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marketing director

Isaacs & Isaacs

<div>Description:

Why Work For Our Team?
At Isaacs &amp; Isaacs, we obtain rewarding job fulfillment from helping those that need the best legal care. The work we do matters. We truly have an outstanding team that cultivates the best customer care through an environment of family.
Hiring Company Description
For 30 years, the attorneys of Isaacs &amp; Isaacs have fought for injured victims in the states of Kentucky, Indiana, and Ohio. With over $2 BILLION collected for clients, Darryl Isaacs and the Isaacs team continue to call out big insurance companies, businesses, and individuals looking to make money off of victims injured in car crashes, truck accidents, commercial vehicles accidents, and wrongful death cases. We cannot undo the incident, but we can do everything in our power to make people whole in the eyes of the law by demanding justice and fair compensation.
We are seeking an experienced and results-driven Marketing Director to lead our marketing efforts at a personal injury law firm. As the Marketing Director (Under the direction and supervision of the CEO and CGO) you will be responsible for developing and executing strategic marketing initiatives to enhance brand awareness, drive client acquisition, and foster client loyalty. Your creativity, strong leadership abilities and deep understanding of the KPI's will be essential in driving the firm's marketing success.
Our firm grows through the leads we generate and the clients we convert&mdash;plain and simple. The Marketing Director will keep a constant pulse on every marketing lever, pushing performance to its highest potential and keeping us steps ahead of our competitors. We need someone who lives for lead generation and finds excitement in driving continuous growth.
Duties &amp; Responsibilities:
Strategic Marketing Planning<ul><li>
Execute comprehensive marketing strategies to grow the firm&rsquo;s brand and attract clients within the personal injury practice areas.</li><li>
Set measurable marketing goals and KPIs that align with the firm's business objectives.</li><li>
Hawk-like eye on leads that are coming through the funnel and sign-ups.</li></ul>
Digital Marketing<ul><li>
Oversee the management of digital and social advertising on a daily basis.</li><li>
Manage the process of organic content marketing including SEO, AI Search results, social media, email marketing, and content marketing.</li></ul>
Lead Generation &amp; Client Acquisition<ul><li>
Develop and implement strategies to generate high-quality leads through various channels such as search engine optimization, paid advertising, and referral programs.</li><li>
Manage 3rd party lead generation vendors.</li><li>
Ongoing and open dialogue with the Director of Call Center &amp; Telephony on feedback from the leads that marketing brings in and the feedback from Intake Specialist.</li></ul>
Budgeting, Reporting, Data Analysis<ul><li>
In collaboration with firm leadership, develop and manage the marketing budget and ensure resources are allocated effectively to maximize impact.</li><li>
Ensure tracking metrics are set up across all platforms and used properly within the marketing department and intake team. Including, but not limited to tracking phone numbers and UTM codes within our CRM.</li><li>
Collaborate with internal and external teams in order to uilding out visuals in firm-wide dashboard.</li></ul>
Brand Management &ndash; Isaacs &amp; Isaacs &amp; Darryl Isaacs<ul><li>
Oversee the development and execution of branding initiatives to ensure consistency across all marketing materials, digital platforms, and communications.</li><li>
Manage the firm&rsquo;s public image, ensuring that messaging reflects the firm&rsquo;s values, mission, and legal expertise.</li><li>
Oversee the brand development and image of firm founder, Darryl Isaacs.</li><li>
Oversee the firm&rsquo;s reputation management and online reviews.</li></ul>
Traditional Advertising &amp; Community Engagement<ul><li>
Oversee traditional media placement to ensure effective ad placements and campaigns within each market.</li><li>
Develop and execute community outreach initiatives and sponsorship opportunities to increase brand awareness.</li><li>
Represent the firm at community events.</li></ul>
Team Leadership &amp; Collaboration<ul><li>
Lead, mentor, and develop the marketing team to achieve high performance and meet marketing goals.</li><li>
Collaborate with internal departments, including legal staff, intake department and management, to ensure marketing initiatives align with firm objectives.</li><li>
Manage relationships with external vendors, agencies, and partners to execute marketing campaigns.</li></ul>
This role is eligible for a hybrid-remote schedule after a 90 day wait period. This could include a weekly schedule that consists of both remote and in-office time at our Louisville, KY location. Applicants should live within driving distance to our Louisville, KY office as they will be in-office multiple days each week.
We are an Equal Opportunity Employer. It is the policy of the Firm to assure equal employment opportunity to all employees, candidates for employment, and other covered persons without regard to unlawful considerations of race, color, religion or creed, gender sex (including pregnancy), national origin or ancestry, ethnicity, citizenship status, genetic information, military or veteran status, age, physical or mental disability, status as a smoker, or any other classification protected by applicable local, state, or federal laws. This applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. Reasonable accommodation is available for qualified individuals with disabilities in accordance with applicable federal, state, and local law.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.
Requirements:
<ul><li>Bachelor's Degree in marketing, communications, business or a related field
</li><li>Proven experience as a Marketing Director or a similar role with a preference for someone in the legal industry / Personal Injury Law</li><li>
Deep understanding of marketing strategies</li><li>
Strong marketing expertise in analytics, digital and traditional media elements</li><li>
Excellent leadership and team management skills</li><li>
Strong analytical and data-driven decision-making skills</li><li>
Must be able to manage multiple tasks and meet deadlines with limited supervision</li><li>
Must be able to prioritize work and work under pressure</li><li>
Exceptional communication and written skills.</li><li>
Familiarity with marketing automation platforms and CRM systems</li><li>
Must have strong negotiation and people skills.</li><li>
Must have Pay per click / SEO / Social Media experience</li><li>
Must have experience at do-er detail level, but also have some experience as a people manager for managing some of the different marketing functions.</li><li>
Must have computer skills including Excel and Microsoft Outlook.</li><li>
Must be able to do what is necessary to do the job well, even if it is above and beyond.</li><li>
Must keep information about the firm confidential</li></ul></div>

Marketing Director

Boss lighting

Marketing Director &ndash; Growth From $20M &rarr; $150MLocation: Hybrid / Remote Company: Bosso Lighting Industry: Home Services / Smart Home / Door-to-Door Sales Support Compensation: Competitive + Performance IncentivesAbout the RoleWe are looking for a Marketing Director who has already scaled a home-service or service-based company from roughly $20M to $150M+ in annual revenue.This leader will architect and execute a full-funnel growth engine across digital, offline, and subscription-driven channels. You will be responsible for owning strategy, building the systems, managing the teams, and guiding the company into its next stage of hypergrowth.This is not a &ldquo;manage from above&rdquo; role &mdash; you must be willing to operate hands-on initially, build the foundation, then scale the department with SOPs, hires, and automation.What You&rsquo;ll Own &amp; BuildGrowth Strategy &amp; Revenue Scaling<ul><li>Build a scalable marketing engine capable of supporting growth from $20M to $150M+.</li><li>Analyze and architect the marketing infrastructure, tech stack, and team needed for this level of expansion.</li><li>Implement data-driven planning, forecasting, and optimization for predictable lead flow, CAC, and ROI.</li></ul>Channel Expertise (Must Have Experience In All)<ul><li>Facebook Ads &ndash; advanced audience strategies, creative iteration, and conversion optimization.</li><li>Google Ads &ndash; local service ads, search, display, and performance maximization.</li><li>SEO &ndash; long-term organic acquisition focus with strong technical and content strategy.</li><li>Email &amp; SMS Marketing &ndash; full lifecycle automation, reactivation, upsell, and retention.</li><li>Affiliate / Partnership Programs &ndash; build and manage performance-based referral and partner channels.</li><li>Home Services Marketing &ndash; proven experience in high-velocity lead generation for service-based companies.</li></ul>App Monetization &amp; Subscription MarketingWe have a &ldquo;light version&rdquo; of our app and a paid monthly subscription.You must know how to:<ul><li>Drive in-app conversions (iOS + Android)</li><li>Build subscription funnels, reactivation flows, and cross-sell/upgrade paths</li><li>Coordinate App Store campaigns, creative testing, and retention-based messaging</li></ul>CRM &amp; HighLevel (GoHighLevel)<ul><li>Full command of HighLevel including:</li><li>Automation workflows</li><li>Call center routing</li><li>Lead nurturing sequences</li><li>Reporting dashboards</li><li>Oversee integration between inbound marketing and our internal call center to maximize appointment set rate and revenue per lead.</li></ul>Leadership &amp; Department Building<ul><li>Build the marketing org from the ground up&mdash;initially executing yourself, then creating SOPs, hiring specialists, and bringing automation online.</li><li>Work cross-functionally with Sales, Operations, and Finance to align growth with company capacity.</li><li>Own all key marketing KPIs, budget management, agency/vendor relationships, and performance reporting.</li></ul>Experience We&rsquo;re Looking For<ul><li>Required: Has personally scaled a home-service or similar company from roughly $20M &rarr; $100M+ or more.</li><li>Deep experience using piece rate / commission-based business models (door-to-door familiarity is a huge plus).</li><li>8+ years of progressively senior marketing experience, with at least 3 at the Director or VP level.</li><li>Proven success leading multi-channel campaigns with measurable revenue impact.</li><li>Strong analytical mindset with ability to model CAC, payback, LTV, retention, and budget allocation.</li><li>Comfortable acting as both strategist and hands-on executor during the initial stage.</li></ul>Why Join UsBosso Lighting is scaling aggressively and entering markets with massive demand. You&rsquo;ll have the opportunity to build a marketing machine from the ground up in a company that is transforming the home service lighting industry through technology, automation, and a unique subscription platform.If you want to build something big &mdash; this is the place.Job Type: Full-timePay: $100,000.00 - $130,000.00 per yearApplication Question(s):<ul><li>What is the closest experience you have to scaling a direct to consumer home service's marketing department from 5 Million to 30 Million in 1 year, please list company(s)</li><li>What is the closest experience you have to scaling ARR in the direct to consumer home service industry, please list company(s)</li></ul>Experience:<ul><li>Home Service Marketing: 1 year (Required)</li><li>Direct to Consumer: 1 year (Required)</li></ul>Work Location: Remote

MTC Holsters

At MTC Holsters (CrossBreed Holsters and N8 Tactical), we are proud to produce and sell the finest concealed carry holsters and gear on the market and we are looking for the perfect candidate to tell the world. Our ideal candidate will have extensive marketing experience and comprehensive knowledge of branding, firearms, social media, and analytics, all mixed with the audacity to want to win every day. He/she will have the ability to lead a team of some of the finest marketing individuals there are along with working closely with our in-house developers and sales department. If you&rsquo;re ready to show that you&rsquo;re the best, come work with the best!Objectives and Responsibilities<ul><li>Manage other marketing staff to ensure consistent content that truly reflects the awesomeness of our product lineup.</li></ul><ul><li>Explore new and exciting ways to promote our business through the latest trends and technologies.</li></ul><ul><li>Work closely with the web development department to ensure best SEO practices along with UI and UX improvements.</li></ul><ul><li>Understand and monitor website analytics and sales metrics to identify possible opportunities and improvements.</li></ul><ul><li>Provide competitor insights to product development to help identify the next evolution of products.</li></ul><ul><li>Manage our group of influencers to ensure the promotion of our amazing product lineup.</li></ul><ul><li>Work with designers to ensure visually stunning content and a trending look and feel.</li></ul><ul><li>Design and implement marketing campaigns and strategies.</li></ul><ul><li>Plan and manage all trade shows, including booth design, finding new shows, and analyzing ROI.</li></ul>Skills and Qualifications<ul><li>A minimum of 2 years with an Assistant Marketing Director or Marketing Director level role.</li></ul><ul><li>Must be a master of communication.</li></ul><ul><li>Knowledge and understanding of SEO and best practices.</li></ul><ul><li>Knowledge and understanding of PPC advertising (Google, Facebook)</li></ul><ul><li>Experience with using and overseeing CRM software</li></ul><ul><li>Extensive knowledge of eCommerce best practices and emerging technologies.</li></ul><ul><li>Must be a &ldquo;Do-er&rdquo; ready to jump in and get your hands dirty working with your team.</li></ul><ul><li>Firearm knowledge preferred</li></ul><ul><li>Proven experience with digital and print marketing, content marketing, and social media marketing.</li></ul><ul><li>Proven ability to plan and manage budgets.</li></ul>Preferred Qualifications<ul><li>Bachelor's degree in marketing or equivalent experience</li></ul><ul><li>Salesforce Experience</li></ul>Salary<ul><li>Salary is dependent on experience.</li></ul>Job Type: Full-timeBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Employee assistance program</li><li>Employee discount</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Referral program</li><li>Vision insurance</li></ul>Work Location: In person

Eagle Telemedicine

<div>Eagle Telemedicine is the leader in technology-enabled inpatient and outpatient care for sustainable healthcare resilience. With a virtual team of 450+ physicians in 20 specialties, Eagle delivers care services that improve patient outcomes, mitigate coverage gaps, expand specialty access, and help hospitals enhance care quality and reputation in the communities they serve. 
Position Summary
 The Director of Marketing leads and executes the full marketing strategy for a fast-growing telemedicine organization. This role is responsible for driving qualified demand through ownership of MQL targets, MQLSQL conversion, and marketing&rsquo;s contribution to the revenue pipeline.
 In addition to overseeing all marketing operations, the Director is directly responsible for producing, editing, and approving content across all channels, ensuring exceptional quality, clarity, and alignment with brand and compliance standards. This position also manages the external marketing and PR vendor relationship and oversees all newsletters, ABM campaigns, and multi-channel content distribution.
 Supervisory Responsibilities
 Oversees the Marketing Department, internal staff, and external agency partners.
 Key Responsibilities
 1. Strategic Leadership &amp; Demand Generation<ul><li>
Own the marketing strategy, quarterly plans, and execution required to meet organizational growth goals.</li><li>
Serve as the accountable owner for MQL volume, MQL-to-SQL conversion, and pipeline contribution.</li><li>
Develop integrated content + channel plans based on specialty capacity, target personas, and ABM strategy.</li><li>
Establish marketing KPIs, dashboards, and consistent reporting to senior leadership.</li></ul>
2. Content Strategy, Production, Editing &amp; Distribution
 The Director is expected to personally produce, proof, refine, and approve major content assets.
 Responsibilities include:<ul><li>
Writing and editing content (emails, nurture campaigns, case studies, landing pages, web copy, social posts, brochures, thought leadership, newsletters, scripts, etc.).</li><li>
Leading the content calendar for outbound, inbound, and ABM campaigns.</li><li>
Ensuring content aligns with telemedicine positioning, clinical accuracy, regulatory requirements, and brand standards.</li><li>
Overseeing distribution across email, LinkedIn, programmatic ABM, website, video platforms, event channels, and PR.</li></ul>
 Newsletter Ownership: 
<ul><li>
Develop monthly and quarterly newsletters for multiple audiences (internal, prospects, partners, clinical recruiting).</li><li>
Oversee editorial calendars, content sourcing, writing, layout, and performance reporting.</li></ul>
3. Account-Based Marketing (ABM) Strategy &amp; Execution<ul><li>
Own ABM segmentation, content mapping, creative rotation, and audience refreshing.</li><li>
Manage programmatic and LinkedIn ABM campaigns, including frequency caps, impressions, and attribution reporting.</li><li>
Ensure coordination with Sales and SDR teams to strengthen handoffs and improve SQL rates.</li></ul>
 4. Vendor, PR, and Agency Management<ul><li>
Act as primary liaison to external marketing, PR, and media vendors.</li><li>
Produce and deliver clear briefs and scopes of work; review all output for quality and accuracy.</li><li>
Conduct weekly/bi-weekly reviews to monitor performance, align on campaigns, and ensure measurable ROI.</li></ul>
 5. Campaign Management &amp; Channel Optimization<ul><li>
Plan and manage multi-channel campaigns (SEO, SEM, paid social, ABM, email marketing, PR).</li><li>
Oversee testing and optimization of messaging, landing pages, CTAs, and conversion paths.</li><li>
Maintain strict brand consistency across all outbound communication.</li></ul>
 6. Digital Footprint &amp; Analytics<ul><li>
Manage website content, updates, design optimization, and analytics.</li><li>
Monitor marketing dashboards for:</li><li><div><ul><li>
MQLs</li><li>
MQLSQL</li><li>
ABM performance</li><li>
Campaign ROI</li><li>
Web traffic &amp; conversion</li></ul></div></li><li>
Convert insights into actionable recommendations and optimization plans.</li></ul>
 7. Cross-Department Collaboration<ul><li>
Support Sales with content, collateral, battle cards, proposal materials, and specialty-driven messaging.</li><li>
Partner with Operations, Clinical Services, and Compliance to ensure accuracy and HIPAA/HITECH alignment.</li><li>
Produce recruitment marketing content and campaigns for physician staffing.</li></ul>
 Qualifications
 Education
 Bachelor&rsquo;s degree in Marketing, Communications, Business, or related field (Master&rsquo;s preferred).
 Experience<ul><li>
7+ years progressive marketing experience, including 2+ years leadership.</li><li>
Strong writing and editing background required.</li><li>
Experience producing newsletters, long-form content, and multi-channel campaigns.</li><li>
Healthcare or telemedicine experience strongly preferred.</li><li>
Proven success driving MQL and SQL performance.</li></ul>
 Skill Set Requirements<ul><li>
Exceptional writing and editing ability.</li><li>
Ability to oversee AND produce high-quality content that drives measurable outcomes.</li><li>
Strong digital marketing, ABM, and campaign optimization expertise.</li><li>
Able to translate clinical/technical details into compelling, compliant narratives.</li><li>
Highly analytical, organized, and deadline-driven.</li></ul>
 Work Environment &amp; Travel<ul><li>
Primarily remote with &lt;20% travel for planning, conferences, or vendor visits.</li><li>
Must be able to lift 15 pounds.</li></ul> 

The pay range for this role is: 
120,000 - 185,000 USD per year(Eagle Telemedicine 280 Interstate North Circle SE Unit 600)</div>

Master Builders Solutions

<div>About Us
Master Builders Solutions is a global brand of advanced chemical solutions for construction. Our comprehensive portfolio includes sustainable concrete admixtures and underground construction solutions. We constantly strive to solve tomorrow&rsquo;s challenges through our talented people, sound science, innovation, and communication with our global partners. We provide new solutions to satisfy industry demand for specific structure strengths while understanding the need for sustainability and environmental consciousness. 
Position Overview
The Marketing Director leads the strategic development and execution of marketing initiatives that drive brand growth, market share, and profitability. This position oversees product marketing, specification pull-through, and marketing communications&mdash;including digital marketing, trade shows, and social media engagement. The ideal candidate will bring deep industry experience in construction materials, work cross-functionally with R&amp;D, Sales, and Customers to identify new growth opportunities, manage the stage gate process, and collaborate with leadership to evaluate potential opportunities that align with Master Builders Solutions&rsquo; growth strategy.
The Marketing Director is an active member of the Global Marketing community, where the expectation is to collaborate and exchange with the different regional teams to optimize efficiencies and time to market for new developments. The Director also represents the North American business in the Global Innovation Management process.<h2 class="jobSectionHeader">
Key Responsibilities</h2><ul><li>
Develop and execute marketing strategies aligned with business objectives and brand standards.</li><li>
Work closely with R&amp;D, Sales, and key customers to identify and prioritize new market opportunities and product offerings.</li><li>
Guide the product management team to ensure effective lifecycle management, from ideation through commercialization.</li><li>
Ensure proper execution and governance of the stage gate process for new product development, ensuring projects meet market needs, timelines, and profitability goals.</li><li>
Partner with executive leadership to assess potential opportunities that expand capabilities and market presence.</li><li>
Drive brand growth by enhancing visibility, consistency, and market differentiation across all communication platforms.</li><li>
Collaborate with and provide direction to the Marketing Communications Manager for trade shows, public relations, advertising, website, SEO/SEM, and social media strategies.</li><li>
Provide strategic direction and oversight to the Engineering team to drive specification pull-through and increase product adoption within the architectural, design and construction community.</li><li>
Establish overall marketing KPIs and reporting systems to measure campaign performance and ROI.</li><li>
Oversee annual marketing budgets and allocate resources to achieve strategic objectives.</li></ul><h2 class="jobSectionHeader">
Qualifications</h2><ul><li>
Bachelor&rsquo;s degree in Marketing, Business Administration, or related field, strongly preferred.</li><li>
Minimum 10 years of progressive marketing experience, including at least 5 years in a leadership role.</li><li>
Experience in the concrete, construction materials, or industrial manufacturing industries required.</li><li>
Proven success developing and executing strategic marketing plans that drive measurable business growth.</li><li>
Experience managing stage gate processes and collaborating with R&amp;D and Sales on new product development</li><li>
Strong leadership skills with the ability to influence across all levels of the organization.</li><li>
Excellent communication, analytical, and presentation skills.</li><li>
Proficiency in CRM, marketing automation, and analytics tools.</li><li>
Willingness to travel up to 25% for trade shows, customer visits, and industry events.</li></ul><h2 class="jobSectionHeader">
Key Attributes</h2><ul><li>
Strategic thinker with strong executional discipline.</li><li>
Collaborative leader who builds high-performing teams.</li><li>
Customer-focused with deep industry and market insight.</li><li>
Innovative, data-driven, and results-oriented mindset.</li></ul> 
Master Builders Solutions is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, color, religion, sex, sexual orientation, gender identity, expression, age, national origin, ancestry, citizenship, disability, veteran status, or other memberships protected by federal, state or local law.</div>

Capital Gate Insurance Group

Marketing DirectorLocation: Albany, NY 12205 (In-person)Job Type: Full-timePay: From $60,320.00 per yearOverviewCapital Gate Insurance Group is seeking an innovative and results-driven Marketing Director to lead our marketing team and elevate our brand&rsquo;s presence in a competitive industry. The ideal candidate will bring 5&ndash;10+ years of marketing experience, a proven track record in digital and traditional marketing, and the leadership skills to drive high-impact campaigns that deliver measurable growth.Key Responsibilities<ul><li>Develop, execute, and oversee comprehensive marketing strategies to strengthen brand awareness, generate leads, and support business growth.</li><li>Lead and mentor the marketing team, fostering a collaborative and creative environment that drives performance and professional development.</li><li>Oversee all digital marketing initiatives, including SEO, social media, email marketing, e-commerce, and content marketing.</li><li>Manage content creation and ensure consistent brand messaging across all channels, including website, social media, email, and print.</li><li>Design and produce promotional materials using Adobe Creative Suite for both digital and print campaigns.</li><li>Lead advertising sales efforts and collaborate with sales teams to design and implement campaigns that convert prospects into clients.</li><li>Analyze market trends, competitor activity, and customer insights to refine marketing strategies and maximize ROI.</li><li>Maintain and update the company website (Duda), ensuring optimal user experience and content relevance.</li><li>Collaborate with internal teams and external partners to align marketing initiatives with company objectives.</li><li>Manage and allocate the marketing budget efficiently, tracking spend and campaign effectiveness.</li><li>Represent the company at carrier partner meetings, agency events, and industry functions.</li><li>Engage directly with customers on social media platforms and at company-sponsored events.</li><li>Stay current on emerging marketing technologies, trends, and best practices to keep the company at the forefront of the industry.</li></ul>Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Business, or related field (Master&rsquo;s preferred).</li><li>Minimum 5&ndash;10 years of progressive marketing experience, with at least 3 years in a leadership role.</li><li>Demonstrated expertise in digital marketing, content strategy, SEO, and social media.</li><li>Proficient in Adobe Creative Suite, Canva, HTML, and e-commerce platforms.</li><li>Experience in both digital and print advertising.</li><li>Strong analytical, project management, and communication skills.</li><li>Ability to manage multiple projects and deadlines in a fast-paced environment.</li><li>Team-oriented leader with a collaborative mindset and a passion for mentoring others.</li><li>Must be able to relocate to Albany, NY, and work on-site.</li></ul>Benefits<ul><li>401(k) &amp; 401(k) matching</li><li>Dental, health, and vision insurance</li><li>Flexible schedule &amp; spending accounts</li><li>Employee assistance program &amp; discounts</li><li>Paid time off &amp; parental leave</li><li>Professional development assistance</li><li>Referral program &amp; retirement plan</li><li>Company social events and happy hours</li></ul>Schedule<ul><li>8-hour day shift, Monday to Friday</li></ul>Required Experience<ul><li>Social media marketing: 5 years</li><li>Digital marketing: 5 years</li><li>Adobe Creative Suite: 5 years</li><li>General marketing: 5 years</li></ul>Ready to shape the future of a growing insurance leader?Apply now and bring your vision and expertise to Capital Gate Insurance Group!Job Type: Full-timePay: From $60,320.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Employee assistance program</li><li>Employee discount</li><li>Flexible schedule</li><li>Flexible spending account</li><li>Happy hour</li><li>Health insurance</li><li>Health savings account</li><li>Paid time off</li><li>Parental leave</li><li>Professional development assistance</li><li>Referral program</li><li>Retirement plan</li></ul>Experience:<ul><li>Social media marketing: 5 years (Required)</li><li>Digital marketing: 5 years (Required)</li><li>Adobe Creative Suite: 5 years (Required)</li><li>Marketing: 5 years (Required)</li></ul>Ability to Relocate:<ul><li>Albany, NY 12205: Relocate before starting work (Required)</li></ul>Work Location: In person

Dunbarton Corporation

<div>Summary 
We are seeking a results-oriented Marketing Director to define and lead the marketing strategy for our steel fabrication and manufacturing business serving Division 8 construction markets and related industries. This role is responsible for strengthening our brand, expanding our market presence, and driving strategic growth through innovative marketing, new product development, and market diversification. The ideal candidate is both a strategic thinker and a hands-on leader who understands building materials, the architect/specification process, industrial sales channels, metrics driven and goal motivated.

Key Responsibilities

Strategic Leadership
<ul><li>
Develop a clear, forward-looking marketing strategy aligned with company growth objectives.</li><li>
Lead long-term brand positioning and competitive differentiation efforts.</li><li>
Translate strategy into actionable plans with measurable outcomes.</li></ul>

Market Growth &amp; Expansion
<ul><li>
Identify and evaluate new geographic, vertical, and adjacent market opportunities.</li><li>
Build market penetration strategies that expand customer reach and drive share growth.</li></ul>

New Product Development (NPD)
<ul><li>
Lead marketing efforts within the NPD lifecycle&mdash;from ideation and market validation through commercialization.</li><li>
Develop value propositions, launch plans, and messaging for new steel door frame and architectural products.</li></ul>

Market &amp; Competitive Intelligence
<ul><li>
Monitor industry trends, competitor activities, customer needs, and new opportunities.</li><li>
Provide insights to guide product development, pricing, and strategic decisions.</li></ul>

Marketing Execution
<ul><li>
Oversee digital, PR, brand communication, content development, and lead-generation programs.</li><li>
Implement programs and campaigns that deliver measurable ROI.</li></ul>

Sales Alignment
<ul><li>
Partner with the sales organization to develop go-to-market materials, sales tools, and demand-generation initiatives.</li><li>
Support the quoting process and specification efforts through targeted marketing assets.</li></ul>

Budget &amp; Resource Management
<ul><li>
Manage marketing budgets, agency partners, and marketing technologies to ensure efficient use of resources.</li></ul>
<ul><li>8&ndash;10 years of progressive marketing experience, including at least 4 in a senior or director-level role.</li><li>
Strong knowledge of building materials, construction products, architects/specifiers, or heavy/industrial manufacturing.</li><li>
Proven success developing and executing data-driven marketing strategies that drive revenue and market expansion.</li><li>
Demonstrated experience with product launches and commercialization.</li><li>
Excellent communication, leadership, and cross-functional collaboration skills.</li><li>
Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li></ul>

Preferred:
<ul><li>
MBA or Master&rsquo;s degree in Marketing.</li><li>
Experience with architectural specifications, submittals, construction project lifecycles, and distributor/dealer channels.</li><li>
Marketing leadership experience in a mid-sized manufacturing environment.</li></ul> 
Dunbarton is an Equal Opportunity Employer and does not discriminate against employees or applicants based on race, color, religion, sex/gender, national origin, disability, age, or any other category protected by law.</div>

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