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trade category shopper marketing gennext

Unilever

<div>Unilever is currently hiring for Trade Category &amp; Shopper Marketing Gennext!
ABOUT UNILEVER 
 
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people &ndash; we believe that when our people work with purpose, we will create a better business and a better world. 
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don&rsquo;t believe in the &lsquo;one size fits all&rsquo; approach and instead we will equip you with the tools you need to shape your own future. 
 
JOB PURPOSE 
Unilever is the place where you can bring your purpose to life with the work that you do &ndash; creating a better business and a better world. If you are willing to get hands-on experience by working in one of the world&rsquo;s leading consumer goods company, then this role is just for you! 
 
WHAT WILL YOUR MAIN RESPONSIBILITIES BE<ul><li>
Identify and evaluate category growth opportunities by analyzing planograms and assortments</li><li>
Update and analyze digital sales data and dashboard</li><li>
Tracking promo calendars for each subcategory</li><li>
Close relationship with account and marketing teams for always-on sales management</li><li>
Monitor Nielsen data for detailed market analysis &amp; preparing regular updates</li><li>
Reporting and presenting outputs with regular updates</li><li>
Analyze CMI data to help account teams to understand shopper behaviors</li></ul> 
Experiences &amp; Qualifications<ul><li>
Hungry to learn and curious.</li><li>
A dot connector: You have the unique ability to think differently and pull the big picture and small details all together clearly</li><li>
Digital Savvy, forward thinker, future obsessed</li><li>
4th grade at bachelor&rsquo;s degree or master&rsquo;s Degree.</li><li>
Available to contribute minimum 3 days a week.</li></ul> 
Skills<ul><li>
Stakeholder Management</li><li>
Collaboration</li><li>
Problem Solving</li><li>
Negotiation</li></ul> 
Leadership<ul><li>
You are energized by delivering fantastic results. You are an example to others &ndash; both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.</li><li>
As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.</li></ul><div><ul><li> 
Critical SOL (Standards of Leadership) Behaviors</li></ul></div><ul><li>
PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner&rsquo;s mindset, using data and insight to make decisions.</li><li>
PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.</li><li>
CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.</li><li>
PURPOSE &amp; SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.</li><li>
AGILITY: Explores the world around them, continually learning and developing their skills.</li></ul> 
Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their &lsquo;Whole Self&rsquo; to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.</div>

MONETA İnsan Kaynakları & Yönetim Danışmanlık

<div>
 
 Moneta is looking for an &ldquo;E-commerce Business Activation Manager&rdquo; for our global business partner.
 
 
 
 
 
 Be the Expert and main Point of Contact on all eRetailer related subjects, in collaboration with Marketing and Sales teams;
 
 <ul>
 <li>
 Be an expert of online practices on his/her categories and the &ldquo;Ambassador&rdquo; of E Commerce business model amongst local teams (both Marketing &amp; Sales)
 </li>
 <li>
 Work closely with the E-Category Manager at Continent level, in deploying and executing local E-Cat Man &amp; E-Commerce Activations
 </li>
 <li>
 Facilitate customer relationships on all digital/E-Commerce topics, working closely with E-KAMs (Pure Players and Click&amp;Mortar) and Digital Managers to define customer action plans
 </li>
 <li>
 Develop employees awareness with regular meetings and trainings on retail media.
 </li>
 </ul>
 
 
 
 
 Drive and pilot specific e-commerce shopper activation plan to exploit market and customer opportunities with specific pure-players and click &amp; mortar customer, using the following levers:
 
 <ul>
 <li>
 Define specific E-commerce assortment based on in-depth analysis of both shopper&rsquo;s, market&rsquo;s, and retailer&rsquo;s needs &amp; specifities, in strong collaboration with local Marketing teams and BUs
 </li>
 <li>
 Monitor closely our positions in terms of assortment in our main retailers&rsquo; websites
 </li>
 <li>
 Pilot and Monitor perfect execution in our Level of Services (in-stock performances, supply chain efficiency&hellip;)
 </li>
 <li>
 Collaborate on categories online sales&rsquo; level and associated margins, with KAM
 </li>
 <li>
 Define and implement specific promotional and communication activations in our e-commerce partners websites (through retail media operations)
 </li>
 <li>
 Be a &ldquo;guardian&rdquo; of Content execution in the e-retail landscape
 </li>
 <li>
 Deploy and manage Content push solutions to our main online retailers
 </li>
 <li>
 Be the main point of contact as regards to Online Product content to both BUs and Continent teams
 </li>
 <li>
 Initiate and manage local E-Cat Man initiatives, in line with EMEA guidelines, and focused on key online players and key categories
 </li>
 <li>
 Accelerate the deployement of our E-merchandising recommendations and E-Cat Man tools (product finders), based on our key Category Strategic objectives (CAP)
 </li>
 <li>
 Assist local Category Managers in in-store digitalization initiatives to enrich shopping experience at POS level (implementation of tablets, new digitalized POS materials, virtual or augmented reality, etc..)
 </li>
 </ul>
 
 
 
 
 Analyse and Provide Insights on Key Online/E-Commerce Data &amp; Metrics:
 
 <ul>
 <li>
 Work closely with local Data Analyst (if present) to understand performance on our main online KPIs, and derive action plans
 </li>
 <li>
 Gain a full understanding on our E-retailer&rsquo;s business models, main specificities/ways of working and Promo/Communication means
 </li>
 <li>
 Define, with eKam/CatMan, the eRetail media strategy supporting the development of our on-line market share.
 </li>
 </ul>
 
 
 
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Marketing Master or related degree,
 </li>
 <li>
 10 years experience as category manager/product manager/ecommerce manager in a online environment
 </li>
 <li>
 Expert of online practices,
 </li>
 <li>
 Track record of success in building e-commerce activation plan, showing commercial wins,
 </li>
 <li>
 Global vision but adopting a customer-oriented attitude,
 </li>
 <li>
 Data crunching &amp; Analytical skills (strong command of MS Office Suite, especially XLS)
 </li>
 </ul>
</div>

E-commerce Business Activation Manager

Mey Diageo

<div>
 
 Job Description
 
 
 
 
 About Us
 
 
 
 With over 200 brands sold in nearly 180 countries, we&rsquo;re the world&rsquo;s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you&rsquo;ll test new ideas, learn and grow, and unlock a brighter, more exciting future.
 
 
 Join us to create a career worth celebrating.
 
 
 
 What About The Role
 
 
 
 At Diageo, we&rsquo;re building iconic brands and creating moments that matter.
 
 
 As Customer Business Development Manager, you will play a pivotal role in managing and growing our strategic relationships with key customers. You&rsquo;ll drive sustainable growth, deliver commercial excellence, and ensure our brands continue to delight consumers wherever they shop.
 
 
 
 What You&rsquo;ll Be Doing
 
 
 
 <ul>
 <li>
 Customer Partnership &amp; Business Planning
 </li>
 <li>
 Build strong, trust-based relationships with central purchasing, category, and trade marketing teams of key customers.
 </li>
 <li>
 Lead the creation and execution of Joint Business Plans (JBPs) that align customer priorities with Diageo&rsquo;s strategic objectives.
 </li>
 <li>
 Strengthen long-term partnerships that create mutual value and category growth.
 </li>
 <li>
 Commercial Performance &amp; Budget Management
 </li>
 <li>
 Deliver sales, profit, and market share targets in line with Diageo&rsquo;s commercial goals.
 </li>
 <li>
 Lead trade terms, investments, and promotional budgets with agility and accountability.
 </li>
 <li>
 Prepare accurate sales forecasts and collaborate closely with the Demand Planning team.
 </li>
 <li>
 Category &amp; Brand Growth
 </li>
 <li>
 Maximize the visibility, share, and equity of Diageo&rsquo;s brands across off-trade channels.
 </li>
 <li>
 Apply category management principles to optimize shelf layout, product mix, and pricing.
 </li>
 <li>
 Lead customer-specific activations, seasonal campaigns, and digital supports that bring our brands to life.
 </li>
 <li>
 Data, Insights &amp; Reporting
 </li>
 <li>
 Translate insights from Nielsen, Power BI, and customer data into actionable growth plans.
 </li>
 <li>
 Track performance KPIs, sales trends, and stock levels, and present insights to senior stakeholders.
 </li>
 <li>
 Collaboration &amp; Internal Partnership
 </li>
 <li>
 Partner closely with Trade Marketing, Finance, Logistics, and Demand Planning teams.
 </li>
 <li>
 Lead internal processes related to listings, activations, and new product launches.
 </li>
 <li>
 Ensure all commercial activities and agreements are executed in compliance with Diageo&rsquo;s internal policies and the principles of the Turkish Competition Authority (Rekabet Kurumu).
 
 
 </li>
 </ul>
 
 What We&rsquo;re Looking For
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business, Marketing, or Economics (or equivalent).
 </li>
 <li>
 Minimum 5 years of sales experience (preferably in FMCG, managing national key accounts).
 </li>
 <li>
 Strong commercial acumen, negotiation, and relationship-building skills.
 </li>
 <li>
 Advanced proficiency in Excel, Power BI, and CRM systems.
 </li>
 <li>
 Fluent in English.
 </li>
 <li>
 Analytical, strategic thinker who acts with pace, ownership, and results-orientation.
 </li>
 <li>
 Collaborative, customer-focused, and passionate about building brands consumers love.
 
 
 </li>
 </ul>
 
 Diversity Statement
 
 
 
 Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
 
 
 Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
 
 
 Feel inspired? Then this may be the opportunity for you.
 
 
 
 Worker Type
 
 
 
 Regular
 
 
 
 Primary Location:
 
 
 
 MeyDiageo Istanbul Head Office
 
 
 
 Additional Locations :
 
 
 
 
 Job Posting Start Date
 
 
 
 2025-11-11
</div>

Key Account Manager

Henkel

<div>
 
 About this Position
 
 In this role, you lead the Consumer Brands sales operations for the Perfumeries Channel, driving strategic targets such as sales growth, profitability, and market share. You develop and execute the channel&rsquo;s sales strategy, support key account management, and build strong relationships with key perfumery customers. You plan annual sell-in targets, monitor customer profitability, and collaborate closely with Marketing, Trade Marketing, and Category Management to ensure strong sell-out performance and excellent POS execution.
 
 
 
 What You&acute;ll Do
 
 
 
 <ul>
 <li>
 Generating one of Henkel&lsquo;s business units &ldquo;Consumer Brand&rdquo; sales operation via assuming responsibility for the Perfumeries Channel in order to maximize strategic targets (NES, profitability, Market Share, A/R, Sales Budget)
 </li>
 <li>
 Creating sales strategy, setting goals, planning, and ensuring execution for the responsible channel
 </li>
 <li>
 Supports KAM in steering key customers
 </li>
 <li>
 Building strong relationships with related key customer and realize plans collaboratively
 </li>
 <li>
 Working in close cooperation with other sales channels to ensure the collaboration to reach the targeted business results
 </li>
 <li>
 Planning FY category-based sell-in targets for the Perfumeries Channel Key Accounts
 </li>
 <li>
 Following profitability of each and every customer on responsible categories, providing proactive action plans in order to secure the profitability as well as stable growth for the &ldquo;Laundry &amp; Home Care &amp; Personal Care" business
 </li>
 <li>
 Executing brand strategies and ensuring customer sell-out performance via excellent POS executions with close relationship other departments such as Marketing, Trade Marketing and Category Management
 </li>
 <li>
 Realizing route trade visits to increase Henkel&rsquo;s reputation and influence
 
 
 </li>
 </ul>
 
 What makes you a good fit
 
 
 
 <ul>
 <li>
 BSc/BA in Business Administration, Engineering or in a relevant field
 </li>
 <li>
 2-3 years of experience in Key Account Management in an FMCG company is a plus
 </li>
 <li>
 Strong communication and interpersonal skills with aptitude in building relationships with professionals of all organizational levels
 </li>
 <li>
 Strength with strategic and analytical thinking skills combining with critical thinking and problem solving
 </li>
 <li>
 Excellent oral and written communication skills in English with the ability to interact effectively with all levels of management
 </li>
 <li>
 Self-confident professional, who possesses strong interpersonal skills along with sound leadership capabilities
 </li>
 <li>
 Advanced user of MS Office applications especially in Excel
 </li>
 <li>
 Valid Driving license is a must
 
 
 </li>
 </ul>
 
 Some perks of joining Henkel
 
 
 
 <ul>
 <li>
 Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
 </li>
 <li>
 Diverse national and international growth opportunities
 </li>
 <li>
 Global wellbeing standards with health and preventive care programs
 </li>
 <li>
 Gender-neutral parental leave for a minimum of 8 weeks
 </li>
 <li>
 Employee Share Plan with voluntary investment and Henkel matching shares
 
 
 </li>
 </ul>
 At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.
</div>

Assistant Key Account Manager (Perfumeries)

Explore 516+ Trade category shopper marketing gennext in Istanbul this December. Find roles across top companies and apply now to boost your career.

516 trade category shopper marketing gennext jobs IN Istanbul

Trade Category & Shopper Marketing Gennext

Trade Category & Shopper Marketing Gennext

E-commerce Business Activation Manager

Key Account Manager

Key Account Manager

Assistant Key Account Manager (Perfumeries)

Assistant Key Account Manager (Perfumeries)