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digital marketing executive Jobs in Karachi

digital marketing executive

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performance marketer

product marketer

Pro Digital Service

About Pro Digital ServicePro Digital Service is a digital growth agency that helps service-based brands grow through branding, website development, and performance marketing. We&rsquo;re expanding our marketing team and looking for a Performance Marketer who can build brands and generate qualified leads through Meta advertising.Job OverviewWe&rsquo;re looking for an experienced Performance Marketer with a strong background in Meta Ads (Facebook &amp; Instagram). This role is focused on growing our in-house brands by increasing brand awareness, generating qualified leads, and improving campaign performance.You&rsquo;ll take ownership of the complete campaign lifecycle, from strategy and audience research to creative testing, optimization, reporting, and scaling. If you enjoy making data-driven decisions and turning advertising into measurable business growth, we&rsquo;d like to hear from you.Responsibilities<ul><li>Develop Meta advertising strategies that support brand growth and lead generation.</li><li>Plan, launch, manage, and optimize Facebook and Instagram advertising campaigns.</li><li>Generate qualified leads for service-based businesses targeting the US market.</li><li>Build and manage custom audiences, lookalike audiences, and retargeting campaigns.</li><li>Conduct A/B testing for creatives, copy, audiences, placements, and campaign structures.</li><li>Optimize campaigns to improve ROAS, CPA, CPL, CAC, CTR, conversion rate, and lead quality.</li><li>Implement and manage Meta Pixel, Conversion API (CAPI), Events Manager, and conversion tracking.</li><li>Monitor campaign performance and identify opportunities for continuous improvement.</li><li>Work closely with the branding, creative, and development teams to improve campaign performance.</li><li>Prepare weekly and monthly performance reports with clear recommendations.</li><li>Stay up to date with Meta advertising trends, platform updates, and industry best practices.</li></ul>Requirements<ul><li>2&ndash;4 years of hands-on experience managing Meta Ads.</li><li>Proven experience working on in-house brands or company-owned brands.</li><li>Experience running lead generation campaigns for the US market.</li><li>Strong understanding of branding, customer acquisition, and performance marketing.</li><li>Hands-on experience with:</li><li>Meta Ads Manager</li><li>Meta Business Suite</li><li>Meta Pixel</li><li>Conversion API (CAPI)</li><li>Events Manager</li><li>Google Analytics 4 (GA4)</li><li>UTM Tracking</li><li>Experience with audience research, segmentation, retargeting, funnel optimization, and campaign scaling.</li><li>Strong analytical skills with the ability to interpret campaign data and make performance-driven decisions.</li><li>Excellent written and spoken English.</li><li>Self-motivated, organized, and able to manage multiple campaigns.</li></ul>Preferred Qualifications<ul><li>Experience in marketing service-based businesses.</li><li>Experience with CRM integrations and marketing automation.</li></ul>What We&rsquo;re Looking ForWe want someone who understands that successful Meta advertising isn&rsquo;t just about running ads. It&rsquo;s about building a recognizable brand, attracting the right audience, and generating qualified leads that turn into customers.You should be comfortable improving key performance metrics such as:<ul><li>Return on Ad Spend (ROAS)</li><li>Cost Per Lead (CPL)</li><li>Cost Per Acquisition (CPA)</li><li>Customer Acquisition Cost (CAC)</li><li>Click-Through Rate (CTR)</li><li>Conversion Rate</li><li>Lead Quality</li><li>Revenue Growth</li></ul>During the interview, shortlisted candidates may be asked to discuss previous campaigns, explain optimization strategies, and demonstrate measurable results through campaign reports, dashboards, or case studies.What We Offer<ul><li>Market Competitive Salary</li><li>Performance-Based Incentives</li><li>Career Growth Opportunities</li><li>Work on growing in-house brands targeting the US market</li><li>Collaborative and performance-focused work environment</li><li>Long-term career growth</li></ul>How to ApplySend your updated CV to info@prodigitalservice.comPlease include:<ul><li>Brands you have worked on</li><li>Industries you have experience in</li><li>Your role in managing Meta advertising</li><li>Key campaign results such as ROAS, CPL, CPA, lead volume, or revenue generated</li></ul>Subject: Performance Marketer &ndash; Your NamePay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Performance Marketer

TechSol (Pvt) Ltd

Company: Epic Global Location: SMCHS, Shahrah-e-Faisal, Karachi Job Type: Full-Time (On-Site) Shift: Night Shift (9:00 PM &ndash; 6:00 AM) Working Days: Monday &ndash; FridayJob OverviewEpic Global is looking for a passionate, analytical, and results-driven Performance Marketer to join our growing team. The ideal candidate will have hands-on experience managing paid advertising campaigns across Meta and Google platforms, with a strong focus on driving conversions, improving campaign performance, and maximizing return on ad spend.Key Responsibilities<ul><li>Plan, launch, manage, and optimize paid campaigns on Meta Ads and Google Ads.</li><li>Monitor campaign performance and continuously improve ROAS, CPA, CTR, and conversion rates.</li><li>Conduct audience research, targeting, and A/B testing to improve campaign effectiveness.</li><li>Analyze campaign data and provide actionable insights and performance reports.</li><li>Implement and manage tracking using Google Analytics, Meta Business Suite, and other marketing tools.</li><li>Stay up to date with the latest digital marketing trends, platform updates, and best practices.</li><li>Collaborate with internal teams to achieve marketing and business objectives.</li></ul>Requirements<ul><li>1&ndash;3 years of hands-on experience in Performance Marketing.</li><li>Strong knowledge of Meta Ads Manager and Google Ads.</li><li>Experience with campaign optimization, audience segmentation, and A/B testing.</li><li>Understanding of Google Analytics, Meta Business Suite, and conversion tracking.</li><li>Strong analytical, reporting, and problem-solving skills.</li><li>Ability to work independently and manage multiple campaigns simultaneously.</li><li>Excellent communication and time management skills.</li><li>Bachelor's degree in Marketing, Business, or a related field is preferred.</li></ul>What We Offer<ul><li>Competitive salary based on experience.</li><li>Career growth opportunities in a fast-growing digital agency.</li><li>Collaborative and professional work environment.</li><li>Five-day work week (Monday&ndash;Friday).</li></ul>Job Details<ul><li>Job Type: Full-Time</li><li>Work Location: On-Site (Karachi)</li><li>Shift: Night Shift (9:00 PM &ndash; 6:00 AM)</li></ul>ApplyIf you're passionate about performance marketing and ready to grow your career with Epic Global, we'd love to hear from you.Apply by sending your resume to: careers@epicglobal.pkPay: Rs50,000.00 - Rs90,000.00 per monthWork Location: In person

Performance Marketer (Junior–Mid Level)

Qualix Solutions

About Qualix SolutionsQualix Solutions is a custom software development company founded by a Former Microsoft Technical Leader. We help businesses succeed through tailored web and mobile applications, AI/ML solutions, data engineering, and digital strategy. Our clients range from startups to established enterprises across industries including professional services, healthcare, and telecommunications.We are building our marketing function from the ground up and need a sharp, experienced B2B Marketing Executive who can get Qualix noticed, generate qualified conversations, and build our presence across search, AI platforms, LinkedIn, and email.Role OverviewThis is a results-driven, full-ownership marketing role with a clear mandate: start generating qualified leads for Qualix within your first 3 to 6 months. Your mission is simple to state and hard to execute: make Qualix visible to the right buyers and start conversations that turn into business.That means owning our SEO so we rank for the searches our buyers make. It means running disciplined cold outreach campaigns via email and LinkedIn that open doors without burning our reputation. It means optimizing our presence for AI engines so that when someone asks ChatGPT, Claude, or Perplexity for a custom software development partner, Qualix shows up. And it means producing thought leadership content that makes us credible when prospects check us out.You will not be handed a playbook. You will build one. We expect you to use AI tools (Claude, ChatGPT, etc.) as a core part of your workflow. Your value is not in typing words; it is in the strategy, judgment, and execution you bring.Key ResponsibilitiesSEO &amp; AI Engine Optimization (AEO/GEO)<ul><li>Own Qualix's search presence end to end: keyword strategy, on-page optimization, technical SEO hygiene, and content that ranks.</li><li>Optimize Qualix's visibility in AI-powered answer engines (ChatGPT, Claude, Perplexity, Google AI Overviews) so we get cited and recommended when buyers research software development partners.</li><li>Build and maintain the structured signals AI engines rely on: authoritative content, consistent entity presence, directory and review listings, and citation-worthy resources.</li><li>Track rankings, organic traffic, and AI-engine mentions. Report on progress and adjust the strategy based on what the data shows.</li></ul>Cold Outreach &amp; Demand Generation<ul><li>Design and run cold email campaigns: build targeted prospect lists, write sequences that get replies, manage deliverability (domain warm-up, spam avoidance), and iterate based on open/reply rates.</li><li>Run LinkedIn outreach campaigns from the founder's profile and/or company page: connection strategies, personalized messaging, and follow-up sequences that start real conversations.</li><li>Qualify and hand off warm conversations to leadership for sales follow-up.</li><li>Test messaging, targeting, and channels systematically. Kill what does not work, double down on what does.</li></ul>Content &amp; Thought Leadership<ul><li>Research and produce blog articles, whitepapers, and opinion pieces grounded in industry research, analyst insights, and data to build Qualix's credibility.</li><li>Stay on top of developments in AI, software engineering, cloud computing, and digital transformation. Translate complex topics into clear, business-audience-friendly content.</li><li>Develop case studies and client success stories that support outreach and sales conversations.</li><li>Repurpose long-form content into multiple formats: blog post to LinkedIn carousel, newsletter snippet, outreach hook, and more.</li></ul>LinkedIn &amp; Brand Presence<ul><li>Own and manage the Qualix Solutions LinkedIn company page and the founder's personal LinkedIn profile.</li><li>Build the founder's personal brand as a credible voice in custom software and AI. Consistent posting, smart engagement, and content that attracts the right audience.</li><li>Maintain a content calendar and monitor analytics to refine what resonates.</li></ul>Analytics &amp; Strategy<ul><li>Track the full funnel: traffic, rankings, AI-engine visibility, outreach reply rates, LinkedIn engagement, and leads generated.</li><li>Report regularly on what is working, what is not, and what should change. Make recommendations backed by data, not opinions.</li><li>Collaborate with leadership to align marketing efforts with business goals and target buyer personas.</li></ul>What Success Looks LikeFirst 90 days: Outreach infrastructure is live (domains warmed, lists built, sequences running), the first cold email and LinkedIn campaigns have launched, SEO foundations are in place, and the first qualified conversations are being handed off to leadership.By month 6: A repeatable outbound engine is producing a steady flow of qualified leads, Qualix is ranking for an initial set of target keywords, the founder's LinkedIn presence is active and growing, and we know from data which channels and messages work best.If reading this excites you rather than intimidates you, you are probably the right person.What We're Looking ForA sharp, experienced marketer with a solid track record. We care about results you have driven, not just titles you have held.<ul><li>Proven B2B marketing experience: You have done this before, ideally for a technology, software services, or SaaS company, and you can point to concrete results: rankings improved, pipelines built, campaigns that generated real conversations.</li><li>Cold outreach competence: You know how to build prospect lists, write emails that get replies, manage deliverability, and run LinkedIn outreach without coming across as spam.</li><li>SEO and AEO fluency: You understand how search ranking works today, including how AI answer engines select and cite sources. Familiarity with tools like SEMrush, Ahrefs, or Google Search Console is expected.</li><li>Self-starter with full ownership: You do not wait for instructions or ask for permission. You see what needs to be done and you do it. You take ownership of outcomes, hold yourself accountable, and drive things forward proactively. You will be the marketing department, so if something is not happening, it is on you to make it happen.</li><li>AI-powered workflow: You actively use AI tools (Claude, ChatGPT, Perplexity, or similar) for research, drafting, prospecting, and iteration. You see AI as a force multiplier, not a crutch.</li><li>B2B content instincts: You understand how to write for business decision-makers. You know how to find credible industry research and turn it into content that builds authority.</li><li>Strong English communication: Excellent written English with solid grammar, structure, and tone. Comfortable writing for an international business audience.</li><li>Sharp and resourceful: You figure things out. New tool, new channel, new constraint: you adapt fast and deliver anyway.</li></ul>Nice to Have<ul><li>Experience marketing for a software development agency or IT services company specifically.</li><li>Hands-on experience with outreach tools such as Apollo, Instantly, Lemlist, Smartlead, LinkedIn Sales Navigator, or similar.</li><li>Experience with marketing tools such as HubSpot, Mailchimp, Buffer, or similar.</li><li>Experience running or supporting paid campaigns on LinkedIn or Google Ads.</li><li>Basic design skills for visuals, infographics, or LinkedIn carousels (Canva or similar).</li><li>Familiarity with Google Analytics (GA4) and Search Console dashboards.</li></ul>Qualifications<ul><li>Bachelor's degree in Marketing, Communications, Business, or a related field is preferred but not required.</li><li>What matters most is a demonstrable track record of marketing work that drove real, measurable results.</li></ul>What We Offer<ul><li>Ownership of the entire marketing function at a growing software company led by a Former Microsoft Technical Leader.</li><li>Direct collaboration with the founder and company leadership.</li><li>Real impact: your work will directly drive the company's growth, and you will see the results of what you build.</li><li>Room to grow into a marketing leadership role as the company scales.</li><li>Competitive compensation based on your experience and the value you bring.</li></ul>Please share the following:<ul><li>Your updated CV or resume.</li><li>2-3 examples of marketing work you are proud of, ideally including at least one outreach campaign or SEO result with numbers attached.</li><li>Links to any LinkedIn pages or profiles you have managed, if available.</li><li>A brief note (3-5 sentences) answering this question: If you were hired tomorrow, what would your first 30 days at Qualix look like?</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li><li>Is your expected salary negotiable?</li><li>What is your notice period?</li><li>Rate your English speaking skills from 1 (Novice) to 10 (Expert)?</li><li>2 - 3 examples of marketing work you are proud of, ideally including at least one outreach campaign or SEO result with numbers attached.</li><li>Links to any LinkedIn pages or profiles you have managed, if available.</li><li>If you were hired tomorrow what would your first 30 days at Qualix look like?</li></ul>Work Location: In person

B2B Marketing Executive

H2o Home - Luxury Bathroom Boutique

WordPress Developer &amp; Product Upload Executive (Male Only)Company: H2O Home Job Type: Full-Time, On-Site Location: Bukhari Commercial, DHA Phase 6, Karachi Salary: PKR 45,000 &ndash; 65,000 per month Working Days: Monday to Saturday Office Timings: 11:00 AM &ndash; 8:00 PMJob DescriptionH2O Home is looking for a responsible, detail-oriented and technically capable WordPress Developer &amp; product upload executive to join our in-house team.The primary responsibility of this role will be to upload, update and manage products on our WordPress websites. The selected candidate will also be responsible for preparing product images by cropping, resizing, retouching, and optimizing them before uploading.The ideal candidate should have practical experience with WordPress, WooCommerce and basic image-editing tools. The candidate must be able to manage large volumes of product data accurately and maintain consistency across all product pages.Key Responsibilities<ul><li>Upload new products on WordPress and WooCommerce websites.</li><li>Add product names, descriptions, specifications, model numbers, finishes and dimensions.</li><li>Assign correct product categories, collections, tags and attributes.</li><li>Crop, resize, retouch and optimize product images for website use.</li><li>Remove unnecessary backgrounds or make basic image corrections when required.</li><li>Maintain consistent image sizes, naming formats and product-page layouts.</li><li>Update existing product pages, pricing, specifications and images.</li><li>Create and edit pages using Elementor or other WordPress page builders.</li><li>Perform basic website content updates.</li><li>Check uploaded products for spelling mistakes, missing information and incorrect links.</li><li>Ensure all product pages are mobile-friendly and properly formatted.</li><li>Organize product data, images and website media files.</li><li>Maintain backups of product information and uploaded content.</li><li>Coordinate with the marketing, design and product teams.</li><li>Assist with basic WordPress troubleshooting when required.</li><li>Identify and report technical or website-related issues.</li></ul>Required Skills<ul><li>Good practical knowledge of WordPress.</li><li>Experience with WooCommerce product uploading.</li><li>Experience creating and editing WordPress product pages.</li><li>Basic knowledge of Elementor or similar page builders.</li><li>Working knowledge of Photoshop, Canva or other image-editing software.</li><li>Ability to crop, resize, compress and optimize images for websites.</li><li>Understanding of image formats, dimensions and website file sizes.</li><li>Strong attention to detail and data accuracy.</li><li>Good typing and content-management skills.</li><li>Ability to handle repetitive tasks without compromising quality.</li><li>Basic understanding of SEO-friendly product titles and descriptions.</li><li>Ability to manage multiple products and meet deadlines.</li></ul>Preferred Skills<ul><li>Basic knowledge of HTML and CSS.</li><li>Experience working on e-commerce or product-based websites.</li><li>Knowledge of WordPress plugins and themes.</li><li>Understanding of website speed and image optimization.</li><li>Experience uploading products for sanitary ware, tiles, furniture, home improvement, retail or luxury brands.</li><li>Basic troubleshooting knowledge of WordPress.</li><li>Familiarity with AI tools for product descriptions, image enhancement and content formatting.</li></ul>Candidate ProfileThe ideal candidate should be:<ul><li>Responsible and punctual.</li><li>Comfortable working on-site.</li><li>Detail-oriented and organized.</li><li>Able to follow product-uploading guidelines.</li><li>Capable of working independently.</li><li>Willing to manage a high volume of products.</li><li>Comfortable coordinating with different departments.</li><li>Experienced in WordPress product uploading or website content management.</li></ul>SalaryPKR 45,000 to PKR 65,000 per month.The final salary will depend on the candidate&rsquo;s WordPress knowledge, image-editing skills, experience, and ability to manage product uploads accurately.Application RequirementsInterested candidates should submit:<ul><li>Updated CV</li><li>Previous WordPress or WooCommerce work samples</li><li>Links to websites previously managed</li><li>Relevant product-uploading experience</li></ul>Please apply only if you are available for a full-time, on-site position at Bukhari Commercial, DHA Phase 6, Karachi, from Monday to Saturday, 11:00 AM to 8:00 PM.Pay: Rs45,000.00 - Rs65,000.00 per monthWork Location: In person

WordPress Developer & Product Upload Executive (Male Only)

United Bank Limited

<div>Key Responsibilities
<ul><li>Design, develop, and manage housing and mortgage finance products.
</li><li>Define product features, pricing structures, eligibility criteria, and financing limits.
</li><li>Develop and maintain product manuals, policy documents, and Standard Operating Procedures (SOPs).
</li><li>Monitor regulatory developments and ensure product compliance with applicable guidelines.
</li><li>Formulate product strategies aligned with business objectives and market trends.
</li><li>Analyze portfolio performance, including disbursements, growth trends, and portfolio quality indicators.
</li><li>Prepare management reports, MIS dashboards, and presentations.
</li><li>Collaborate with internal stakeholders on product launches, training initiatives, marketing collateral, and promotional campaigns.
</li></ul>What We're Looking For
Qualifications
<ul><li>Bachelor's degree from an HEC-recognized institution.
</li></ul>Experience
<ul><li>Minimum 1 year of relevant experience in Housing Finance, Mortgage Finance, Product Management, Consumer Finance, or related banking functions.
</li></ul>Skills &amp; Competencies
<ul><li>Strong understanding of housing and mortgage finance products.
</li><li>Knowledge of banking regulations and product governance.
</li><li>Analytical and problem-solving capabilities.
</li><li>Strong communication and stakeholder management skills.
</li><li>Proficiency in preparing reports, presentations, and product documentation.
</li><li>Ability to work effectively in a cross-functional environment.</li></ul></div>

91003.Product Manager Home Loans

Shariq Enterprises Proprietor

Abou US: Shariq Enterprises is a digital solutions company helping brands grow through E commerce, Marketing, Web Development and AI Automation. We build smart, scalable systems that boost business efficiency and results.Job description: Shariq Enterprises is seeking askilled and analytical Amazon Product Researcher to discover high potential products for Online Arbitrage (OA), and Wholesale FBA models.Key Responsibilities:<ul><li>Conduct detailed product research across Amazon/ walmart marketplaces.</li><li>Identify profitable products for OA and Wholesale models.</li><li>Analyze product trends, competition, sales rank and pricing history.</li><li>Evaluate profit margins, ROI, and sourcing options.</li><li>Prepare detailed product sheets and reports.</li><li>Coordinate with sourcing, listing, and operations teams.</li></ul>Requirements:<ul><li>Minimum 6 Month of experience in Amazon product research.</li><li>Strong understanding of Amazon business models (OA, FBA, Wholesale).</li><li>Proficient in research tools.</li></ul>Details<ul><li>Basic Salary + Allowance.</li><li>Career growth opportunities within a growing e-commerce team.</li><li>Location: DHA Phase 5</li></ul>Write &quot;Product Researcher&quot; in your email subject line.Drop your resume at: careers@shariqenterprises.comPay: Rs30,000.00 - Rs50,000.00 per monthWork Location: In person

Amazon Product Researcher

CareCloud

Location: Karachi, Pakistan Company: CareCloud Employment Type: Full-timeAbout the RoleCareCloud is seeking a creative and user-focused Product Designer to design intuitive, engaging, and accessible digital experiences for healthcare technology products. You will work closely with Product Managers, Engineers, and stakeholders to transform user needs into seamless product solutions.Key Responsibilities<ul><li>Design user-centered experiences for web and mobile applications.</li><li>Create user flows, wireframes, mockups, interactive prototypes, and high-fidelity UI designs.</li><li>Conduct user research, usability testing, and incorporate feedback into designs.</li><li>Collaborate with Product Managers and Engineering teams throughout the product development lifecycle.</li><li>Maintain and evolve the design system to ensure consistency across products.</li><li>Advocate for usability, accessibility, and best UX/UI practices.</li><li>Work closely with developers to ensure accurate implementation of designs.</li></ul>Requirements<ul><li>Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field.</li><li>3+ years of experience in UX/UI or Product Design.</li><li>Proficiency in Figma and other modern design and prototyping tools.</li><li>Strong portfolio showcasing end-to-end product design work for web and/or mobile applications.</li><li>Solid understanding of user-centered design principles, interaction design, and visual design.</li><li>Experience collaborating with cross-functional teams in an Agile environment.</li><li>Strong communication, presentation, and problem-solving skills.</li></ul>Preferred Skills<ul><li>Experience designing SaaS or healthcare technology products.</li><li>Familiarity with responsive design, accessibility standards, and design systems.</li><li>Basic understanding of HTML/CSS and front-end development workflows is a plus.</li></ul>Pay: From Rs200,000.00 per monthWork Location: In person

Product Designer

Explore 73+ Product marketer in Karachi this August. Find roles across top companies and apply now to boost your career.