, ensuring efficient allocation and ROI,
  </li>
  <li>
   Align all marketing initiatives with the company&rsquo;s profitability and brand growth objectives.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Bachelor's degree in Marketing, Business Administration, Communications, or a
  </li>
  <li>
   related field,
  </li>
  <li>
   Minimum 9 years of experience in marketing or brand management, preferably in
  </li>
  <li>
   tourism, e-commerce, or service sectors,
  </li>
  <li>
   Proven expertise in ATL, BTL, and digital campaign management,
  </li>
  <li>
   Strong background in brand strategy, communication planning, and content creation,
  </li>
  <li>
   Experience in budget and team management, with strong leadership and project
  </li>
  <li>
   coordination skills,
  </li>
  <li>
   Excellent analytical thinking and creative problem-solving abilities,
  </li>
  <li>
   Strong communication and stakeholder management capabilities,
  </li>
  <li>
   Fluent in Turkish; proficiency in English is preferred.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What We Offer
  </strong>
 </p>
 <ul>
  <li>
   A key role in one of Turkey&rsquo;s most recognized travel brands,
  </li>
  <li>
   An inspiring and collaborative work environment,
  </li>
  <li>
   Hybrid work model and flexible structure,
  </li>
  <li>
   Exclusive holiday discounts and career development opportunities,
  </li>
  <li>
   A chance to shape the future of Tatilsepetis brand journey.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  Ready to build the future of travel branding with us?
 </p>
 <p>
  Apply now and be part of our journey! ✈️
 </p>
</div>


Brand Manager

Explore 1439+ Director of marketing in Istanbul this December. Find roles across top companies and apply now to boost your career.

1439 director of marketing jobs IN Istanbul

Buying & Marketing Director

Pazarlama Müdürü

Pazarlama Müdürü

Head of EDP Dairy & Plant Based Products Marketing

Head of Trade Marketing

Sales Director

Brand Manager