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director of search engine optimization

Jumppace PVT LTD

We at Jumppace currently looking for SEO/GEO Executive must be experienced that drives organic traffic by combining traditional search optimization with visibility in AI-powered platforms (ChatGPT, Claude, Google AI Overviews, Perplexity). You'll develop AI-ready content strategies, perform technical SEO, and ensure brand prominence across search and AI ecosystems.Key ResponsibilitiesSEO (Search Engine Optimization)<ul><li>Conduct keyword research and competitor analysis</li><li>Perform on-page optimization (meta tags, headers, internal linking)</li><li>Execute technical SEO audits and fixes (site speed, crawlability, mobile optimization)</li><li>Manage site structure, URL optimization, and schema markup implementation</li><li>Build and automate high-DA backlink acquisition through AI outreach systems</li><li>Track rankings and performance using Google Analytics, Search Console, Bing, Clarity, SEMrush, Ahrefs</li><li>Optimize for traditional search engines (Google, Bing)</li></ul>GEO (Generative Engine Optimization)<ul><li>Optimize content for AI citations in ChatGPT, Perplexity, Google AI Overviews</li><li>Structure content for AI parsing (clear answers, authoritative sources, fact-based formatting)</li><li>Implement citation-friendly content formats and source attribution</li><li>Monitor brand mentions and citations in AI-generated responses</li><li>Scale AI-ready content across categories, languages, and regions using GPTs and AI agents</li><li>Experiment with AIO (AI + SEO) workflows and evaluate emerging tools</li><li>Build AI pipelines for keyword research, content clustering, and automated content creation</li></ul>Cross-Functional<ul><li>Collaborate with marketing and tech teams on content strategy and AI integration</li><li>Report on performance across both traditional search and AI platforms</li></ul>Requirements<ul><li>Must have experience working with a digital solutions brand</li><li>2+ years SEO experience with understanding of AI-powered search trends</li><li>Proficiency in Google Analytics, Search Console, and SEO tools (SEMrush, Ahrefs)</li><li>Familiarity with CMS platforms (WordPress, Shopify) and SEO plugins</li><li>Bachelor's degree in marketing, business, computer science, or related field preferred</li></ul>Job Type: Full-timeWork Location: In person

SEO/GEO Executive

AppedologyPK Recruitment

We are seeking a highly strategic and forward-thinking SEO Team Lead to own and scale organic growth across a multi-brand portfolio. This is a leadership role requiring deep technical expertise, strong commercial acumen, and hands-on experience in modern search ecosystems including AI-driven and generative search.The ideal candidate has 5+ years of proven SEO experience, at least 2 years in a leadership or senior strategic capacity, and a demonstrable track record of driving qualified leads and revenue through organic channels.This is not a maintenance role. You will be accountable for performance, team development, and measurable business outcomes.Core ResponsibilitiesTechnical SEO Leadership<ul><li>Conduct comprehensive technical audits (crawlability, indexation, site architecture, Core Web Vitals, JS rendering).</li><li>Oversee schema markup implementation (Organization, Product, FAQ, Review, Breadcrumb, etc.).</li><li>Manage canonical strategy, redirects, robots.txt, XML sitemaps, and structured data integrity.</li><li>Ensure all portfolio domains are optimized for both traditional crawlers and AI agents.</li><li>Maintain mobile-first performance standards and HTTPS integrity across brands.</li></ul>On-Page SEO &amp; Content Strategy<ul><li>Lead commercial-intent keyword research and high-value lead generation strategies.</li><li>Optimize on-page elements (title tags, meta descriptions, internal linking, heading structure).</li><li>Develop E-E-A-T frameworks (credible authorship, citations, factual density, brand transparency).</li><li>Eliminate keyword cannibalization across brands.</li><li>Build modular content structures optimized for AI extraction and citation.</li></ul>Off-Page SEO &amp; Authority Building<ul><li>Execute white-hat link acquisition strategies (digital PR, editorial placements, outreach).</li><li>Monitor backlink health and manage toxic link disavowals.</li><li>Strengthen brand mentions and UGC presence across platforms influencing AI citations (Reddit, Quora, G2, Trustpilot, etc.).</li></ul>Organic Lead Generation &amp; Funnel Optimization<ul><li>Optimize full organic funnel: SERP ? landing page ? lead capture.</li><li>Prioritize mid- and bottom-funnel content that converts.</li><li>Align SEO strategy with PPC to optimize keyword coverage and reduce acquisition costs.</li><li>Track qualified lead metrics via CRM platforms (HubSpot, Salesforce, or equivalent).</li></ul>AI &amp; Next-Generation Search (Mandatory)Generative Engine Optimization (GEO)<ul><li>Optimize content for visibility in ChatGPT, Perplexity, Gemini, Copilot, and other AI systems.</li><li>Structure content using semantic clarity and entity alignment to improve citation probability.</li><li>Monitor and grow AI citation share beyond traditional rankings.</li></ul>Answer Engine Optimization (AEO)<ul><li>Target AI Overviews, featured snippets, and voice search visibility.</li><li>Optimize for zero-click search presence with authoritative answer formats.</li><li>Track AI appearance rate and citation overlap across search features.</li></ul>AI-Integrated Workflow<ul><li>Leverage AI tools (ChatGPT, Claude, Gemini, Surfer AI, etc.) responsibly for clustering, auditing, and analysis.</li><li>Apply editorial oversight to maintain E-E-A-T integrity.</li><li>Conduct AI-assisted competitive gap analysis and SERP intent mapping.</li></ul>Leadership Responsibilities<ul><li>Lead and performance-manage a team of SEO specialists (technical, content, outreach).</li><li>Conduct weekly syncs and structured monthly performance reviews.</li><li>Align SEO initiatives with Brand, Web Development, PPC, and Legal teams.</li><li>Deliver executive-level reporting connecting SEO activity to revenue, CPL, and Share of Voice.</li><li>Identify team skill gaps and lead hiring and coaching initiatives.</li><li>Proactively monitor competitor movements and algorithm changes.</li></ul>Required QualificationsEducation<ul><li>Bachelor&rsquo;s degree (mandatory) from a reputable accredited university.</li><li>Master&rsquo;s degree or MBA is a plus.</li><li>Industry certifications (Google, SEMrush, HubSpot) are advantageous.</li></ul>Experience<ul><li>5+ years of hands-on SEO experience with verifiable ranking and lead growth results.</li><li>2+ years in a senior or leadership capacity.</li><li>Experience managing multiple brands or client accounts simultaneously.</li><li>Proven collaboration with Paid Media and Development teams.</li><li>Agency or multi-brand in-house experience preferred.</li></ul>Technical Proficiency<ul><li>SEO Tools: Ahrefs, SEMrush, Screaming Frog, Sitebulb</li><li>Analytics: GA4, GTM</li><li>Reporting: Looker Studio, Power BI, or Tableau</li><li>Search Performance: Google Search Console, Bing Webmaster Tools</li><li>UX Tools: Microsoft Clarity, Hotjar, heatmapping tools</li><li>CMS: WordPress, Shopify, or similar</li><li>Bonus: SQL, BigQuery, structured data validation tools</li></ul>Communication<ul><li>Exceptional written and verbal English communication skills.</li><li>Ability to present complex SEO insights to non-technical leadership clearly and confidently.</li><li>Strong executive reporting capability.</li></ul>Key Performance Indicators (KPIs)<ul><li>Top 3 rankings for priority commercial keywords</li><li>Month-on-month qualified organic lead growth</li><li>Consistent non-branded traffic growth</li><li>AI citation share growth across LLM platforms</li><li>Share of Voice improvement</li><li>Portfolio-wide technical health benchmarks</li><li>Team execution efficiency and output qualityWhat We Offer</li><li>5 working days (Monday&ndash;Friday)</li><li>Medical insurance</li><li>Provident fund</li><li>Market-competitive salary</li><li>Free pick &amp; drop service</li><li>Strategic leadership exposure and multi-brand ownership</li></ul>Pay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Team Lead SEO

Redcube Technologies LLC

Position Overview:We are looking for a Next-Gen Senior SEO Lead who doesn't just rank keywords but dominates Generative AI Search (SGE/GEO). The ideal candidate must have a experience for the jackets niche, moving beyond traditional SEO to capture organic sales through AI Overviews, Visual Search, and high-intent user journeys. If you know how to make a leather jacket trend on both Google and AI platforms, we want you.Key Responsibilities:<ul><li>GEO &amp; SGE Strategy: Develop frameworks to ensure our products appear in AI Overviews and Generative Engine results.</li><li>Intent-Based Optimization: Move beyond volume-based keywords to &quot;High-Intent&quot; search patterns that lead directly to checkout.</li><li>Entity-Based SEO: Build topical authority for the brand by linking products, movies, and materials (Leather, Fleece, Wool) in a way that Google&rsquo;s Knowledge Graph understands.</li><li>Technical Excellence: Manage core web vitals, advanced Schema Markup (Product, Review, FAQ), and crawl budget for large-scale e-commerce stores.</li><li>Seasonal Agility: Lead SEO sprints for seasonal drops (Winter collections) and pop-culture trends (Movie/Gaming jackets) with rapid indexing strategies.</li><li>Conversion-First Content: Collaborate with writers to create &quot;Helpful Content&quot; that satisfies Google&rsquo;s EEAT guidelines and converts &quot;browsers&quot; into &quot;buyers.&quot;</li><li>Competitor Warfare: Use advanced data to outmaneuver big players in the premium outerwear space.</li></ul>Required Skills &amp; Qualifications:<ul><li>Proven Track Record: 3&ndash;5+ years in E-commerce SEO, specifically in Apparel/Jackets (Must show rank growth for &quot;Leather Jackets,&quot; &quot;Cosplay Outfits,&quot; etc.).</li><li>AI Search Mastery: Practical understanding of how Google SGE, Perplexity, and GEO affect e-commerce visibility.</li><li>Data-Driven Mindset: Expert in GA4, GSC, Ahrefs, and Screaming Frog, with the ability to turn &quot;Data&quot; into &quot;Dollar Growth.&quot;</li><li>Platform Expertise: Deep hands-on experience with WooCommerce and Shopify architecture.</li><li>EEAT Specialist: Experience in building brand trust through high-quality backlink profiles and &quot;Human-First&quot; content strategies.</li><li>Rock and Roll Energy: A proactive leader who can talk technical with seo/geo team, devs and creative with designers.</li></ul>How to ApplySend your CV to Hyder@Tekhero.pkJob Type: Full-timePay: Rs100,000.00 - Rs160,000.00 per monthWork Location: In person

Senior SEO Lead – AI & Generative Search Specialist

Heytech Limited

lease read the job description, requirements, and salary bracket before applying.We are looking for a Junior Off-Page SEO Executive to join our team. The ideal candidate should have a good understanding of off-page SEO techniques and a passion for improving website rankings through effective link-building strategies.Responsibilities:<ul><li>Develop and implement off-page SEO strategies to improve website traffic and search engine rankings.</li><li>Build high-quality backlinks through outreach, guest posting, and other white-hat link-building techniques.</li><li>Identify link-building opportunities through competitor and market research.</li><li>Conduct keyword research to support off-page SEO campaigns.</li><li>Monitor SEO performance using tools such as Google Analytics, Ahrefs, SEMrush, Moz, and similar tools.</li><li>Collaborate with the content team for link-building and content promotion strategies.</li><li>Stay updated with the latest SEO trends and search engine algorithm changes.</li><li>Prepare regular reports on link-building progress and SEO performance.</li></ul>Requirements:<ul><li>Intermediate / Bachelor&rsquo;s degree.</li><li>Some experience in Off-Page SEO or Link Building.</li><li>Good understanding of off-page SEO techniques and search engine ranking factors.</li><li>Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, etc.</li><li>Interest in the e-commerce industry.</li></ul>Job Details:<ul><li>Days: Monday &ndash; Saturday</li><li>Timings: 9:00 AM &ndash; 6:00 PM</li><li>Ramadan Timings: 10:00 AM &ndash; 4:30 PM</li><li>Salary: PKR 30,000 &ndash; 45,000</li></ul>Job Type: Full-timePay: Rs25,000.00 - Rs45,000.00 per monthApplication Question(s):<ul><li>can you join immediately ?</li><li>Expected Salary ? ( please review the salary range )</li><li>Do you have experience in SEO Off page ?</li></ul>Work Location: In person

SEO - Off Page / junior SEO

Keach Liquidators

Job Title: Junior SEO Officer (Female)Job Type: Onsite Location: Gulistan-e-Johar block 13Job OverviewWe are looking for a motivated and detail-oriented Junior SEO Officer to join our team. The ideal candidate should have a basic understanding of SEO practices and a strong willingness to learn and grow in a fast-paced digital environment.Key Responsibilities<ul><li>Assist in on-page and off-page SEO activities</li><li>Perform keyword research and competitor analysis</li><li>Optimize website content, meta tags, headings, and URLs</li><li>Support link-building and outreach activities</li><li>Monitor website performance using SEO tools (Google Analytics, Search Console, etc.)</li><li>Prepare basic SEO reports and performance updates</li><li>Stay updated with latest SEO trends and search engine algorithm changes</li></ul>Requirements &amp; Qualifications<ul><li>Bachelor&rsquo;s degree (Marketing, IT, or related field preferred)</li><li>Basic knowledge of SEO concepts and digital marketing</li><li>Familiarity with SEO tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.) is a plus</li><li>Good English reading and writing skills</li><li>Ability to work independently during night shift</li><li>Strong analytical and problem-solving skills</li><li>Fresh graduates are encouraged to apply</li></ul>What We Offer<ul><li>Growth and learning opportunities</li><li>Friendly and professional work environment</li><li>Hands-on experience with real projects</li></ul>Job Type: Full-timeWork Location: In person

Jr SEO Officer (Female)

Design District

We&rsquo;re Hiring: SEO &amp; Web Content WriterWe&rsquo;re looking for a creative and detail-oriented SEO &amp; Web Content Writer who can craft content that ranks well, engages readers, and supports business goals. If you enjoy writing content that&rsquo;s actually read &mdash; not just published &mdash; we&rsquo;d love to hear from you.What You&rsquo;ll Do<ul><li>Create SEO-friendly web content, blogs, and landing pages</li><li>Optimize content using keywords, headings, and internal linking</li><li>Adapt writing style and tone to match different brand voices</li><li>Edit and proofread content for clarity, structure, and quality</li><li>Collaborate with SEO and marketing teams to support growth strategies</li></ul>What We&rsquo;re Looking For:<ul><li>1&ndash;4 years of experience in SEO content writing or web content creation</li><li>Strong writing skills with excellent grammar and structure</li><li>Basic to intermediate SEO knowledge (on-page SEO, keywords, meta tags)</li><li>Experience with website content, blogs, and marketing copy</li><li>Attention to detail and ability to meet deadlines</li></ul>Position Level: Junior &amp; Mid-LevelShift: Day ShiftLocation: Gulshan-e-Iqbal, 13d-1 Karachi (Onsite)Apply Now: Send your resume and portfolio to sharlakhan.designdistrict@gmail.com OR careers@designdistrict.digital with the subject line.Job Type: Full-timePay: Rs50,000.00 - Rs80,000.00 per monthAbility to commute/relocate:<ul><li>Karachi Gulshan-E-Iqbal: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>Current/Pervious Salary?</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>SEO &amp; Web Content Writer: 2 years (Preferred)</li></ul>Work Location: In person

SEO & Web Content Writer

WAMZ Tech

About WAMZ TechWAMZ Tech is a U.S.-based technology company operates in competitive international markets and expanding their advanced search optimization team in Karachi.We are looking for a highly analytical, execution-oriented Senior SEO, AIO, AEO &amp; Generative Engine Optimization Specialist who understands modern search beyond traditional SEO &mdash; including AI search engines, entity optimization, structured data, and generative search visibility.Role OverviewYou will be responsible for developing and executing advanced SEO strategies across traditional search, AI search platforms, and eCommerce environments. Your focus will be on increasing organic visibility, entity authority, structured data deployment, and AI-generated search presence.This is not a basic SEO role &mdash; we need someone who understands:<ul><li>Search Everywhere Optimization</li><li>Answer Engine Optimization (AEO)</li><li>Generative Engine Optimization (GEO)</li><li>Google Entity Optimization</li><li>Knowledge Graph positioning</li></ul>Key ResponsibilitiesTechnical &amp; On-Page SEO<ul><li>Conduct advanced technical audits</li><li>Improve crawlability, indexing, and site architecture</li><li>Optimize Core Web Vitals</li><li>Implement advanced on-page SEO strategies</li></ul>Entity &amp; Knowledge Graph Optimization<ul><li>Build and strengthen branded entities</li><li>Optimize for Google Knowledge Panels</li><li>Implement schema &amp; structured data strategies</li><li>Deploy semantic SEO frameworks</li></ul>AI &amp; Generative Search Optimization<ul><li>Optimize for AI platforms (ChatGPT, Perplexity, Gemini)</li><li>Structure content for AI citation</li><li>Develop AEO strategies for zero-click and featured snippet dominance</li><li>Increase visibility across generative search environments</li></ul>eCommerce SEO<ul><li>Optimize Shopify, WooCommerce, and custom stores</li><li>Improve product indexing and category architecture</li><li>Drive organic revenue growth</li><li>Manage international SEO strategies</li></ul>Local &amp; Authority SEO<ul><li>Google Business Profile optimization</li><li>Local ranking strategies</li><li>Strategic link building campaigns</li><li>Digital PR and authority acquisition</li></ul>Analytics &amp; Reporting<ul><li>Performance tracking via GA4 and Search Console</li><li>Keyword and entity growth reporting</li><li>ROI-driven strategy adjustments</li><li>Monthly performance presentations</li></ul>Required Experience &amp; Skills✔ 3+ years of advanced SEO experience ✔ Proven results in competitive markets ✔ Strong understanding of semantic and entity-based SEO ✔ Hands-on experience with structured data &amp; schema ✔ Experience in AI search optimization ✔ eCommerce SEO experience required ✔ Strong analytical and data-driven mindset ✔ Ability to work independently and execute without micromanagement ✔ Excellent written and verbal communication skills in English, with the ability to produce clear, strategic, and professionally articulated contentRequired Tools Proficiency<ul><li>Ahrefs or SEMrush</li><li>Google Search Console</li><li>GA4</li><li>Screaming Frog</li><li>Google Tag Manager</li><li>ChatGPT</li><li>Perplexity</li></ul>KPIs (Performance Metrics)<ul><li>Organic traffic growth</li><li>Revenue growth from organic channels</li><li>AI search visibility &amp; citation growth</li><li>Entity authority improvement</li><li>Technical SEO health score</li><li>Ranking improvements in competitive keywords</li></ul>What We Offer<ul><li>Competitive salary</li><li>Long-term growth opportunity</li><li>Work with U.S.-based leadership</li><li>Performance-focused environment</li><li>Exposure to advanced AI-driven SEO strategies</li><li>Career growth in next-generation search optimization</li></ul>Work Schedule4:00 PM &ndash; 1:00 AM (Karachi time) On-site position in KarachiJob Type: Full-timeWork Location: In person

SEO, AIO & AEO Specialist

Explore 1972+ Director of search engine optimization in Karachi this March. Find roles across top companies and apply now to boost your career.