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Waffarha

<div>
 
 Fintech Application (70% Growth / 30% Marketing Communications)
 
 
 
 We are seeking a highly strategic and data-driven Head of Marketing to lead our marketing function for a fast-growing fintech application. The role is primarily focused on Growth Marketing (70%), with responsibility for user acquisition, activation, retention, lifecycle management, and revenue growth. The remaining (30%) will oversee brand, content, communications, and PR to build a strong market presence and trust.You will lead a cross-functional team, work closely with product, engineering, data, partnerships, and customer experience teams, and report directly to the CMO/CEO.
 
 
 
 🔷 70% &ndash; Growth Marketing (Primary Scope)
 
 
 
 User Acquisition &amp; Performance Marketing
 
 
 <ul>
 <li>
 Develop and own the full growth strategy across paid, organic, and referral channels.
 </li>
 <li>
 Manage campaigns across Google, Meta, TikTok, ASA, programmatic, affiliates, influencers.
 </li>
 <li>
 Optimize CAC, ROI, payback period, and overall acquisition efficiency.
 
 
 </li>
 </ul>
 Conversion &amp; Activation
 
 
 <ul>
 <li>
 Improve onboarding funnels and app activation rates in collaboration with Product.
 </li>
 <li>
 Run continuous A/B testing, landing page optimization, and funnel experiments.
 
 
 </li>
 </ul>
 Retention &amp; Lifecycle Marketing (CRM / CVM)
 
 
 <ul>
 <li>
 Build CRM and CVM strategies to improve engagement, stickiness, and repeat usage.
 </li>
 <li>
 Own lifecycle communications across push notifications, in-app messaging, email, WhatsApp, and SMS.
 </li>
 <li>
 Develop segmentation models and personalized communication journeys.
 
 
 </li>
 </ul>
 Growth Analytics &amp; Optimization
 
 
 <ul>
 <li>
 Define marketing KPIs: CAC, LTV, churn, activation rate, retention cohorts.
 </li>
 <li>
 Own dashboards and reporting using GA4, Firebase, AppsFlyer, Mixpanel, or similar tools.
 </li>
 <li>
 Lead weekly growth reviews and create data-driven recommendations.
 
 
 </li>
 </ul>
 Experimentation &amp; Growth Loops
 
 
 <ul>
 <li>
 Set up always-on experimentation frameworks (A/B tests, multivariate tests).
 </li>
 <li>
 Create and optimize virality loops, referral programs, and product-led growth initiatives.
 
 
 </li>
 </ul>
 
 🔷 30% &ndash; Marketing Communications (Secondary Scope)
 
 
 
 Brand &amp; Content Strategy
 
 
 <ul>
 <li>
 Lead brand positioning, messaging, tone of voice, and content strategy.
 </li>
 <li>
 Oversee production of digital content, educational content, blog articles, and brand assets.
 
 
 </li>
 </ul>
 PR &amp; Corporate Communications
 
 
 <ul>
 <li>
 Manage PR strategy, media relations, and press releases.
 </li>
 <li>
 Collaborate with leadership on external communication, awards, and events.
 
 
 </li>
 </ul>
 Social Media &amp; Community Management
 
 
 <ul>
 <li>
 Oversee content calendars and platform strategies across Instagram, TikTok, LinkedIn, X, YouTube.
 </li>
 <li>
 Grow community engagement and brand sentiment.
 
 
 </li>
 </ul>
 Creative &amp; Design Oversight
 
 
 <ul>
 <li>
 Manage creative direction for campaigns, videos, visuals, and marketing materials.
 </li>
 <li>
 Ensure consistent brand identity across all touchpoints.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 7&ndash;12 years of experience in growth marketing, preferably in fintech, e-commerce, or app-based businesses.
 </li>
 <li>
 Proven experience scaling a digital product or mobile app using growth funnels.
 </li>
 <li>
 Strong skills in performance marketing, analytics, CRM, and CVM.
 </li>
 <li>
 Excellent communication skills and strong stakeholder management.
 </li>
 <li>
 Experience managing and developing a marketing team.
 </li>
 <li>
 Deep expertise using mobile app marketing platforms (Firebase, AppsFlyer, Mixpanel, Braze, MoEngage, Adjust).
 
 
 </li>
 </ul>
 
 Preferred Personality &amp; Working Style
 
 
 
 <ul>
 <li>
 Data-driven with a strong analytical mindset.
 </li>
 <li>
 Experimentation-oriented.
 </li>
 <li>
 Hands-on and comfortable in fast-paced environments.
 </li>
 <li>
 Cross-functional collaborator.
 </li>
 <li>
 Strong leadership and communication skills.
 
 
 </li>
 </ul>
 
 Key KPIs
 
 
 
 <ul>
 <li>
 CAC &amp; ROI
 </li>
 <li>
 Activation rate
 </li>
 <li>
 Retention rate &amp; cohorts
 </li>
 <li>
 LTV / payback period
 </li>
 <li>
 WAU/MAU &amp; engagement rate
 </li>
 <li>
 Churn
 </li>
 <li>
 Revenue per user
 </li>
 <li>
 Brand sentiment &amp; PR reach
 </li>
 <li>
 Social media growth metrics
 </li>
 </ul>
</div>

Marketing Manager

Manpower Egypt - Target HR

<div>
 
 For a very well known nutraceutical company located in Zamalek, a
 
 Digital Marketing Manager
 
 is urgently needed:
 
 
 
 
 
 
 Role Purpose:
 
 
 
 Lead the development and execution of the company's marketing strategy across both digital and
 
 
 traditional channels. This role blends strategic brand management with hands-on digital performance, driving awareness, engagement, and conversion across platforms.
 
 
 The Marketing Manager will play a key role in establishing the brand as a premium health brand in Egypt and regional markets.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and implement integrated marketing plans for all product categories (Men&rsquo;s, Women&rsquo;s, Kids, Sports, Sleep, Gut, Cognitive).
 </li>
 <li>
 Plan and execute digital campaigns across social media, influencer marketing, paid media, and content marketing.
 </li>
 <li>
 Manage partnerships, activations, and offline events to strengthen brand presence and consumer engagement.
 </li>
 <li>
 Oversee creative direction and content production with internal and external teams.
 </li>
 <li>
 Manage marketing budget, ensuring strong ROI across digital and traditional channels.
 </li>
 <li>
 Track and optimize KPIs &mdash; including ROAS, CAC, engagement rate, brand awareness, and conversion metrics.
 </li>
 <li>
 Collaborate closely with the E-Commerce &amp; Sales Manager to align marketing and sales objectives.
 </li>
 <li>
 Lead and mentor the internal marketing team and manage relationships with agencies and creative partners.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, or related field (MBA preferred).
 </li>
 <li>
 7&ndash;10 years of experience in FMCG, nutraceuticals, or e-commerce marketing.
 </li>
 <li>
 Strong knowledge of both traditional brand management and digital performance marketing.
 </li>
 <li>
 Proven experience managing agencies, media budgets, and digital platforms.
 </li>
 <li>
 Creative thinker with strong analytical and leadership skills.
 </li>
 <li>
 Excellent communication in English and Arabic.
 </li>
 </ul>
 
 
</div>

Digital Marketing Manager

GB Corp

<div>
 
 The Senior Digital Marketing Manager is responsible for 2 key areas. 1- Performance and efficiency ,which revolves around all the digital campaigns, whether leads or equity, including all their planning, , budget management, execution, optimization, efficiency and reporting. 2- Digital transformation across the customer journey, working very closely with the VP, AS / SP BUs , Digital Transformation BU, Agencies and vendors to plan , execute and manage for success all the current and new projects in the pipeline. All of this is for all our PC brands. Coaching, mentoring and managing these direct reports is a key task for this role..
 
 
 
 
 
 Job Duties :
 
 
 
 
 <ul>
 <li>
 Lead and support the media buying team for all the media campaigns
 </li>
 <li>
 Plan , monitor, analyze and recommend improvements for all Search, Social Media, Native and Video campaigns
 </li>
 <li>
 Measure, report and optimize performance of digital channels against company goals (Digital KPIs, Digital Sales, and ROI)
 </li>
 <li>
 Analyze the full leads journey and funnel , to ensure efficiency across all the steps and maximum ROI for all the campaigns.
 </li>
 <li>
 Identify trends and insights, and optimize spend and performance based on the insights
 </li>
 <li>
 Collaborate effectively with other business functions, agencies and other vendor partners where needed.
 </li>
 <li>
 Gather and share competitive insights related to digital marketing strategies by competitors and recommend marketing strategies based on learned insights
 </li>
 <li>
 Work very closely with the VP PC Marketing to plan and deliver the digital transformation journey and project for the PC Sales, AS , SP BUs
 </li>
 <li>
 Work very closely on executing and managing for success all the current and new digital tools , with the different BUs ( Sales, AS , SP, Digital Transformation, IT, Procurement) as well as external agencies and vendors
 </li>
 <li>
 Ensure the smooth integration of all the new digital tools within the PC Marketing BU and Partners, through workshops and day to day discussions
 </li>
 <li>
 Ensure the team readiness and development to take over the management of the new tools once launched, their sustainability and improvement plans to get the maximum ROI
 </li>
 </ul>
 
 
 
 
 
 
 
 Requirements :
 
 
 
 
 <ul>
 <li>
 Educational Requirements: Bachelor&rsquo;s degree &ndash; Business , marketing or related degrees.
 </li>
 <li>
 Special Certification or Training Required: N/A
 </li>
 <li>
 Required Industry Experience: 7-10 years of experience
 </li>
 <li>
 Technological Requirements: Microsoft Excel/Google spreadsheets, Web/Mobile App analytics tools, Data Analysis tools, SEO, web based applications/solutions, UI/UX Expert and project management
 </li>
 <li>
 Language Requirements: Excellent command of English
 </li>
 </ul>
</div>

ESAL

<div>
 
 
 Job Title: Regional Marketing Manager &ndash; MEA
 
 
 
 
 Location:
 
 Cairo, Egypt
 
 
 
 Employment Type:
 
 Full-time
 
 
 
 Seniority Level:
 
 Manager / Senior Manager
 
 
 
 Industry:
 
 Toys, Sports, Houseware, Trading, Distribution, Consumer Goods
 
 
 
 
 
 
 About the Role
 
 
 
 We are looking for a
 
 strong, strategic, and execution-driven Regional Marketing Manager
 
 who will lead the full marketing function for all our categories:
 
 Toys, Sports, Houseware, and CPG
 
 across the Middle East &amp; Africa region.
 
 
 This is not a routine marketing role.
 
 
 We need someone who understands
 
 brand building, trade marketing, product launches, channel strategy, campaign execution, and retailer activation
 
 &mdash; and who can manage the full marketing cycle from concept to shelf.
 
 
 You will lead regional marketing strategy, coordinate with global licensors, manage brand guidelines, execute campaigns, develop POSM, and work closely with commercial teams, retail partners, and design teams.
 
 
 You will also oversee digital marketing, content, e-commerce listings, and regional visibility across marketplaces.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 Brand &amp; Category Leadership
 
 
 <ul>
 <li>
 Drive marketing strategy for all categories: Toys, Sports, Houseware, and CPG.
 </li>
 <li>
 Own brand positioning, messaging, seasonal calendars, and annual marketing plans.
 </li>
 <li>
 Develop launch strategies for new brands, product ranges, and private label collections.
 </li>
 </ul>
 
 
 
 
 
 Retail Marketing
 
 
 <ul>
 <li>
 Plan and execute regional retail activations, promotions, and in-store visibility.
 </li>
 <li>
 Create planograms, POSM, PDQs, FSDUs, and all merchandising materials.
 </li>
 <li>
 Work closely with GCC country teams to ensure consistent execution.
 </li>
 </ul>
 
 
 
 
 
 Digital &amp; E-Commerce Marketing
 
 
 <ul>
 <li>
 Oversee digital marketing strategy for the region (performance ads, social media, influencers).
 </li>
 <li>
 Lead content creation for e-commerce platforms (Noon, Amazon, Carrefour Online).
 </li>
 <li>
 Optimize listings, pricing promotions, and campaign performance.
 </li>
 </ul>
 
 
 
 
 
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Work directly with commercial, product development, sourcing, supply chain, and design departments.
 </li>
 <li>
 Support the Private Label department with branding, design, packaging, and launch planning.
 </li>
 <li>
 Strengthen visibility and brand presence at major regional retailers.
 </li>
 </ul>
 
 
 
 
 
 Planning &amp; Analytics
 
 
 <ul>
 <li>
 Build marketing budgets and track ROI on all campaigns.
 </li>
 <li>
 Analyze category trends, competitor movements, and consumer insights.
 </li>
 <li>
 Prepare weekly and monthly management reports on marketing performance.
 </li>
 </ul>
 
 
 
 
 
 Execution &amp; Delivery
 
 
 <ul>
 <li>
 Ensure timely roll-out of campaigns across all markets.
 </li>
 <li>
 Manage external partners: agencies, influencers, production houses, design teams.
 </li>
 <li>
 Ensure all campaigns follow high-quality standards and meet deadlines.
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 5&ndash;10 years of experience in regional marketing roles (preferably FMCG/CPG, Toys, Retail, or Consumer Goods).
 </li>
 <li>
 Strong experience in both
 
 brand building and trade marketing
 
 .
 </li>
 <li>
 Ability to manage multiple categories and brands simultaneously.
 </li>
 <li>
 Proven track record launching products across GCC/MEA markets.
 </li>
 <li>
 Strong English communication skills
 </li>
 <li>
 Skilled in campaign planning, budgeting, merchandising, and digital marketing.
 </li>
 <li>
 Proficient in PowerPoint, Excel, and marketing project management tools.
 </li>
 <li>
 Experience working with retailers, and e-commerce marketplaces.
 </li>
 <li>
 Able to travel regionally for market visits, events, exhibitions, and retailer activations.
 </li>
 <li>
 Highly organized, creative, business-minded, and execution-focused.
 </li>
 </ul>
 
 
 
 
 
 What We Offer
 
 
 <ul>
 <li>
 A fast-paced, high-growth environment with exposure to leading global and regional brands.
 </li>
 <li>
 Hybrid working flexibility.
 </li>
 <li>
 Opportunity to build and shape regional marketing strategy for multiple growing categories.
 </li>
 <li>
 Work with a dynamic leadership team and cross-functional departments.
 </li>
 <li>
 Competitive compensation package with growth potential.
 </li>
 </ul>
 
 
</div>

Regional Marketing Manager (FMCG)

Red Bull

<div>
 The Field Marketing Manager (FMM) is responsible for building the local face of Red Bull in their field in the most relevant way and in line with the global and national strategies and priorities. They build strong local networks including opinion-leaders and key influencers both online (social media) and offline. They create and implement marketing initiatives in the four key pillars of the marketing mix (Consumer Collecting, Sports, Culture and Communications) leveraging On Premise, Off Premise and New Business opportunities and encompassing local needs and specificities and therefore impacting the heart of local consumers, ultimately leading to the successful development of the business. The Field Marketing Manager is constantly out "in the field" to make things happen, this is not an "office" job.
 
 
 
 All the responsibilities we'll trust you with:
 
 
 
 
 Strategic Direction and Rightness of Brand Priorities
 
 
 
 Infuse global and national Red Bull priorities, strategies and the Red Bull philosophy in the field focusing on building a local face of our global brand. Ensure top-notch understanding of the consumer in various fields across the region which forms the basis of local idea generation and execution. Define ideas and programs which build brand image and increase understanding of the product functionality on a local level (working closely with National Marketing Specialists). Be the regional intelligence, sharing market insights (consumer insights, competitors, etc.) with the national team. Work in conjunction with the regional sales team to build mental availability hand in hand with the physical availability within On Premise, Off Premise and New Business environments and ensuring the product is at arms reach in every field marketing activity. Deliver the annual approved business plan for the region. Drive relevance across a variety of consumption occasions and moments of need through tailored messaging, amplification of occasion campaigns and activating the right big moments in the region. Set the regional communication strategy together with national specialists based on national programs and regional priorities in order to boost local output. Work cross-functionally, managing internal and external requests in line with the annual business plan priorities.
 
 
 
 Premium Appeal of Local Pride
 
 
 
 Create and support local key events, scenes and marketing opportunities in line with Red Bull brand values and relevant to the local consumer and media landscape, with a focus on participation. Ensure that every consumer experience with the brand is a positive one thanks to love for the detail and premium execution at events and all other field marketing activities. Always have the &ldquo;consumer&rdquo; and &ldquo;brand&rdquo; eye in every single initiative and ensure we talk to the consumer in the most effective and efficient way with a strong focus on digital and social media, while ensuring that all the communication stays within the brand equity. Add value to selective 3rd party events by determining the appropriate level of Red Bull brand support and branding with the objective of increasing brand visibility and product usage in relevant scenes. Build a top-notch network and sustainable relationships with the key influencers of the region (local authorities, local sport and cultural opinion leaders relevant to our target, entrepreneurial and start-up communities, media outlets (TV, radio, print, digital and social media)). Incorporate Red Bull athlete activations in your plans and build smart 360 plans to amplify reach. Continually re-apply global, national and regional best practices when and where it makes sense. Activate content of the Red Bull Media Network by identifying the right opportunities and contribute ideas &amp; concepts. Foster a premium and aspirational local face of the brand on Red Bull's local social media owned channels. Leverage the Event Vehicle program in the right way to excite and surprise consumers.
 
 
 
 Marketing Innovation
 
 
 
 Understand the latest generational trends by being close to our consumers and talking to our networks in the different scenes. Involve the local team in idea generation for the field and capitalize on their personal university lifestyle to identify technology/digitally/socially driven consumer trends early. Create new and innovative ideas that bring the brand to life, tapping into local networks, scenes and opinion-leaders, and execute these ideas with the right balance between the 4 pillars of the marketing mix, based on the knowledge and ownership of your region and the global and national priorities. Ensure digital and social media sit at the heart of every field marketing activity. Identify and selectively support cross-marketing opportunities (with sales, marketing and Red Bull Media House). Organizational Capabilities and Enabling Structure Act as a role model and display the Red Bull values with a consistent tone of voice that is motivating and inspiring. Source, hire, train and manage FMSs who fit the brand, have a Red Bull attitude and perfectly fit the field scenes. Coach FMSs in sourcing, hiring and training their Student Brand Managers and Wings and approve every hiring personally. Set regional objectives and clear goals for FMSs to ensure accountability to their key deliverables and conduct on-going, mid-year and end of year performance evaluations. Provide on-going coaching and support to ensure FMSs achieve their deliverables. Regularly assess and identify development needs of the FMS working closely with the Head of Field to help make it happen. Identify and nurture key talent for the potential space-to-shine opportunity. Train the regional team (including sales) on necessary brand strategies and relevant execution guidelines. No regretted losses in the field marketing team and encourage internal promotions.
 
 
 
 Driving Efficiencies
 
 
 
 Implement and uphold a clean logistical system for warehousing and infrastructure to ensure having the right tools and management in place to support the local needs, succeeding in premium appearance. Develop and manage the regional budget with the support of the line manager and national specialists. Constantly identify cost saving opportunities and other efficiencies for the company in the region. Manage field expenses and general administration. Build smart and mutually beneficial partnerships by working with other brands, organisations and networks that bring added value such as expertise, networks, goods, budget or facilities. Outsource local media-related activities to the right regional experts to maximise outcome. Coordinate with agencies and specialised companies when outsourcing event logistics. Share best practices on Collaboration.
 
 
 
 Your areas of knowledge and expertise that matter most for this role:
 
 
 
 <ul>
 <li>
 Ideally 3-5 years marketing experience preferably in sports/events or culture marketing or in the field.
 </li>
 <li>
 Minimum 3 years' experience of line management with expertise in hiring, training, administration and motivating teams.
 </li>
 <li>
 Ideally, experience in working with commercial teams &ndash; general sales or trade marketing.
 </li>
 <li>
 Proven background in negotiation and management of budgets.
 </li>
 <li>
 A &lsquo;connector&rsquo; who has excellent communication and networking skills, who can open doors and excite people for an idea.
 </li>
 <li>
 Strong leadership, planning and project management skills.
 </li>
 <li>
 A continual understanding of consumer trends and insights (digital, trends, University life, moving patterns). Strong understanding of youth culture in sports and culture in the region.
 </li>
 <li>
 A creative marketer with depth in brand understanding, innovation at the heart who puts new ideas into practice fast.
 </li>
 <li>
 Ability to multi-task and work in cross-functional teams with different objectives and personalities.
 </li>
 <li>
 Excellent communication skills, orally and in writing, including presenting and training abilities, and the ability to seamlessly blend in with a diverse audience.
 </li>
 </ul>
</div>

Field Marketing Manager - Giza

Marriott International

<div>
 
 Additional Information
 
 
 
 
 Job Number
 
 25191487
 
 
 
 Job Category
 
 Sales &amp; Marketing
 
 
 
 Location
 
 Cairo Marriott Hotel, 16 Saray El Gezira Street, Cairo, Egypt, Egypt, 11211VIEW ON MAP
 
 
 
 Schedule
 
 Full Time
 
 
 
 Located Remotely?
 
 N
 
 
 
 Position Type
 
 Management
 
 
 
 No Standard Job Description Available.
 
 
 
 
 At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
 
 
 
 Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of &ldquo;Wonderful Hospitality. Always.&rdquo; by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that&rsquo;s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International.
 
 Be
 
 where you can do your best work,
 
 begin
 
 your purpose,
 
 belong
 
 to an amazing global team, and
 
 become
 
 the best version of you.
 
 
 JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you&rsquo;re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand&rsquo;s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you&rsquo;ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That&rsquo;s The JW Treatment&trade;. In joining JW Marriott, you join a portfolio of brands with Marriott International.
 
 Be
 
 where you can do your best work,
 
 begin
 
 your purpose,
 
 belong
 
 to an amazing global team, and
 
 become
 
 the best version of you.
</div>

Assistant Marketing Manager

adidas

<div>
 
 Purpose &amp; Overall Relevance For The Organization
 
 
 
 Responsible for the development and implementation of Al Ahly, FAF &amp; Individual Partners strategies. Work across functions and categories to develop, manage and execute plans designed to grow sports in NA through identifying new partners. Manage Al Ahly, FAF &amp; athletes&rsquo; relationship on a day-to-day basis. Ultimately leverage strategic adidas relationship to tell the brand story on NA&acute;s sports.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Position and leverage adidas with the best symbols and programs in North Africa to grow the market share in country.
 </li>
 <li>
 Support EMC Director to develop and drive Partner strategy while being responsible for managing, servicing, leveraging, and strengthening relationship with Al Ahly, FAF &amp; athletes on a day-to-day basis. Coordinate VIK delivery, sponsors &amp; logos on kits, on time payments, ensure we use all our benefits of Al Ahly, FAF &amp; athletes&rsquo; contract, travel with Al Ahly &amp; FAF, network with sporting &amp; marketing areas, etc.
 </li>
 <li>
 Work as the key interface between Al Ahly, FAF &amp; athletes and adidas internal networks, including product, brand comms, Newsroom, B2B and more.
 </li>
 <li>
 Develop, manage, and execute activation plans for strategic Al Ahly, FAF &amp; athletes product launches and identified moments that will strengthen relationships and grow business.
 </li>
 <li>
 Strengthen and maintain adidas reputation and build long-term partnerships with partners at all levels.
 </li>
 <li>
 Ensure decisions and actions support overall marketing goal and maximize the impact of our message to consumers.
 </li>
 <li>
 Ensure team members are maximizing revenue streams with Al Ahly, FAF &amp; athletes.
 </li>
 <li>
 Manage the detailed budget of Al Ahly, FAF &amp; athletes.
 </li>
 <li>
 Take part in promotional appearances of adidas contracted players/athletes, meet and brief adidas contracted assets for promotional appearances.
 </li>
 <li>
 Comply with CAF procedures and P&amp;L construction for new assets or renewals according to sport marketing strategy.
 
 
 </li>
 </ul>
 
 KPI&rsquo;s
 
 
 
 <ul>
 <li>
 MWB compliance, Control &amp; Savings.
 </li>
 <li>
 Responsible for Partner Activation - Al Ahly, FAF &amp; athletes.
 </li>
 <li>
 Top Clubs &amp; Feds shoe count &amp; current pack
 </li>
 <li>
 Attack Plan effectiveness (% vs Plan)
 </li>
 <li>
 Feds &amp; Clubs (% of benefits from contract activated vs Contract)
 </li>
 <li>
 Al Ahly &amp; FAF P&amp;L and Growth of Performance Categories Market Share within EMC.
 </li>
 <li>
 Partner satisfaction
 </li>
 <li>
 Demand Promo: responsible for all VIK process
 </li>
 <li>
 Compliance (CAFs, Budget deviation, expenses, others)
 </li>
 <li>
 Leadership, New Ideas &amp; Projects
 
 
 </li>
 </ul>
 
 Key Relationships
 
 
 
 <ul>
 <li>
 Business Units, Global Sports Marketing, Activation, PR, Legal, Agencies, and Partners (SAFF &amp; Football athletes).
 
 
 </li>
 </ul>
 
 Knowledge, Experience And Capabilities
 
 
 
 <ul>
 <li>
 Extensive knowledge of football, running, training and North Africa sporting landscape.
 </li>
 <li>
 Ability to build and maintain relationships.
 </li>
 <li>
 Ability to network, influence and utilize internal and external resources.
 </li>
 <li>
 Proficiency in MS Office (Word, Excel, Outlook) with strong administration skills.
 </li>
 <li>
 Good oral, written, and presentation communication skills in both English and Arabic, French as a plus.
 
 
 </li>
 </ul>
 
 Required Education And Experience / Minimum Qualifications
 
 
 
 <ul>
 <li>
 University degree in business, ideally with sport industry, marketing and sales focus.
 </li>
 <li>
 Ideally a sports-related master's degree
 </li>
 <li>
 Minimum 6 years of Brand and Sports Marketing Experience with an agency, sport partner or client- side consumer goods company.
 </li>
 <li>
 Fluent written and spoken Arabic &amp; English skills.
 
 
 </li>
 </ul>
 adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.
</div>

Sports Marketing Manager EMC

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617 marketing manager jobs IN Cairo Egypt

Marketing Manager

Digital Marketing Manager

Digital Marketing Manager

Regional Marketing Manager (FMCG)

Field Marketing Manager - Giza

Assistant Marketing Manager

Sports Marketing Manager EMC