digital marketing manager Jobs in New York

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marketing manager – field & digital demand generation Jobs in New York

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sr manager digital web marketing

GALLO

<div><p>Job Req ID: 106554</p><p>
Job Type: Full-time</p><p>
Work Category: Hybrid Telecommute</p><p>
Application Close Date: 11/26/2025</p><p>
Sponsorship: Not Available</p><p>
Compensation: $ 147,300 - $ 220,900</p><p></p><p><b><br>
We are GALLO</b></p><p>
We&rsquo;re a family-owned company with a 90+ year legacy, that&rsquo;s consistently recognized as a Glassdoor &ldquo;Best Places to Work.&rdquo; We have 130+ brands in our total alcohol beverage portfolio including wine, malt, spirits, and ready-to-drink beverages. We&rsquo;re home to the #1 wine and spirits brands in the U.S. - Barefoot Wine &amp; High Noon and are the official sponsors of the NFL, NHL, UFC, and PGA of America.</p><p></p><div><b><br>
A Taste of What You'll Do</b></div><p>
We&rsquo;re seeking a Senior Manager, Web &amp; Digital Marketing to lead strategy and execution for our brand websites, digital platforms, and CRM programs. You will shape data-driven, customer-first experiences that grow brand engagement and business outcomes by overseeing SEO, CRO, A/B testing, email/SMS, analytics, and content strategy. You&rsquo;ll partner across paid media, MarTech, social, creative and external agencies to design seamless user journeys, optimize landing page and site performance, and prepare our content and technical foundation for AI-driven search and Generative Engine Optimization (GEO).</p><p></p><p><br>
In this role you will build and mentor a high-performing team, codify best practices and playbooks, and drive capability development across the function. You&rsquo;ll collect and activate first-party data to enable precise segmentation and automated, personalized CRM journeys, translate analytics into clear recommendations and forecasts for senior leaders, and identify opportunities to scale measurable improvements. You&rsquo;ll balance creative collaboration with rigorous testing and optimization to lift engagement, conversion, and lifetime value.</p><p></p><p><br>
Operational excellence, strong stakeholder influence, and compliance with industry regulations (including alcohol/beverage guidance) are essential. You will translate ambiguous needs into actionable plans, remove roadblocks, and communicate results clearly to cross-functional partners. We welcome leaders who bring curiosity about emerging tech, a bias for experimentation, and a commitment to inclusive collaboration. If you&rsquo;re excited to lead digital evolution at scale and drive measurable brand growth, we&rsquo;d love to hear from you. Apply now.</p><div></div><div><b><br>
What You'll Need</b></div><ul><li>
Bachelor&rsquo;s degree plus 8 years of digital and/or e-commerce experience reflecting increasing levels of responsibility; OR Master&rsquo;s degree plus 6 years of digital and/or e-commerce experience reflecting increasing levels of responsibility; OR High School Diploma or State-issued equivalency certificate plus 12 years of digital and/or e-commerce experience reflecting increasing levels of responsibility.
</li><li>Supervisory or managerial experience.
</li><li>Strong knowledge of contemporary digital media (websites, search, social, content marketing, video, mobile, CRM Strategy).
</li><li>Proficient in MS Word and MS Excel at an intermediate level.
</li><li>Proficiency with digital platforms/tools, including but not limited to:
</li><li>Web content management systems (author/publish, content management, tagging)</li><li>
CRM/ESP Systems (Marketing Cloud, Klaviyo)
</li><li>Web analytic tools (Google Analytics, Google Search Console)
</li><li>Project management tools (AirTable, JIRA)
</li><li>Strong project management skills with the ability to effectively partner cross-functionally</li><li>
Strong analytical skills and demonstrated ability.
</li><li>Required to travel by air and automobile up to 25% of the time.
</li><li>Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description.</li><li>
Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.</li></ul><div></div><div><b><br>
How You'll Stand Out</b></div><ul><li>
Bachelor&rsquo;s degree plus 10 years of digital and/or e-commerce experience reflecting increasing levels of responsibility; OR Master&rsquo;s degree plus 8 years of digital and/or e-commerce experience reflecting increasing levels of responsibility; OR High School Diploma or State-issued equivalency certificate plus 14 years of digital and/or e-commerce experience reflecting increasing levels of responsibility
</li><li>4 years of specific experience in contemporary digital media (websites, search, social, content marketing, video, mobile, CRM Strategy)</li><li>
Deep understanding of paid media's role in cross-channel digital strategies ensuring a unified consumer journey
</li><li>Experience in developing end-to-end customer journeys and designing automated marketing programs leveraging CRM data
</li><li>Proven track record in driving a culture of continuous testing and innovation
</li><li>Expertise in managing website strategy to optimize for emerging AI and generative search changes, maintaining organic visibility and user experience
</li><li>Ability to drive growth and results
</li><li>Experience working with all levels and functions within the Company</li></ul><p></p><p><b><br>
Our Benefits &amp; Perks</b></p><p>
We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview.</p><p></p><p><b><br>
The Fine Print</b></p><ul><li>
The Company does not sponsor for employment-based visas for this position now or in the future.</li><li>
Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data. In addition to the salary, this position <b>may</b> be eligible for bonuses, incentive plans, or participate in tasting room tip pools, as applicable.</li><li>
This position will be based in the location(s) specified in the job posting with an option for occasional telecommuting. You will be expected to live within a commutable distance.</li><li>
It is the Company&rsquo;s policy for job postings to be open to internal candidates for a minimum of 5 days and to external candidates, if applicable, for a minimum of 3 days.</li></ul><p></p><p><br>
Gallo&rsquo;s policy is to afford equal employment opportunities to all applicants and employees and not to discriminate on the basis of race, traits associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.</p><p></p><p><br>
Gallo will comply with state and local laws prohibiting discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).</p><p></p><p><br>
We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodation due to a disability, please let us know at 209.341.7000.</p><p></p><p><br>
Gallo is enrolled in the Department of Homeland Security's E-Verify program and will use the program to verify the employment eligibility of all newly hired employees as required.</p></div><p></p>

Sr. Manager - Digital & Web Marketing

The Cervantes Group

<p><b>Role Description:</b></p><p>The Platform Product Manager will own the strategy and delivery of our banking client&rsquo;s web and app experience platforms. This role will be operating in the Marketing Technology team and focuses on Adobe Experience Manager (Sites &amp; Assets), Adobe Target, and related optimization capabilities while guiding these platforms evolve to support marketing, CX, and product needs. This person will ensure they are scalable, compliant, and easy to use for business teams and will work closely with the Web Marketing team (focused on website strategy, CRO, SEO, and campaign execution), IT, Product, and global partners to drive adoption and maximize value from our investments in Adobe Experience Cloud <b>Responsibilities:</b></p><ul><li>Own the roadmap and backlog for web &amp; app experience platforms (AEM Sites &amp; Assets, Adobe Target, DAM, Adobe Campaign), aligned to the Marketing Value Stream strategy.</li><li>Partner with the Web Marketing team to ensure platform capabilities enable CRO, SEO, and campaign execution goals while translating business needs into platform requirements, user stories, and acceptance criteria for the Experience Platform squad.</li><li>Collaborate with IT and Global teams to deliver enhancements, integrations, and platform stability in addition to ensuring marketing teams are trained and enabled to use tools effectively based on their role/responsibility.</li><li>Act as the bridge between technology delivery and marketing adoption within Agile workstreams.</li><li>Define KPIs and success measures for platform usage, adoption, and business impact (e.g., personalization velocity, content reuse, test performance).</li><li>Monitor platform maturity, identify gaps, and drive the evolution of AEM and Target into app and logged-in environments.</li><li>Advocate for marketing&rsquo;s needs in enterprise and global forums and ensure platforms are developed with compliance, governance, and scalability in mind.</li></ul><p><b>Requirements:</b></p><ul><li>Bachelor&rsquo;s Degree is required</li><li>5+ years in Product Management, Platform Management, or MarTech/AdTech experience</li><li>Hands-on experience with Adobe Experience Manager (sites, which is the CMS and assets, which is the DAM) and Adobe Target experience</li><li>Strong understanding of web and app optimization, CRO, SEO, and personalization</li><li>Excellent communication and stakeholder management skills, able to translate between marketing and technical teams</li><li>Experience enabling business users on new tools and driving adoption/governance</li><li>Proven success working with cross-functional squads in agile delivery environments</li><li>Familiarity with agile ceremonies, backlog management, and user story writing</li></ul><p><b>Preferred Requirements:</b></p><ul><li>Bilingual in Spanish and English is highly preferred</li><li>Experience working cross functionally with global teams</li><li>Experience with first time implementation of AEM (Adobe experience manager)</li><li>Experience setting up and managing a DAM digital asset management system for a marketing team</li></ul><p>Job Type: Full-time</p><p>Pay: $105,000.00 - $112,000.00 per year</p><p>Ability to commute/relocate:</p><ul><li>New York, NY 10001: Reliably commute or planning to relocate before starting work (Required)</li></ul><p>Experience:</p><ul><li>MarTech/AdTech: 5 years (Required)</li><li>Adobe Experience Manager: 5 years (Required)</li><li>app optimization, CRO, SEO, etc: 5 years (Required)</li></ul><p>Work Location: Hybrid remote in New York, NY 10001</p>

Product Manager - MarTech

Empathy

<div><p>Empathy is on a mission to build a more resilient world by helping people everywhere plan for and deal with life&rsquo;s toughest moments. Our award-winning flagship loss support product, powered by tech and driven by purpose, provides clarity and confidence by guiding individuals through all the tedious and time-consuming tasks associated with loss. Combining tech and human touch, we make it possible for people to focus on what truly matters while supporting them through the logistics and emotions that follow. Our second product, Empathy LifeVault was designed to create a new standard in legacy and estate planning that&rsquo;s intuitive, secure, and educational, with the ability to generate, organize, and store legal documents with extreme ease.</p><p>
Through partnerships with leading insurers, forward-looking financial institutions, and innovative employers, we&rsquo;ve expanded access to Empathy to over 45 million covered lives across North America. And we&rsquo;re just getting started, which is where our team comes in.</p><p>
Our team is passionate, empathetic, and dedicated to getting world-class products in the hands of those dealing with emotionally charged and logistically hard moments of crisis, and to partnering with industry leaders to bring Empathy to the masses. We work collaboratively to identify pain points and design elegant solutions for users and partners alike. We aim to move the industry and cultural expectations of supporting people through life&rsquo;s hardest moments forward.<br>
</p><br>
<br>
Requirements:
<br>
<ul><li>7+ years of experience in performance or growth marketing, ideally in B2B or B2B2C environments.</li><li>
Proven ability to drive measurable acquisition, revenue, and enrollment outcomes through paid media, organic channels, and web optimization.</li><li>
Strong experience managing campaigns across Google, Meta, LinkedIn, and other performance marketing channels.</li><li>
Experience managing and mentoring internal teams, including specialists and managers, and overseeing external agencies.</li><li>
Strong analytical skills with experience using data to optimize campaigns, channels, and user journeys.</li><li>
Ability to translate partner and user insights into scalable acquisition strategies.</li><li>
Excellent communicator and collaborator, able to work cross-functionally with Enrollment Marketing, Demand Generation, Client Success, Brand, and Design teams.</li><li>
Self-starter who thrives in a fast-paced, evolving environment and balances strategic thinking with hands-on execution.</li></ul><p><i>
The salary for this position ranges between $170,000 - $180,000 which includes base salary. This is decided based on many factors, including but not limited to: technical skills, qualifications, and geographic location. In addition to base salary, we are proud to offer stock options in the company and a competitive benefits package.</i></p><p>
To support our employees, we offer comprehensive benefits both in and out of the office. These include premium healthcare, comprehensive paid time off, and flexible parental leave. Our bereavement care includes premium access to the Empathy platform and support for employees and their families. We support financial wellness with a company-sponsored 401(k) plan and up to a 4% employer match, along with competitive stock options. With annual retreats, team lunches for our NYC office, and a remote employee stipend, we prioritize spending time together and investing in our people. We hope you will want to join our exceptional team!</p><br>
In this role you will:<br>
<br>
<p>The Senior Manager, Growth Marketing will own Empathy&rsquo;s paid media, digital growth, and performance marketing programs across our B2B2C ecosystem. This person will be responsible for driving revenue, pipeline, and user acquisition through integrated campaigns across paid channels (LinkedIn, Meta, Google, display/retargeting) and owned digital properties.</p><p>
This role blends strategic leadership, hands-on execution, and analytical rigor. The ideal candidate has experience leading growth or performance marketing in a B2B and B2B2C environment, managing both internal teams and external agencies, and translating partner journeys into scalable acquisition programs.</p><p>
This role will manage a team including a Web Lead, Growth Marketing Specialist, and AEO/SEO Manager, as well as oversee our performance marketing agency. This role is based in New York and reports to the Flatiron office 3 days a week.
</p><p><b>Key Responsibilities</b></p><ul><li>
Own Empathy&rsquo;s paid media strategy and execution across paid digital channels including but not limited to, LinkedIn, Meta, Google, display/retargeting, and direct media buys.</li><li>
Oversee the AI&#8209;Powered Search &amp; Content Optimization Lead Manager and Web Lead to ensure on-site optimization, organic search performance, and landing page experience support overall acquisition and enrollment objectives.</li><li>
Build and optimize full-funnel campaigns that drive pipeline, revenue, and user acquisition across employer, insurance, and financial clients partnering closely with Demand Gen and Enrollment Marketing to align targeting, messaging, and activation tactics.</li><li>
Manage and optimize our performance marketing agency, ensuring campaigns meet our goals, ROI and efficiency targets.</li><li>
Lead, mentor, and develop the internal growth marketing team (Web Lead, Growth Marketer, AEO/SEO Manager), providing clarity on priorities, KPIs, and execution standards.</li><li>
Oversee experimentation and testing across creative, messaging, offers, audience segments, landing pages, and channel mix.</li><li>
Collaborate with Marketing Ops &amp; Analytics to track, measure, and report on campaign performance, deriving actionable insights to drive continual improvement.</li><li>
Partner with the design team to ensure creative across channels is consistent with Empathy&rsquo;s brand but drives measurable business results.</li><li>
Stay current on trends in paid media, SEO/AEO, Web optimization, and digital privacy, translating insights into actionable strategies.</li></ul></div>

Senior Manager, Growth Marketing

Harry Winston

<div>
 <p>
  <strong>
   <em>
    <u>
     Job Summary
    </u>
   </em>
  </strong>
 </p>
 <p>
  The Digital Designer is responsible for developing and executing digital design concepts that support Harry Winston&rsquo;s global marketing initiatives. Working closely with the Manager, Digital Design, and the Director, Creative Services, this role contributes to all stages of the creative Process from concept development through final delivery to produce high-quality, brand aligned digital assets. The Digital Designer ensures that all work reflects Harry Winston&rsquo;s visual identity and meets the highest standards of creativity and consistency.
 </p>
 <p>
  <br/>
 </p>
 <p>
  The ideal candidate demonstrates strong creative and technical skills, exceptional attention to detail, and the ability to manage multiple projects in a fast-paced environment. This position also supports photoshoot planning and post-production, collaborating closely with internal creative, motion, and production teams to ensure assets meet Harry Winston&rsquo;s creative and technical brand standards for global distribution.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <em>
    <u>
     Key Duties, Responsibilities and Accountabilities
    </u>
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Collaborate with the Manager of Digital Design and the Director of Creative Services to translate marketing objectives into 360&deg; digital creative executions.
  </li>
  <li>
   Design, manage, and deliver digital assets for global marketing use, ensuring consistency and precision across all platforms.
  </li>
  <li>
   Develop creative concepts and layouts for a range of digital projects, including campaign imagery, web content, newsletters, and social media initiatives.
  </li>
  <li>
   Manage and maintain website assets to ensure alignment with brand standards and seasonal storytelling.
  </li>
  <li>
   Support photoshoot planning and post-production, including image selection retouching direction, cropping, and final file preparation.
  </li>
  <li>
   Coordinate with internal print, motion, and production teams to ensure accurate execution and timely delivery of creative assets across all channels.
  </li>
  <li>
   Monitor digital asset performance post-launch, providing creative insights and recommendations for optimization.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <em>
    <u>
     Job Qualifications
    </u>
   </em>
  </strong>
 </p>
 <p>
  <strong>
   Required:
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Graphic Design, Visual Communications, or a related field.
  </li>
  <li>
   5+ years of professional digital design experience in a similar industry (luxury/retail).
  </li>
  <li>
   Experience working on global marketing campaigns and managing asset delivery across regions.
  </li>
  <li>
   Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator).
  </li>
  <li>
   Strong working knowledge of Figma, digital asset management, and responsive design best practices.
  </li>
  <li>
   Deep understanding of UX/UI principles and cross-platform digital experiences.
  </li>
  <li>
   Exceptional attention to detail, organization, and time management.
  </li>
  <li>
   Proven ability to deliver high-quality design work under tight deadlines and manage multiple concurrent projects.
  </li>
  <li>
   Strong portfolio demonstrating refined, luxury-brand design sensibilities and successful campaigns from concept through execution.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Preferred:
  </strong>
 </p>
 <ul>
  <li>
   Photoshoot experience, including creative collaboration and post-production management.
  </li>
  <li>
   Basic knowledge of AI image creation tools and an eagerness to expand AI design capabilities.
  </li>
  <li>
   Familiarity with print production processes.
  </li>
  <li>
   Experience with Adobe After Effects or Figma animation for motion design applications.
  </li>
 </ul>
</div>


Digital Designer, Creative Services

Link Logistics Real Estate

<div><p>Link Logistics Real Estate (&ldquo;Link&rdquo;) is a leading operator of warehouses and business parks, specializing in last-mile logistics real estate. Established by Blackstone in 2019, the company connects consumption, technology, and the supply chain across its portfolio, which spans half a billion square feet. We leverage our scale, proprietary data and insights, and foundational focus on sustainability to drive success for our customers&rsquo; businesses and deliver value for our stakeholders. We put our people, customers, and communities first and find ways to make a conscious, positive impact where we live and work. Every day, we work to reinvent and lead our industry forward by thinking bigger and challenging the status quo.</p><p></p><p>
Link Logistics Real Estate is seeking a <b>Vice President,</b> <b>Technical Product Manager</b> to connect technology with the digital team&rsquo;s needs related to digital marketing and analytics tools. This role focuses on supporting digital marketing platforms, analytics and tracking tools while collaborating with multiple teams to centralize data for reporting. The position will empower the digital team to aggregate, analyze, and leverage data to generate actionable insights.</p><p></p><p>
Reporting to the <b>SVP, Technology</b>, the ideal candidate will have deep expertise in product management, digital analytics and website management, SEO/GEO/SCO/SEM best practices, a technical business analyst background, experience working with data architecture and engineering teams, and strong communication skills to align technical solutions with business goals. The candidate will lead a team of direct reports comprising of a Product Manager, development team, and vendors.</p><p></p><p><b>
RESPONSIBILITIES:</b></p><p></p><p><b>
Strategic Leadership:</b></p><ul><li><p>
Develop and execute a comprehensive digital marketing technology strategy that aligns with the company's overall business objectives and growth plans.</p></li><li><p>
Lead cross-functional teams to drive the implementation of innovative technology solutions to support digital marketing and ensure seamless integration with existing systems.</p></li><li><p>
Serve as a thought leader in digital marketing technology, staying abreast of industry trends and emerging technologies to keep Link Logistics at the forefront of the market</p></li><li><p>
Lead the Product Management and development of custom external facing digital products including real estate availability web sites</p></li></ul><p></p><p><b>
Product Management/Application Support</b></p><p>
Serve as the technical application manager to support digital applications including LinkLogistics.com, LinkParks.com, GA4, GTM, Big Query, Call Rail, ZoomInfo, Lead Forensics, Stack Adapt and Sprout Social.
</p><ul><li><p><b>Work Management: </b>Engage with business partners, vendors, and other stakeholders to implement a demand management process to analyze, prioritize, and deliver on projects, enhancement requests and issues.</p></li><li><p><b>
Technical fluency with web technologies</b> - Understanding of web application architecture, front-end/back-end systems, APIs, A/B testing tools, and content management systems. Strong focus on performance optimization including page load speeds, caching strategies, CDNs, and monitoring tools like Lighthouse or WebPageTest</p></li><li><p><b>
Development process experience</b> - Familiarity with agile methodologies, version control (Git), CI/CD pipelines, and ability to write technical requirements and collaborate effectively with engineering teams on deployment, scalability, and security considerations</p></li><li><p><b>
Technical SEO/GEO/SEM: </b>Apply expert-level technical knowledge of SEO, GEO, and SEM to implement business recommendations and requirements within Link&rsquo;s property listing products and public websites, ensuring enhanced visibility and discoverability across search engines and AI-powered platforms.</p></li><li><p><b>
Website Tagging Strategies: </b>Knowledge of the implementation and optimization of GA4 tags, pixels, and other tracking tools, with a focus on attribution modeling and first-touch/last-touch tracking to ensure accurate data collection, seamless integration, and actionable insights for digital marketing initiatives.</p></li><li><p><b>
System Administration: </b>Provide day-to-day administration of digital tools including GA4, BigQuery, Lead Forensics, Sprout Social, etc. including user management, financial management, and adhering to security and governance best practices.</p></li><li><p><b>
Support Management: </b>Manage the support process, troubleshoot issues, write knowledge articles, track key metrics, and resolve technical issues.</p></li><li><p><b>
Testing: </b>Write test scripts, participate in QA and run UAT to ensure changes are tested and do not negatively impact the target systems, end users, downstream applications, reports and dashboards, etc.</p></li><li><p><b>
Documentation: </b>Create and maintain thorough system and business process documentation, including current and future state architecture diagrams, user journeys, source data tables, product briefings for enhancements and system changes, root cause analysis for issues, etc.</p></li><li><p><b>
Tool Standardization: </b>Utilize enterprise tools including Jira, Confluence, Lucid Chart, ServiceNow, etc. for task tracking, maintaining documentation, incident and release management.</p></li></ul><p></p><p><b>
Data Ingestion and Analytics</b></p><p>
Support business and technical teams through the end-to-end process of capturing, transforming, ingesting, modeling, analyzing and reporting digital data.</p><ul><li><p><b>
Data Solutioning:</b> Write technical documentation and participate in solutioning workshops to support the Data, Architecture and Engineering (A&amp;E) teams ingesting digital data into Link&rsquo;s data platform.</p></li><li><p><b>
Data Connections: </b>Advise Analytics Engineering team on data sources and how they should be connected to deliver dashboards and reports using tools like Tableau, Power BI, and Looker Studio.</p></li><li><p><b>
Attribution Accuracy:</b> Collaborate with Digital, Analytics and Data teams to improve attribution models and reporting accuracy.</p></li><li><p><b>
Tool Selection &amp; Configuration:</b> Evaluate and recommend technologies that enhance data gathering, transformation, aggregation, analysis, and visualization.</p></li><li><p><b>
Data Transformation: </b>Critically examine data to improve transformation logic and identify why it may not be normalized.</p></li><li><p><b>
User Behavior Data: </b>Enable insights into customer journey, engagement patterns and conversion metrics to help inform digital marketing strategies and design.</p></li></ul><p></p><p><b>
Stakeholder Management</b></p><p>
Enhance your expertise and build strong relationships with business and technology teams so you can advise and help deliver technology solutions to meet business objectives.
</p><ul><li><p><b>Collaboration:</b> Work closely with business and technology stakeholders to understand their goals, challenges, and requirements, translating these into scalable technical solutions.</p></li><li><p><b>
Strategy Alignment: </b>Develop and thoroughly understand business partners&rsquo; tools, processes and operational needs.</p></li><li><p><b>
Digital Marketing:</b> Comprehensive expertise in every stage of digital marketing, including strategic planning, campaign execution, and ongoing optimization of processes and workflows.</p></li><li><p><b>
Advisory Services: </b>Act as a trusted advisor, providing insights and recommendations on how technology can support and enhance business goals.</p></li><li><p><b>
Professional Development: </b>Stay knowledgeable on industry trends, emerging marketing technologies, new advertising platforms, and competitor activities to provide guidance to stakeholders that will ensure Link is operating as an industry leader.</p></li><li><p><b>
Market Sensitivity &amp; UX Insight:</b> Understanding market dynamics, user experience design, and emerging trends to inform product decisions</p></li></ul><p></p><p><b><br>
QUALIFICATIONS:</b></p><ul><li><p>
Bachelor&rsquo;s degree.</p></li><li><p>
Experience in a marketing or digital analytics environment.</p></li><li><p>
Experience with website implementations.</p></li><li><p>
Experience managing high-volume websites and microsites</p></li><li><p>
Experience with cloud data platforms including Snowflake, BigQuery and Salesforce Data Cloud.</p></li><li><p>
Familiarity with CMS and Salesforce Marketing Cloud integrations to support end-to-end lead journey, personalization and segmented content and communications.</p></li><li><p>
Familiarity with website platforms like WordPress and Optimizely.</p></li><li><p>
Familiarity with APIs for extracting data from third-party platforms (e.g., Google Analytics, BigQuery, Meta Ads Manager, StackAdapt, etc.).</p></li><li><p>
Working knowledge of digital marketing data from ad platforms, websites, email tools, etc.</p></li><li><p>
Familiarity with websites, data architecture, modeling, and governance best practices.</p></li><li><p>
Exceptional communication and collaboration skills.</p></li><li><p>
Ability to partner with non-technical stakeholders and explain technical concepts clearly.</p></li><li><p>
Strong problem-solving and critical-thinking abilities.</p></li><li><p>
Experience with Atlassian tools for product management and documentation a plus.</p></li><li><p>
Experience with project management tools like Wrike or similar a plus.</p></li></ul><p></p><p><b>
MINIMUM REQUIREMENTS</b></p><ul><li><p>
10-15+ years of experience in a technical digital marketing and digital analytics environment.</p></li><li><p>
Experience supporting websites.</p></li><li><p>
Strong understanding of digital marketing data.</p></li><li><p>
Proficiency in SQL, JavaScript, HTML and CSS. Familiarity with DAX and DBT a plus.</p></li><li><p>
Familiarity with marketing platforms and tools such as Google Analytics 4 (GA4), BigQuery, and Salesforce Marketing Cloud.</p></li><li><p>
Familiarity with databases such as Snowflake and Salesforce Data Cloud</p></li><li><p>
Familiarity with reporting tools such as PowerBI, Tableau, and Looker Studio</p></li></ul><p></p><p>
$235,000 - $250,000 represents the presently anticipated base compensation pay range for this position at Link. Actual pay may vary based on various factors, including but not limited to location and experience.</p><p></p><p>
Link provides a variety of benefits to employees, including health insurance coverage, retirement savings plan, paid holidays, paid time off.</p><p></p><p>
The direct compensation and benefits described above are subject to the terms and conditions of any governing plans, policies, practices, agreements, or other materials or documents as in effect from time to time, including but not limited to terms and conditions regarding eligibility.</p><p></p><p><b>
EEO Statement</b></p><p>
The Company is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant, employee, or other covered person based on any legally recognized basis, including, but not limited to: veteran status, uniformed servicemember status, race, color, caste, immigration status, religion, religious creed (including religious dress and grooming practices), sex, gender, gender expression, gender identity, marital status, sexual orientation, pregnancy (including childbirth, lactation or related medical conditions), age, national origin or ancestry, citizenship, physical or mental disability, genetic information (including testing and characteristics), protected leave status, domestic violence victim status, or any other consideration protected by federal, state or local law. We are committed to providing reasonable accommodations, if you need an accommodation to complete the application process, please email LinkRecruiting@linklogistics.com.</p></div>

Vice President, Technical Product Manager, Digital Marketing

Early Warning Services

<div></div><div><div>At Early Warning, we&rsquo;ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle&reg;, Paze&#8480;, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.</div><div></div><div>
Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment.</div><div></div><div>
Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship.</div><div></div><div>
Overall Purpose</div><div>
The Sr. Director, Digital Automation and Process Improvement is a strategic leader responsible for driving marketing transformation through the optimization of our MarTech stack and digital web properties. By focusing on emerging technologies, process improvement and automation, the Sr. Director will lead efforts to prepare the organization for growth, broaden marketing enablement to new stakeholder groups (including merchants), and recommend/onboard new tools &amp; technology that enhance core marketing initiatives such as campaign management and loyalty program performance.</div><div></div><div>
This role designs creative, technology-driven solutions to scale; streamlines workflows; enhances creative and operational processes; and enables data-driven decision-making. This leader will serve as a key influencer across the business, championing the integration of scalable marketing solutions, automation, AI for marketing use cases, and next-generation tools to deliver scalable, measurable, and innovative improvements that strengthen efficiency, deepen customer engagement, and maximize brand impact.</div><div></div><div>
Essential Functions</div><ul><li><div>
Lead cross-functional teams to redesign processes and optimize our MarTech ecosystem to reduce manual effort, accelerate time-to-market, and prepare the business to scale into new markets and customer groups</div></li></ul><ul><li><div>
Own the development and implementation of a comprehensive strategy for embedding AI-powered decisioning, personalization, and predictive analytics into marketing operations. Serve as a visible thought leader and advisor on evolving technology for marketing.</div></li></ul><ul><li><div>
Spearhead the deployment of automation solutions, including campaign orchestration, content generation, workflow automation and loyalty programs to optimize efficiency and empower marketing teams to deliver more personalized, scalable, and timely campaigns.</div></li></ul><ul><li><div>
Establish governance, standards, and best practices for the responsible use of automation in marketing operations and across key digital properties such as our portal for UDAAP compliance.</div></li></ul><ul><li><div>
Lead the design and implementation of automation and emerging technology solutions that strengthen loyalty program performance and customer lifetime value. Leverage data-driven insights to improve program efficiency, engagement, and scalability across new and existing channels.</div></li></ul><ul><li><div>
Drive partnerships with merchants and other external partners to integrate marketing automation and loyalty program tools which amplify the value beyond traditional customer groups. Ensure systems and processes support a growing ecosystem of stakeholders.</div></li></ul><ul><li><div>
Manages and develops a high-performing team that thrives on innovation, continuous learning, and strategic enablement. Foster a culture of digital leadership and accountability.</div></li></ul><ul><li><div>
Collaborate with technology, data, legal, compliance and analytics partners to ensure seamless integration of tools and automated workflows.</div></li></ul><ul><li><div>
Serve as a thought leader and advisor to executive leadership on automation opportunities, AI applications, and the future of digital marketing operations.</div></li></ul><div></div><div>
Minimum Qualifications</div><ul><li><div>
Education and experience typically obtained through completion of a bachelor&rsquo;s degree in business administration, marketing design/graphics, communications, or a related field.</div></li></ul><ul><li><div>
Minimum 15 years&rsquo; experience in a related field, with at least 5 years in people management.</div></li></ul><ul><li><div>
Strong understanding of marketing operations, brand strategy, and creative processes.</div></li></ul><ul><li><div>
Exceptional leadership and team management skills, with the ability to mentor and oversee senior team members.</div></li></ul><ul><li><div>
Demonstrated leadership experience with process improvement and implementing technology-driven solutions.</div></li></ul><ul><li><div>
Familiarity with AI, automation platforms, or data-driven tools used in marketing or business operations.</div></li></ul><div></div><div>
Preferred Qualifications</div><ul><li><div>
Direct experience implementing AI-powered solutions in marketing operations or shared services.</div></li></ul><ul><li><div>
Proven success leading digital transformation projects centered on automation and process efficiency.</div></li></ul><ul><li><div>
Strong analytical, problem-solving, and strategic planning skills.</div></li></ul><ul><li><div>
Excellent communication and stakeholder management skills with experience presenting to executive leadership.</div></li></ul><div></div><div>
Physical Requirements</div><div>
Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers.</div><div>
Employee must be able to perform essential functions and physical requirements of position with or without reasonable accommodation.</div><div>
The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow instructions and perform other related duties as assigned by their supervisor.</div><div></div><div>
The base pay scale for this position in:<br>
Phoenix, AZ/ Chicago, IL in USD per year is: 183,000 - 229,000.<br>
New York, NY/ San Francisco, CA in USD per year is: 220,000 - 275,000.<br>
Additionally, candidates are eligible for a discretionary incentive plan and benefits.</div><div></div><div>
This pay scale is subject to change and is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific candidate, which is always dependent on legitimate factors considered at the time of job offer. Early Warning Services takes into consideration a variety of factors when determining a competitive salary offer, including, but not limited to, the job scope, market rates and geographic location of a position, candidate&rsquo;s education, experience, training, and specialized skills or certification(s) in relation to the job requirements and compared with internal equity (peers). The business actively supports and reviews wage equity to ensure that pay decisions are not based on gender, race, national origin, or any other protected classes.</div><div></div><div>
Some of the Ways We Prioritize Your Health and Happiness</div><ul><li><div>
 Healthcare Coverage &ndash; Competitive medical (PPO/HDHP), dental, and vision plans as well as company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health &amp; dependent care expenses.</div></li><li><div>
401(k) Retirement Plan &ndash; Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility.</div></li><li><div>
Paid Time Off &ndash; Flexible Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays and a paid volunteer day.</div></li><li><div>
12 weeks of Paid Parental Leave</div></li><li><div>
Maven Family Planning &ndash; provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work.</div></li></ul><div></div><div><br>
And SO much more! We continue to enhance our program, so be sure to <div>check our Benefits page here</div> for the latest. Our team can share more during the interview process!</div><div></div><div><i><br>
Early Warning Services, LLC (&ldquo;Early Warning&rdquo;) considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees.</i></div><div></div><div><i>
Early Warning Services LLC is a proud participant in E-Verify, a federal program to help ensure a legal and authorized workforce. As part of our hiring process, we electronically verify the employment eligibility of all new hires through E-Verify. For more information on your rights and responsibilities under E-Verify please visit </i><div><i>Home | E-Verify</i></div><i>.</i></div></div>

Sr. Director, Marketing Digital Automation and Process Improvement

Snappy App

<div><p><b>Location:</b> US, Remote (East Coast Preferred)<br>
<b>Compensation:</b> Transparency is paramount in our compensation structure. Total compensation for this role is market competitive, offering a base salary range of $95,000&ndash;$113,000 base, with an annual target bonus.</p><p></p><h2 class="jobSectionHeader"><b>
About the Role</b></h2><p>
Snappy is looking for an <b>Integrated Marketing Manager</b> to own both <b>field/event marketing</b> and <b>digital demand generation</b>. You&rsquo;ll drive awareness, engagement, and pipeline by leading high-impact events, webinars, and digital campaigns in close partnership with Sales, Product Marketing, and Content teams.</p><p>
This role is ideal for a <b>data-driven marketer</b> who thrives at the intersection of strategy and execution - someone who can balance the details of event logistics with the analytical rigor of forecasting, attribution, and performance optimization.</p><p></p><h2 class="jobSectionHeader"><b>
You Will</b></h2><ul><li><p>
Lead end-to-end <b>field marketing programs</b>: trade shows, conferences, and events - owning logistics, vendor management, ROI tracking, and promotion.</p></li><li><p><b>
Help Forecast and plan</b> event calendars and digital activities to ensure alignment with pipeline and revenue goals.</p></li><li><p>
Manage and execute <b>webinars</b>, ensuring strong alignment with content, product, and sales teams.</p></li><li><p>
Assist and collaborate with a <b>paid media agency</b> to run multi-channel campaigns (Google Ads, LinkedIn, Meta, etc.), optimizing for CAC, ROAS, and pipeline impact.</p></li><li><p>
Support and collaborate with an <b>SEO vendor</b> to help drive organic growth and optimize web performance.</p></li><li><p>
Partner with web/ops teams on <b>CRO testing and site improvements</b> to maximize conversion rates.</p></li><li><p>
Support <b>ABM and integrated campaigns</b>, ensuring proper <b>attribution tracking</b> across systems (HubSpot, Salesforce, Tableau, etc.).</p></li><li><p>
Partner closely with <b>Sales team members</b> to ensure programs support pipeline and revenue goals.</p><p></p><h2 class="jobSectionHeader"><b>
You Have</b></h2></li></ul><ul><li><p>
5+ years in <b>field marketing and digital demand generation</b>, ideally in B2B SaaS or startup environments.</p></li><li><p><b>
Data-driven mindset</b> with strong analytical skills to forecast, measure, and optimize campaign and event performance.</p></li><li><p>
Proven ability to <b>forecast, budget, and execute </b>events and campaigns.</p></li><li><p>
Strong understanding of <b>marketing attribution models</b> and ability to track pipeline/revenue impact.</p></li><li><p>
Experience working with and managing <b>external vendors</b> (paid media, SEO, etc.) for execution.</p></li><li><p>
Strong <b>project management skills</b> with sharp attention to detail.</p></li><li><p>
Hands-on experience with <b>HubSpot, Salesforce, Google Analytics, Tableau, Posthog</b>,<b> Outreach</b> and webinar platforms (ON24, Zoom, etc.).</p></li><li><p>
Excellent <b>collaboration and communication skills</b> across sales, marketing, and product teams.</p></li><li><p>
Ability to thrive in a <b>fast-paced, high-growth environment</b> managing multiple projects at once.</p></li></ul><p></p><p>
<b>Bonus Points For</b></p><ul><li><p>
Experience with <b>ABM strategies, CRO tools</b></p></li><li><p>
Creative eye</p></li><li><p>
Familiarity with attribution modeling or PLG strategies.</p></li></ul><p><br>
Snappy is the award-winning, all-in-one gifting company that spreads joy, shares gratitude, and takes the guesswork out of gifting.</p><p>
Founded in 2015, Snappy was named one of Inc.&rsquo;s fastest-growing companies in the Northeast in 2021, 2022, and 2023. Snappy is the trusted gifting and swag partner to over 43% of Fortune 100 companies as well as thousands of individuals who use Snappy for personal gifting. Snappy has sent more than five million gifts worldwide.</p><p>
Snappy thrives on connecting people and cultivating meaningful relationships through the power of gratitude and gifting. Our recipient-picks experience ensures gift-givers send the perfect gift every time, for everyone, on every occasion.Snappy has been featured on Fortune&rsquo;s &quot;Best Small &amp; Medium Workplaces,&quot; &ldquo;Best Workplace for Millennials,&rdquo; and &ldquo;Best Workplace in Tech&rdquo; lists.</p><p>
We've seen firsthand that our unique product and brand experience boosts employee morale, improves performance, and (most importantly!) spreads joy, so, of course, we practice what we preach! Here at Snappy, we believe wholeheartedly in building a culture of appreciation, dedication, and fun. We offer benefits and perks to our employees including but not limited to: Free healthcare, including vision and dental, generous 401k match, flexible PTO, paid family leave, Snappy Summer Fridays (which we enjoy year-round!) and Snappy gifts for employee recognition and appreciation.</p><p>
Snappy's stance on diversity, equity and inclusion, its active focus on give-back programs, and its fundamental mission to spread joy through the power of gifting all lead the way in unlocking the power of human kindness at work.</p><p>
Information collected and processed as part of your Snappy hiring process, including as part of your Snappy career profile and in any job applications you choose to submit, is subject to Snappy&rsquo;s California Privacy Notice for Staff Members and Job Applicants</p></div><p></p>

Marketing Manager – Field & Digital Demand Generation

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