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analyst, audience activation Jobs in New York

analyst, audience activation

analyst, consumer intelligence Jobs in New York

analyst, consumer intelligence

analyst/associate, strategic investor engagement Jobs in New York

analyst/associate, strategic investor engagement

associate director media, search Jobs in New York

associate director media, search

senior analyst media buying planning

The Sasha Group

<div>Senior Media Analyst, Buying 
The Sasha Group LLC 
New York, NY 
Forged in the formative years of VaynerMedia, Sasha serves ambitious leaders with a growth mindset. We've taken our combined decades of experience working on F500 brands in all sectors and right-sized it for today's growing brands. Whether through brand strategy and identity, marketing playbooks, or execution across the digital media landscape, we help build businesses that last. 


General Qualifications:
<ul>
<li>You have experience with both new technology and social platforms</li>
<li>You thrive in a dynamic, fast-paced, high-energy environment</li>
<li>You are detail-oriented and organized</li>
<li>You want to work with clients to impact their business and think of innovative solutions, not just answer a brief</li>
<li>You are driven and hungry for success, and always want to learn more</li>
<li>You are a team player and enjoy collaboration</li></ul> 


What You'll Do:
<ul>
<li>Oversee Media Analysts, providing leadership, mentorship, vision and technical expertise.</li>
<li>Monitor campaigns for performance, ensuring campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly and flagging potential issues to management.</li>
<li>Collaborate with Media Managers/Directors to create and present sophisticated media investment strategies to clients, derived from industry insights and QA reporting.
</li><li>Partner with media leads and internal client service teams to manage, nurture and develop client relationships.</li>
<li>Develop and deliver client-facing campaign reports to showcase performance, new business opportunities, and storytelling: pacing reports, campaign build, ad-hoc analysis, and high-touch optimizations to ensure relevant metrics and insights are highlighted.</li>
<li>Manage ad technology vendors needed to execute specific campaign work.</li>
<li>Maintain relationships with platform reps and identify the best strategies and tactics across channels for our clients. Also work with those platform reps to identify and pursue relevant beta/alpha opportunities</li>
<li>Collaborate across disciplines to craft best-in-class, holistic digital media strategies rooted in driving tangible business outcomes for large brands.</li></ul> 


What You've Got:
<ul>
<li>2-3 years agency experience as a Media Buyer (Activation, Investment)</li>
<li>Successful experience working within a collaborative team dynamic</li>
<li>Advanced skills in Excel including pivot tables, V-Look Ups, and macros</li>
<li>Experience across buying/biddable platforms in any of the following:</li>
<li><ul><li>Social: Facebook/Instagram TikTok, Snapchat, Pinterest, LinkedIn, X</li>
<li>Google: YouTube, Search (Bing is a nice plus), Display, Shopping</li>
</ul></li><li>Any Additional Experience in the following a plus: Amazon (AMS, Amazon DSP, AMG), Instacart, Walmart Connect, DOOH, any other e-retailer channels</li>
<li>Experience working with analytics, attribution and measurement systems. Including but not limited to:</li>
<li><ul><li>Google Analytics</li>
<li>MOAT/IAS/Double Verify</li>
<li>Nielsen/Millward Brown/Oracle Measurement</li>
</ul></li><li>An empathetic, patient and collaborative spirit that fosters a positive day-to-day experience for their teammates.</li>
<li>You live for today's digital &amp; mobile consumer, driven, and hungry to succeed and always looking to learn more.</li>
<li>Have the ability to lead by example in terms of attention to detail, general work ethic, empathy and internal/external professionalism.</li></ul></div>

Senior Analyst (Media Buying / Planning)

Sine Digital

<div>ABOUT US
 
SINE Digital is a global leader in media, technology, and insights for the live entertainment industry. With offices in London and New York, we partner with world-class cultural institutions and global brands to drive digital and AI transformation, delivering data-led marketing strategies that maximise ticket sales, elevate brand awareness, and deepen audience engagement.
Our clients include many of the most iconic productions in the West End and on Broadway, alongside some of the world&rsquo;s foremost cultural organisations such as CTG, Nederlander Theatres, The Royal Ballet &amp; Opera, LW Theatres, LW Tickets, and The Royal Court.
ABOUT THE ROLE
We are seeking a Media Planner with deep expertise in paid social and paid search, and a solid working knowledge of programmatic buying, to lead media strategy, planning, execution, and reporting for a portfolio of performing arts centers, Broadway tours, museums, and cultural institutions across the country.
This role sits at the heart of our media team: analytical, creative, curious, and audience-obsessed. You&rsquo;ll collaborate closely with Client Account Directors, Data &amp; Insights, SEO, and Media Specialists to shape integrated strategies and deliver high-impact, performance-driven campaigns.
RESPONSIBILITIES
Media Strategy &amp; Planning<ul>
<li>
Develop cross-channel media strategies rooted in performance KPIs while supporting occasional brand-building initiatives.</li>
<li>Build data-driven media plans across paid social, search, display, CTV, streaming audio, and DOOH.</li>
<li>Conduct audience, market, and competitive research to inform targeting, channel mix, and budget allocation.</li>
<li>Partner with Account Directors to translate client goals into cohesive, measurable media strategies.</li>
</ul>
Campaign Execution<ul>
<li>
Manage end-to-end campaign setup, optimization, pacing, and QA across:</li>
<li><ul><li>Meta Ads Manager, Google Ads, TikTok Ads</li>
<li>DV360 (primary DSP), plus familiarity with MNTN and StackAdapt</li>
</ul></li>Implement creative testing plans, audience segmentation, and bid strategies to maximize ROI. 
<li>
</li>
</ul>Performance Analysis &amp; Reporting<ul>
<li>
Monitor campaign performance and proactively identify insights, trends, and optimizations.</li>
<li>Build clear, concise reports using SINE&rsquo;s custom reporting app and bespoke Looker Studio dashboards.</li>
Present findings to clients with an emphasis on translating complex data into actionable next steps. 
<li>
</li>
</ul>Cross-Functional Collaboration<ul>
<li>
Work closely with Client Team, Data &amp; Insights, SEO, and Media Specialists to deliver integrated, insight-led campaign recommendations.</li>
<li>Contribute to strategic planning, seasonal forecasting, and creative/media alignment.</li>
</ul>
Industry Knowledge<ul>
<li>
Maintain and develop an advanced understanding of the industries you and SINE work with, including key players and external agencies.</li>
<li>Produce regular industry insights and client case studies to further educate the team and clients on industry learnings, insights and benchmarks.</li>
<li>Establish and develop relationships with US media owners</li>
<li>Keep abreast of changes in the NYC and broader US media landscape</li>
<li>Embody a passion for the sectors in which SINE operates, with a professional curiosity and knowledge of new and emerging businesses and producing talent.</li>
<li>Represent SINE at various industry conferences and events, building the company&rsquo;s presence and network.</li>
<li>Participate in internal training sessions and knowledge-sharing initiatives to foster team expertise.</li>
</ul>
Requirements<ul>
<li>
5+ years of hands-on experience in paid media planning and activation, ideally across multiple digital channels.</li>
<li>Expert knowledge of Meta, Google Ads, and TikTok Ads, with working familiarity in DV360, MNTN, and StackAdapt.</li>
<li>Strong understanding of best practices across display, CTV, streaming audio, and DOOH.</li>
<li>Exceptional client-facing communication and presentation skills.</li>
<li>Strong analytical skills and comfort working with campaign data and performance metrics.</li>
<li>Able to distill data into simple, meaningful insights and next steps.</li>
<li>Highly organized, resourceful, and comfortable managing multiple campaigns simultaneously.</li>
<li>Passion for arts, entertainment, and live experiences is a plus.</li>
</ul>
Benefits<ul>
<li>
$70,000- $90,000, dependent on experience</li>
<li>24-day PTO per year, excluding Federal Holidays, which will increase with length of service at one additional day per year, capped at 3 days (plus extra time off over the Christmas period)</li>
<li>3pm finish on a Friday</li>
<li>Access to 401(K) Retirement Plan</li>
<li>Access to Company subsidised healthcare and dental care</li>
<li>Hybrid working and working from home equipment allowance</li>
<li>Occasional free tickets to live events</li>
<li>Structured personal development, a customised training program and opportunities to attend industry conferences</li>
<li>An active social events calendar and opportunity to input into the social calendar</li>
<li>Opportunities to help further shape the business culture and agency benefits.</li></ul></div>

Media Planner

Future Sign  CO.,LTD

<div>
 
 Job Overview
 
 
 
 We&rsquo;re looking for an entry-level Financial Data Analyst who&rsquo;s passionate about transforming financial numbers into clear insights that support budgeting, forecasting, and operational decision-making. You&rsquo;ll work closely with senior analysts, finance teams, and operations leaders to maintain financial datasets, build reports, and identify trends that help the business manage costs and improve performance.
 
 
 
 Responsibilities
 
 
 
 Collect, clean, and standardize financial datasets from internal systems, spreadsheets, and reporting tools.
 
 
 Assist with month-end and quarter-end financial analysis, including revenue trends, expense patterns, and variance explanations.
 
 
 Build reports and dashboards to support budgeting, forecasting, and financial planning.
 
 
 Analyze cost drivers, spending behavior, and operational metrics to identify inefficiencies.
 
 
 Support the finance team in developing financial models and scenario analysis tools.
 
 
 Track KPIs, create data visualizations, and summarize findings for leadership.
 
 
 Maintain accuracy, quality, and documentation of all financial data sources.
 
 
 
 Requirements
 
 
 
 Strong Excel/Google Sheets skills (VLOOKUP, Pivot Tables, formulas).
 
 
 Basic SQL experience for querying financial datasets.
 
 
 Understanding of income statements, balance sheets, and basic financial concepts.
 
 
 Analytical mindset with strong attention to numerical accuracy.
 
 
 Ability to explain findings in a simple, business-friendly way.
 
 
 Bachelor&rsquo;s degree in Finance, Accounting, Economics, or related field (or equivalent practical experience).
 
 
 
 Compensation
 
 
 
 Competitive entry-level salary.
 
 
 Performance-based bonuses.
 
 
 
 Potential Benefits Depending On Company Policy.
 
 
 
 Clear growth path into Financial Analyst, Senior Analyst, or FP&amp;A roles.
 
 
 Credit Score Requirement
 
 
 Due to the financial nature of this role and access to sensitive transaction data, all shortlisted applicants must undergo a standard credit check and background verification before interview scheduling.
 
 
 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
</div>

Financial Data Analyst (Entry Level)

Concierge and Aesthetic Practice

Luxury Concierge Medical Practice &ndash; New York City (Remote / Hybrid)Job Type: Contract / Part-Time (Fractional) Expected Hours: 10&ndash;20 hours per week Compensation: $5,000&ndash;$8,000 per month + performance-based incentives Location: Remote (NYC familiarity strongly preferred)About the RoleWe are seeking an experienced Fractional Chief Marketing Officer (CMO) to lead growth strategy and patient acquisition for a high-end, physician-led concierge medical practice based in New York City.This is a hands-on leadership role focused on building and optimizing predictable, ROI-driven marketing systems for high-ticket medical services. This position is ideal for a senior growth leader who prefers accountability, autonomy, and measurable outcomes over managing large teams.Key Responsibilities<ul><li>Design and optimize end-to-end patient acquisition funnels (Meta / Google &rarr; CRM &rarr; consult &rarr; conversion)</li><li>Own marketing strategy for high-ticket services and concierge programs</li><li>Oversee paid media performance, including Meta and Google Ads (strategy and accountability; not necessarily day-to-day buying)</li><li>Optimize lead conversion through landing pages, CRM automations, SMS/email workflows, and scheduling flows</li><li>Manage and hold external vendors accountable (SEO, creatives, media buyers)</li><li>Track and report on core performance metrics including cost per booked consult, conversion rates, and revenue per lead</li><li>Continuously test, iterate, and scale what works while eliminating underperforming efforts</li></ul>What Success Looks Like<ul><li>Consistent flow of high-intent booked consultations</li><li>Predictable customer acquisition costs</li><li>Clean attribution across marketing channels</li><li>Scalable systems that do not rely on founders for execution</li><li>Clear weekly performance reporting and actionable recommendations</li></ul>QualificationsRequired:<ul><li>7+ years of experience in growth marketing, performance marketing, or marketing leadership</li><li>Proven experience scaling high-ticket services ($5,000+ price points)</li><li>Strong understanding of Meta Ads, Google Ads, and conversion optimization</li><li>Experience building and managing CRM-based funnels (GoHighLevel, HubSpot, or similar)</li><li>Comfortable owning KPIs tied to revenue and ROI</li></ul>Preferred:<ul><li>Experience in medical, aesthetic, wellness, or luxury services</li><li>Familiarity with concierge or membership-based business models</li><li>NYC or luxury market experience</li></ul>This Role Is Not<ul><li>A branding-only position</li><li>A social media posting role</li><li>An agency or outsourced vendor position</li><li>An entry-level or junior marketing role</li></ul>This is a strategic growth operator role.Compensation &amp; Structure<ul><li>Monthly retainer: $5,000&ndash;$8,000</li><li>Performance incentives tied to revenue and growth milestones</li><li>Flexible engagement structure with long-term upside for strong performance</li></ul>How to ApplyPlease apply with:<ul><li>A brief summary of relevant growth initiatives you have led</li><li>Specific metrics you have owned (e.g., CAC, conversion rates, revenue impact)</li><li>Your availability and preferred engagement structure</li></ul>Pay: $5,000.00 - $8,000.00 per monthWork Location: Hybrid remote in New York, NY 10075

Fractional Chief Marketing Officer (CMO)

Action Products Worldwide

Job OverviewAction Products Worldwide is a fast-growing importer and distributor of general consumer merchandise, serving major retailers across the U.S. We are seeking a Merchandising Manager / Buyer Support to work closely with ownership and the sales team on product selection, assortment execution, and retail account support.This role is ideal for a current or former retail buyer or assistant buyer (especially from off-price or value retail) who wants to apply their buying experience on the vendor/importer side of the business. The position offers hands-on exposure to product strategy, pricing, vendor management, and retail execution in a fast-paced, entrepreneurial environment.This is not a store-level or visual merchandising role.Key Responsibilities<ul><li>Support product selection, assortment planning, and merchandising strategy across multiple categories</li><li>Partner with ownership and sales executives on product decisions, pricing, and customer presentations</li><li>Prepare line sheets, assortment decks, and product presentations for retail partners</li><li>Coordinate product samples, costing, pricing, and margin analysis</li><li>Manage item setup, inventory tracking, and order flow using NetSuite (ERP/CRM)</li><li>Support customer quotes, item maintenance, and follow-ups throughout the sales cycle</li><li>Liaise with vendors, logistics teams, and customers to ensure accurate and timely order fulfillment</li><li>Assist with trade show preparation, catalog development, and line launches</li><li>Analyze sales performance, customer feedback, and product results to inform future assortments</li><li>Handle ad hoc projects in support of company ownership and senior leadership</li></ul>Qualifications<ul><li>3+ years of experience as a Buyer, Assistant Buyer, or Merchandising professional</li><li>Experience in off-price, value, mass, or high-volume retail strongly preferred</li><li>Strong understanding of product lifecycle, costing, pricing, and margin</li><li>Highly organized with strong attention to detail and follow-through</li><li>Advanced proficiency in Excel; comfort working with ERP systems (NetSuite a plus)</li><li>Strong communication skills and ability to work cross-functionally</li><li>Comfortable in a hands-on, fast-moving, entrepreneurial environment</li><li>Ability to work on-site in New York City (hybrid flexibility after onboarding)</li></ul>Compensation &amp; Benefits<ul><li>Salary: $70,000 &ndash; $90,000 base (commensurate with experience)</li><li>Bonus opportunity</li><li>Paid time off</li><li>Monday&ndash;Friday schedule</li><li>Opportunity for growth as the company continues to expand</li></ul>Additional InformationThis role is designed for someone who understands retail buying and merchandising and wants to take on broader responsibility in a growing vendor organization. You will work directly with decision-makers and have real influence over product, pricing, and execution.Job Type: Full-timePay: $70,000.00 - $90,000.00 per yearBenefits:<ul><li>Flexible schedule</li><li>On-the-job training</li><li>Opportunities for advancement</li><li>Paid time off</li></ul>Work Location: In person

Merchandise Manager

Barclays

<div>Join us as an IB Analyst, Communications and Media Group at Barclays where you&rsquo;ll have the chance to provide innovative financial solutions tailored to our clients&rsquo; needs. You will be working on a variety of assets and assignments across the sector, while supporting the Communications and Media Group team. You&rsquo;ll make use of your communication skills to effectively interact with internal and external stakeholders, ensuring fast and unparalleled customer service to our clients.
To be successful as an IB Analyst, Communications and Media Group you should have:<ul><li>
Experience building and maintaining complex models for media, telecom, and digital businesses to support strategic decision-making</li><li>
Proficiency in interpreting and evaluating income statements, balance sheets, cash flow statements, and complex debt structures</li><li>
Experience in supporting high-profile transactions, including M&amp;A, IPOs, and secondary offerings</li></ul>
Some other highly valued skills may include:<ul><li>
Creating client-ready materials showcasing valuation, deal structures, and strategic insights</li><li>
Collaborate with senior bankers and clients to deliver actionable recommendations and transaction updates</li><li>
Conducting deep-dive research on communications and media sectors, including competitive benchmarking and trend forecasting</li></ul>
You may be assessed on the key critical skills relevant for success in this role, such as risk and controls, change and transformation, business acumen, strategic thinking, digital and technology, as well as job-specific technical skills.
This role is located in the New York, NY office.
This role is regulated by FINRA
Minimum Salary: $110,000
Maximum Salary: $135,000
The minimum and maximum salary/rate information above include only base salary or base hourly rate. It does not include any other type of compensation or benefits that may be available.

Purpose of the role
To build and maintain relationships with clients, understand their needs, expectations and financial goals to develop and propose appropriate investment banking solutions for clients and their companies
Accountabilities<ul><li>
Development and maintenance of strong relationships with corporate clients by understanding their business, financial goals, and industry trends. .</li><li>
Generation of ideas and identification of opportunities that expand the bank's client base and generate new business opportunities. .</li><li>
In-depth financial analysis and due diligence on client companies to assess their financial health and valuation. .</li><li>
Collaboration with legal and compliance teams to review, draft, and maintain legal documentation required for transactions, including contracts and agreements. .</li><li>
Collaboration with other teams, such as Capital Markets, Sales and Trading, Research, and Risk Management, to provide comprehensive solutions to clients. .</li><li>
Champion Energy Transition and Sustainability by engaging with clients on their climate, transition strategies and sustainable finance opportunities where applicable. .</li><li>
To build and maintain relationships with clients, understand their needs, expectations and financial goals to develop and propose appropriate investment banking solutions for clients and their companies. .</li></ul>
Analyst Expectations<ul><li>
To perform prescribed activities in a timely manner and to a high standard consistently driving continuous improvement.</li><li>
Requires in-depth technical knowledge and experience in their assigned area of expertise</li><li>
Thorough understanding of the underlying principles and concepts within the area of expertise</li><li>
They lead and supervise a team, guiding and supporting professional development, allocating work requirements and coordinating team resources.</li><li>
If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L &ndash; Listen and be authentic, E &ndash; Energise and inspire, A &ndash; Align across the enterprise, D &ndash; Develop others.</li><li>
OR for an individual contributor, they develop technical expertise in work area, acting as an advisor where appropriate.</li><li>
Will have an impact on the work of related teams within the area.</li><li>
Partner with other functions and business areas.</li><li>
Takes responsibility for end results of a team&rsquo;s operational processing and activities.</li><li>
Escalate breaches of policies / procedure appropriately.</li><li>
Take responsibility for embedding new policies/ procedures adopted due to risk mitigation.</li><li>
Advise and influence decision making within own area of expertise.</li><li>
Take ownership for managing risk and strengthening controls in relation to the work you own or contribute to. Deliver your work and areas of responsibility in line with relevant rules, regulation and codes of conduct.</li><li>
Maintain and continually build an understanding of how own sub-function integrates with function, alongside knowledge of the organisations products, services and processes within the function.</li><li>
Demonstrate understanding of how areas coordinate and contribute to the achievement of the objectives of the organisation sub-function.</li><li>
Make evaluative judgements based on the analysis of factual information, paying attention to detail.</li><li>
Resolve problems by identifying and selecting solutions through the application of acquired technical experience and will be guided by precedents.</li><li>
Guide and persuade team members and communicate complex / sensitive information.</li><li>
Act as contact point for stakeholders outside of the immediate function, while building a network of contacts outside team and external to the organisation.</li></ul>
All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship &ndash; our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset &ndash; to Empower, Challenge and Drive &ndash; the operating manual for how we behave.</div>

IB Analyst, Communications and Media Group

Lands' End

<div>This position offers the flexibility of remote or hybrid work.

We are seeking a highly motivated Senior Digital Marketing Analyst to drive growth in our Marketplace channel. In this role, you will execute advertising campaign strategies across multiple retail media networks, with a strong focus on Amazon. You&rsquo;ll manage and optimize the Marketplace budget, assess campaign performance, and provide solutions for improved efficiency and scale.

Key Responsibilities
<ul>
<li>Build, launch, and optimize paid media campaigns for the Marketplace Channel.</li>
<li>Manage and maintain retail media paid search campaigns via bidding platforms and RMN platforms to meet goals.</li>
<li>Analyze campaign performance and translate data into actionable recommendations.</li>
<li>Familiar with Amazon advertising and Seller Central platform.</li>
<li>Be accountable for paid search performance and budgets to ensure efficiency and scale.</li>
<li>Collaborate cross-functionally with merchandising and finance on campaign products and budgets.</li>
<li>Partner with Creative and Copy teams to optimize content, keywords, and explore new content opportunities.</li>
<li>Deploy test-and-learn strategies to refine campaigns and overall marketplace strategy.</li>
<li>Lead strategic vision with agency partners.</li>
<li>Stay up to date with marketplace trends and platform updates.</li>
<li>Merchandising background relating to brand stores on Amazon is a plus.</li>
</ul>
Skills &amp; Qualifications
<ul>
<li>BA/BS in Business, Marketing, or related field (or equivalent work experience).</li>
<li>2&ndash;4 years of online/paid campaign marketing experience, preferably on marketplaces.</li>
<li>Knowledge of SEO, digital merchandising, and digital marketing.</li>
<li>Understanding of paid campaign performance metrics.</li>
<li>Strong attention to detail and problem-solving skills.</li>
<li>Excellent written and verbal communication skills.</li>
<li>Experience with Microsoft applications, especially Excel.</li>
</ul>
<div><div>The pay range for this position is $65,000 - $90,000. An employee&rsquo;s pay within the salary range will be based on numerous factors including, but not limited to, relevant education, qualifications, experience, skills, geographical location, and business or organizational needs. This position may also be eligible for annual merit increase, bonus, and/or incentive compensation. We also offer a comprehensive benefits package including paid time off, health, dental, vision, and disability benefits.</div></div> 
<div>
</div>Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities 
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</div>

Senior Digital Marketing Analyst

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