digital marketing specialist Jobs in Dubai

digital marketing specialist

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dentsu

<div>
 
 Job Description:
 
 
 
 
 About The Role
 
 
 
 As SEO Manager, you will lead the strategy, execution, and optimization of search engine optimization efforts for key clients. You will be responsible for improving organic visibility, driving sustainable traffic growth, and ensuring SEO performance aligns with overall client business goals.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Develop and implement SEO strategies (on-page, off-page, technical) to improve organic rankings and traffic.
 </li>
 <li>
 Perform keyword research, competitor analysis, and site audits to identify growth opportunities.
 </li>
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 Collaborate with content, creative, analytics, and technical teams to ensure SEO best-practices are embedded across all digital assets.
 </li>
 <li>
 Monitor website performance, track SEO KPIs, and provide regular reporting with actionable insights.
 </li>
 <li>
 Stay up-to-date on search engine algorithm changes, industry trends, and emerging SEO tools.
 </li>
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 Execute link-building, outreach, and white-hat SEO tactics to improve domain authority and organic reach.
 </li>
 <li>
 Work with clients and internal stakeholders to align SEO efforts with marketing goals, content strategies, and UX.
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 3&ndash;5 (or more) years of hands-on SEO and digital marketing experience.
 </li>
 <li>
 Strong understanding of on-page, off-page, and technical SEO best practices.
 </li>
 <li>
 Proficiency with SEO tools and analytics platforms (e.g. Google Analytics, Google Search Console, other SEO software).
 </li>
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 Analytical mindset and ability to translate data into actionable SEO recommendations.
 </li>
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 Excellent communication and collaboration skills, comfortable working with cross-functional teams.
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 Awareness of latest search engine updates, algorithm changes, and SEO industry trends.
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 Detail-oriented and process-driven.
 </li>
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 Strategic thinker with ability to prioritise SEO opportunities based on impact.
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 Ability to manage multiple projects and clients simultaneously.
 </li>
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 Continuous learner &mdash; passionate about search, content, and digital performance.
 
 
 
 </li>
 </ul>
 
 Location:
 
 
 
 Dubai
 
 
 
 Brand:
 
 
 
 Carat
 
 
 
 Time Type:
 
 
 
 Full time
 
 
 
 Contract Type:
 
 
 
 Permanent
</div>

SEO Manager

Salt

<div>
 
 
 SEO Executive
 
 
 
 
 
 
 
 Overview
 
 
 
 We are seeking a technically strong SEO Executive to drive organic visibility, traffic growth, and search performance across a healthcare-focused digital portfolio. This role blends hands-on technical SEO with forward-looking strategies aligned to AI-driven search and Generative Engine Optimisation (GEO).
 
 
 
 
 
 The ideal candidate is analytical, proactive, and comfortable operating in a fast-paced, content-rich environment.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Conduct technical SEO audits and resolve crawlability, indexation, and performance issues
 </li>
 <li>
 Optimise Core Web Vitals, page speed, structured data, and site architecture
 </li>
 <li>
 Support site migrations and technical updates with minimal SEO impact
 </li>
 <li>
 Implement SEO strategies aligned with evolving AI and LLM-driven search behaviour
 </li>
 <li>
 Collaborate with content teams on keyword strategy, E-E-A-T best practices, and on-site optimisation
 </li>
 <li>
 Monitor and report on organic performance, rankings, and conversions using analytics tools
 </li>
 <li>
 Partner with web, marketing, and campaign teams to support integrated digital performance
 </li>
 </ul>
 
 
 
 
 
 Key Metrics
 
 
 <ul>
 <li>
 Growth in organic traffic, rankings, and search visibility
 </li>
 <li>
 Improved AI-driven search presence and SERP share
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 <li>
 Increased conversions from organic channels
 </li>
 <li>
 Reduction in technical SEO errors and improved page experience scores
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 2&ndash;4 years&rsquo; experience in SEO with strong technical expertise
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 Proficiency with SEO and analytics tools (e.g. GSC, GA4, Screaming Frog, Ahrefs/SEMrush, Looker Studio)
 </li>
 <li>
 Strong understanding of technical SEO, structured data, and Core Web Vitals
 </li>
 <li>
 Awareness of AI/LLM-driven search trends and GEO principles
 </li>
 <li>
 Ability to turn data into clear, actionable insights
 </li>
 </ul>
 
 
 
 
 
 Nice to Have
 
 
 <ul>
 <li>
 Experience with large-scale or international websites
 </li>
 <li>
 Familiarity with events, lead-generation, or content-heavy platforms
 </li>
 <li>
 Exposure to marketing automation or analytics platforms
 </li>
 <li>
 Experience using AI-powered SEO tools
 </li>
 </ul>
 
 
</div>

SEO Executive

Niche Pack

Job Title: SEO ExecutiveCompany: V PerfumesEmployment Type: Full-TimeAbout the RoleWe are looking for a highly motivated SEO Executive to join our digital marketing team. The ideal candidate must have strong experience in off-page SEO, link building, and a solid understanding of eCommerce SEO. You will track performance, prepare monthly reports, and support on-page optimization to improve organic growth across our website.Important: Applicants must submit an SEO Audit Report of V Perfumes ( akhil@vperfumes.com ) along with their application. Applications without the audit report will not be accepted.Key Responsibilities<ul><li>Execute off-page SEO strategies including high-quality link building, outreach, and backlink analysis.</li><li>Monitor keyword rankings, organic traffic, and user behavior using tools like Google Analytics, Google Search Console, and SEMrush.</li><li>Prepare clear monthly SEO performance reports highlighting traffic changes, ranking improvements, and growth opportunities.</li><li>Support on-page optimization including meta tags, headings, internal linking, and content improvements.</li><li>Perform technical checks and coordinate with developers when needed.</li><li>Conduct competitor analysis and propose actionable improvements.</li><li>Work closely with the content and marketing teams to ensure SEO best practices sitewide.</li><li>Focus on improving visibility, traffic, and conversions for eCommerce product and category pages.</li></ul>Requirements<ul><li>1&ndash;2 years of SEO experience (preferably in eCommerce).</li><li>Strong expertise in off-page SEO and link building.</li><li>Good understanding of on-page SEO fundamentals.</li><li>Experience with eCommerce CMS platforms (Shopify, WordPress, Magento, etc.).</li><li>Basic coding knowledge (HTML, CSS, JS is a plus).</li><li>Experience with SEO tools: Google Analytics, GSC, SEMrush, Ahrefs, Screaming Frog, etc.</li><li>Strong analytical mindset and attention to detail.</li><li>Ability to work independently and collaboratively.</li></ul>Preferred Skills<ul><li>Knowledge of technical SEO elements such as sitemaps, redirects, schema markup, and crawl optimization.</li><li>Experience creating SEO reports and presentations.</li></ul>Job Types: Full-time, PermanentPay: AED2,500.00 - AED4,000.00 per month

GW Products

Job Title: SEO Executive Job Summary We&rsquo;re looking for a detail-oriented and results-driven SEO Executive with a strong focus on content-led SEO, onsite optimization, and technical SEO. The ideal candidate has a deep understanding of search engine algorithms, can work comfortably with advanced SEO tools, and knows how to translate data into actionable insights that drive organic growth. This role requires someone who can collaborate with content, development, and marketing teams to improve rankings, traffic quality, and conversions.Key Responsibilities:Content &amp; Onsite SEO<ul><li>Plan and execute content-driven SEO strategies aligned with business goals</li><li>Perform keyword research, search intent analysis, and content gap analysis</li><li>Optimize website content, landing pages, blogs, and category pages for SEO</li><li>Ensure correct use of on-page elements (titles, meta descriptions, headers, internal linking, schema, etc.)</li><li>Work closely with content writers to provide SEO briefs and optimization guidelines</li></ul>Technical SEO<ul><li>Conduct regular technical SEO audits and implement fixes</li><li>Identify and resolve issues related to crawlability, indexation, site architecture, Core Web Vitals, page speed, mobile usability, and structured data</li><li>Work with developers to implement SEO best practices (canonical tags, redirects, hreflang, pagination, etc.)</li><li>Monitor and manage XML sitemaps and robots.txt</li></ul>Tools, Analysis &amp; Reporting <ul><li>Use advanced SEO tools to monitor performance and identify opportunities</li><li>Track keyword rankings, organic traffic, conversions, and technical health</li><li>Analyze competitor SEO strategies and industry trends</li><li>Prepare clear, actionable SEO reports for internal stakeholders</li></ul>Required Skills &amp; Experience :<ul><li>2&ndash;4 years of hands-on SEO experience (content + onsite + technical)</li><li>Strong understanding of search engine algorithms and ranking factors</li><li>Advanced experience with SEO tools such as: ○ Google Search Console, Google Analytics / GA4 ○ Ahrefs, SEMrush, Screaming Frog, Sitebulb (or similar)</li><li>Solid knowledge of HTML, CSS basics, and how websites are built</li><li>Experience with CMS platforms (WordPress or similar)</li><li>Ability to interpret data and turn insights into SEO actions</li><li>Strong attention to detail and problem-solving skills</li></ul>Nice to Have <ul><li>Experience with schema markup and log file analysis</li><li>Understanding of JavaScript SEO</li><li>Familiarity with CRO and UX principles</li><li>Experience in competitive or large-scale websites</li></ul>What We Offer<ul><li>Opportunity to work on high-impact SEO projects</li><li>Collaborative, growth-focused environment</li><li>Access to premium SEO tools and learning resources</li><li>Career growth and skill development opportunities</li></ul>How to Apply Submit your Application at our website: https://www.gwproductsusa.com/jobs/seo-executive-144Job Type: Full-time

<div>
 The purpose of this role is to implement and execute SEO initiatives, in line with the agreed strategy, to maintain, develop and exceed client performance targets.
 
 
 
 Job Description:
 
 
 
 
 About The Role
 
 
 
 A Senior SEO/GEO Specialist drives end-to-end organic visibility across search engines and generative AI platforms by leading advanced keyword strategy, technical optimization, content direction, and LLM-based visibility improvements. The role involves conducting deep competitive and intent analysis, improving site architecture and E-E-A-T signals, managing GEO initiatives such as LLM persona testing, answer optimization, and prompt-based visibility enhancements, while partnering with cross-functional teams to align on business objectives. This specialist monitors performance across traditional SEO and emerging generative channels, translates insights into actionable roadmaps, and ensures consistent brand presence and recommendation across search, AI assistants, and multimodal platforms.
 
 
 
 Job Description
 
 
 
 <ul>
 <li>
 Drive end-to-end organic visibility across search engines and generative AI platforms.
 </li>
 <li>
 Lead advanced keyword strategy and intent-based analysis.
 </li>
 <li>
 Conduct technical SEO audits and implement site architecture improvements.
 </li>
 <li>
 Optimize content strategy, including E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals.
 </li>
 <li>
 Manage GEO (Generative Engine Optimization) initiatives
 </li>
 <li>
 Monitor performance across traditional SEO and emerging generative AI channels.
 </li>
 <li>
 Translate performance insights into actionable roadmaps and strategies.
 </li>
 <li>
 Collaborate with cross-functional teams to align SEO/GEO initiatives with business objectives.
 </li>
 <li>
 Ensure consistent brand presence and recommendation across search engines, AI search engines, and multimodal platforms.
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 4&ndash;7 years of hands-on experience in SEO, with exposure to Generative Engine Optimization (GEO) or AI-driven search visibility.
 </li>
 <li>
 Strong expertise in keyword research, intent modeling, competitive analysis, and content optimization.
 </li>
 <li>
 Solid technical SEO knowledge, including crawling, indexing, site architecture, structured data, Core Web Vitals, and technical audits.
 </li>
 <li>
 Familiarity with generative AI platforms and concepts such as LLM persona testing, prompt optimization, and generative answer ranking.
 </li>
 <li>
 Proficiency with SEO tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, SEMrush, and basic BI dashboards.
 </li>
 <li>
 Ability to analyze complex datasets and translate insights into clear, actionable SEO/GEO strategies.
 </li>
 <li>
 Strong understanding of E-E-A-T principles and how they influence organic visibility across both traditional and AI-driven search environments.
 </li>
 <li>
 Experience collaborating with product, content, engineering, data, UX, or media teams to deliver integrated organic growth initiatives.
 </li>
 <li>
 Excellent communication skills with the ability to simplify technical concepts for non-technical stakeholders.
 </li>
 <li>
 Curious, adaptable, and proactive, with a passion for emerging search behaviours, AI interfaces, and multimodal discovery.
 
 
 
 </li>
 </ul>
 
 Location:
 
 
 
 Dubai
 
 
 
 Brand:
 
 
 
 Merkle
 
 
 
 Time Type:
 
 
 
 Full time
 
 
 
 Contract Type:
 
 
 
 Permanent
</div>

Senior SEO Executive

ANA Real

The Sales &amp; Marketing Strategist will be responsible for developing, executing, and optimizing integrated sales and marketing strategies across ANA Group of Companies. This role focuses on revenue growth, brand positioning, lead generation, and market expansion by aligning marketing initiatives with sales objectives.The ideal candidate is a strategic thinker with strong commercial acumen, hands-on execution capability, and the ability to work across multiple business units while ensuring consistency, accountability, and measurable results.Key ResponsibilitiesStrategy &amp; Planning<ul><li>Develop and implement short-term and long-term sales and marketing strategies aligned with the Group&rsquo;s business objectives.</li><li>Conduct market research, competitor analysis, and customer segmentation to identify growth opportunities.</li><li>Define clear sales funnels, lead-generation strategies, and conversion metrics for each business unit.</li></ul>Sales Enablement &amp; Revenue Growth<ul><li>Work closely with sales teams to improve lead quality, conversion rates, and closing strategies.</li><li>Design sales proposal frameworks, and pricing strategies in collaboration with management.</li><li>Monitor sales performance and recommend corrective actions to improve results.</li></ul>Marketing and Brand Management<ul><li>Plan and oversee digital marketing campaigns (social media, SEO, paid ads, email marketing, and content strategy).</li><li>Ensure consistent brand messaging across all platforms and business units.</li><li>Coordinate with internal marketing teams and external agencies to deliver campaigns on time and within budget.</li></ul>Performance Tracking &amp; Reporting<ul><li>Establish KPIs for sales and marketing activities and track performance against targets.</li><li>Prepare regular performance reports and strategic insights for senior management.</li><li>Use data and analytics to refine campaigns and improve ROI.</li></ul>Qualifications and Experience<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, Sales, or a related field</li><li>Minimum 3&ndash;5 years of experience in sales, marketing, or commercial strategy roles.</li><li>Proven experience in developing and executing integrated sales and marketing strategies.</li><li>Experience in UAE or GCC markets is highly preferred.</li><li>Background in real estate, interiors, services, or multi-business environments is an advantage.</li></ul>Job Types: Full-time, PermanentPay: AED5,000.00 - AED7,000.00 per month

Sales & Marketing Strategist

Innovex Agency

Job Title: Creative Strategist (Full-Time) Location: Innovex Agency, Warehouse No. 1 - Street 9 - Nadd Al Hamar - Dubai - UAEJob Description: Innovex Agency is seeking a talented Creative Strategist to join our team. In this role, you will be responsible for researching clients' businesses, creating strategic ideas, and ensuring that all creative assets produced align with their objectives. You will work closely with the production and creative teams to develop mood boards, conceptualize visual and written content, and ensure consistency across all deliverables. The ideal candidate is highly organized, detail-oriented, and has a passion for developing creative concepts that resonate with target audiences.Key Responsibilities:<ul><li>Client Research &amp; Insight Generation:</li><li>Conduct in-depth research into clients&rsquo; businesses, industry trends, and target audiences.</li><li>Develop insights and ideas that align with the client&rsquo;s business goals, ensuring that the creative direction is effective and impactful.</li><li>Creative Concept Development:</li><li>Create strategic ideas and concepts to guide the production team, providing them with direction for the visual, video, and written content.</li><li>Develop mood boards, visual references, and creative briefs that clearly communicate the ideas to the production team.</li><li>Creative Direction &amp; Alignment:</li><li>Ensure all creative assets produced (videos, graphics, photos) align with the client&rsquo;s brand, messaging, and business direction.</li><li>Review and refine creative work to ensure it meets the strategic goals and is consistent with the creative direction.</li><li>Collaboration with Production Teams:</li><li>Work closely with production teams (photographers, videographers, designers) to ensure the execution of creative concepts and strategies.</li><li>Provide feedback and adjustments to ensure that the final deliverables are in line with the initial vision and business goals.</li><li>Campaign &amp; Brand Strategy Support:</li><li>Assist in the development of marketing campaigns and branding strategies by providing creative concepts and insights.</li><li>Ensure that all creative outputs are consistent with the overall campaign and brand guidelines.</li></ul>Required Skills &amp; Qualifications:<ul><li>Proven experience as a Creative Strategist, Brand Strategist, or in a similar creative role, preferably in a marketing or advertising agency.</li><li>Strong understanding of creative processes, from concept development to final execution.</li><li>Experience conducting research on clients, industries, and competitors to develop informed creative strategies.</li><li>Ability to create mood boards, visual references, and comprehensive creative briefs.</li><li>Strong knowledge of branding, marketing strategies, and the ability to align creative work with business objectives.</li><li>Excellent communication and presentation skills, with the ability to present ideas to clients and internal teams effectively.</li><li>Ability to collaborate with different teams, including production, design, and marketing, to ensure alignment and execution of creative strategies.</li><li>Proficiency in creative software tools like Adobe Creative Suite (Photoshop, Illustrator, After Effects) is a plus.</li><li>Strong organizational skills, with the ability to manage multiple projects and deadlines.</li><li>Proficiency in English; Arabic is a plus.</li></ul>Working Hours &amp; Days:<ul><li>Full-time position, 5 days a week, from 9:00 AM to 6:00 PM.</li></ul>Company Benefits:<ul><li>1 flight ticket per year (after 1 year of employment).</li><li>30 paid annual leave days.</li><li>Company sim card for internet and calls.</li><li>A multicultural and dynamic work environment.</li><li>Opportunities for professional development and growth.</li><li>Work in a fast-paced, innovative environment with a supportive team.</li><li>Competitive salary and incentives based on performance.</li></ul>Hiring Process:Round 1: Initial Screening<ul><li>Review of portfolio and experience in creative strategy and branding.</li><li>Discussion on research methods, idea generation, and creative direction.</li></ul>Round 2: Practical Assignment &amp; Final Evaluation<ul><li>Candidates will be asked to present a creative brief or a mood board based on a provided project scenario.</li><li>Discussion on their process for ensuring creative alignment with clients&rsquo; business goals.</li></ul>We are looking for a creative, strategic thinker who can generate impactful ideas and work collaboratively with teams to bring those ideas to life. If you&rsquo;re passionate about branding, creative direction, and client-focused strategies, we&rsquo;d love to hear from you!Job Type: Full-timePay: AED5,000.00 - AED6,000.00 per monthApplication Question(s):<ul><li>Can you share examples of creative strategies or campaigns you&rsquo;ve developed in the past?</li><li>How do you conduct research to understand a client&rsquo;s business and industry?</li><li>How do you ensure that creative work aligns with both the client&rsquo;s brand and business objectives?</li><li>What steps do you take to create mood boards and visual references to communicate creative concepts effectively?</li><li>Can you describe a time when you had to revise a creative concept based on feedback or new insights?</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Language:<ul><li>english (Required)</li><li>arabic (Required)</li></ul>

Creative Strategist

Explore 219+ Seo strategist in Dubai this January. Find roles across top companies and apply now to boost your career.

219 seo strategist jobs IN Dubai

SEO Manager

SEO Executive

SEO Executive

SEO Executive

Senior SEO Executive

Sales & Marketing Strategist

Creative Strategist