marketing manager

commercial director

brand marketing manager

marketing executive

asstmgr-marketing

director of marketing

Fairmont Hotels & Resorts

<div>
 
 Company Description
 
 
 
 "Why work for Accor?
 
 
 We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor&rsquo;s limitless possibilities.
 
 
 By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/
 
 
 Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"
 
 
 Rising over the slopes of the Bosphorus, surveying centuries of history, yet silhouetted against the modern skyline of Istanbul, the Fairmont heritage of distinction and style comes to Istanbul, fusing with the city&rsquo;s storied history and traditions to bring guests an exceptional experience in the heart of one of the world&rsquo;s most talked about destinations.
 
 
 Fairmont Quasar Istanbul is at once in touch with this fabulous city&rsquo;s past and part of its dynamic future, rising up from the heart of Istanbul&rsquo;s main business district. Offering sophisticated travelers 209 guest rooms with a diverse selection of restaurants and bars serving everything from elegantly crafted cocktails to exquisitely authentic Turkish cuisine. With 2,000 square meters of meeting and event space, Fairmont Quasar Istanbul is ideal for meeting and special events while the luxurious Fairmont Spa and state-of-the-art gym are the perfect places to relax and revitalize.
 
 
 
 Job Description
 
 
 
 Responsible for planning, development and implementation of all of Fairmont Quasar Istanbul&rsquo;s strategies, marketing communications, and public relations activities, both external and internal. Oversees development and implementation of support materials and services for chapters in the area of marketing, communications and public relations. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the organization. Assisting to and cooperating with the Director of Sales &amp; Marketing in reaching the targeted goals of Fairmont Quasar Istanbul as defined in the marketing plan.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Oversee branding and communications operations. Leverage multiple platforms (including web, print, and graphics) to maintain company&rsquo;s image among guests and the public.
 </li>
 <li>
 Act as a liaison between media and the hotel. Coordinating all Public Relations and social media activities for hotel, preparing e-newsletters and press releases.
 </li>
 <li>
 Enhanced company's market position and relationship with media; devised and executed a plan to increase public awareness of the corporate brand as well as the hotel itself including its outlets.
 </li>
 <li>
 Lead strategic marketing communications plan development and ensure strategic alignment of all functional plans with corporate strategy directives, marketing strategies and marketplace challenges.
 </li>
 <li>
 Drive all advertising and branding campaigns, measurements, and results.
 </li>
 <li>
 Responsible for the brand marketing, PR, social media, partner marketing, web marketing of all the outlets of the hotels, including restaurants/bars and spa.
 </li>
 <li>
 Managed advertising campaigns.
 </li>
 <li>
 Preparing and executing yearly marketing plan.
 </li>
 <li>
 Managing the website and writing content.
 </li>
 <li>
 Analyzing the web analytical report and social media report.
 </li>
 <li>
 Preparing monthly clipping report.
 </li>
 <li>
 The coordination and record of marketing activities and campaigns of the brand.
 </li>
 <li>
 Determined type, location and frequency of media. Negotiated contracts with media companies.
 </li>
 <li>
 Responsible from the overall launch events, PR activities and sponsorship activities.
 </li>
 <li>
 Organizing special festivals, parties and events
 </li>
 <li>
 Preparing all the collaterals such as poster, flyer and invitation
 </li>
 <li>
 Planning PR activities
 </li>
 <li>
 Being Manager on Duty twice a month and substitute for General Manager
 </li>
 <li>
 Welcoming delegations, participating special events such as royal/ministerial visits, conferences, trade and economy-related events
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 To fulfil this role successfully, you should demonstrate the following minimum qualifications:
 
 
 <ul>
 <li>
 Minimum of five (5) Years of Hotel Sales or Marketing Experience.
 </li>
 <li>
 Good command of English required.
 </li>
 <li>
 Four-year college degree preferred.
 </li>
 <li>
 Highly professional presentations and communication (oral and written) skills.
 </li>
 <li>
 Proficiency with standard Microsoft Office.
 </li>
 <li>
 Ability to perform critical analysis.
 
 
 </li>
 </ul>
 Additional Information
 
 
 
 Your Team And Working Environment
 
 
 
 We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor&rsquo;s limitless possibilities.
 
 
 Note: Customization may be included for any specific local or legislative requirements, such as work permits.
 
 
 
 Only Turkish or candidates which able to communicate in Turkish will be hired.
 
 
 
 
 Our Commitment To Diversity &amp; Inclusion
 
 
 
 We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
</div>

Director of Marketing & Communications

Wallarm

<div>Since 2016, Wallarm has been on a mission to secure the internet's critical infrastructure: APIs. Today, we are the trusted choice for over 200 of the world's most innovative companies, from high-growth startups to Fortune 500 and Nasdaq leaders. Our unified platform provides full-lifecycle API security &mdash; helping teams discover their attack surface, protect against modern threats, and respond to incidents in real-time. As a graduate of Y Combinator and fueled by a recent $55M Series C, we are scaling our global, remote-first team of 150+ innovators to solve the next generation of security challenges.<h4 class="jobSectionHeader"> 
About this opportunity:</h4>
The Sr. Director of Partner and Field Marketing will be responsible for driving revenue growth through highly targeted, regional marketing programs that directly engage customers and prospects &mdash; both directly and through partners. This role will lead the strategy and execution of Wallarm&rsquo;s global partner and field marketing initiatives, including customer-facing events, 3rd party sponsorships, partner campaigns, and customer marketing programs. 
The ideal candidate has a proven track record of building deep relationships with sales, partners, and customers to deliver measurable impact on pipeline, deal progression, and retention.<h4 class="jobSectionHeader"> 
Key Responsibilities:</h4><ul><li>
Revenue-Focused Field Marketing: Develop and execute regional marketing strategies that drive awareness, generate qualified leads, and accelerate pipeline in partnership with regional sales teams.</li></ul><ul><li>
Events &amp; Sponsorships: Lead strategy and execution for Wallarm&rsquo;s field events, customer programs, and 3rd party sponsorships that create meaningful engagement anddeliver measurable ROI.</li><li>
Partner Marketing: Collaborate with global partners to design joint marketing programs that expand reach, generate demand, and strengthen Wallarm&rsquo;s partner ecosystem.</li><li>
Customer Marketing: Build programs to nurture existing customer relationships, driving retention, expansion, advocacy, and long-term loyalty.</li><li>
Sales Alignment: Serve as a strategic partner to regional sales leaders, ensuring marketing activities are tightly integrated with account priorities and deliver leads, nurtures, and pipeline progression.</li><li>
Digital Integration: Partner with the digital demand generation team to align global campaigns with regional needs, while providing feedback to shape and optimize programs for maximum impact.</li><li>
Leadership &amp; Collaboration: Lead and mentor a global team of field marketers, while collaborating cross-functionally with Sales, Product Marketing, and Demand Gen to ensure alignment and execution excellence.</li></ul><h4 class="jobSectionHeader"> 
We are looking for candidates with:</h4><ul><li>
10+ years of progressive B2B marketing experience, with at least 5 years leading field or partner marketing in high-growth technology companies (cybersecurity experience strongly preferred).</li><li>
Proven track record of creating and executing field and partner marketing programs that directly contribute to pipeline and revenue.</li><li>
Deep experience managing high-impact events, sponsorships, and partner campaigns with measurable business outcomes.</li><li>
Strong collaboration skills with sales leaders and cross-functional teams; ability to build trust and alignment across regions.</li><li>
Experience building customer marketing programs focused on retention, expansion, and advocacy.</li><li>
Strong data-driven mindset, with the ability to measure and optimize marketing investments against pipeline goals.</li><li>
Excellent communication, leadership, and executive presence</li></ul><h4 class="jobSectionHeader">
What we offer:</h4><ul><li>
Opportunity to shape the future of a fast-growing cybersecurity company.</li><li>
A highly collaborative, global team environment.</li><li>
Remote work and flexible working hours.</li><li>
Competitive salary and bonuses.</li><li>
Paid days off.</li><li>
Medical insurance.</li><li>
Working equipment.</li></ul></div>

Sr. Director, Partner and Field Marketing

NexBirlik Innovation

&#350;irket: NEXB&#304;RL&#304;K &#304;NNOVAT&#304;ON D&#304;J&#304;TAL PAZARLAMA T&#304;CARET L&#304;M&#304;TED &#350;&#304;RKET&#304;Dinamik ve h&#305;zla b&uuml;y&uuml;yen bir e-ticaret &#351;irketi olarak, ekibimize kat&#305;lacak yetenekli bir Pazarlama M&uuml;d&uuml;r&uuml; ar&#305;yoruz. &#304;deal aday, pazarlama stratejilerini y&ouml;nlendirecek, marka bilinirli&#287;ini art&#305;racak ve yenilik&ccedil;i &ccedil;&ouml;z&uuml;mlerle &#351;irketimizin b&uuml;y&uuml;mesine katk&#305; sa&#287;layacakt&#305;r. G&uuml;&ccedil;l&uuml; pazarlama bilgisine sahip stratejik bir d&uuml;&#351;&uuml;n&uuml;r olarak, i&#351; hedeflerimizin ger&ccedil;ekle&#351;tirilmesinde kilit bir rol oynayacaks&#305;n&#305;z.Lokasyon: &#350;irinevler/&#304;stanbulPozisyon: Pazarlama M&uuml;d&uuml;r&uuml;G&ouml;revler:- Pazarlama stratejileri ve kampanyalar&#305; olu&#351;turmak ve uygulamak - Pazar ara&#351;t&#305;rmalar&#305; yapmak ve m&uuml;&#351;teri e&#287;ilimlerini analiz etmek - Marka bilinirli&#287;ini art&#305;rmak ve sat&#305;&#351;lar&#305; te&#351;vik etmek i&ccedil;in etkili pazarlama teknikleri geli&#351;tirmek - Pazarlama b&uuml;t&ccedil;esini y&ouml;netmek ve ROI ve KPI'lar&#305; izlemek - Pazarlama ekibini y&ouml;netmek ve geli&#351;tirmek - E-ticaret verilerini analiz ederek sat&#305;&#351;, kullan&#305;c&#305; davran&#305;&#351;&#305; ve kampanya etkinli&#287;i hakk&#305;nda raporlar olu&#351;turmak - E-ticaret platformu i&ccedil;in kapsaml&#305; pazarlama stratejileri geli&#351;tirmek ve uygulamakAranan Nitelikler- &Uuml;niversite mezunu, tercihen &#304;&#351;letme, Pazarlama veya ilgili bir alanda - En az 3 y&#305;l pazarlama y&ouml;netimi deneyimi - G&uuml;&ccedil;l&uuml; analitik ve proje y&ouml;netimi becerileri - &#304;leti&#351;im ve liderlik becerileri - Yarat&#305;c&#305; d&uuml;&#351;&uuml;nme ve problem &ccedil;&ouml;zme yetene&#287;i - Dijital pazarlama ve sosyal medya trendlerinde g&uuml;ncel bilgiNEXB&#304;RL&#304;K &#304;NNOVAT&#304;ON olarak, &ccedil;e&#351;itlili&#287;i ve kapsay&#305;c&#305;l&#305;&#287;&#305; destekliyoruz ve t&uuml;m yetenekli adaylar&#305; ba&#351;vurmaya te&#351;vik ediyoruz. Ba&#351;ar&#305;l&#305; bir aday, &#351;irketimizin pazarlama stratejilerini ve kampanyalar&#305;n&#305; y&ouml;netme ve geli&#351;tirme konusunda &ouml;nemli bir rol oynayacak. Bu pozisyon, &#351;irketimizin b&uuml;y&uuml;mesine ve ba&#351;ar&#305;s&#305;na do&#287;rudan katk&#305;da bulunma f&#305;rsat&#305; sunmaktad&#305;r.&#304;&#351; T&uuml;r&uuml;: Tam zamanl&#305;Maa&#351;: 70.000,00TRY - 130.000,00TRY ayl&#305;k

Pazarlama Müdürü

The Coca-Cola Company

<div><div>This role will act as a strategic and operational link across Franchise, Commercial, and Bottler teams to elevate planning, channel strategy, and execution excellence. Combining strategic planning, change management, and commercial activation, the role drives sustainable growth by embedding stronger end&#8209;to&#8209;end planning and execution processes, fostering effective cross&#8209;functional collaboration, and integrating shopper, category, and RGM insights into actionable commercial plans.
Key Responsibilities<ul><li>
Lead and coordinate franchise&#8209;level commercial strategies, ensuring alignment with long&#8209;range plans and channel priorities.</li><li>
Develop and execute activation plans grounded in market, customer, and shopper insights, integrating category and RGM strategies with performance data.</li><li>
Partner with bottling networks to optimize execution across channels, track key metrics, and drive course correction where needed.</li><li>
Engage with internal and external stakeholders to secure alignment, support change adoption, and strengthen system capabilities.</li><li>
Drive cross&#8209;functional initiatives to embed new ways of working that enhance growth and profitability.</li></ul>
Qualifications &amp; Experience<ul><li>
10+ years of experience in commercial planning, channel strategy, execution, or franchise/bottler operations within the Consumer packaged goods industry.</li><li>
Proven ability to manage cross&#8209;functional projects, build relationships, and influence stakeholders at all levels.</li><li>
Strong analytical and strategic thinking skills, combined with hands&#8209;on execution capabilities.</li><li>
Experience in integrating planning and execution, with a solid understanding of system commercial fundamentals and customer dynamics.</li></ul> 
Skills:
Leadership; Social Media; Sales Channel Development; Conversion Rate; Digital Advertising; Marketing Campaigns; Structured Query Language (SQL); Key Performance Indicators (KPI); Branding; Media Buying; Demand Generation; Product Commercialization; Channels Strategy; Marketing Strategies; Tableau (Software); Customer Insights; Market Segmentation; Alteryx; Microsoft Office; Strategy Development; Google Analytics; Microsoft Power Business Intelligence (BI); Marketing Insights</div> 

Annual Incentive Reference Value Percentage:30 
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.</div>

Director, Franchise Operations Turkey

Centurion İlaç

<div>
 
 We are looking for a
 
 National Trade and Tender Manager
 
 who will oversee wholesaler relations, stock and sales tracking, and tender management. This role will directly support our Sales &amp; Marketing Director and contribute to Centurion&rsquo;s growth by ensuring availability, compliance, and competitive positioning in the market.
 
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 
 Education:
 
 Bachelor&rsquo;s degree in Business Administration, Economics, or related fields.
 </li>
 <li>
 
 Experience:
 
 Minimum7-10 years of experience in pharmaceutical tradewholesaler management &amp; tender processes.
 </li>
 <li>
 
 System Skills:
 
 Proficiency in MS Office (Excel &amp; Powerpoint is a must) and SAP/CRM systems.
 </li>
 <li>
 
 Key Competencies:
 
 </li>
 <li>
 Team Player
 </li>
 <li>
 Strong analytical and reporting skills.
 </li>
 <li>
 Excellent relationship management with stakeholders.
 </li>
 <li>
 Results-oriented with the ability to manage multiple priorities.
 </li>
 <li>
 Strong communication and negotiation skills.
 </li>
 <li>
 
 Language Skills:
 
 Good command of English is an advantage.
 </li>
 </ul>
 
 
 
 
 
 Your Responsibilities
 
 
 <ul>
 <li>
 Review of information about demands and derivation of supply and proposal preparations
 </li>
 <li>
 Clarification of bid conditions and management of the tender preparation
 </li>
 <li>
 Monitoring of the bid management to ensure it is aligned with the organization's requirements
 </li>
 <li>
 Coordination of tender reviews and deadlines.
 </li>
 <li>
 Work closely with sales teams to ensure alignment on promotions, new launches.
 </li>
 <li>
 Analyze sales and market data to identify growth opportunities and optimize ROI on trade activities.
 </li>
 <li>
 Visit pharmaceutical wholesalers, monitor stocks and orders, and ensure correct distribution of orders.
 </li>
 <li>
 Support the sales team by monitoring competitors and market conditions.
 </li>
 <li>
 Estimate sales forecasts based on WS actions and present results to the Sales &amp; Marketing Director.
 </li>
 <li>
 Obtain stock and sales-out data from depots and share with Sales &amp; Marketing Director.
 </li>
 <li>
 Monitor tender product availability and market presence.
 </li>
 <li>
 Contribute to import planning by reviewing products for upcoming tenders after monthly Import meetings.
 </li>
 <li>
 Prepare monthly tender realization reports (by product) and present them to the Sales &amp; Marketing Director.
 </li>
 <li>
 Conduct end-of-tender evaluations, including product, price, and stock analysis, and report to Sales &amp; Marketing Director.
 </li>
 </ul>
 
 
 
 
 
 Why Join Centurion?
 
 
 
 At Centurion, you will play a vital role in ensuring our products remain available, competitive, and aligned with both sales strategies and tender opportunities. This position combines market insight, Wholesaler relations, and strategic reporting&mdash;offering you the chance to shape our commercial success while working closely with senior leadership.
 
 
 If you are ready to take ownership of national trade and tender management and contribute to a growing, innovative organization, we invite you to apply.
 
 
 
 Join Centurion, and let&rsquo;s strengthen our market leadership together!
 
 
 
 
</div>

National Trade and Tender Manager

Gratis

<div></div><div>Tarih: 24 Eki 2025
Konum: &#304;stanbul Avrupa, TR
&#350;irket: Gratis
<div>Gratis, 2009 y&#305;l&#305;nda Sedes Holding b&uuml;nyesinde kurulan bir ki&#351;isel bak&#305;m ve kozmetik marketi zinciridir. En yayg&#305;n ma&#287;aza a&#287;&#305; ile sekt&ouml;r&uuml;n&uuml;n lideri olan Gratis, 2025 y&#305;l&#305; itibari ile 81 ilde 700&rsquo;&uuml; a&#351;k&#305;n ma&#287;azas&#305;yla hizmet vermektedir. &ldquo;G&uuml;zel Bak Kendine&rdquo; mottosu ile 15 y&#305;ld&#305;r ki&#351;isel bak&#305;m sekt&ouml;r&uuml;nde hizmet veren Gratis, d&uuml;nyan&#305;n &ouml;nde gelen markalar&#305; ba&#351;ta olmak &uuml;zere makyaj &uuml;r&uuml;nlerinden bebek bak&#305;m&#305;na, temizlik &uuml;r&uuml;nlerinden hijyene, ev-ya&#351;am &uuml;r&uuml;nlerinden at&#305;&#351;t&#305;rmal&#305;&#287;a kadar pek &ccedil;ok markaya ait 15 farkl&#305; kategoride 15.000&rsquo;i a&#351;k&#305;n &uuml;r&uuml;n&uuml; t&uuml;keticileri ile bulu&#351;turmaktad&#305;r.
M&uuml;&#351;terilerine zengin &uuml;r&uuml;n yelpazesi kadar yenilik&ccedil;i hizmetler sunmay&#305; da &ouml;ncelikleri aras&#305;na alan Gratis, 2017 y&#305;l&#305;nda ki&#351;isel bak&#305;m hizmetleri vermek i&ccedil;in ilk Beauty ma&#287;azas&#305;n&#305; a&ccedil;m&#305;&#351;t&#305;r. 2025 y&#305;l&#305; itibariyle 12 ilde 60&rsquo;a yak&#305;n ma&#287;aza say&#305;s&#305;na ula&#351;an Beauty g&uuml;zellik merkezleri, T&uuml;rkiye&rsquo;nin her yerinde ayn&#305; kalite ve standartlarda ki&#351;isel bak&#305;m hizmetleri sunmaktad&#305;r. Gratis ayr&#305;ca sekt&ouml;re nitelikli eleman kazand&#305;rmak amac&#305;yla 2022 y&#305;l&#305;nda Beauty Akademi&rsquo;yi kurmu&#351;tur. Beauty Akademi&rsquo;de e&#287;itim alan ve sonras&#305;nda istihdam edilen kad&#305;n uzmanlar; manik&uuml;r, pedik&uuml;r, kal&#305;c&#305; oje, nail art, ka&#351; ve sa&ccedil; &#351;ekillendirme gibi alanlarda e&#287;itimlerini tamamlad&#305;ktan sonra Beauty g&uuml;zellik merkezlerinde hizmet vermektedir.
T&uuml;rkiye&rsquo;deki kad&#305;n istihdam&#305;n&#305;n art&#305;r&#305;lmas&#305;n&#305; &ouml;nemseyen Gratis, 8 bine yak&#305;n kad&#305;na istihdam sa&#287;layarak sekt&ouml;r&uuml;nde ma&#287;aza &ccedil;al&#305;&#351;anlar&#305;n&#305;n tamam&#305; kad&#305;n olan tek marka unvan&#305;na sahiptir. Kad&#305;n &ccedil;al&#305;&#351;an ve kad&#305;n y&ouml;netici oranlar&#305; ile ilk 100 &#351;irket aras&#305;nda yer alan Gratis, ayn&#305; zamanda t&uuml;keticiler taraf&#305;ndan &lsquo;a&#351;&#305;k olunan marka&rsquo; ve &lsquo;ki&#351;isel bak&#305;m sekt&ouml;r&uuml;n&uuml;n 1 numaral&#305; markas&#305;&rsquo; se&ccedil;ilmi&#351;tir.
Yenilik&ccedil;i ve dinamik duru&#351;u, ileri teknolojik alt yap&#305;s&#305; ve uzmanla&#351;m&#305;&#351; ma&#287;azac&#305;l&#305;k anlay&#305;&#351;&#305; ile bir&ccedil;ok ilke imza atan Gratis, sekt&ouml;rdeki hizmet &ccedil;&#305;tas&#305;n&#305; en &uuml;st seviyelere ta&#351;&#305;m&#305;&#351;t&#305;r. M&uuml;&#351;teriler, &ccedil;al&#305;&#351;anlar ve tedarik&ccedil;iler nezdinde en cazip sat&#305;&#351; kanal&#305; olan Gratis&rsquo;in amac&#305;; kolay ula&#351;&#305;labilir, h&#305;zl&#305;, rahat ve heyecan veren kaliteli bir al&#305;&#351;veri&#351; deneyimi sunmakt&#305;r. 

&ldquo;H&#305;zla b&uuml;y&uuml;yen bu dinamik ekibin bir par&ccedil;as&#305; olmal&#305;y&#305;m!&rdquo; Dedi&#287;ini duyar gibiyiz, ba&#351;vurular&#305;n&#305; bekliyoruz. 
GENEL N&#304;TEL&#304;KLER
<ul><li>FMCG veya perakende sekt&ouml;r&uuml;nde 7 y&#305;l marka/kategori pazarlama deneyimi.</li></ul>
<ul><li>&Ouml;zel marka veya &ccedil;ok markal&#305; portf&ouml;y y&ouml;netiminde ba&#351;ar&#305;.</li></ul>
<ul><li>Ambalaj geli&#351;tirme, kreatif brif verme ve kampanya y&ouml;netimi tecr&uuml;besi.</li></ul>
<ul><li>T&uuml;ketici i&ccedil;g&ouml;r&uuml;lerini pazarlama stratejisine d&ouml;n&uuml;&#351;t&uuml;rebilme.</li></ul>
<ul><li>G&uuml;&ccedil;l&uuml; ileti&#351;im ve ikna kabiliyeti.</li></ul>
<ul><li>Analitik d&uuml;&#351;&uuml;nme ve proje y&ouml;netimi becerisi.</li></ul> 


&#304;&#350; TANIMI
<ul><li>Marka stratejilerini geli&#351;tirmek ve m&uuml;&#351;teri i&ccedil;g&ouml;r&uuml;leri ile uyumlu &#351;ekilde uygulamak.</li></ul>
<ul><li>Marka kampanyalar&#305;n&#305;n fikirden uygulamaya t&uuml;m s&uuml;re&ccedil;lerini y&ouml;netmek.</li></ul>
<ul><li>Kategori y&ouml;neticileri ile yak&#305;n &ccedil;al&#305;&#351;arak &uuml;r&uuml;n gam&#305;n&#305;n marka stratejisini desteklemesini sa&#287;lamak.</li></ul>
<ul><li>&Ouml;zel markalar i&ccedil;in ambalaj, tasar&#305;m ve g&ouml;rsel kimli&#287;i y&ouml;netmek.</li></ul>
<ul><li>T&uuml;ketici ara&#351;t&#305;rmalar&#305; ve rakip analizleri yaparak stratejik uyarlamalar &ouml;nermek.</li></ul>
<ul><li>Marka pazarlama b&uuml;t&ccedil;elerini etkin &#351;ekilde y&ouml;netmek ve ROI sa&#287;lamak.</li></ul>
<ul><li>Tedarik&ccedil;iler, ajanslar ve i&ccedil; ekiplerle i&#351; birli&#287;i i&ccedil;inde y&uuml;ksek etkili kampanyalar y&uuml;r&uuml;tmek.</li></ul></div></div>

Özel Markalar Müdürü

Mastercard

<div>
 
 Our Purpose
 
 
 
 
 Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we&rsquo;re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
 
 
 
 
 Title And Summary
 
 
 
 Creative Strategy Manager
 
 
 
 Overview
 
 
 
 The Data &amp; Services team is a key differentiator for Mastercard, providing the cutting-edge services that help our customers grow. Centered on data-driven technologies and innovation, this team provides consulting, marketing, loyalty and analytics to financial institutions and merchants globally. Marketing Services is the team within D&amp;S that develops and executes the marketing programs that help our clients achieve their marketing goals. The Advisors Creative Desk sits within D&amp;S and is responsible for ideating and creating engaging, forward-thinking, on-brand content solutions that connect our advertising partners, platforms, and our portfolio of brands.
 
 
 As Creative Strategist you will have a creative flair, always seeking innovative and new creative directions for our clients grounded in data driven insights and with cognisance of market trends. You will relish working in a fast-paced environment and be able to manage multiple creative briefs. You will have solid stakeholder engagement communication and specifically presentation skills.
 
 
 Role
 
 
 <ul>
 <li>
 As Creative Strategy Manager, you are responsible for developing brand, creative and communication strategies for our clients that align to the brand and objectives, factoring in data informed insights
 </li>
 <li>
 You will ensure the smooth handover and understanding of the creative strategy to the respective Creative Manager, jointly briefing the creative development team to enable execution
 </li>
 <li>
 Co-leading creative ideation sessions with the Creative Managers for larger client projects of strategic importance, and being active and available to guide the creative team and interface with the client on such projects through to completion as needed
 </li>
 <li>
 Supporting the Creative Managers with smaller client project creative ideation sessions as needed.
 </li>
 <li>
 Managing multiple briefs and projects at one time
 </li>
 <li>
 Working alongside the Creative Project Managers to align on business priorities to best utilize your skills.
 </li>
 <li>
 Input to estimating, negotiating and agreeing budget and timescales with Creative Project Managers.
 </li>
 <li>
 Liaise with Advisors Research Centre and local ACS team as needed to obtain market intel and client nuances.
 </li>
 <li>
 Continually keep abreast of marketing and in-market trends regarding both consumer behaviours, creative and media trends.
 
 
 
 </li>
 </ul>
 
 All About You
 
 
 
 <ul>
 <li>
 Minimum of 8 years&rsquo; strategic experience within leading advertising agencies, preferably within global network agencies, currently holding a role such as Strategy Director, Creative Strategy Director or Group Strategy Director
 </li>
 <li>
 Demonstrated success in leading and delivering high-impact, big-budget integrated marketing campaigns.
 </li>
 <li>
 Proven expertise in developing comprehensive brand strategies, campaign planning, and managing full-funnel customer journeys across diverse channels, including ATL, BTL, digital, and direct marketing.
 </li>
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 Proven experience managing senior level client and internal stakeholders
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 Track record of influencing award-winning creative outcomes through strategic guidance.
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 Strong understanding of consumer behavior, market research, and competitive analysis; proficient in engaging and briefing external research agencies, translating insights and data into actionable strategies.
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 Adept at defining client briefs and presenting concepts back to clients, drawing on research and data
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 Strong conceptual thinking, problem-solving skills, and the ability to communicate ideas effectively.
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 Skilled at working under pressure
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 Bachelor's degree required; advanced qualifications such as a Master's degree in Marketing, Creative Communications, or MBA highly preferred.
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 English required, any other additional language is a plus.
 
 
 
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 Corporate Security Responsibility
 
 
 
 All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
 
 
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 Abide by Mastercard&rsquo;s security policies and practices;
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 Ensure the confidentiality and integrity of the information being accessed;
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 Report any suspected information security violation or breach, and
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 Complete all periodic mandatory security trainings in accordance with Mastercard&rsquo;s guidelines.
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Creative Strategy Manager

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