seo and sem specialist

seo specialist

Crescent Petroleum

<div>
 Job description:
 
 
 
 
 MAJOR FUNCTIONS&nbsp;
 
 
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 The Digital Media specialist is a multifaceted role combining the skills of a graphic designer, (SEO) Search Engine Optimiser, web developer and video editor. This individual will be responsible for creating visually stunning digital assets, optimising content for search engines, and supporting web development initiatives to enhance user experience and drive online engagement for all multimedia publications.&nbsp;
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 ESSENTIAL FUNCTIONS&nbsp;
 
 
 
 Graphic Design:
 
 
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 Design compelling and visually appealing digital assets, including banners, graphics, video editing, social media visuals, and other promotional materials, digital and physical.
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 Ensure consistency in branding and messaging across all digital platforms.
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 Collaborate with vendors and the Communications department to develop creative concepts and designs that align with campaign objectives and target audience.
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 Manages and maintains a digital asset library of logos, pictures, video and press reports
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 SEO Optimization:
 
 
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 Conduct keyword research and analysis to identify opportunities for improving search engine rankings and increasing organic traffic.
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 Optimise website content, meta tags, and other elements for maximum visibility and relevance to target keywords.
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 Monitor and analyse SEO performance metrics, identifying trends and opportunities for continuous improvement.
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 Web Development:
 
 
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 Assist in the development and maintenance of company websites, implementing design updates and enhancements as needed.
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 Oversees and maintains the company&rsquo;s website (e.g. format and content) in order to keep abreast and accurate information.
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 Collaborate with developers and vendors to ensure website functionality and performance meet best practices and user expectations.
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 Stay informed about the latest trends and technologies in web development, recommending innovative solutions to improve website design and functionality.&nbsp;
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 Minimum Professional Experience Required
 
 
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 5 to 6 years of professional experience in digital media, with a strong focus on graphic design, video editing, SEO optimization, and web development.
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 Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
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 Solid understanding of SEO principles and best practices, with experience using tools such as Google Analytics
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 Solid experience with Wordpress, HTML, CSS, and JavaScript, Angular, Sharepoint, with the ability to make front-end website updates and modifications.
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 Strong creative vision and attention to detail, with the ability to translate concepts into visually appealing designs.
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 Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.
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 </ul>
 
 
 Kind Regards,
 
 
 
 
 Chetan Vallala
 
 
 Senior Specialist,Talent Acquisition
 
 
 
 www.crescentpetroleum.com
 
 
 Careers : https://www.crescentpetroleum.com/career-opportunities/
 
 
 Follow Us: https://www.crescentpetroleum.com/news-page/
 
</div>

Digital Media Specialist

Pulsar FZE

Marketing Specialist (Part-Time)Company DescriptionPulsar is a pioneering leader in the field of non-destructive testing (NDT) equipment and technology, offering a diverse range of advanced inspection solutions, including robotic units. At Pulsar, we focus on creating science-driven technologies and cutting-edge NDT solutions through our world-class facilities, which include a training center, laboratory, and service diagnostics facilities. We actively collaborate with organizations across industries to drive innovation and maintain our commitment to high standards of excellence. Our goal is to build strong, enduring partnerships and continue to explore new opportunities for growth and development.Role DescriptionWe are seeking a proactive and results-driven Marketing Specialist to strengthen our brand presence and drive company growth across digital channels. This is a part-time role, ideal for someone who can manage multi-channel marketing, develop effective campaigns, optimize digital visibility, and support overall business development strategies.The role includes managing social media, improving SEO performance, creating and executing email marketing campaigns, and applying modern marketing tools to increase brand awareness and generate leads.Key Responsibilities<ul><li>Develop and implement marketing strategies to promote the company&rsquo;s products and services</li><li>Manage social media accounts (LinkedIn, Instagram, YouTube, etc.) and create engaging content</li><li>Implement SEO best practices to increase website visibility and organic traffic</li><li>Plan and execute email marketing campaigns (newsletters, announcements, product updates)</li><li>Monitor and analyze marketing performance metrics, adjust strategies based on insights</li><li>Conduct market research and competitor analysis</li><li>Implement tailored marketing approaches for GCC, Asian, European, and US markets</li><li>Support digital advertising campaigns (Google Ads, social ads &mdash; if applicable)</li><li>Collaborate with the design team to ensure consistent and effective brand communication</li><li>Contribute to planning and execution of marketing initiatives for exhibitions, events, and product launches</li></ul>Qualifications<ul><li>Experience in digital marketing, SMM, and SEO</li><li>Understanding of international marketing strategies and consumer behavior in GCC, Asia, Europe, and the USA</li><li>Strong understanding of branding, content creation, and lead generation</li><li>Familiarity with marketing analytics tools</li><li>Experience with email marketing platforms</li><li>Knowledge of SEO principles and keyword optimization</li><li>Strong communication and copywriting skills</li><li>Organizational and time-management abilities</li><li>Degree in Marketing, Business, Communication, or a related field is preferred</li></ul>Work Format<ul><li>Part-time (flexible schedule)</li><li>Remote or hybrid work</li><li>Occasional presence in the office may be required for planning, discussions, or coordination</li><li>Long-term collaboration</li></ul>Job Type: Part-timePay: AED2,500.00 - AED3,500.00 per monthExpected hours: 25 &ndash; 30 per week

Marketing Specialist

GDS Prestige FZC

We are seeking a highly motivated SEO and SEM Specialist to join our growing marketing team. The ideal candidate will be responsible for developing, implementing, and optimizing search engine strategies to increase website visibility, drive qualified traffic, and improve overall online performance across our e-commerce platforms.You will collaborate closely with the marketing, content, and web development teams to ensure our digital presence aligns with brand goals and delivers measurable results.Key ResponsibilitiesSearch Engine Optimization (SEO):<ul><li>Develop and execute SEO strategies to improve organic visibility, rankings, and traffic.</li><li>Conduct keyword research and identify content opportunities based on trends and competition.</li><li>Perform on-page and off-page optimization including meta tags, site structure, link-building, and technical audits.</li><li>Collaborate with the content team to ensure SEO best practices are implemented in new and existing content.</li><li>Monitor and report on key SEO KPIs (organic traffic, CTR, ranking positions, conversions).</li><li>Stay updated on Google algorithm changes and SEO industry best practices.</li></ul>Search Engine Marketing (SEM):<ul><li>Plan, execute, and optimize paid search campaigns across Google Ads and other platforms.</li><li>Manage budgets effectively to maximize ROI and ensure consistent performance growth.</li><li>Conduct A/B testing for ad copy, landing pages, and audience segments.</li><li>Track and analyze campaign performance using analytics tools (Google Analytics, Google Ads, etc.).</li><li>Develop retargeting strategies to improve conversion and retention rates.</li></ul>Analytics &amp; Reporting:<ul><li>Prepare detailed monthly reports on SEO/SEM performance with insights and improvement recommendations.</li><li>Use tools such as Google Search Console, SEMrush, Ahrefs, and GA4 to track performance.</li><li>Identify opportunities for growth through data-driven insights.</li></ul>Qualifications &amp; Skills<ul><li>Bachelor&rsquo;s degree in Marketing, Digital Marketing, Communications, or related field.</li><li>4+ years of proven experience in SEO and SEM roles (preferably in e-commerce or beauty/luxury industry).</li><li>Strong understanding of search engine algorithms, ranking factors, and keyword strategies.</li><li>Hands-on experience with Google Ads, Meta Ads, GA4, Search Console, SEMrush, or Ahrefs.</li><li>Analytical mindset with the ability to interpret data and generate actionable insights.</li><li>Excellent communication, project management, and problem-solving skills.</li><li>Up-to-date with the latest digital marketing trends and best practices.</li></ul>Why Join Us<ul><li>Work within a dynamic and creative environment in the luxury and niche fragrance industry.</li><li>Opportunity to contribute to the growth of premium fragrance brands with strong storytelling and identity.</li><li>Collaborative culture with growth and learning opportunities.</li></ul>Job Type: Full-timePay: AED7,000.00 - AED10,000.00 per monthExpected Start Date: 03/12/2025

SEO and SEM Specialist

Al Amra Tents Sheds and Tarpaulins LLC

We are a leading company in the UAE specializing in tents, shades, pergolas, steel structures, and turnkey outdoor solutions. We are looking for a highly skilled Marketing Executive who can plan, execute, and optimize multiple marketing strategies to generate measurable results.Key Responsibilities<ul><li>Develop and implement SEO strategies to improve keyword ranking and organic traffic.</li><li>Manage and optimize Google Ads campaigns to achieve high ROI with controlled budgets.</li><li>Create content for websites, landing pages, blogs, social media, and marketing materials.</li><li>Handle social media platforms (Facebook, Instagram, LinkedIn, TikTok) &mdash; both organic growth and paid campaigns.</li><li>Plan and execute email marketing campaigns using automation and segmentation.</li><li>Analyse campaign performance and prepare weekly/monthly reports.</li><li>Coordinate with web developers and designers for landing page improvements.</li><li>Stay updated with the latest digital marketing trends, tools, and best practices.</li></ul>Requirements<ul><li>Experience is Must</li><li>Experience in digital marketing (UAE experience is a plus).</li><li>Strong knowledge of SEO, Google Ads, Facebook Ads Manager, and email marketing tools.</li><li>Excellent content writing and content creation skills.</li><li>Ability to manage multiple platforms and campaigns independently.</li><li>Good analytical and reporting skills.</li><li>Creative mindset with attention to detail.</li></ul>Salary &amp; Benefits<ul><li>Performance-based increments.</li><li>Visa, medical insurance, and other benefits as per UAE labor law.</li></ul>Job Type: Full-timePay: AED4,000.00 - AED6,000.00 per month

Marketing Executive

BALANCED BITES RESTAURANT LLC 

We are, a premium healthy meal plan provider focused on delivering nutritious and delicious meals to our customers. We are looking for a proactive Marketing Specialist to help us grow our brand, manage campaigns, and engage our audience effectively. Key Responsibilities: Plan, execute, and optimize digital advertising campaigns across platforms including Google Ads and Meta (Facebook &amp; Instagram Ads). Create compelling content for social media, email newsletters, blogs, and website updates. Monitor, analyze, and report on campaign performance and suggest improvements. Collaborate with the team to develop marketing strategies aligned with business goals. Ensure website content is structured properly, optimized for SEO, and aligned with marketing campaigns. Manage the brand&rsquo;s online presence, including social media channels, website updates, and promotional materials. Conduct competitor analysis and identify trends in the healthy meal / food industry to inform marketing strategies. Assist in planning and executing promotions, offers, and events.Job Type: Full-timePay: From AED2,500.00 per month

Digital Marketing Executive

Topaz Event Organizers

Job PurposeThe Social Media Specialist is responsible for executing the social media and digital content strategy under the direction of the Marketing Manager. This role focuses on creative content creation, daily social media management, marketing email administration, and assisting with multimedia production for events and campaigns. The candidate must be proactive, creative, and detail-oriented, with strong design and communication skills.Key Responsibilities1. Social Media Management<ul><li>Execute the monthly social media plan and content calendar provided by the Marketing Manager.</li><li>Create and publish engaging content (posts, stories, reels, videos) across all platforms &mdash; Instagram, Facebook, LinkedIn, and YouTube.</li><li>Write clear and attractive captions, CTAs, and short texts aligned with the company&rsquo;s tone of voice.</li><li>Ensure timely posting and consistency in visuals and messaging.</li><li>Monitor comments, messages, and mentions, ensuring prompt and professional responses.</li></ul>2. Content Creation &amp; Design<ul><li>Design and edit visuals, motion graphics, and short videos using Canva, Adobe Photoshop, Illustrator, Premiere Pro, or CapCut.</li><li>Work closely with photographers and videographers to capture high-quality content from events.</li><li>Maintain and organize the company&rsquo;s content library and ensure all designs follow Topaz&rsquo;s brand guidelines.</li><li>Support in preparing digital and print marketing materials (brochures, invitations, posters, etc.).</li></ul>3. Marketing Email Administration<ul><li>Manage the marketing email account and assist with communication campaigns (Mailchimp or company email).</li><li>Support in preparing and scheduling promotional emails, newsletters, and announcements.</li><li>Maintain mailing lists and ensure proper coordination with the Marketing Manager before sending.</li></ul>4. Campaign &amp; Reporting Support<ul><li>Assist in implementing marketing campaigns and online promotions.</li><li>Track and report on post performance (reach, engagement, followers, leads).</li><li>Prepare weekly and monthly reports summarizing performance metrics and insights.</li><li>Monitor competitor pages and trending content ideas relevant to the UAE event industry.</li></ul>5. Coordination &amp; Collaboration<ul><li>Coordinate with the SEO Specialist and Website Admin to ensure content consistency across all platforms.</li><li>Communicate progress, content drafts, and posting schedules with the Marketing Manager for approval.</li><li>Support event coverage by managing live posting during activations.</li></ul>Qualifications &amp; Skills<ul><li>Bachelor&rsquo;s degree in Marketing, Media, Communication, or related field.</li><li>2&ndash;4 years of experience in social media management (preferably in the events, marketing, or entertainment industry).</li><li>Strong proficiency in Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), and video editing tools (CapCut, VN, etc.).</li><li>Excellent written and verbal communication skills in English (Arabic is a plus).</li><li>Knowledge of Meta Business Suite and content scheduling tools.</li><li>Organized, creative, and able to work independently under tight deadlines.</li></ul>Performance Indicators (KPIs)<ul><li>Quality and creativity of content produced.</li><li>Engagement rate and follower growth on social channels.</li><li>Accuracy and timeliness in content delivery and reporting.</li><li>Responsiveness to audience interactions.</li><li>Organization and consistency in managing marketing emails and content archives</li></ul>Job Types: Full-time, PermanentPay: AED3,500.00 - AED4,000.00 per month

Social Media Specialist with UAE Event Industry

American University of Sharjah

<div>
 
 Position Summary
 
 
 
 Reporting to the Assistant Manager of Digital Marketing and Web, we are seeking a creative and technically skilled
 
 Digital Experience Specialist
 
 who can blend web development and content design to help deliver exceptional digital experiences across our web platforms. This hybrid role sits at the intersection of front-end development, user experience design, and strategic content creation, ensuring our digital presence is both engaging and purposeful.
 
 
 The ideal candidate brings strong technical web development expertise together with the ability to craft clear, compelling, user-centered content. You will work closely with content writers, visual creators, and other key stakeholders to bring American University of Sharjah&rsquo;s stories, research, and mission to life online.
 
 
 
 Job Responsibilities
 
 
 
 
 Web Development
 
 
 
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 Build, update, and maintain responsive, accessible web pages and templates using HTML, CSS, and JavaScript (and/or CMS platforms such as WordPress, Drupal, Hubspot, or Adobe Experience Manager).
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 Translate design mock-ups and content plans into functional, optimized pages.
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 Ensure compliance with accessibility standards (WCAG 2.1), SEO best practices, and institutional brand guidelines.
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 Partner with UX and design teams to test and refine site usability, performance, and structure.
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 Collaborating with IT or technical leads to integrating APIs, data feeds, and other dynamic content as needed.
 
 
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 Content Design
 
 
 
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 Create and structure web content that supports user needs and organizational goals.
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 Audit and reorganize existing site content to improve navigation, clarity, and discoverability.
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 Collaborate with communicators, editors, and subject matter experts to ensure tone, accuracy, and alignment with brand voice.
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 Use analytics and user feedback to inform content strategy and continuous improvement.
 
 
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 Qualifications And Skills Required
 
 
 
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 Bachelor&rsquo;s degree in computer science, Mathematics, Statistics, or a related field.
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 Minimum of 3 years&rsquo; experience of Drupal Development.
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 Excellent verbal, written, and visual communication skills.
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 Proficiency in HTML, CSS, and JavaScript, plus familiarity with content management systems (Drupal, WordPress, or similar).
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 Strong understanding of UX principles, accessibility standards, and SEO best practices.
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 Knowledge of design tools (Figma, Adobe XD) or version control (Git).
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 Familiarity with analytics tools (Google Analytics, Hotjar, or similar).
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 Understanding of web performance optimization and responsive design.
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 Demonstrated ability to collaborate across teams with diplomacy and creativity.
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 Excellent interpersonal skills.
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 Outstanding attention to detail.
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 Demonstrated ability to successfully work independently and as part of a team.
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 Ability to handle a fast-paced work environment, deadlines and new challenges.
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 Result-oriented, reliable, able to work under pressure.
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 Experience working in a higher education environment is preferred.
 
 
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 How To Apply
 
 
 
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 Interested applicants should fill out the form.
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 The selected applicant with a valid resident visa should provide AUS with a Letter of No Objection from their sponsor before joining.
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 AUS alumni are encouraged to apply.
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 Only shortlisted candidates will be contacted. Applicants who do not meet specified requirements will not be shortlisted.
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 AUS is an equal opportunity employer. We adhere to a policy of making employment decisions without regard to race, color, age, gender, religion, national origin, disability or marital status. Opportunities for employment are based solely upon one&rsquo;s qualifications.
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</div>

Digital Experience Specialist-Part Time | Office of Strategic Communications and Marketing

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