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digital marketing manager Jobs in Karachi

digital marketing manager

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digital marketing executive Jobs in Karachi

digital marketing executive

digital marketing specialist Jobs in Karachi

digital marketing specialist

product marketer

JOFA Group

We are hiring Performance Marketer:Key Responsibilities: <ul><li>Develop, execute, and manage performance campaigns across Meta (Facebook/Instagram), Google (Search, Display, YouTube), and TikTok Ads.</li><li>Plan media budgets, targeting, and bidding strategies to achieve defined ROAS and sales goals.</li><li>Continuously test creatives, audiences, and placements to optimize performance.</li><li>Collaborate with the creative and content teams to develop high-performing ad copies and visuals aligned with brand tone</li><li>Monitor daily campaign performance and adjust strategies for maximum efficiency.</li><li>Track key KPIs &mdash; CTR, CPC, CPA, ROAS, conversion rate, and AOV.</li><li>Implement data-driven decisions to scale winning campaigns and pause underperforming ones.</li><li>Use A/B testing to optimize landing pages, ad creatives, and audience segments</li><li>Coordinate with e-commerce and web operations teams to ensure product visibility, campaign readiness, and landing page optimization.</li><li>Support seasonal campaigns, new collection launches with targeted ad strategies.</li><li>Suggest retargeting and remarketing strategies for repeat customers.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (Master&rsquo;s preferred).</li><li>3&ndash;5 years of proven experience in digital performance marketing (fashion e-commerce experience preferred).</li><li>Expertise in:</li><li>Meta Ads Manager</li><li>Google Ads</li><li>TikTok Ads Manager</li><li>Google Analytics &amp; Google Tag Manager</li><li>Strong command of ROAS, CAC, CPA, and attribution models.</li><li>Familiarity with Shopify e-commerce platform is a plus.</li></ul>Work Location: In person

Performance Marketer

Big Bull Digital Pvt LTD

About the Role: We are looking for a results-driven Performance Marketer who can plan, execute, and optimize digital campaigns across multiple platforms. You will be responsible for driving traffic, generating leads, and maximizing ROI through paid advertising and data analysis. This role is ideal for someone who has hands-on agency experience and can manage multiple clients and campaigns simultaneously.Responsibilities:<ul><li>Plan, launch, and manage paid campaigns (Meta Ads, Google Ads, etc.)</li><li>Monitor performance and optimize campaigns for ROI and conversions</li><li>Conduct A/B testing on creatives, audiences, and landing pages</li><li>Analyze data and generate actionable insights</li><li>Collaborate with design and content teams for ad creatives</li><li>Manage multiple client accounts and budgets effectively</li></ul>Requirements:<ul><li>1&ndash;3 years of experience in performance marketing</li><li>Prior experience working in a digital marketing agency is required</li><li>Hands-on experience with Meta Ads and Google Ads</li><li>Strong understanding of conversion tracking and analytics tools</li><li>Ability to manage multiple campaigns and clients simultaneously</li><li>Strong analytical and problem-solving skills</li></ul>Nice to Have:<ul><li>Experience with Ads or other paid platforms</li><li>Knowledge of Google Analytics and Tag Manager</li><li>Basic understanding of landing pages and CRO</li><li>Experience working with international client</li></ul>Pay: From Rs50,000.00 per monthWork Location: In person

Soft Nation Technologies

Soft Nation Technologies is hiring for Brand Manager to join the teamLocation: Gulshan-e-Iqbal, karachiTimings: 11am-8pmKey Responsibilities<ul><li>Develop and execute comprehensive brand strategies aligned with business objectives</li><li>Own brand positioning, messaging, tone of voice, and visual identity across all channels</li><li>Plan and manage brand campaigns (digital, social, content, offline, PR)</li><li>Conduct market, competitor, and consumer research to identify growth opportunities</li><li>Collaborate with marketing, product, sales, and creative teams to ensure brand consistency</li><li>Oversee brand guidelines and ensure adherence across internal and external stakeholders</li><li>Track brand performance using KPIs such as brand awareness, engagement, and sentiment</li><li>Manage agency and vendor relationships where applicable</li><li>Support product launches, rebranding initiatives, and employer branding efforts</li></ul>Required Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field</li><li>2&ndash;5 years of experience in brand management or strategic marketing roles</li><li>Proven experience building and managing brands in competitive markets</li><li>Strong understanding of digital marketing, content strategy, and social media platforms</li><li>Excellent communication, storytelling, and stakeholder management skills</li><li>Ability to think strategically while executing hands-on</li><li>Data-driven mindset with experience using analytics and insights for decision-making</li><li>IT industry experience is a must</li></ul>Pay: From Rs100,000.00 per monthWork Location: In person

Brand Manager

KDYS LAB Pvt Ltd

Job Title: Brand Manager Location: NASTP, Karachi Shift: Night Shift (9pm-6am) Company: KDYS LAB (Private) LtdJob Overview:We are looking for a strategic and creative Brand Manager to lead and strengthen the brand presence of our company and its leadership within the tech space. The role involves managing brand positioning for our SaaS products, building a strong company profile, and enhancing the founder&rsquo;s personal brand across digital platforms.Key Responsibilities:<ul><li>Develop and execute comprehensive brand strategies for the company and SaaS products</li><li>Build and maintain a consistent brand identity across all channels</li><li>Manage and grow the company&rsquo;s digital presence (website, social media, campaigns)</li><li>Strategize and oversee personal branding for the founder (LinkedIn, thought leadership, content direction)</li><li>Collaborate with design, content, and marketing teams to ensure cohesive messaging</li><li>Plan and execute branding campaigns aligned with business goals</li><li>Monitor market trends, competitors, and audience insights to refine brand positioning</li><li>Ensure all brand communications are aligned with the company&rsquo;s vision and tone</li></ul>Requirements:<ul><li>Mandatory: Prior experience working with SaaS products (branding/marketing)</li><li>Proven experience as a Brand Manager or similar role in the tech industry</li><li>Strong understanding of digital marketing and brand development</li><li>Experience managing both corporate and personal branding</li><li>Excellent communication and content direction skills</li><li>Ability to think strategically while executing hands-on</li><li>Strong coordination and project management skills</li></ul>Preferred:<ul><li>Experience working with international clients</li><li>Familiarity with LinkedIn branding and B2B marketing</li><li>Creative mindset with attention to detail</li></ul>What We Offer:<ul><li>Opportunity to work on innovative SaaS products</li><li>Exposure to international markets and clients</li><li>Collaborative and fast-paced work environment</li><li>Growth and leadership opportunities</li></ul>Job Type: Full-timePay: Up to Rs200,000.00 per monthApplication Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li><li>When can you join us if offered the position? Mention notice period</li><li>Have you worked on SAAS product branding before?</li><li>Drop your portfolio or page links of SAAS product brands managed.</li></ul>Experience:<ul><li>brand management: 2 years (Required)</li></ul>Work Location: In person

Alibaba

<div><div>Basic Infomation<div><div><div>
Department:
Daraz</div><div>
Degree:
Bachelor</div><div>
Work Experience:
3 year</div></div></div></div><div>
Job Description<div>
Job Summary:
We are seeking a sharp, data-driven, and highly motivated Performance Marketing Specialist to drive our overseas user acquisition efforts. In this role, you will design, execute, and optimize paid campaigns across key digital channels including Meta, Google, TikTok, and RTA. You will collaborate closely with senior marketers, analytics experts, and cross-functional teams to enhance campaign efficiency, improve tracking quality, and fuel full-funnel growth.
This is an ideal opportunity for a passionate marketer who thrives in a dynamic, high-ownership environment and is eager to accelerate their career by working with cutting-edge automation and AI-driven workflows.
Job Responsibilities:
-Campaign Management: Execute and optimize always-on and promotional campaigns across Meta, Google, TikTok, and RTA to meet acquisition targets.
-Data-Driven Optimization: Monitor daily performance to identify inefficiencies, scale winning strategies, and minimize wasted spend.
-Experimentation: Lead A/B testing initiatives (creative, bidding, audience, placement) to validate hypotheses and build scalable playbooks.
-Reporting &amp; Insights: Prepare clear, structured reports summarizing key findings and actionable recommendations for the team.
-Cross-Functional Collaboration: Partner with Product, Design, Data, and Engineering teams to refine ad creatives, enhance tracking infrastructure, and streamline workflows.
-Market Intelligence: Stay ahead of industry trends, platform algorithm changes, and new advertising practices to keep our strategies competitive.
Innovation: Support special projects and explore new user acquisition channels and experimental growth tactics.</div></div><div>
Position Requirement<div>
Experience &amp; Qualifications:
-Experience: Minimum 3 years of hands-on experience in Performance Marketing, Paid Media, Growth Marketing, or User Acquisition.
-Channel Proficiency: Demonstrated familiarity with Meta, Google, TikTok, and RTA advertising platforms.
-Note: Experience specifically in App User Acquisition (UA) is a strong plus.
-Education: Bachelor's degree preferred, ideally in a quantitative field, Marketing, Business, or related discipline.
-Analytical Mindset: Strong ability to interpret campaign data, manage dashboards, and make decisions based on numbers rather than intuition.
-Language: Fluent English (Written and Verbal) is mandatory for reporting and cross-team collaboration.
-Operational Excellence: Proven ability to multitask, manage strict deadlines, and maintain high attention to detail in a fast-paced environment.
-Technical Skills: Exposure to SQL, BI tools (e.g., Tableau, Looker), or marketing attribution platforms.
-AI &amp; Automation: Familiarity with AI-driven optimization tools or automated bidding strategies.
-Domain Knowledge: Deep understanding of ad tech stacks, tracking pixels, SDKs, and attribution models.
-Creative Strategy: Experience working with design teams to produce high-performing ad creatives.</div></div></div>

Daraz PK-Performance Marketing Specialist-UPO

MEAN 3 PRIVATE LIMITED

The ideal candidate should have a proven successful hands-on experience in managing performance media across search and social platforms with a strategic vision on how to deliver client&rsquo;s business objectives incorporating the latest media trends and formats available on the market for brands. The candidate needs to be a numbers-oriented person with an analytical mind so he can make the right decisions for their client. The candidate will be fully involved in the day-to-day conversation with clients and help them grow in the digital/performance space.Candidate is responsible for developing and delivering a range of performance marketing products, creating &amp; delivering performance marketing strategies, optimizing performance media to deliver business objectives, managing campaign reporting and analysis.Duties and Responsibilities:Strategy &amp; Planning:<ul><li>Develop and implement a comprehensive paid search and paid social media strategy that aligns with the brand's objectives and target audience.</li><li>Identify new performance opportunities and trends specific to the brand market.</li></ul>Campaign Management:<ul><li>Create, manage, and optimize paid search and paid social media campaigns across all performance platforms (Google, Meta, , LinkedIn, TikTok, and other relevant channels)</li><li>Monitor performance and come up with strategies to achieve and overachieve the media targets.</li><li>A/B test ads to determine the best performing approach.</li></ul>Analytics &amp; Reporting:<ul><li>Analyze campaign performance data to draw insights and make data-driven decisions.</li><li>Provide regular reports on KPIs, including impressions, clicks, conversions, and ROI.</li></ul>Coordination with Performance Marketing Team:<ul><li>Work closely with the team to ensure smooth execution of campaigns, from asset delivery to post-campaign analysis.</li><li>Conduct quality checks on the work delivered by the team, ensuring accuracy and adherence to brand guidelines.</li><li>Address any challenges promptly, ensuring campaigns run seamlessly.</li><li>Collaborate on streamlining processes and improving efficiency in campaign execution.</li></ul>Continuous Learning:<ul><li>Stay up to date with the latest trends, tools, and technologies in paid social media advertising.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in marketing, Business, or a related field.</li><li>Minimum of 1- 2 years of experience in paid social media advertising, with a preference in e-commerce.</li><li>Proficient in using performance advertising platforms (Google, Meta, TikTok, Snapchat, Linkedin etc) and analytics tools (Google Analytics 4).</li><li>Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li></ul>Soft Skills:<ul><li>Adaptability: Ability to navigate a dynamic environment and handle multiple tasks simultaneously.</li><li>Detail-Oriented: Ensuring accuracy in all aspects of the role, especially when conducting quality checks.</li><li>Effective Communication: Ability to convey ideas, feedback, and instructions clearly and professionally.</li><li>Team Player: Collaborative mindset with a focus on achieving team objectives.</li><li>Problem-Solving: Proactive approach in identifying issues and crafting solutions.</li><li>Emotional Intelligence: Understand and respond to the needs of both internal teams and external clients.</li></ul>Benefits:Market Competitive SalaryAnnual IncrementsMedical InsurancePaid LeavesPerformance Based RewardsLocation: MACHS, KarachiJob Type: Full-timePay: Rs60,000.00 - Rs90,000.00 per monthWork Location: In person

Kore Digital Pakistan

We are looking for a creative and data-driven Digital Marketer to grow our online presence. If you have experience running successful campaigns and know how to engage an audience, we want you!Key Responsibilities:<ul><li>Ads Management: Plan and run paid ads on Facebook, Instagram, and Google.</li><li>Social Media: Manage posting schedules and engage with our community.</li><li>SEO: Optimize website content to improve organic search rankings.</li><li>Content Strategy: Create basic copy and ideas for graphics/videos.</li><li>Reporting: Track monthly growth and ROI using Analytics tools.</li></ul>Requirements:<ul><li>Experience: 2+ years of proven experience in Digital Marketing.</li><li>Skills: Strong understanding of Meta Ads Manager and Google Ads.</li><li>Tools: Familiarity with Marketing tools.</li><li>Communication: Good English writing skills for captions and ad copy.</li><li>Mindset: Ability to work independently and meet growth targets..</li></ul>How to Apply?Send your Resume and a short Portfolio of your past campaigns to talent@koredigital.com.pkJob Type: Full-timeWork Location: In person

Digital Marketer

Explore 461+ Product marketer in Karachi this April. Find roles across top companies and apply now to boost your career.

461 product marketer jobs In Karachi

Performance Marketer

Performance Marketer

Brand Manager

Brand Manager

Daraz PK-Performance Marketing Specialist-UPO

Performance Marketer

Digital Marketer