inbound marketing specialist Jobs in Houston United States

inbound marketing specialist

marketing coordinator Jobs in Houston United States

marketing coordinator

marketing director Jobs in Houston United States

marketing director

marketing manager Jobs in Houston United States

marketing manager

marketing specialist Jobs in Houston United States

marketing specialist

product marketing specialist

Viridien

<div><p>Viridien ( www.viridiengroup.com ) is an advanced technology, digital and Earth data company that pushes the boundaries of science for a more prosperous and sustainable future. With our ingenuity, drive and deep curiosity we discover new insights, innovations, and solutions that efficiently and responsibly resolve complex natural resource, digital, energy transition and infrastructure challenges.
</p><h2 class="jobSectionHeader"><b>Job Details
</b></h2><p>The Product Marketing Specialist supports the planning and execution of go-to-market campaigns by developing clear positioning, value-based messaging, and compelling content that effectively promotes Viridien&rsquo;s products and services.
</p><p>Reporting to the Head of Business Marketing, this role collaborates closely with internal stakeholders to refine product messaging for target audiences, develop content for integrated marketing campaigns, and ensure consistency across campaign materials, sales enablement tools, and thought leadership content.
</p><p>This position requires strong collaboration across multiple teams, including Digital Marketing, Media Relations, Creative Services, and Business Line stakeholders, to deliver cohesive, high-quality marketing communications that elevate Viridien&rsquo;s brand presence and drive business growth.
</p><h2 class="jobSectionHeader"><b>Responsibilities
</b></h2><ul><li><p>Conduct market research to understand customer needs, industry trends, and competitor offerings to identify differentiation opportunities.
</p></li><li><p>Develop clear and compelling product messaging and positioning that highlights key value drivers and resonates with target audiences.
</p></li><li><p>Support the creation of integrated marketing campaigns to drive awareness, engagement, and demand.
</p></li><li><p>Partner with communication teams to produce digital marketing collateral, including web content, social media posts, video storyboards, and email campaigns.
</p></li><li><p>Create sales enablement tools such as brochures, case studies, and product sheets to help commercial teams communicate product benefits effectively.
</p></li><li><p>Monitor and analyze campaign performance with guidance from the Digital Marketing team, using data-driven insights to refine messaging and improve marketing outcomes.
</p></li><li><p>Collaborate cross-functionally with the Creative Services, Media Relations, and Internal Communications teams to ensure brand alignment and storytelling consistency.
</p></li><li><p>Stay current with energy industry developments to ensure all marketing content reflects Viridien&rsquo;s technological leadership and market positioning.
</p></li></ul><h2 class="jobSectionHeader"><b>Qualifications, Skills and Experience
</b></h2><ul><li><p>Bachelor&rsquo;s degree in Science (Geoscience preferred), Marketing, Business, or a related field.
</p></li><li><p>5+ years of experience in B2B product marketing, ideally within the energy, geoscience, or technology sectors.
</p></li><li><p>Strong copywriting and storytelling skills across digital and print formats.
</p></li><li><p>Proven ability to translate complex technical information into clear, engaging, and value-based messaging.
</p></li><li><p>Familiarity with product marketing best practices, sales enablement, and customer journey mapping.
</p></li><li><p>Solid understanding of the energy industry&rsquo;s digitalization, decarbonization, and data-driven innovation trends.
</p></li><li><p>Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
</p></li><li><p>Collaborative mindset and strong interpersonal communication skills.
</p></li><li><p>Demonstrated self-starter with a proactive approach and a strong customer service orientation.
</p></li></ul><p></p><h2 class="jobSectionHeader"><b>Desired Skills and Experience
</b></h2><ul><li><p>Experience with marketing automation and analytics platforms such as HubSpot, Salesforce, or Google Analytics.
</p></li><li><p>Background in technical or scientific communications within energy, sustainability, or digital transformation sectors.
</p></li><li><p>Experience developing thought leadership and content marketing initiatives.
</p></li><li><p>Familiarity with SEO and content optimization strategies.
</p></li><li><p>Exposure to global marketing and cross-cultural communications.
</p></li></ul><p></p><p><b>Our Hiring Process
</b></p><p></p><p>At Viridien, we are committed to delivering a respectful, inclusive, and transparent recruitment experience.
</p><p>Due to the high volume of applications we receive, we may not be able to provide individual feedback to every applicant. Only candidates whose qualifications closely match the role criteria will be contacted for an interview. We do, however, aim to share personalized feedback with those who progress to the first round of interviews and beyond.
</p><p></p><p>We are also dedicated to ensuring that our hiring process accessible to all. If you require any reasonable adjustments to fully participate in the application or interview stages, please don&rsquo;t hesitate to contact your recruiter directly.
</p><p></p><p>We see things differently. Diversity fuels our innovation, we value the unique ways in which we differ, and we are committed to equal employment opportunities for all professionals.</p></div>

Product Marketing Specialist

Insight Global

<div>
 <p>
  <strong>
   About the Company
  </strong>
  - Insight Global is seeking a motivated and creative Marketing Specialist to join our team and help us elevate our brand and marketing efforts.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   About the Role
  </strong>
  - Responsibilities include:
 </p>
 <ul>
  <li>
   Create and design presentation decks for sales teams
  </li>
  <li>
   Develop and manage content for social media, including captions and posts
  </li>
  <li>
   Assist in developing and implementing marketing strategies
  </li>
  <li>
   Help leverage CRM systems to enhance marketing efforts
  </li>
  <li>
   Contribute to the creation of sales cycles
  </li>
  <li>
   Ensure brand consistency across all promotional materials and swag
  </li>
  <li>
   Attend career fairs to promote the organization
  </li>
  <li>
   Produce promotional materials to support marketing campaigns
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Highly motivated and hungry for success
  </li>
  <li>
   Creative thinker with the ability to bounce ideas off others (e.g., reviewing social media posts)
  </li>
  <li>
   Sharp and detail-oriented
  </li>
  <li>
   Experience with Adobe Illustrator and Figma
  </li>
  <li>
   Proficiency in Microsoft products (Word, Excel, PowerPoint)
  </li>
  <li>
   Video editing skills
  </li>
  <li>
   Experience in social media content creation
  </li>
  <li>
   Bachelor's degree in Marketing, Communications, or a related field
  </li>
  <li>
   2+ years of experience in marketing or a related field
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Preferred Skills
  </strong>
 </p>
 <ul>
  <li>
   Experience with CRM systems
  </li>
  <li>
   Knowledge of marketing strategy
  </li>
  <li>
   Familiarity with brand consistency and promotional materials
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Pay range and compensation package
  </strong>
 </p>
 <p>
  $22/hr to $40/hr.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Exact compensation may vary based on several factors, including skills, experience, and education.
 </p>
 <p>
  <em>
   Benefit packages for this role may include healthcare insurance offerings and paid leave as provided by applicable law
  </em>
 </p>
</div>


Marketing Specialist

ALCOPATROL INC

<p><b>Company Name:</b> Alcopatrol Inc.<br/><b>Location:</b> Houston, Texas</p><p><b>Position:</b> <b>E-Commerce Operations Clerk</b> (Full-Time)</p><p><b>About Us:</b><br/>Alcopatrol Inc. is a growing electronic manufacturer and trading company seeking a reliable and detail-oriented <b>E-Commerce Operations Clerk</b> to join our team. We are expanding our online business through Shopify and Amazon platforms and are looking for a skilled <b>E-Commerce &amp; Amazon Operations Specialist</b> to help us establish, manage, and grow our online stores for rapid sales growth.</p><p><b>Responsibilities:</b></p><ul><li>Build, launch, and manage the company&rsquo;s <b>Shopify independent store</b> and <b>Amazon seller account</b>.</li><li>Upload products, optimize titles, descriptions, and images for SEO and conversion.</li><li>Analyze sales data, adjust pricing and promotions to increase revenue.</li><li>Create and execute online marketing strategies, including discounts, bundles, and advertising campaigns.</li><li>Coordinate with suppliers, warehouse, and marketing team to ensure accurate product listing and fulfillment.</li><li>Monitor customer feedback, manage product reviews, and maintain brand reputation.</li><li>Report performance data weekly to management and suggest improvement actions.</li><li>Follow company policies and management instructions regarding work hours, reporting, and project execution.</li><li>Support management and other departments as needed</li></ul><p><b>Qualifications:</b></p><ul><li>Experience in <b>Shopify</b> and/or <b>Amazon Seller Central</b> operations.</li><li>Knowledge of product listing, keyword optimization, and online advertising.</li><li>Strong understanding of e-commerce marketing trends and analytics.</li><li>Familiar with digital tools like <b>Canva</b>, <b>Google Analytics</b>, and <b>TikTok/Instagram Ads</b> is a plus.</li><li>English proficiency required.</li><li>Strong organizational and communication skills.</li><li>Legally authorized to work in the United States.</li></ul><p><b>Why Join Us</b></p><p>You&rsquo;ll play a key role in expanding our brand&rsquo;s digital presence and online revenue.<br/>We offer a creative, data-driven work environment where your ideas can directly impact business growth.</p><p><b>We Offer:</b></p><ul><li>Salary<b>+ Sales Commission: </b>commission based on verified online sales performance (higher sales = higher commission)&#12290;</li><li><b>Pay Schedule: weekly or </b>biweekly.</li><li>Friendly work environment</li></ul><p><b>How to Apply:</b><br/>Submit your resume and a short summary of your previous Shopify or Amazon store experience to <b>hr@alcopatrolinc.com</b> For inquiries, call:832<b>-731-9966</b></p><p>Job Type: Full-time</p><p>Pay: $12.00 - $20.00 per hour</p><p>Expected hours: 35 per week</p><p>Benefits:</p><ul><li>Employee discount</li><li>Flexible schedule</li><li>Health insurance</li></ul><p>Work Location: In person</p>

E-Commerce Operations Clerk

Frazer, Ltd.

<div><div>Do you write like a human, rank like a machine, and convert like a pro?</div>
<div>
Is your idea of a good time, turning customer pain points into blog posts that rank on page one? Do you live and breathe inbound marketing best practices (and quietly judge bad CTAs)? Can you speak SEO, email automation, and CRO &mdash; all before your first cup of coffee? Do you get an adrenaline rush watching your content metrics climb? Are you ready to turn good content into a lead-generating machine?</div><br>
<p></p>
<div>
If this sounds like you, then we need to talk&hellip;</div><br>
<p></p>
<div>
Frazer, a leading builder of emergency medical vehicles, is currently seeking an <b>Inbound Marketing Specialist</b> to join our team. The <b>Inbound Marketing Specialist </b>at Frazer reports to the <b>Marketing Manager</b>, and is responsible for producing and refining content in alignment with Frazer&rsquo;s documented Sales &amp; Marketing Strategy to attract and convert qualified leads. This role focuses on blog content, SEO, website engagement, and email marketing campaigns that support sales goals and enhance customer acquisition efforts. The ideal candidate excels at executing defined content strategies, creating helpful and educational material based on established goals, and using data to fine-tune campaigns in line with existing performance standards. This is a hands-on, execution-focused position designed for a marketing professional who enjoys working within a defined strategy to produce, measure, and refine high-quality inbound marketing content. Success in this role comes from following proven processes, maintaining accuracy and consistency, and collaborating with the team to support established marketing campaigns.</div><br>
<p></p>
<div><b>
What Does a Week in the Life of the Inbound Marketing Specialist Look Like?</b></div>
<ul><li>
<div>Contributes to blog content development by following inbound marketing best practices and the They Ask, You Answer methodology, using pre-established content calendars, templates, and editorial guidelines provided by the Marketing Manager.</div><br>
</li><li>
<div>Assists in researching SEO keywords and incorporating them into assigned website and blog content.</div><br>
</li><li>
<div>Completes targeted email marketing campaigns according to predefined calendars and workflows, with oversight to ensure accuracy, consistency, and alignment with marketing goals..</div><br>
</li><li>
<div>Creates persona-specific content and campaigns that align with established key decision-making stages, ensuring relevance and engagement across all touchpoints.</div><br>
</li><li>
<div>Maintains and updates the company website through WordPress, ensuring content is optimized for SEO and engagement.</div><br>
</li><li>
<div>Creates new website pages based on approved layouts, templates, and design standards, ensuring brand consistency and usability.</div><br>
</li><li>
<div>Repurposes existing content across multiple channels to extend its lifecycle and reinforce campaign messaging.</div><br>
</li><li>
<div>Assists with developing and managing website forms that capture lead data and route submissions to the appropriate internal teams.</div><br>
</li><li>
<div>Uses Google Analytics and other tools to collect data on content performance, supporting team efforts to evaluate inbound effectiveness and conversion metrics.</div><br>
</li><li>
<div> Assists with guiding future strategies by sharing reports on inbound KPIs such as traffic sources, lead-to-customer conversion rates, and content performance with the Marketing Team.</div><br>
</li><li>
<div>Collaborates with the Marketing Manager to support company-wide sales &amp; marketing campaigns.</div><br>
</li><li>
<div>Creates landing pages and content offers (e.g., guides, whitepapers) to support lead nurturing strategies.</div><br>
</li><li>
<div>Assists with the monthly newsletter, including content planning, copywriting, and layout within email tools.</div><br>
</li><li>
<div>Supports the execution of marketing automation strategies and lead capture workflows.</div><br>
</li><li>
<div>Coordinates with the Social Media Specialist and other team members to align inbound content with ongoing digital campaigns.</div><br>
</li><li>
<div>Applies current SEO and digital marketing best practices to assist in continuous improvement within Frazer&rsquo;s existing strategic framework.</div><br>
</li><li>
<div>Assists in creating lead nurturing workflows that support the customer journey through automated email sequences and triggered content delivery.</div><br>
</li><li>
<div>Monitors and tests website and landing page performance to improve conversion rates, applying CRO best practices such as A/B testing and layout optimization.</div></li></ul><br>
<p></p>
<div><b>
Secondary Duties:</b></div><br>
<p></p>
<ul><li>
<div>Provides blog support to the Content Team and Social Media Specialist as needed.</div><br>
</li><li>
<div>Maintains a content repurposing calendar and collaborates with Media and Social teams on cross-format content use.</div><br>
</li><li>
<div>Updates legacy website pages and blog posts for improved clarity, formatting, and SEO performance.</div><br>
</li><li>
<div>Supports the Marketing Manager in maintaining the CRM system&rsquo;s marketing-related components.</div><br>
</li><li>
<div>Assists with internal content distribution and knowledge sharing among team members.</div><br>
</li><li>
<div>Occasionally assists with event follow-up campaigns and promotional content for trade shows.</div><br>
</li><li>
<div>Assists with graphic design needs for brochures, print material, and other media, ensuring alignment with branding standards and campaign objectives.</div></li></ul><br>
<p></p>
<div><b>
Required Education and Experience:</b></div>
<ul><li>
<div>Bachelor&rsquo;s degree in marketing, communications, journalism, business, or equivalent practical experience.</div>
</li><li>
<div>Minimum 2 years of hands-on experience in inbound marketing, content creation, or digital lead generation.</div>
</li><li>
<div>Proven ability to write and publish blog content, marketing emails, and website copy that drives engagement and leads.</div>
</li><li>
<div>Experience using WordPress, Google Analytics (GA4), and keyword research tools (e.g., SEMrush, Ahrefs, or Moz).</div>
</li><li>
<div>Familiarity with marketing automation and CRM platforms such as Zoho, HubSpot, or Mailchimp.</div>
</li><li>
<div>Understanding of SEO best practices and ability to apply them in content creation.</div></li></ul><br>
<p></p>
<div><b>
Preferred Education and Experience:</b></div>
<ul><li>
<div>3 - 5 years of experience in inbound marketing and digital content creation.</div>
</li><li>
<div>Experience developing marketing content within a CRM (e.g., Zoho, Salesforce) and CMS platforms (e.g., WordPress).</div>
</li><li>
<div>Working knowledge of inbound content frameworks such as &ldquo;They Ask, You Answer&rdquo; or similar buyer-centric models.</div>
</li><li>
<div>Interest or background in healthcare, EMS, fire service, or other public safety fields.</div>
</li><li>
<div>Familiarity with HTML/CSS for content formatting and UX design principles.</div>
</li><li>
<div>Experience using tools for A/B testing, conversion rate optimization (CRO), or heatmapping is a plus.</div></li></ul><br>
<p></p>
<div><b>
What's it like to be a part of the Frazer Family?</b></div>
<div>
Frazer is a fast-paced company that is creating some of the most innovative vehicles in the world. You'll find a unique team of individuals who continue to push the boundaries of what is possible in the Healthcare and EMS space. A diverse team, a great culture, and a positive work environment are just some of the things that make working at Frazer so rewarding.</div><br>
<p></p>
<div><b>
What Kind of Employees Thrive at Frazer?</b></div>
<div>
Frazer is a company with a diverse group of employees from all over the world. Frazer welcomes employees with all types of backgrounds, cultural and socio-economic backgrounds. If you are hard working, honest and drug-free, you will love working at Frazer.</div><br>
<p></p>
<div><b>
Safety &amp; Drug Policy</b></div>
<div>
Employee health and safety is a priority here at Frazer. We're committed to providing a safe, secure and productive environment for our Frazer family.</div><br>
<p></p>
<div>
To help with this, we perform thorough background checks during the hiring process for all candidates. Convictions will not disqualify you from employment at Frazer, but failure to tell us about it up front will. Also, Frazer has a zero tolerance drug use policy and you must pass a pre-employment drug screen. If you can&rsquo;t pass it, we&rsquo;re not the place for you.</div><br>
<p></p>
<div><b>
A True Culture</b></div>
<div>
Frazer is a company that relies on its core values and the drive of its people. With a focus on longevity and employee success, Frazer welcomes its employees to push the envelope and drive improvement across all aspects of the company. At Frazer, you can unleash your potential!</div><br>
<p></p>
<div><b>
Employee Driven Benefits</b></div>
<div>
At Frazer, we take pride in listening to what our employees want in benefits. With our &quot;What You Want&quot; committee, we've come up with a unique set of employee benefits and designed them around our culture.</div><br>
<p></p>
<ul><li>
<div>Weekly paycheck, so you can shop every Friday!</div>
</li><li>
<div>Health Care Insurance</div>
</li><li>
<div>Dental Benefit options</div>
</li><li>
<div>401k plan with a company match!</div>
</li><li>
<div>Disability Insurance</div>
</li><li>
<div>Paid Time Off that begins accruing your first day of employment</div>
</li><li>
<div>Eight paid company holidays and the ability to take time off during company shut down from Christmas to New Year&rsquo;s Day!</div>
</li><li>
<div>The &ldquo;Company Kitchen&rdquo; on site for lunch and snack choices</div>
</li><li>
<div>Flexible Work Schedules</div>
</li><li>
<div>Professional development and skills training</div>
</li><li>
<div>Free Life Skills Training such as financial wellness classes</div></li></ul><br>
<p></p>
<div><b>
How Performance is Evaluated</b></div>
<div>
Communication and collaboration are key at Frazer and we encourage an environment filled with positive feedback and constructive criticism, to unleash your potential for real professional growth! We use things like self-evaluations, group reviews, and quarterly check-ins to help define a clear path to success. You will also have an opportunity to give feedback to peers to help them to grow in their roles as well.</div><br>
<p></p>
<div><b>
Skills (to Pay the Bills)</b></div>
<div>
Here's a list of a few competencies that the Inbound Marketing Specialist at Frazer should have&hellip;</div><br>
<p></p>
<ul><li>
<div>Ability to develop educational, persona-driven content that aligns with the buyer's journey and inbound methodology.</div>
</li><li>
<div>Skilled in keyword research, on-page optimization, and keeping up with algorithm changes to boost organic visibility.</div>
</li><li>
<div>Experience building and optimizing email workflows, lead nurturing campaigns, and triggered content delivery.</div>
</li><li>
<div>Familiar with A/B testing, landing page optimization, and data-driven decision-making to improve conversions.</div>
</li><li>
<div>Proficient in Google Analytics and other tools to monitor KPIs like traffic, engagement, and lead-to-customer conversion rates.</div>
</li><li>
<div>Comfortable using WordPress (or similar platforms) to build, update, and maintain SEO-optimized pages.</div>
</li><li>
<div>Ability to follow established editorial calendars and execute campaigns on schedule with high attention to detail.</div>
</li><li>
<div>Strong communicator who can align efforts with sales, social media, and content teams for unified campaigns.</div>
</li><li>
<div>Keeps content on-message and aligned with design standards, tone, and brand guidelines across all channels.</div>
</li><li>
<div>Stays current on inbound trends, welcomes feedback, and thrives in fast-paced, evolving environments.</div></li></ul><br>
<p></p>
<div><b>
Software Knowledge</b></div>
<div>
Also, here are a few software packages that the Inbound Marketing Specialist would eventually need to be versed in. Don&rsquo;t worry . . . we expect some on-the-job training.</div><br>
<p></p>
<ul><li>
<div>Google G-Suite (Gmail, Documents, Drive, Spreadsheets, etc.)</div>
</li><li>
<div>UKG (HRIS)</div></li></ul><br>
<p></p>
<div><b>
Oh, and $alary</b></div>
<div>
Of course, we didn't forget the salary&hellip; Frazer offers competitive pay and this role will start with a salary between <b>$60,000 - $73,000 </b>annually depending on education, certifications, and experience.</div><br>
<p></p>
<div><b>
Work Schedule</b></div>
<div>
Inbound Marketing Specialist will work <b>Monday - Thursday 7:00 AM - 4:30 PM</b>, <b>Friday 7:00 AM - 11:00 AM</b>. Occasional evening/weekend work may be needed. Work schedules may change to accommodate production needs.</div><br>
<p></p>
<div><b>
Application Process</b></div>
<div>
If this sounds like a great opportunity to you, visit our website www.FRAZERBILT.com to complete the following steps:</div>
<ul><li>
<div>Online application</div>
</li><li>
<div>Resume and optional cover letter</div>
</li><li>
<div><b>Culture Index Survey</b> - as part of our process, please take this short survey (8-12 minutes to complete) on a computer, tablet, or laptop, not a smart phone. It does not always function properly on smart phones and is difficult to see. Also, please take the survey in your native/first language (there are multiple choices besides English in the drop down menu if needed).</div>
</li><li>
<div><b>WOTC Questionnaire</b>- Frazer participates in the Work Opportunity Tax Credit (WOTC) program, which is a federal program designed to encourage the hiring of members of certain demographic groups that typically have more difficulty securing and retaining employment. While this is optional, we encourage you to answer the following questions, completely and honestly, your answers will be kept confidential and will have no effect on your job opportunity or any benefits you or your family may be receiving.</div><br>
</li></ul>
<p>Thanks again for your interest in Frazer. Should your skills and qualifications meet those of the position, we will contact you further. Please check your email for further application status updates.</p><br>
<p></p>
<p>
We look forward to hearing from you!</p></div>

INBOUND MARKETING SPECIALIST

Allied Orion Group

<div><div><div>Job Details</div></div><div><div><div><p><b>
Level</b></p>
<div><div>Experienced</div></div></div><div><p><b>
Job Location</b></p>
<div><div>Corporate Texas - Houston, TX</div></div></div></div><div><div><p><b>
Job Category</b></p>
<div><div>Sales/Leasing</div></div></div></div></div><div><div>
Description</div></div><div><div>
<div><p>Position Summary:</p>
<p>The Lead Management Specialist is responsible for managing the leasing lead pipeline by overseeing the process from initial inquiry through appointment scheduling. Once an appointment is secured, the lead is transitioned to the onsite leasing team for tour and follow-up. This role focuses on supporting communities that are underperforming, undergoing resyndication, or short-staffed, ensuring consistent lead management, timely follow-up, and increased leasing performance. The Lead Management Specialist works closely with onsite teams, regional leadership, and marketing to maximize conversions and occupancy while reducing missed opportunities.</p><br>
<p></p>
<p>Reports To:</p>
<p>Regional Manager, Regional Vice President, or Sr. Regional Vice President.</p><br>
<p></p>
<p>Essential Duties and Responsibilities:</p>
<p>Lead Oversight &amp; Appointment Management</p>
<ul><li>Monitor and manage incoming leads from all sources (ILS platforms, websites, phone, email, and walk-ins).</li></ul>
<ul><li>Oversee communication with prospective residents up to the appointment stage, then transfer leads to onsite teams for execution.</li></ul>
<ul><li>Ensure timely and professional responses to all inquiries, with emphasis on speed-to-lead best practices.</li></ul>
<ul><li>Track lead activity and ensure no opportunities are missed, particularly at underperforming or short-staffed communities.</li></ul>
<p>Focus on Key Communities</p>
<ul><li>Provide targeted support to sites that are underperforming in occupancy, currently undergoing resyndication, or experiencing staffing shortages.</li></ul>
<ul><li>Serve as a resource to stabilize leasing efforts during transitions or periods of high demand.</li></ul>
<ul><li>Work with regional leadership to prioritize communities requiring additional lead management support.</li></ul>
<p>Collaboration with Onsite Teams</p>
<ul><li>Partner with Community Managers and leasing teams to ensure smooth hand-off of leads after appointments are set.</li></ul>
<ul><li>Provide guidance, coaching, and support on best practices for converting scheduled appointments to signed leases.</li></ul>
<ul><li>Assist in identifying process gaps that may hinder conversion rates.</li></ul>
<p>Marketing &amp; Outreach Alignment</p>
<ul><li>Collaborate with marketing to ensure leads generated from campaigns are actively tracked and leveraged.</li></ul>
<ul><li>Provide feedback on lead quality and outreach effectiveness at targeted sites.</li></ul>
<ul><li>Suggest adjustments to marketing spend and strategy based on conversion data and site performance.</li></ul>
<p>Reporting &amp; Analysis</p>
<ul><li>Prepare weekly and monthly reports on lead response times, appointment conversion rates, and leasing performance.</li></ul>
<ul><li>Analyze trends across assigned communities and recommend corrective strategies.</li></ul>
<ul><li>Share insights with leadership to inform resource allocation and occupancy goals.</li></ul>
<p>Client &amp; Partner Communication</p>
<ul><li>Support leadership in presenting lead management performance during client and ownership meetings.</li></ul>
<ul><li>Ensure transparency by keeping all stakeholders updated on progress, challenges, and successes.</li></ul>
</div></div></div><div><div>
Qualifications</div></div><div><div>
<div><p>Required Education, Experience, and Skills:</p>
<ul><li>High school diploma or equivalent required; bachelor&rsquo;s degree in Business, Marketing, Communications, or related field preferred.</li></ul>
<ul><li>Minimum of 2&ndash;4 years&rsquo; experience in leasing, sales, or customer service; multifamily housing experience strongly preferred.</li></ul>
<ul><li>Knowledge of CRM systems, lead management platforms, and property management software.</li></ul>
<ul><li>Proven success in sales, customer engagement, or occupancy growth.</li></ul>
<ul><li>Excellent communication and organizational skills, with ability to manage multiple priorities under deadlines.</li></ul>
<ul><li>Analytical skills to evaluate lead flow, conversion rates, and occupancy trends.</li></ul>
<ul><li>Customer-focused mindset with a proactive and solution-oriented approach.</li></ul><br>
<p></p>
<p>Work Environment:</p>
<p>This position requires regular collaboration with onsite teams and travel to assigned communities, particularly those requiring additional support. Travel may include overnight stays and occasional weekend work during peak leasing periods.</p><br>
<p></p>
<p>Disclaimer:</p>
<p>This job description is intended to outline the general nature and level of work performed by employees within this classification. It is not intended to be an exhaustive list of all responsibilities, duties, or skills required. Management retains the right to assign or reassign duties as necessary.</p></div></div></div></div>

Lead Management Specialist

US Ghost Adventures

<div>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 US Ghost Adventures is a national leader in haunted tourism, attractions, and entertainment experiences. We operate ghost tours, overnight stays, and immersive events in historic and haunted locations across the country, supported by a growing e-commerce and mobile app platform. We&rsquo;re passionate about preserving history, sharing authentic stories, and delivering thrilling experiences to our guests. We&rsquo;re seeking a highly strategic, hands-on Marketing Manager to lead our marketing efforts, grow our brand visibility, and drive performance across all channels.
 <br/>
 <br/>
 Position Summary
 <br/>
 <br/>
 The Marketing Manager will oversee and execute the company&rsquo;s marketing vision across paid, earned, and owned media channels. You will lead multiple teams&mdash;including digital marketing, social media, PR/media, and creative&mdash;while managing external vendors and partners. This role focuses on developing and implementing annual and quarterly marketing plans, ensuring all campaigns are data-driven, on-brand, and ROI-focused. The ideal candidate is a strong leader who can balance creative direction with analytical decision-making, and who thrives in a fast-paced, multi-brand environment.
 <br/>
 <br/>
 Key Responsibilities
 <br/>
 <br/>
 <ul>
  <li>
   Develop and execute comprehensive annual and quarterly marketing plans aligned with company goals and seasonal demand cycles.
  </li>
  <li>
   Lead multiple marketing teams across digital, social, PR/media, and creative, ensuring cross-functional collaboration and consistency.
  </li>
  <li>
   Oversee company branding strategy, ensuring all products, tours, and experiences align with US Ghost Adventures&rsquo; voice and mission while also overseeing all paid advertising efforts across Google, Meta, TikTok, YouTube, and other digital platforms.
  </li>
  <li>
   Work closely with executive leadership on new product launches, market expansion, and brand partnerships while establishing KPIs and manage performance metrics across campaigns, providing monthly marketing reports to the CEO.
  </li>
  <li>
   Optimize ad strategy, creative, targeting, and budgets to achieve maximum ROI and conversion growth.
  </li>
  <li>
   Supervise the social media team for both paid campaigns and organic community engagement by managing the graphic design and content teams to ensure creative consistency and high-quality deliverables
  </li>
  <li>
   Lead SEO and organic growth strategies, including keyword planning, content optimization, and backlinking initiatives by overseeing development and optimization of front-facing websites, including brand pages, product pages, and local tour listings.
  </li>
  <li>
   Manage advertising and visibility across OTAs, DMOs, Google My Business listings, and other directories to ensure accuracy and brand alignment.
  </li>
  <li>
   Supervise the PR and media relations team, ensuring cohesive storytelling and timely press engagement.
  </li>
  <li>
   Identify opportunities for earned media coverage, influencer collaborations, and cross-promotions within the tourism and entertainment sectors.
  </li>
  <li>
   Support the creation of press releases, event announcements, and thought-leadership content
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Communications, Business, or related field (Master&rsquo;s preferred).
  </li>
  <li>
   5-8+ years of progressive marketing experience, including at least 3 years in a leadership or management role.
  </li>
  <li>
   Strong understanding of Google Ads, Meta Business Suite, TikTok Ads Manager, and other ad platforms. Basic knowledge of WordPress. Basic knowledge of CRM platforms like Mailchimp or Klaviyo. Bonus: Knowledge of Shopify.
  </li>
  <li>
   Experience managing social media teams, PR/media teams, and creative professionals. Expertise in paid media, SEO, SEM, copywriting, and branding.
  </li>
  <li>
   Comfortable managing multiple projects and teams in a fast-paced, results-driven environment
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  This is a remote position
 </strong>
 .
 <br/>
 <br/>
 Powered by JazzHR
 <br/>
 <br/>
 DNDqFZfpyz
</div>


Marketing Manager

Baker Hughes

<div><p><b>Can you deliver a flawless execution of products and services?</b></p><p></p><p><b>
Would you like to working in Material Planning in an Energy company?</b></p><p></p><p><b>
Join our Wireline Team!</b></p><p></p><p>
We are the leader in well construction and production, our innovative physical and digital solutions improve efficiency, production and maximize reservoir value. Our team is the repair hub for all, global Wireline technologies. We provide a high level of service to ensure the maintenance, repair and refurbishment of our innovative equipment.</p><p></p><p><b>
Partner with the best!</b></p><p></p><p>
As a Sourcing Specialist you will be responsible to manage the buying process for a given set of goods. Apply sourcing policy, interface between supplier and entity with respect to specifications and budgets. Positions requiring thorough understanding and application of approaches, theories, methodologies and application in a concrete organizational context.</p><p><b><br>
The key responsibilities of the </b><b>Sourcing Specialist </b><b>may include the following as well as other items required to execute the role:</b></p><ul><li><p>
Creating and managing production schedules for machine and assembly shop operations, ensuring timely product delivery</p></li><li><p>
Working with the region sales and operations to create the regional forecast (12-18 mo) and global forecasts</p></li><li><p>
Working with the sales and operations team to convert the demand plans into physical orders. Understands business trends, opportunities and how they impact the demand forecast.</p></li><li><p>
Analyzing incoming demand: identifies order exceptions, misalignment with product rationalization strategy and opportunities to utilize existing inventory</p></li><li><p>
Planning and scheduling order timelines to be consistent with customer requirements while minimizing inventory and shipping costs</p></li><li><p>
Working with the Product Line/Sales/Service Delivery to prioritize deliver dates as needed (push outs, pull ins)</p></li><li><p>
Working with the AMO organization to ensure spare parts and asset demands are captured</p></li><li><p>
Working to ensure new assets, repaired assets and spares are captured with the Sales &amp; Operations Planning process</p></li><li><p>
Assisting in executing continuous improvement projects to maximize value.</p></li><li><p>
Working closely with shop teams to allocate resources and materials efficiently</p></li><li><p>
Monitoring production processes, making adjustments to stay on track and reduce downtime</p></li><li><p>
Performing cost analysis, identifying areas to cut costs and improve efficiency</p></li><li><p>
Maintaining inventory records, balancing material availability and stock levels</p></li><li><p>
Collaborating with quality control to meet industry standards and customer requirements</p></li><li><p>
Keeping internal teams and management updated on production status, delays, or issues</p></li><li><p>
Providing regular reports on production schedules, costs, and inventory</p></li></ul><p></p><p><b>
Fuel your passion</b></p><p></p><p>
To be successful in this role you will have:</p><ul><li><p>
Have Associates' Degree in Supply Chain or related field or equivalent experience (2+ years&rsquo; experience)</p></li><li><p>
Have experience in order management, inventory optimization and management, asset utilization and management</p></li><li><p>
Have basic understanding of SAP and MRP functionality</p></li><li><p>
Ability to work with and influence stakeholders</p></li><li><p>
Show tactical execution with a sense of urgency</p></li></ul><p></p><p><b>
Work in a way that works for you</b></p><p></p><p>
We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone too. In this role, we can offer the following flexible working patterns:</p><ul><li><p>
8am-5pm Monday - Friday</p></li></ul><p></p><p><b>
Working with us</b></p><p></p><p>
Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed, engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce, train and reward talent and develop leaders at all levels to bring out the best in each other.</p><p></p><p><b>
Working for you</b></p><p></p><p>
Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect:</p><ul><li><p>
Contemporary work-life balance policies and wellbeing activities</p></li><li><p>
Comprehensive private medical care options</p></li><li><p>
Safety net of life insurance and disability programs</p></li><li><p>
Tailored financial programs</p></li><li><p>
Education Assistance</p></li><li><p>
Generous Parental Leave</p></li><li><p>
Mental Health resources, Virtual Therapy Programs</p></li><li><p>
Dependent and Partners Care</p></li><li><p>
Pet Insurance</p></li><li><p>
Additional elected or voluntary benefits</p></li></ul><p></p><p>
You will be eligible to participate in Company-sponsored benefit programs, including health &amp; welfare programs and the Thrift Plan (401k). You will have a choice of coverage options that best suit your needs. Coverage options and contribution amounts are related to your benefit elections, base salary level, and specific requirements of each of these plans.
</p><p></p><p>This position is eligible for our comprehensive and competitive benefits package, which can be found <b><i>here</i></b>, and is further eligible for additional forms of compensation such as bonuses subject to the terms of the applicable benefit plans or policies.</p><p></p><b>
About Us:</b><div>
We are an energy technology company that provides solutions to energy and industrial customers worldwide. Built on a century of experience and conducting business in over 120 countries, our innovative technologies and services are taking energy forward &ndash; making it safer, cleaner and more efficient for people and the planet.</div><br>
<b>
Join Us:</b><div>
Are you seeking an opportunity to make a real difference in a company that values innovation and progress? Join us and become part of a team of people who will challenge and inspire you! Let&rsquo;s come together and take energy forward.<br>
<br>
Baker Hughes Company is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.</div></div>

Sourcing Specialist - Buying/Procurement (Wireline Services) - Houston, TX

Explore 96+ Product marketing specialist in Houston United States this November. Find roles across top companies and apply now to boost your career.