digital marketing specialist Jobs in Rawalpindi

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social media manager

Utopian Takeoffs

Social Media Manager Location: Saidpur Road Rawalpindi Job Type: Full-Time Shift: 9 am-5pmJob Overview: We are seeking a creative and motivated Social Media Manager to handle our company&rsquo;s social media platforms and build a strong online presence. The ideal candidate should be passionate about content creation and digital marketing.Key Responsibilities:<ul><li>Plan, create, and publish engaging content across social media platforms</li><li>Manage daily posting, comments, and inbox inquiries</li><li>Develop strategies to increase followers, engagement, and brand awareness</li><li>Analyze performance metrics and optimize campaigns</li><li>Stay updated with the latest social media trends and tools</li></ul>Requirements:<ul><li>Proven experience as a Social Media Manager or similar role</li><li>Strong communication and creative writing skills</li><li>Knowledge of platforms like Facebook, Instagram, LinkedIn, etc.</li><li>Experience with tools like Canva, Meta Business Suite, or similar</li><li>Basic understanding of analytics and reporting</li></ul>What We Offer:<ul><li>Competitive salary package</li><li>Growth and learning opportunities</li><li>Friendly and professional work environment</li></ul>Pay: Rs35,000.00 - Rs50,000.00 per monthWork Location: In person

Social Media Manager

Shopin ecom

We are looking for a Social Media Manager who can plan, create, organize, and execute social media strategies for their agency and brands across Facebook, Instagram, LinkedIn, and YouTube. Must have understanding on what to post, why to post it, and how each platform rewards content. We are not looking for a Meta Ads or paid media specialist.This role is 100% organic growth focused.Key Responsibilities:<ul><li>Develop and execute social media strategies for brands and the agency.</li><li>Plan content calendars aligned with brand positioning, business goals, and platform behavior.</li><li>Create, organize, and publish content tailored to:</li><li>Instagram, Facebook, LinkedIn, YouTube, </li><li>Track trends and execute them timely.</li><li>Write strong, clear, and engaging captions and hooks optimized for each platform.</li><li>Collaborate with designers, editors, and internal teams to ensure content quality.</li><li>Monitor performance and iterate content strategy based on insights (reach, engagement, saves, clicks).</li><li>Maintain consistency in brand voice, tone, and messaging.</li><li>Ensure high attention to detail in posting, formatting, captions, hashtags, and timing.</li></ul>Requirements (Must-Have):<ul><li>Min 2-3 year of hands-on experience managing and growing social media profiles organically for brands or agencies. (having meta ads knowledge is a plus)</li><li>Strong practical understanding of how each platform works (algorithms, content formats, audience behavior).</li><li>Proven ability to build and execute social media strategies, not just follow instructions.</li><li>Deep awareness of trends and the ability to act on them quickly.</li><li>Strong copywriting skills (hooks, captions, CTAs).</li><li>Excellent verbal and written communication skills.</li><li>High attention to detail and content quality.</li><li>Ability to work independently and take ownership of outcomes.</li></ul>Nice to Have:<ul><li>Experience managing agency social media accounts.</li><li>Understanding of analytics and content performance optimization.</li><li>Video-editing skills for shorts/reels.</li><li>Experience working with eCommerce or service-based brands.</li></ul>Why Join Shopin Ecom:<ul><li>Work with a growing eCommerce-focused agency.</li><li>Hands-on ownership and strategic responsibility.</li><li>Exposure to multiple brands and platforms.</li><li>Opportunity to build systems, not just content.</li></ul>Pay: Rs60,000.00 - Rs80,000.00 per monthWork Location: In person

Simcoe IT

We are seeking a Marketing Executive/Social Media Execuitve to manage and execute social media strategies, campaigns, and community engagement across multiple platforms. The role requires creativity, technical skills, and a strong understanding of digital marketing trends to drive brand awareness and lead generation.Key ResponsibilitiesManage social media accounts (Facebook, Instagram, TikTok, LinkedIn, Twitter/X, YouTube).Create and post engaging content (graphics, videos, captions, reels).Plan and execute social media campaigns to increase reach and engagement.Develop and maintain a content calendar for consistent posting.Conduct trend and hashtag research to maximize visibility.  Produce and edit short-form videos using tools like CapCut and InShot.Design graphics using Canva and Photoshop.Write scripts and captions aligned with brand voice.Handle community management, respond to comments/messages, and build engagement. Collaborate with influencers and manage UGC (User-Generated Content) campaigns.Utilize Meta Business Suite and TikTok Ads Manager for paid campaigns.Monitor performance analytics, track KPIs, and prepare insights reports.Ensure brand voice consistency and visual alignment across platforms.RequirementsGraduation (minimum qualification).1&ndash;2 years of relevant work experience (preferably in immigration consultancy).Strong knowledge of social media platforms and campaign management.Skills in video editing (CapCut, InShot) and graphic design (Canva, Photoshop).Familiarity with paid ads tools (Meta Business Suite, TikTok Ads Manager).Excellent communication, creativity, and organizational skills.Age below 30 with a professional personality.2 years of Company contract.Salary Details: 50,000 &ndash; 70,000Location: Rawalpindi Saddar Preference: Male/FemalePay: Rs50,000.00 - Rs60,000.00 per monthWork Location: In person

Social Media Marketing Executive

One of the Leading Travel and Tourisum Company is seeking a Marketing Executive to manage and execute social media strategies, campaigns, and community engagement across multiple platforms. The role requires creativity, technical skills, and a strong understanding of digital marketing trends to drive brand awareness and lead generation.Key ResponsibilitiesManage social media accounts (Facebook, Instagram, TikTok, LinkedIn, Twitter/X, YouTube).Create and post engaging content (graphics, videos, captions, reels).Plan and execute social media campaigns to increase reach and engagement.Develop and maintain a content calendar for consistent posting.Conduct trend and hashtag research to maximize visibility.Produce and edit short-form videos using tools like CapCut and InShot.Design graphics using Canva and Photoshop.Write scripts and captions aligned with brand voice.Handle community management, respond to comments/messages, and build engagement.Collaborate with influencers and manage UGC (User-Generated Content) campaigns.Utilize Meta Business Suite and TikTok Ads Manager for paid campaigns.Monitor performance analytics, track KPIs, and prepare insights reports.Ensure brand voice consistency and visual alignment across platforms.RequirementsGraduation (minimum qualification).1&ndash;2 years of relevant work experience (preferably in immigration consultancy).Strong knowledge of social media platforms and campaign management.Skills in video editing (CapCut, InShot) and graphic design (Canva, Photoshop).Familiarity with paid ads tools (Meta Business Suite, TikTok Ads Manager).Excellent communication, creativity, and organizational skills.Age below 30 with a professional personality.2 years of Company contract. Salary Details: 60,000 &ndash; 70,000Location: Rawalpindi Preference: Male/FemalePlease share your profile at hamza.ajaz@searchopal.com or Whatsapp your CV at 03379928258Pay: Rs60,000.00 - Rs70,000.00 per monthApplication Question(s):<ul><li>Are you proficient in Performance Analytics &amp; Insights</li></ul>Reporting? Experience:<ul><li>Marketing, Social Media Strategy &amp; Campaign Planning: 2 years (Required)</li></ul>Location:<ul><li>Rawalpindi (Required)</li></ul>Work Location: In person

Marketing Exceuitve

sequel technologies

Location: Bahria Town Phase 7, Rawalpindi (Candidates residing in Bahria Town, DHA, or nearby areas will be given preference.)About Sequel TechnologiesSequel Technologies is a growing technology company providing healthcare IT solutions and medical billing services to clients in the United States. Our team focuses on delivering reliable technology and marketing support to help healthcare organizations operate more efficiently.Job OverviewWe are looking for a Social Media and Paid Advertising Specialist to join our marketing department. The ideal candidate will be responsible for creating engaging social media content, managing our online presence, and running paid advertising campaigns that generate qualified leads.This role is ideal for someone who is creative, data-driven, and experienced in managing Meta (Facebook/Instagram) and LinkedIn advertising campaigns.Key Responsibilities<ul><li>Plan and execute organic social media strategies across LinkedIn, Facebook, Instagram, and other relevant platforms</li><li>Create, launch, and manage paid advertising campaigns using Meta Ads Manager and LinkedIn Campaign Manager</li><li>Monitor campaign performance and optimize campaigns to improve results</li><li>Track and report marketing metrics such as Cost per Lead (CPL), Return on Ad Spend (ROAS), and MQL volume</li><li>Engage with followers by responding to comments, messages, and community interactions</li><li>Collaborate with the marketing team on promotions, product updates, and campaign launches</li><li>Stay up to date with social media algorithms, advertising policies, and digital marketing trends</li><li>Ensure all marketing content reflects the company&rsquo;s brand voice and meets healthcare industry standards</li><li>Perform A/B testing on ad creatives, copy, and target audiences to improve campaign performance</li></ul>Required Qualifications<ul><li>2&ndash;3 years of experience in social media marketing with a focus on paid advertising</li><li>Hands-on experience using Meta Ads Manager and LinkedIn Campaign Manager</li><li>Experience with social media scheduling and analytics tools</li><li>Strong writing and communication skills for creating engaging social media content</li><li>Ability to analyze campaign data and prepare performance reports</li><li>Comfortable working with marketing creatives and visual assets</li></ul>Preferred Qualifications<ul><li>Experience in healthcare marketing, B2B SaaS, or lead generation campaigns</li><li>Familiarity with HubSpot or other CRM/marketing automation platforms</li><li>Knowledge of retargeting strategies and conversion tracking setup</li></ul>What We&rsquo;re Looking For<ul><li>A proactive individual who can manage projects independently</li><li>Strong collaboration and communication skills</li><li>Highly organized with attention to detail</li><li>Data-driven mindset with the ability to interpret campaign performance</li><li>Ability to work effectively in a fast-paced environment</li></ul>Working Hours<ul><li>Summer: 5:00 PM &ndash; 2:00 AM</li><li>Winter: 6:00 PM &ndash; 3:00 AM</li></ul>Benefits<ul><li>Health Insurance (OPD + IPD)</li><li>Entertainment Allowance</li><li>Cellular Allowance</li><li>Provident Fund</li></ul>Job Type: Full-timeAbility to commute/relocate:<ul><li>Rawalpindi: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>Are you a resident of Bahria Town Phase 7/8, or DHA 1/2? If not, kindly state your area of residency.</li></ul>Location:<ul><li>Rawalpindi (Required)</li></ul>Work Location: In person

Social Media Ads Specialist

SOURCE CODE ACADEMIA

Digital Marketing Specialist We are seeking a results-driven Digital Marketing Specialist to enhance our online presence, generate qualified leads, and support business growth. The ideal candidate will develop and execute multi-channel digital marketing strategies including SEO, paid advertising, social media, and content marketing while analyzing performance and optimizing campaigns for maximum ROI.Key Responsibilities:<ul><li>Plan, execute, and optimize digital marketing campaigns across channels (SEO, Google Ads, social media, email marketing, etc.).</li><li>Conduct market research and audience analysis to identify trends and growth opportunities.</li><li>Manage and optimize paid advertising campaigns (Google Ads, Meta Ads, etc.) to drive traffic and conversions.</li><li>Oversee social media platforms, create engaging content, and increase brand awareness.</li><li>Develop and implement SEO strategies (on-page, off-page, and technical) to improve organic rankings.</li><li>Collaborate with content creators to produce high-quality, conversion-focused content.</li><li>Track and analyze campaign performance using tools like Google Analytics (GA4), Meta Business Suite, and other marketing tools.</li><li>Monitor KPIs such as traffic, leads, conversion rates, CTR, and ROI; prepare regular performance reports.</li><li>Conduct competitor analysis and identify opportunities to outperform in the market.</li><li>Stay up-to-date with the latest digital marketing trends, tools, and platform updates.</li></ul>Required Skills &amp; Qualifications:<ul><li>3&ndash;4 years of proven experience in digital marketing.</li><li>Strong understanding of digital marketing channels including SEO, PPC, social media, and email marketing.</li><li>Experience with tools such as Google Analytics (GA4), Google Ads, Meta Ads Manager, and SEO tools (Ahrefs, SEMrush, etc.).</li><li>Analytical mindset with the ability to interpret data and optimize campaigns accordingly.</li><li>Excellent communication and coordination skills.</li><li>Ability to manage multiple campaigns and meet deadlines.</li></ul>Preferred Skills:<ul><li>Experience with CMS platforms like WordPress or Shopify.</li><li>Knowledge of conversion rate optimization (CRO) techniques.</li><li>Basic understanding of HTML/CSS.</li><li>Experience with marketing automation tools and CRM systems.</li></ul>KPIs / Performance Metrics:<ul><li>Growth in website traffic, leads, and conversions.</li><li>ROI and performance of paid campaigns.</li><li>Improvement in engagement rates across digital platforms.</li><li>Increase in brand awareness and online visibility.</li><li>SEO performance (keyword rankings, organic traffic).</li></ul>Salary Range:PKR 90,000 &ndash; 150,000 per month (based on experience and skill set)Why Join Us:Be part of a dynamic and growth-oriented team where your digital marketing strategies directly impact business success. You&rsquo;ll have the opportunity to work across diverse channels, collaborate with talented professionals, and continuously grow your expertise.Job Type:Full-timeWork Location:RawalpindiJob Type: Full-timePay: Rs90,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Marketing Specialist

Mercium Limited

Marketing Executive Sovereign Express Trade LimitedLocation: Peshawar Road, Rawalpindi Job Type: Full-Time | On-site (UK Timings: 1 PM &ndash; 9 PM)About Us Sovereign Express Trade Limited (SET Ltd.) is a global logistics and freight forwarding company headquartered in London. We provide end-to-end logistics solutions including freight forwarding, customs clearance, transportation, warehousing, and compliance services.Our international team operates across the UK, Belgium, France, Poland, Germany, UAE, Pakistan, India, and China, connecting businesses across Asia and Europe.As our business continues to grow, we are looking for a creative and motivated Marketing Executive to join our team and support our marketing campaigns and digital presence.Key Responsibilities<ul><li>Market Research &amp; Analysis</li></ul>Conduct market and competitor research to identify trends and opportunities. Analyse campaign performance and marketing data. Prepare reports on marketing performance and ROI.<ul><li>Content &amp; Brand Communication</li></ul>Assist in developing marketing content including website content and digital materials. Ensure brand consistency across all marketing channels. Coordinate with creative teams to deliver engaging campaigns.<ul><li>Social Media &amp; Digital Marketing</li></ul>Plan and manage social media content calendars. Create and optimise digital marketing campaigns to increase engagement and conversions. Monitor social media performance and improve strategies accordingly. Collaborate with influencers and digital partners when required.<ul><li>SEO</li></ul>Conduct keyword research and implement SEO strategies. Support website optimisation and technical SEO improvements. Monitor rankings, backlinks, and SEO performance.Required SkillsContent Writing SEO and Keyword Research Social Media Management Marketing Research and Analytics Creativity and Campaign PlanningQualifications &amp; ExperienceBachelor&rsquo;s degree in Marketing, Communications, or a related field 1&ndash;3 years of marketing experience Strong communication and analytical skills Ability to manage multiple tasks and meet deadlines Good understanding of social media and digital marketingNice to HaveExperience working with international teams Familiarity with Google Workspace or Microsoft Office tools Ability to work independently and take initiativeHow to ApplySend your updated resume and portfolio to: kiran.hr@setlimited.netSubject Line: Marketing ExecutiveJob Type: Full-timeApplication Question(s):<ul><li>How many years of marketing experience do you have?</li><li>What is your current monthly salary in PKR?</li><li>Are you able to work on-site in Rawalpindi and follow timings 1 PM to 9 PM?</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>marketing: 2 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Marketing Executive

Explore 84+ Social media manager in Rawalpindi this April. Find roles across top companies and apply now to boost your career.

84 social media manager jobs In Rawalpindi

Social Media Manager

Social Media Manager

Social Media Marketing Executive

Marketing Exceuitve

Social Media Ads Specialist

Digital Marketing Specialist

Marketing Executive