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facebook ads specialist

MindEngage

We are looking for a highly skilled Meta Ads Specialist to join our growing team. Our company manages multiple brands and clients across various industries, and we are dedicated to running effective, high-performing ad campaigns. As a Meta Ads Specialist, you will be responsible for managing and optimizing Facebook and Instagram ad campaigns to drive conversions, lead generation, and brand awareness.Key Responsibilities:Campaign Strategy &amp; Planning: Develop and execute advertising strategies on Meta platforms (Facebook &amp; Instagram) based on client objectives and marketing goals.Ad Creation &amp; Optimization: Create compelling ad copies, select high-quality visuals, and manage the design of ads to ensure they are optimized for performance.Audience Targeting &amp; Research: Conduct thorough audience research to target the right demographics, interests, and behaviors. Use custom audiences, lookalike audiences, and remarketing strategies for maximum ROI.Performance Monitoring &amp; Reporting: Continuously monitor and analyze ad performance metrics (CPC, CPM, CTR, ROAS, etc.), providing detailed performance reports and recommendations to improve campaign efficiency.Budget Management: Manage advertising budgets, ensuring that spend is allocated efficiently to meet KPIs and campaign goals.A/B Testing: Implement A/B testing of ad creatives, targeting, and placements to find optimal campaign setups.Collaboration with Design &amp; Content Teams: Work closely with the design and content teams to ensure creatives align with client goals and are optimized for ads.Stay Updated on Industry Trends: Keep up-to-date with the latest trends, platform updates, and best practices within Meta Ads to continuously improve performance.Qualifications:Proven experience in running and managing Meta (Facebook &amp; Instagram) Ads with a track record of successful campaigns.Expertise in Meta Ads Manager, including campaign setup, optimization, audience building, and reporting.Strong understanding of digital marketing concepts, PPC, and audience targeting.Proficiency in using analytics tools such as Google Analytics, Facebook Pixel, and other ad tracking tools.Strong copywriting skills to create engaging and persuasive ad copy.Experience with budget management and maximizing ROI.Ability to work independently and manage multiple campaigns and clients simultaneously.Excellent communication skills for reporting and explaining results to clients and stakeholders.Preferred Skills:Experience with additional paid social media platforms (TikTok, LinkedIn, etc.) is a plus.Familiarity with Facebook Pixel and conversion tracking setups.Certification in Meta Blueprint or similar digital marketing certifications.What We Offer:Competitive salary based on experience.Opportunity to work with diverse brands and industries.Professional growth and career development opportunities.Pay: Rs40,000.00 - Rs70,000.00 per monthWork Location: In person

International Meta Ads Specialist

The Perfect Stitches LLC

We&rsquo;re looking for a results-driven Marketing Specialist with strong experience in Meta Ads (Facebook &amp; Instagram) &mdash; specifically in the custom patches / apparel niche.Location: Federal B Area Block 8, Karachi Type: Full-time Timings: 9 PM to 2 AMResponsibilities:<ul><li>Plan, launch, and optimize Meta ad campaigns</li><li>Generate high-quality leads (B2B)</li><li>Scale winning campaigns with strong ROAS</li><li>Create and test ad creatives &amp; copy</li><li>Track performance and improve conversion rates</li></ul>Requirements:<ul><li>Proven experience running Meta Ads for patches, apparel, or similar niche</li><li>Strong understanding of targeting (especially USA market)</li><li>Experience with lead generation &amp; conversion campaigns</li><li>Ability to analyze data and scale profitable campaigns</li></ul>What We Offer:<ul><li>Competitive salary + performance bonuses</li><li>Growth opportunity in a fast-scaling business</li><li>Long-term role for the right candidate</li></ul>Apply now or DM with your portfolio / past results.Work Location: In person

Meta Ads Expert (On-Site – Federal B Area)

Tribe-d

Company: DIGIT-IT Job Type: Full-time / On-siteJob Description: DIGIT-IT is looking for a skilled and results-driven Meta Ads Expert to join our team. The ideal candidate will be responsible for planning, creating, and managing advertising campaigns on Meta platforms (Facebook &amp; Instagram) to drive leads, sales, and brand awareness.Responsibilities:<ul><li>Plan and execute Meta (Facebook &amp; Instagram) ad campaigns</li><li>Manage ad budgets and optimize campaigns for maximum ROI</li><li>Analyze performance metrics and generate reports</li><li>Conduct audience research and targeting</li><li>A/B testing of ads, creatives, and copies</li><li>Stay updated with latest trends and Meta advertising policies</li></ul>Requirements:<ul><li>Proven experience in Meta Ads management</li><li>Strong understanding of Facebook Ads Manager</li><li>Knowledge of audience targeting and campaign optimization</li><li>Analytical mindset with ability to interpret data</li><li>Good communication and reporting skills</li></ul>Preferred:<ul><li>Experience in lead generation and sales campaigns</li><li>Basic knowledge of creatives/design tools (Canva, Photoshop)</li></ul>Location: On-site &ndash;Office 4 &amp; 5, 2nd Floor, Hina Center, Block 13 A Gulshan-e-Iqbal, Karachi, 75050Send us your portfolio at 03330664692Pay: Rs25,000.00 - Rs30,000.00 per hourWork Location: In person

Meta ads Expert

Creative Chaos

<div>
 
 Job Summary:
 
 
 
 As the Facebook Ad Manager, you will be responsible for creating, managing, and optimizing Facebook advertising campaigns to drive engagement, leads, and conversions. You will analyze campaign performance data to maximize ROI and ensure alignment with marketing goals.
 
 
 
 Responsibilities:
 
 
 
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 Plan, create, and manage Facebook ad campaigns across various objectives including awareness, traffic, conversion, and lead generation
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 Conduct thorough audience research and segmentation to target relevant demographics effectively
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 Develop compelling ad creatives and copy in collaboration with content and design teams
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 Monitor campaign performance metrics and KPIs; analyze data to optimize campaigns for better results
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 Manage budgets and bidding strategies to maximize cost-efficiency and ad performance
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 Perform A/B testing on ad creatives, formats, and audiences to identify the most effective strategies
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 Stay up-to-date with Facebook Ads platform updates, policies, and industry trends
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 Prepare regular reports on campaign performance and insights for stakeholders
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 Collaborate with marketing team to integrate Facebook ads with overall marketing strategies
 
 
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 </ul>
 
 Requirements
 
 
 
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 Proven experience managing Facebook Ads campaigns with a strong track record of successful results
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 Deep understanding of Facebook Ads Manager, Power Editor, and related tools
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 Experience with audience targeting, retargeting, and segmentation techniques
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 Strong analytical skills with ability to interpret data and adjust campaigns accordingly
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 Ability to create engaging ad copy and collaborate with design teams
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 Excellent communication and project management skills
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 Up-to-date knowledge of Facebook advertising policies and best practices
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 Experience with A/B testing and optimization strategies
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 Ability to manage budgets and meet campaign objectives efficiently
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 Bachelor's degree in Marketing, Advertising, or a related field preferred
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 </ul>
</div>

Facebook Ad Manager

Omfort Pvt.Ltd

Company: Aerothotic Footwear Industry: DTC eCommerce (Footwear) Location: Tariq Road Office Job Type: Full-Time Compensation: Based on ExperienceAbout the RoleAerothotic is a US-based direct to consumer footwear brand focused on everyday comfort. We are looking for a Meta Ads Growth Specialist to fully own performance on Facebook &amp; Instagram Ads.This role is not just media buying. You will be responsible for creative testing strategy, messaging, and scaling, working closely with our internal team.If you expect to only be handed creatives and adjust budgets, this role is not a fit.Key ResponsibilitiesMeta Ads Management<ul><li>Plan, launch, and optimize Meta ad campaigns (cold, warm, retargeting)</li><li>Manage budgets, CBOs, exclusions, and scaling decisions</li><li>Monitor performance metrics (CPA, ROAS, MER)</li><li>Identify ad fatigue and take action quickly</li></ul>Creative Strategy &amp; Testing (Core Responsibility)<ul><li>Analyze ad-level performance daily</li><li>Identify winning hooks, angles, and messaging themes</li><li>Write ad copy (primary text, headlines, descriptions)</li><li>Plan weekly creative tests (what to test, why, and how)</li><li>Repurpose existing creatives into new variations and angles</li></ul>You will own the creative testing strategy. Video editing or design may be handled by others, but you are responsible for deciding what should be tested.UGC &amp; Content Direction<ul><li>Review UGC videos and identify strengths/weaknesses</li><li>Suggest improvements to hooks, pacing, and messaging</li><li>Organize creatives by angle (comfort, daily wear, gifting, travel, etc.)</li><li>Coordinate with team members or creators when new content is required</li></ul>Funnel &amp; Audience Strategy<ul><li>Structure cold, warm, and retargeting campaigns</li><li>Manage exclusions (recent purchasers, existing customers)</li><li>Adapt messaging based on funnel stage and promotions</li><li>Support promo-driven campaigns (discounts, bundles, seasonal offers)</li></ul>Reporting &amp; Insights<ul><li>Provide bi-weekly performance summaries with insights</li><li>Share clear recommendations (scale, pause, test next)</li><li>Track creative-level performance, not just campaigns</li><li>Tie ad performance to revenue and business goals</li></ul>What We&rsquo;re Looking ForRequired:<ul><li>2+ years experience running Meta Ads for eCommerce brands</li><li>Strong understanding of creative testing and ad fatigue</li><li>Confident ad copywriting skills</li><li>Ability to work independently and take ownership</li><li>Strong written English communication</li></ul>Nice to Have:<ul><li>Experience with Shopify brands</li><li>Experience with UGC driven campaigns</li><li>Familiarity with US audiences</li><li>Experience running promotion-heavy accounts</li></ul>Hiring ProcessShort practical task required for shortlisted candidates<ul><li>Practical test task (creative analysis + ad ideas)</li><li>Short interview</li><li>30-day probation with clear performance expectations</li></ul>How to ApplyPlease apply with:<ul><li>Your resume</li><li>Examples of Meta Ads accounts you&rsquo;ve worked on</li></ul>Job Type: Full-timePay: Rs90,000.00 - Rs110,000.00 per monthWork Location: In person

Metadata and Ads Specialist

Mega Marketing Network

Meta Ads Expert (Performance Marketing)Company: Mega Marketing Network Job Type: Full-Time | Monday to Saturday | 11 am to 8 pm Location: Remote / Hybrid (Gulshan e Iqbal / DHA, Karachi)About Mega Marketing NetworkMega Marketing Network is a performance-driven digital marketing company focused on generating high-quality leads, customer acquisition, and scalable revenue growth for businesses across multiple industries.We are expanding our marketing team and looking for a highly skilled Meta Ads Expert who can plan, launch, and optimize high-converting Facebook &amp; Instagram advertising campaigns that generate measurable business results.This is not a beginner role. We are looking for someone who understands performance marketing, conversion optimization, and scaling profitable campaigns.Role OverviewAs a Meta Ads Expert, you will be responsible for planning, launching, managing, and scaling paid advertising campaigns on Facebook and Instagram.Your focus will be lead generation, customer acquisition, and ROI optimization using advanced campaign structures, audience targeting strategies, and data-driven optimization.Key ResponsibilitiesCampaign Strategy &amp; Execution<ul><li>Plan and launch Meta Ads campaigns for lead generation, sales, and brand growth</li><li>Develop advanced campaign structures (CBO, ABO, scaling strategies)</li><li>Build and manage full-funnel campaigns (Awareness &rarr; Consideration &rarr; Conversion)</li></ul>Audience &amp; Targeting<ul><li>Conduct detailed audience research</li><li>Build custom audiences, lookalike audiences, and retargeting campaigns</li><li>Test multiple audience segments to identify profitable targeting</li></ul>Creative Strategy<ul><li>Work with creative team to develop high-converting ad creatives</li><li>Test multiple ad formats (image, carousel, video, reels, lead forms)</li><li>Continuously improve ad performance through A/B testing</li></ul>Conversion Tracking<ul><li>Set up and manage Meta Pixel &amp; Conversion API</li><li>Track leads, conversions, and campaign performance accurately</li><li>Troubleshoot tracking issues</li></ul>Optimization &amp; Scaling<ul><li>Monitor key metrics (CPA, CPL, ROAS, CTR, Conversion Rate)</li><li>Optimize campaigns daily to improve performance</li><li>Scale winning campaigns while maintaining profitability</li></ul>Analytics &amp; Reporting<ul><li>Analyze campaign performance and provide actionable insights</li><li>Create clear performance reports and recommendations</li><li>Identify opportunities for growth and improvement</li></ul>Required Skills &amp; Experience<ul><li>Proven experience managing Meta Ads campaigns with real results</li><li>Strong understanding of lead generation and conversion-focused campaigns</li><li>Experience with Meta Ads Manager, Pixel, and Conversion API</li><li>Strong analytical and data-driven mindset</li><li>Experience with A/B testing and campaign optimization</li><li>Understanding of marketing funnels and customer journey</li><li>Ability to scale campaigns while maintaining ROI</li></ul>Preferred Experience<ul><li>Experience running ads for legal, real estate, coaching, e-commerce, or service businesses</li><li>Experience with CRM integrations and lead funnels</li><li>Experience with landing page optimization</li></ul>Key Performance Indicators (KPIs)Success in this role will be measured by:<ul><li>Cost Per Lead (CPL)</li><li>Conversion Rate</li><li>Return on Ad Spend (ROAS)</li><li>Lead Quality</li><li>Campaign scalability</li></ul>What We Offer<ul><li>Long-term opportunity with a growing marketing network</li><li>Performance-driven environment</li><li>Opportunity to manage large-scale advertising budgets</li><li>Work with a high-performance marketing team</li><li>Competitive compensation + performance incentives</li></ul>How to ApplyPlease include:<ul><li>Your Meta Ads experience</li><li>Examples of campaign results you have achieved</li><li>Industries you have worked with</li><li>Screenshots or case studies of campaign performance</li></ul>Only candidates with proven performance marketing experience will be considered. More details at: https://www.megamarketingnetwork.com/careersPay: Rs75,000.00 - Rs85,000.00 per monthApplication Question(s):<ul><li>How many years of experience do you have in meta ads and generating qualified leads from it?</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Meta Ads: 3 years (Required)</li></ul>Work Location: Hybrid remote in Karachi

Meta Ads Expert

Jb Mart

Hiring: E-Commerce Social Media Marketing SpecialistWe are looking for a creative and results-driven Social Media Marketing Specialist to manage and grow our e-commerce presence.Responsibilities:<ul><li>Manage social media platforms (Instagram, Facebook, TikTok)</li><li>Create engaging posts, reels, and product content</li><li>Plan and execute marketing campaigns for online store</li><li>Optimize ads for better reach and conversions</li><li>Analyze performance and improve strategies</li></ul>Requirements:<ul><li>Experience in e-commerce marketing</li><li>Strong understanding of social media trends</li><li>Basic knowledge of Facebook/Instagram Ads</li><li>Creative mindset with good design sense</li><li>Ability to increase engagement and sales</li></ul>Email : muhammadafraz8@gmail.com WhatsApp : +92 315 2765966Pay: Rs35,000.00 - Rs65,000.00 per monthWork Location: In person

SOCIAL MEDIA MARKETING

Explore 229+ Facebook ads specialist in Karachi this April. Find roles across top companies and apply now to boost your career.