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digital marketing manager Jobs in Karachi

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CO/LAB LosAngeles

Position Overview We are seeking a Content Marketing Lead to develop and execute a comprehensive content strategy that strengthens brand awareness, drives lead generation, and engages our target audience. This individual will oversee all aspects of content creation, distribution, and performance measurement, ensuring that every piece of content aligns with business objectives and delivers value to our customers. The ideal candidate is a strategic thinker, skilled storyteller, and data-driven leader with proven expertise in content marketing across multiple channels.Key ResponsibilitiesContent Strategy &amp; Planning<ul><li>Develop and own the overall content marketing strategy, defining goals, audiences, key messages, and themes.</li><li>Conduct audience and competitor research to identify gaps and opportunities.</li><li>Create and manage a content calendar to ensure timely, consistent delivery across channels.</li><li>Map content to the customer journey&mdash;from awareness through conversion and retention.</li></ul>Content Creation &amp; Management<ul><li>Oversee the production of high-quality, engaging content in multiple formats, including blog posts, whitepapers, eBooks, case studies, social media, videos, webinars, email campaigns, and website copy.</li><li>Write and edit content as needed, ensuring all deliverables are accurate, engaging, and on-brand.</li><li>Manage a team of internal writers, freelancers, and subject matter experts.</li></ul>Content Distribution &amp; Promotion<ul><li>Develop and implement distribution strategies to maximize reach and impact.</li><li>Optimize content for SEO to drive organic traffic growth.</li><li>Collaborate with marketing teams to promote content across social media, email, and paid channels.</li><li>Build relationships with influencers and industry publications to amplify content visibility.</li></ul>Performance Measurement &amp; Optimization<ul><li>Define and track KPIs such as traffic, engagement, lead generation, and conversions.</li><li>Use analytics tools to measure performance and extract actionable insights.</li><li>Provide regular performance reports to stakeholders.</li><li>Conduct A/B testing to optimize content formats, headlines, and messaging.</li></ul>Collaboration &amp; Leadership<ul><li>Partner with sales, product, and marketing teams to align content with business goals.</li><li>Act as a thought leader and subject matter expert in content marketing.</li><li>Stay current with trends, tools, and best practices in digital marketing and content strategy.</li></ul>QualificationsExperience<ul><li>5+ years of experience in content marketing, with at least 2+ years in a leadership role.</li><li>Proven track record in content strategy, creation, and distribution across multiple channels.</li><li>Strong portfolio of successful content initiatives.</li><li>Experience with SEO and content optimization.</li></ul>Skills<ul><li>Writing &amp; Editing: Exceptional writing, editing, and proofreading skills with attention to detail.</li><li>Strategic Thinking: Ability to align content with broader business and marketing goals.</li><li>Analytics: Proficiency in measuring performance and making data-driven decisions.</li><li>Project Management: Strong organizational skills to manage multiple projects and deadlines.</li><li>Communication: Excellent interpersonal and collaboration skills across teams.</li><li>Tools: Proficiency with CMS platforms (e.g., WordPress), analytics tools (Google Analytics), and SEO tools (SEMrush, Ahrefs, etc.).</li></ul>Education<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Journalism, or a related field.</li></ul>Job Type: Full-timeWork Location: Remote

Content Marketing Lead

Domino's

Position: CRM Lead Location: KarachiWe are looking for a Customer Relationship Management to join our marketing team. This role is central to designing and executing data-driven strategies that enhance customer engagement, improve retention, and strengthen brand loyalty. If you are passionate about creating impactful campaigns through CRM platforms and driving measurable business results, we&rsquo;d love to hear from you!Key Responsibilities:<ul><li>Collaborate with cross-functional stakeholders to plan and manage the CRM calendar.</li><li>Develop and implement CRM strategies to drive customer acquisition, retention, repeat orders, and loyalty.</li><li>Segment customer database and design targeted marketing campaigns based on customer behavior and lifecycle stages.</li><li>Partner with the in-house creative/content team to develop campaign content, adaptions, and copies.</li><li>Monitor and analyze CRM performance metrics to understand consumer behavior, track campaign success, and uncover insights for continuous improvement.</li><li>Ensure timely execution of campaigns, offers, and customer communication through the CRM platform.</li></ul>Qualifications:<ul><li>2+ years of proven experience working with CRM platforms.</li><li>Strong analytical mindset with the ability to interpret data and derive actionable insights.</li><li>Excellent communication and collaboration skills.</li><li>Bachelor&rsquo;s degree in Marketing, Business Administration, Data Analytics, or a related field.</li></ul>Job Type: Full-timeEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>relevant: 2 years (Required)</li></ul>Work Location: In person

CRM - Lead

SI GLOBAL SOLUTIONS LLC

SI Global Solutions Pvt. Ltd. is Pakistan&rsquo;s fastest-growing systems integrator and digital transformation company, delivering solutions in smart cities, cybersecurity, data centers, cloud services, AI, and enterprise IT infrastructure.Job Summary:Digital Marketing Manager will be responsible for developing and executing a comprehensive digital marketing strategy that drives qualified leads, enhances online visibility, and supports overall business growth. This role demands a strategic thinker with hands-on expertise in lead generation, SEO, social media marketing, content strategy, paid campaigns, and analytics.Key Responsibilities:Lead Generation:<ul><li>Develop and execute lead generation strategies to drive high-quality leads across digital channels.</li><li>Manage and optimize lead nurturing workflows and marketing automation tools (e.g., HubSpot, Mailchimp, etc.).</li><li>Collaborate with sales and business development teams to align campaigns with revenue goals.</li></ul>SEO (Search Engine Optimization):<ul><li>Oversee on-page and off-page SEO efforts to improve website rankings and organic traffic.</li><li>Conduct keyword research, competitor analysis, and SEO audits.</li><li>Work closely with content writers to ensure SEO best practices are implemented.</li></ul>Social Media Marketing:<ul><li>Develop and implement a social media strategy that enhances brand awareness and audience engagement.</li><li>Manage content calendars and publish engaging posts across LinkedIn, Twitter/X, Facebook, Instagram, and YouTube.</li><li>Monitor social media trends and analytics to inform ongoing strategies.</li></ul>Analytics &amp; Reporting:<ul><li>Track, measure, and report on KPIs for all digital marketing activities using tools like Google Analytics, SEMrush, HubSpot, and others.</li><li>Provide insights and recommendations to improve campaign performance and ROI.</li></ul>Team Collaboration &amp; Management:<ul><li>Lead and mentor a small team of digital marketing professionals (if applicable).</li><li>Manage agency relationships and third-party service providers.</li><li>Coordinate with cross-functional teams including Sales, Product, and Design.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Communications, Business, or related field.</li><li>5+ years of experience in digital marketing, preferably within a B2B software or tech company.</li><li>Proven track record of successful lead generation and digital campaign execution.</li><li>Strong expertise in SEO, social media, email marketing, and digital advertising (Google Ads, LinkedIn Ads, etc.).</li><li>Proficiency in marketing tools like Google Analytics, HubSpot, SEMrush, Ahrefs, Meta Business Suite, etc.</li><li>Strong analytical, communication, and project management skills.</li><li>Up-to-date with the latest trends and best practices in digital marketing and tech.</li></ul>What We Offer:<ul><li>Competitive salary and performance-based bonuses</li><li>Medical Insurance and Hospitalization</li><li>A collaborative and innovative work environment</li><li>Professional growth and development support</li></ul>Job Type: Full-timeWork Location: In person

Lead Digital Marketing Manager

Strugbits (PVT.) LTD

Job Title: Marketing ManagerJob Overview: We are looking for a dynamic and result-oriented Marketing Manager to lead our marketing department. The ideal candidate will be responsible for developing, implementing, and managing marketing strategies that strengthen brand presence, drive lead generation, and support business growth.Key Responsibilities:<ul><li>Develop and execute comprehensive marketing plans across digital and traditional channels.</li><li>Lead content, branding, and digital campaign strategies to enhance visibility and engagement.</li><li>Oversee social media, SEO, and community engagement to boost audience interaction.</li><li>Manage and mentor the marketing team to achieve performance goals.</li><li>Conduct market research, competitor analysis, and identify new growth opportunities.</li><li>Collaborate with cross-functional teams (sales, creative, development) for cohesive campaigns.</li><li>Monitor and report on performance metrics, ensuring ROI-driven marketing efforts.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s/Master&rsquo;s degree in Marketing, Business Administration, or a related field.</li><li>5 years of proven experience in marketing management (preferably in a software house/tech industry).</li><li>Atleast 2 years working in a leading position.</li><li>Strong understanding of digital marketing trends, tools, and platforms.</li><li>Excellent leadership, communication, and strategic planning skills.</li><li>Creative mindset with the ability to translate data insights into actionable strategies.</li><li>Hands-on experience with tools like Google Analytics, Ads Manager, SEO tools, and CRM platforms.</li></ul>Location: Gulshan-e-Iqbal, Block 13A, Karachi Timings: 12 PM &ndash; 9 PMJob Type: Full-timePay: Rs150,000.00 - Rs180,000.00 per monthWork Location: In person

Marketing Head

Jobs Club

ABOUT US: Jobs Club is a trusted HR and Talent Acquisition partner, serving both local and multinational companies committed to finding, developing, and retaining top talent, while providing organizations tailored solutions to meet their unique talent requirements.JOB SUMMARY: Our client&mdash;a diversified business group with active investments in real estate and property development&mdash;is seeking a strategic, hands-on, and data-driven Digital Marketing Manager to lead and execute digital marketing initiatives for our real estate and property development projects in Karachi and the UAE. This role demands a strong leader who can manage multiple campaigns and teams, drive lead generation, enhance brand visibility, and optimize ROI across digital channels.The ideal candidate will be responsible for building and scaling the digital marketing function, managing a team, and aligning campaigns with the business objectives of residential, commercial, and luxury real estate developments.KEY RESPONSIBILITIES: Strategy &amp; Leadership:<ul><li>Develop and execute the digital marketing strategy for property projects across Karachi and UAE markets.</li><li>Lead a team of digital marketers, content creators, designers, and agencies to manage day-to-day execution.</li><li>Manage multiple campaigns and projects simultaneously, ensuring timely delivery and performance outcomes.</li><li>Work closely with Sales, Creative, and Development teams to align digital efforts with business objectives.</li><li>Stay ahead of real estate trends, competitive activity, and digital innovation.</li></ul>Performance Marketing:<ul><li>Plan, manage, and optimize paid campaigns (Google Ads, Facebook/Meta Ads, Instagram, LinkedIn, YouTube, etc.) for lead generation and conversions.</li><li>Conduct A/B testing, performance tracking, ROI and ROAS reporting.</li><li>Implement conversion rate optimization (CRO) strategies across all landing pages and ad funnels.</li></ul>SEO &amp; SEM:<ul><li>Drive on-page and off-page SEO to ensure top search rankings for relevant keywords.</li><li>Collaborate with content and development teams to ensure SEO best practices are implemented across the website and content assets.</li><li>Manage Google Search Console, Google Analytics, and keyword planning tools.</li></ul>Social Media Marketing:<ul><li>Own and grow presence across platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube) tailored to target audiences in both markets.</li><li>Oversee content calendars, post scheduling, community management, and engagement tracking.</li></ul>Content &amp; Email Marketing:<ul><li>Oversee content strategy including blog articles, videos, property showcases, and newsletters.</li><li>Manage email campaigns using platforms like Mailchimp, HubSpot, or similar for nurturing and re-targeting.</li><li>Collaborate with creative and video teams for content production that resonates with real estate investors, homeowners, and commercial clients.</li></ul>Website &amp; UX Management:<ul><li>Oversee website performance, UX improvements, and lead capture mechanisms.</li><li>Work with developers to implement landing pages, lead forms, and interactive features (e.g., virtual tours, maps, calculators).</li></ul>Analytics &amp; Reporting:<ul><li>Develop dashboards to track campaign KPIs, CPL, ROAS, traffic, and engagement metrics.</li><li>Analyze data to inform future strategy and continuous improvement.</li><li>Present monthly performance reports and insights to senior management.</li></ul>CRM &amp; Marketing Automation:<ul><li>Implement and manage CRM platforms (Zoho, Salesforce, HubSpot, etc.) for lead tracking and automation.</li><li>Optimize lead funnels and segmentation for tailored communications.</li></ul>JOB REQUIREMENTS:Qualification: Master's or Bachelor&rsquo;s degree in Digital Marketing, Business Administration, Communications, or a related field.Experience:<ul><li>Minimum 10+ years of hands-on digital marketing experience, preferably in real estate, property development, or related sectors.</li><li>Proven track record of managing multi-channel digital campaigns with measurable results.</li><li>Experience in Karachi and UAE market or real estate sectors is highly desirable.</li></ul>Technical Proficiency:<ul><li>Proficiency in tools such as Google Ads, Meta Business Suite, SEO tools (SEMrush, Ahrefs), Google Analytics, HubSpot, Mailchimp, Canva, and WordPress.</li><li>Strong analytical and strategic thinking skills with attention to detail.</li><li>Excellent leadership and project management abilities; able to manage multiple stakeholders and priorities.</li><li>Exceptional communication, interpersonal, and presentation skills.</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthApplication Question(s):<ul><li>Have you managed digital campaigns for real estate projects? Which platforms did you use, and what results did you achieve?</li><li>How do you optimize paid campaigns on Meta and LinkedIn? Which performance metrics do you focus on?</li><li>Which SEO tools have you used, and how have your strategies improved website performance or lead generation?</li></ul>Work Location: In person

Digital Marketing Manager - Real Estate

A.A Joyland (Pvt) Ltd

We are seeking a highly motivated and creative Deputy Manager Marketing to join our International Marketing Department at the Head Office - Karachi Position: Deputy Manager Marketing Experience: 4-5 years Job duties:* Develop and execute comprehensive marketing strategies aligned with company goals. * Oversee end-to-end marketing campaigns across digital, social, print, and offline channels. * Lead the brand positioning, ensuring a consistent and compelling brand identity. * Manage and optimize the company&rsquo;s digital presence, including website, SEO, and social media. * Collaborate with cross-functional teams (sales, product, operations) to ensure marketing efforts support revenue targets. * Plan and manage the marketing budget, ensuring maximum ROI. * Track, measure, and report campaign performance, recommending improvements. * Drive innovation by testing new marketing channels, tools, and trends.Interested candidate may share CV at careers@joyland.com with mentioning the position title in the subject lineJob Type: Full-timeWork Location: In person

Deputy Manager Marketing

Disrupt.com (formerly Gaditek)

<div>
 
 
 About the Role
 
 
 
 
 
 
 This role offers the opportunity to work on Disrupt.com Venture Builder&rsquo;s diverse portfolio companies and their leadership teams.
 
 
 The
 
 Principal Product Marketing Manager
 
 will own the strategic direction of our go-to-market (GTM) function across multiple ventures, managing and mentoring a small team of GTM leaders while directly influencing the success of several portfolio companies. You will be responsible for creating, implementing, and scaling high-impact GTM strategies that not only fulfill the complete scope of product marketing requirements but also set a high bar for execution and innovation in our ventures.
 
 
 Unlike an individual contributor role, this position requires both
 
 hands-on expertise
 
 and
 
 leadership capability
 
 &mdash; managing 1&ndash;2 direct reports and guiding 3&ndash;5+ GTM leaders or cross-functional stakeholders across ventures. You will ensure all portfolio companies have the frameworks, tools, and campaigns needed to achieve rapid product adoption, retention, and revenue growth.
 
 
 As a senior member of the marketing leadership group, you will partner closely with Product, Growth, Commercial, Brand, and C-Level executives to align product-market strategies with business objectives. A key part of your role will be leveraging
 
 AI-driven marketing tools and automation platforms
 
 to optimize research, targeting, messaging, and campaign performance at scale.
 
 
 This is a central, high-impact position for a seasoned product marketing professional who can combine
 
 strategic vision
 
 with
 
 execution excellence
 
 in a fast-paced venture environment.
 
 
 
 
 
 
 You will:
 
 
 
 
 Lead &amp; Inspire
 
 
 <ul>
 <li>
 Manage and mentor reporting Product Marketing Managers / GTM leaders and indirectly lead cross-functional teams of 3&ndash;5+ stakeholders across ventures.
 </li>
 <li>
 Establish best-in-class product marketing frameworks, playbooks, and AI-driven tools to ensure scalable and repeatable GTM success.
 </li>
 <li>
 Foster a high-performance culture that thrives on data-driven decision making, creativity, and rapid iteration.
 </li>
 </ul>
 
 
 
 
 
 Know Your Audience
 
 
 <ul>
 <li>
 Direct advanced market, audience, and competitive analyses to guide positioning and GTM strategies for multiple markets, products, and verticals.
 </li>
 <li>
 Partner with Insights, Growth, and Analytics to identify barriers to adoption and develop solutions.
 </li>
 <li>
 Build and maintain an audience prioritization framework across ventures.
 </li>
 </ul>
 
 
 
 
 
 Bring Products to Market That People Love and Talk About
 
 
 <ul>
 <li>
 Own GTM strategy and execution across multiple venture companies &mdash; from addressable market definition to campaign rollout.
 </li>
 <li>
 Craft and oversee launch strategies tailored to each market, including audience segmentation, objectives, messaging, and channel mix.
 </li>
 <li>
 Lead the development of consistent, compelling messaging and positioning to differentiate products in competitive markets.
 </li>
 <li>
 Scale long-term product education and enablement programs, including sales training, product collateral, FAQs, and AI-assisted launch playbooks.
 </li>
 </ul>
 
 
 
 
 
 Measure the Impact
 
 
 <ul>
 <li>
 Establish measurement frameworks to assess the incremental impact of GTM activities across ventures.
 </li>
 <li>
 Partner with analytics teams to track adoption, retention, and engagement metrics &mdash; using these insights to inform ongoing GTM optimization.
 </li>
 <li>
 Continuously improve campaign performance with AI-powered testing, segmentation, and personalization.
 </li>
 </ul>
 
 
 
 
 
 What You Need for This Role
 
 
 <ul>
 <li>
 
 10+ years
 
 of experience in product marketing (B2B SaaS and/or high-growth tech/startup environments preferred).
 </li>
 <li>
 Proven track record of successfully leading GTM strategy and execution for multiple products or ventures.
 </li>
 <li>
 Experience managing and mentoring product marketing professionals.
 </li>
 <li>
 Strong background in both
 
 quantitative and qualitative market research
 
 across multiple regions.
 </li>
 <li>
 Proven success using AI-powered marketing tools for research, targeting, content creation, and campaign optimization.
 </li>
 <li>
 Strong analytical skills and ability to translate insights into strategic actions.
 </li>
 <li>
 Deep understanding of SaaS business models, digital channels, mobile platforms, and growth mechanics.
 </li>
 <li>
 Exceptional stakeholder management and communication skills &mdash; able to influence C-level executives and cross-functional teams.
 </li>
 <li>
 Comfort operating in a fast-paced, multi-project environment.
 </li>
 <li>
 Fluent in English; additional languages a plus.
 </li>
 <li>
 Willingness to travel internationally as needed.
 </li>
 </ul>
 
 
 
 
 
 Who You Are
 
 
 <ul>
 <li>
 Strategic thinker who can also execute flawlessly.
 </li>
 <li>
 Creative problem-solver who thrives under pressure.
 </li>
 <li>
 Influential leader who inspires teams and gains stakeholder buy-in.
 </li>
 <li>
 Flexible and adaptable to different working styles and markets.
 </li>
 <li>
 Detail-oriented yet capable of seeing the big picture.
 </li>
 <li>
 Obsessed with impact, growth, and customer success.
 </li>
 </ul>
 
 
 
 
 
 What We Offer
 
 
 <ul>
 <li>
 Competitive base salary, annual bonus &amp; stock options (depending on seniority).
 </li>
 <li>
 Medical insurance, company IT equipment, and hybrid working model.
 </li>
 <li>
 Freedom to innovate and take calculated risks.
 </li>
 <li>
 Direct collaboration with entrepreneurs who have achieved major global exits (including $350M+ transactions).
 </li>
 <li>
 Opportunities for personal and professional growth within a global, ambitious organization.
 </li>
 </ul>
 
 
</div>

Principal Product Marketing Manager

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