business analyst – automation, analytics & ai

product manager

account manager

assistant brand manager

brand marketing lead, türkiye Jobs in Istanbul

brand marketing lead, türkiye

commercial director

brand manager

Unilever

<div>
 Unilever is currently hiring for
 
 a Portfolio
 
 
 Assistant Brand Manager, Food Category
 
 
 
 Function:
 
 Marketing
 
 
 
 Reports to:
 
 UFS Marketing Lead T&uuml;rkiye
 
 
 
 Scope:
 
 Turkey
 
 
 
 Location:
 
 Umraniye
 
 
 
 Terms &amp; Conditions:
 
 Full Time/ Hibrid
 
 
 
 
 About Unilever
 
 
 
 With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people &ndash; we believe that when our people work with purpose, we will create a better business and a better world.
 
 
 At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don&rsquo;t believe in the &lsquo;one size fits all&rsquo; approach and instead we will equip you with the tools you need to shape your own future.
 
 
 
 Responsibilities
 
 
 
 As a Portfolio Marketing Assistant Brand Manager, you will be responsible for translating the current and future chef needs into a strategic portfolio plan, manage the total portfolio through simplification, launch and relaunch projects from product development till product/brand communication. You will be responsible to:
 
 
 <ul>
 <li>
 Drive Business Growth Targets for categories and brands
 </li>
 <li>
 Build/Manage portfolio positioning &amp; sustainable growth strategy
 </li>
 <li>
 Manage simplification, launch and relaunch projects (link local / global)
 </li>
 <li>
 Provide Brand or category content to support launches
 </li>
 <li>
 Collect &amp; analyses customer &amp; market insights
 </li>
 <li>
 Train sales force on product knowledge through culinary trainings / selling stories
 
 
 </li>
 </ul>
 
 Job Purpose
 
 
 
 Main purpose of the job:
 
 
 <ul>
 <li>
 Manage the mix of the current portfolio for Turkey
 </li>
 <li>
 Lead mix development for innovations and renovations for Turkey (from market insights to the effective launch/relaunch of a product)
 </li>
 <li>
 Drive growth for Turkey through perfect execution of portfolio related activities of the Integrated Business Plan (IBP)
 </li>
 <li>
 Main interface between Turkey and META team, also the Global team if necessary
 </li>
 <li>
 Own Portfolio part of the IBP from development till execution
 </li>
 <li>
 Develop Strategic portfolio funnel (Short &amp; long term)
 </li>
 <li>
 Local category knowledge and understanding (competition / operator needs &amp; usage /&hellip;)
 </li>
 <li>
 Analyze category performance and define &amp; implement corrective actions
 </li>
 <li>
 Drive portfolio projects with the relevant local teams
 
 
 </li>
 </ul>
 
 Portfolio Marketing
 
 
 
 
 WHAT WILL YOUR MAIN RESPONSIBILITIES BE
 
 
 
 <ul>
 <li>
 Local portfolio management, 7 P&rsquo;s
 </li>
 <li>
 Lead mix development for innovations and renovations
 </li>
 <li>
 Start projects in Innoflex, the innovation gate platform and follow all the gates with necessary data in the system
 </li>
 <li>
 Local input for category strategy
 </li>
 <li>
 Strategic pricing: implement and track pricing in market and take corrective actions as appropriate.
 </li>
 <li>
 Perfect execution of portfolio data in systems (pricing, naming, hero images)
 </li>
 <li>
 Troubleshooting
 </li>
 <li>
 Passion to help the operators (the chefs) to love what they do
 </li>
 <li>
 Manage portfolio and category marketing routine tasks.
 
 
 </li>
 </ul>
 
 Experiences &amp; Qualifications
 
 
 
 WHAT YOU WILL NEED TO SUCCEED
 
 
 <ul>
 <li>
 1:3 years of marketing experience
 </li>
 <li>
 Portfolio management (Strategic planning, Business cases building, launches, simplification execution, strategic pricing)
 </li>
 <li>
 Food industry Business Acumen
 </li>
 <li>
 Experience with working in a multinational
 
 
 </li>
 </ul>
 
 Skills
 
 
 
 <ul>
 <li>
 Operational Execution excellence.
 </li>
 <li>
 Analytical thinking
 </li>
 <li>
 Project management
 </li>
 <li>
 Problem-solving behavior, growth mindset
 </li>
 <li>
 Mix development
 </li>
 <li>
 Category / Brand communication (digital foundation)
 </li>
 <li>
 Operator and chef intimacy
 </li>
 <li>
 Stakeholder management
 
 
 </li>
 </ul>
 
 Leadership
 
 
 
 <ul>
 <li>
 You are energized by delivering fantastic results. You are an example to others &ndash; both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
 </li>
 <li>
 As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
 </li>
 <li>
 Critical SOL (Standards of Leadership) Behaviors
 </li>
 <li>
 PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner&rsquo;s mindset, using data and insight to make decisions.
 </li>
 <li>
 PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
 </li>
 <li>
 CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
 </li>
 <li>
 PURPOSE &amp; SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
 </li>
 <li>
 AGILITY: Explores the world around them, continually learning and developing their skills.
 
 
 </li>
 </ul>
 Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
 
 
 Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their &lsquo;Whole Self&rsquo; to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
</div>

Assistant Brand Manager

PepsiCo

<div>Overview:
<div>
At PepsiCo, you&rsquo;ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Pepsi, Lay&rsquo;s and Lipton Ice Tea, our work touches millions of people every day.</div><div></div><div> 
At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.</div><div></div><div> 
Whatever your role, you&rsquo;ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.</div><div></div><div> 
We are looking for a Brand Manager to join our Marketing team based in Istanbul and will directly report to Senior Brand Manager. The role will be permanent.</div><div></div><div> 
As a Lay&rsquo;s Deploy Brand Manager in T&uuml;rkiye, you will be part of the execution of brand strategy across consumer channels, using strong consumer and market insights to drive growth and deliver impactful campaigns and standout brand experiences. You&rsquo;ll combine creativity with strong commercial thinking.</div><div>
Join us in shaping T&uuml;rkiye&rsquo;s most loved, thinnest and crispiest potato chips brand, creating smiles with every bite.</div>
Responsibilities:
<ul><li>End-to-end ownership of Lay&rsquo;s brand and product lifecycle (including NPD from pre-launch process to post-launch evaluation)</li><li>
Develop and execute integrated E2E brand communication programs ensuring consistent brand positioning across all consumer touchpoints</li><li>
Build strong brand campaigns through best-in-class creative, execution, and media planning and support development and execution of annual brand, communication, and TCP plans</li><li>
Lead cross-functional projects to drive product enhancements, LTO &amp; innovation pipeline, growth initiatives, ensuring seamless execution and market readiness for flawless commercialization</li><li>
Collaborate closely with key stakeholders (Commercialization, Dx, Sales, Supply Chain, Insights, etc.) to track brand performance, unlock commercial opportunities and address challenges</li><li>
Partner closely with Dx and Sales to deliver effective shopper marketing, in‑store execution, and retailer‑specific activations across retail channels</li><li>
Lead and manage external agency ecosystem to ensure strong brand impact and delivery excellence</li><li>
Generate actionable insights through data analysis and market, category, brand, and competitor tracking to evaluate performance, identify risks and opportunities, and drive strategic growth recommendations</li><li>
Lead digital and social media planning with agencies to deliver impactful consumer experiences</li><li>
Drive campaign evaluation, learning implications, and continuous optimization</li><li>
Manage overall A&amp;M budget and ensure efficient investment aligned with brand priorities</li></ul>
Qualifications:
<ul><li>University degree with at least 5 years of marketing, preferably brand management experience</li><li>
Strong analytical, problem-solving, and project management skills; able to manage multiple priorities</li><li>
Proven &amp; excellent cross-functional collaboration and stakeholder management</li><li>
Creative thinker with a growth mindset and results-oriented approach (always looking for the most impactful way to execute ideas &amp; campaigns)</li><li>
Passionate about being an early adopter of trends</li><li>
Strong communication skills with demonstrated leadership ability</li><li>
Confident with data and financials and can translate those into actionable brand recommendations.</li><li>
Fluent in English and Turkish (written and spoken)</li><li>
Flexible, resilient, and adaptable in a fast-changing environment</li></ul></div>

Lay's Brand Manager

Sanipak

<div>
 
 
 Position:
 
 Marketing
 
 
 Manager
 
 
 
 Location:
 
 &Idot;stanbul / Kavacik
 
 
 
 Working Model:
 
 Hybrid
 
 
 
 Role to work with:
 
 Senior
 
 
 Marketing Manager
 
 
 
 
 
 Sanipak
 
 
 has more than 1600 employees. We export our leading brands such as OK, Solo, Selpak, UniBaby and our most preferred brands in the cleaning papers, personal care, home care, baby care and out-of-home categories to more than 80 countries in 5 continents.
 
 
 
 
 
 
 What do we expect from our new team member?
 
 
 
 
 
 <ul>
 <li>
 Develop and execute strategic brand plans
 </li>
 <li>
 Build long-term brand and innovation strategies
 </li>
 <li>
 Manage brand budgets and forecasting processes
 </li>
 <li>
 Oversee the profit and loss (P&amp;L) responsibility of assigned brands
 </li>
 <li>
 Track and report brand performance metrics
 </li>
 <li>
 Generate creative solutions and growth strategies to drive brand expansion
 </li>
 <li>
 Collaborate with Market Research teams on research and data analysis; leverage consumer and market insights to support brand growth
 </li>
 <li>
 Work closely with Digital Marketing teams on social media strategies and digital advertising initiatives
 </li>
 <li>
 Coordinate cross-functionally with Production, R&amp;D, Finance, Trade Marketing, and Market Research teams
 </li>
 <li>
 Lead, coach, and support the development of direct-report brand team members
 </li>
 </ul>
 
 
 
 
 
 
 
 
 What kind of teammate are we looking for?
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business Administration, Engineering, Economics, or a related field
 </li>
 <li>
 Minimum 8 years of experience in brand management and marketing
 </li>
 <li>
 Preferably experienced in the FMCG sector
 </li>
 <li>
 Proven experience in team management
 </li>
 <li>
 Hands-on experience owning full brand responsibility and developing and executing effective marketing strategies
 </li>
 <li>
 Strong background in budget management and P&amp;L ownership
 </li>
 <li>
 Advanced level of English proficiency
 </li>
 <li>
 Results-driven mindset with a focus on achieving targets and continuous improvement
 </li>
 <li>
 Excellent communication, presentation, and interpersonal skills
 </li>
 <li>
 Ability to work effectively across functions and teams
 </li>
 <li>
 Strong organizational and project management capabilities
 </li>
 <li>
 Strong analytical thinking and data analysis skills
 </li>
 </ul>
 
 
 
 
 
 What do we offer you?
 
 
 
 
 
 <ul>
 <li>
 At Eczac&inodot;ba&scedil;&inodot;, you can steadily improve your personal, professional, and technical competencies by participating in
 
 training programs
 
 that support you and your career.
 </li>
 <li>
 You will have access to opportunities for
 
 rotation
 
 among more than 50 companies and
 
 global experience
 
 in over 120 international markets.
 </li>
 <li>
 
 Vacation time
 
 at Eczac&inodot;ba&scedil;&inodot; is calculated according to seniority based on your total work experience. Your bring your seniority with you.
 </li>
 <li>
 We will always recognize your success through different
 
 reward
 
 methods.
 </li>
 <li>
 You can take advantage of location-independent or hybrid work opportunities through
 
 different work models
 
 suitable to the nature of your job, and you can determine your own work schedule with
 
 flexible work hours
 
 . We offer technology and ergonomic support packages to Eczac&inodot;ba&scedil;&inodot; employees who work remotely full-time.
 </li>
 <li>
 As a new parent working at Eczac&inodot;ba&scedil;&inodot;, you are privileged. Eczac&inodot;ba&scedil;&inodot; employees who are mothers are provided with monthly
 
 nursery support
 
 ; Eczac&inodot;ba&scedil;&inodot; employees who are fathers are entitled to a
 
 3-week paternity leave
 
 .
 </li>
 <li>
 People who savor
 
 culture and art
 
 are here! Thanks to the Eczac&inodot;ba&scedil;&inodot; Group&rsquo;s founding sponsorship of
 
 Istanbul Modern
 
 , Turkey's first modern and contemporary art museum, you can visit the museum for free. Additionally, thanks to Eczac&inodot;ba&scedil;&inodot; Group&rsquo;s founding sponsorship of Istanbul Foundation for Culture and Arts (&Idot;KSV), you can also enjoy the privilege and discounts of &Idot;KSV&rsquo;s Lale Card to all &Idot;KSV events.
 </li>
 <li>
 You can participate in Eczac&inodot;ba&scedil;&inodot;&rsquo;s
 
 volunteering activities
 
 , every one of which prioritizes social benefit, and get involved in projects that create social impact.
 </li>
 <li>
 We are committed to ensuring
 
 equal opportunity
 
 of employment. We value diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status or seniority.
 </li>
 </ul>
 
 
 #WeDoNotDifferentiateBetweenJobsForWomenAndMen
 
 
</div>

MARKETING MANAGER

Philips

<div><h3 class="jobSectionHeader">Job Title
</h3>Business Marketing Manager- Male Grooming- META
<h3 class="jobSectionHeader">Job Description
</h3>Job title:
 
Business Marketing Manager- Male Grooming- META
Generates long-term business value for identified target audiences and for the Company via delivering and managing Superior Propositions or Superior Presence. The role harnesses consumer and market intelligence and insights to create demand and foster Brand Strength. Focuses time on strategic marketing activities such as the adoption and adaptation of the global integrated innovation and communication roadmap into locally relevant strategies, guiding the localization of global content as well as filling gaps. 
 
Your role:
<ul><li>Leads the development of a regional integrated innovation and communication roadmap, covering new product launches, Commercial Innovation, and always-on base business, based on in-depth consumer, market, and competitor insights to drive business objectives.
</li></ul><ul><li>Helps to strategize and define marketing objectives by understanding and analyzing the Consumer Experience Journey at various touchpoints, ensuring the creation of consumer-centric insights and the articulation of behavior shifts required to meet business goals.
</li></ul><ul><li>Develops pricing strategies in coordination with regional RGM and finance teams, ensuring they are competitive, aligned with consumer expectations, and financially sustainable for long-term growth.
</li></ul><ul><li>Ensures overall consistency in guiding the Consumer Experience Journey by category/sub-category across touchpoints, ensuring adherence to global category brand positioning and visual identity for seamless consumer experiences.
</li></ul><ul><li>Guides insights teams to gather local consumer, market, competition, and trend insights, facilitating the flow of actionable data to global teams to inform and optimize product innovation and commercial strategies.
</li></ul><ul><li>Monitors and analyzes in-market results in collaboration with Consumer and Commercial analytics teams, assessing business growth, market share, and brand strength, and adjusting marketing plans accordingly to optimize performance.
</li></ul><ul><li>Coordinates with Finance, Supply Chain, Sales, and other key departments to ensure the timely, consumer-qualified, and financially viable delivery of critical initiatives, guaranteeing alignment with both global and local business goals.
</li></ul><ul><li>Assists in the development and execution of the rolling Business Region plan, managing A&amp;P (Advertising &amp; Promotion) effectively to support the zone&rsquo;s growth, innovation, and competitive positioning.
</li></ul><ul><li>A career at Philips comes with all sorts of wonderful benefits. Be sure to speak to your recruiter about benefits in your region. 
</li></ul> 
You're the right fit if:
 Master or Bachelor's degree in Marketing, Business Administration, or related field.
<ul><li>10+ years of experience in the marketing function of a large/multinational organization preferably in Beauty &amp; Personal care, Consumer Electronics or FMCG.
</li></ul><ul><li>Demonstrated track record of successful ability to manage large and complex projects or engagements.
</li></ul><ul><li>Solid marketing background, with a key focus on brand/ category management, strategic planning, understanding multicultural different business models, converting consumer insights into right actions, portfolio management
</li></ul><ul><li>Requires in-depth knowledge of business strategies, goals and ability to translate into marketing objectives/jobs to be done to deliver strong annual plans.
</li></ul><ul><li>Comprehensive know-how to set up the right Go-to-Market models, ensuring the right portfolio with the right channels, serving the right consumers.
</li></ul><ul><li>Strong collaboration and management skills, to work closely with multi-pillars across districts; sales, marketing, finance and supply teams.
</li></ul><ul><li>Excellent level of both written and spoken English 
</li></ul><div> 
How we work together
 
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
 
Onsite roles require full-time presence in the company&rsquo;s facilities.
 
Field roles are most effectively done outside of the company&rsquo;s main facilities, generally at the customers&rsquo; or suppliers&rsquo; locations.
 
 
About Philips
 
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
 
<ul><li>Learn more about our business .
</li><li>Discover our rich and exciting history .
</li><li>Learn more about our purpose .
</li></ul>If you&rsquo;re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here .</div></div>

Business Marketing Manager- Male Grooming- META

Sanofi

<div>Job title: Diabetes Brand Lead, Eurasia<ul><li>
Reporting to: Established Products (EP) Head, Eurasia</li><li>
Location: Istanbul, T&uuml;rkiye</li><li>
Job type: Permanent</li></ul>
About the job
Strategic context:
The focus will be on most innovative products as major drivers for growth and a cross-GBUs efficiency model with optimised country set-up.
Key Dimensions:
The Diabetes Brand Lead holds a pivotal position in orchestrating a dynamic and cohesive brand strategy across Eurasia countries to establish a strong market presence and driving growth. This role demands a broad perspective, deep understanding of diverse healthcare systems, and the agility to adapt strategies to suit various market needs and regulatory conditions.
Main responsibilities:<ul><li>
Strategic Brand Strategy: Leading IGP process with a glocal &amp; transversal approach focusing specifically on meeting the needs of healthcare professionals and patients, adapting to the competitive and environmental landscape, and leveraging segmentation and targeted communication to achieve strategic brand objectives, ensuring the brand&rsquo;s value proposition is clearly communicated and understood</li><li>
Environmental and Competitive Analysis: Continuously monitor the healthcare environment and competitive landscape across different markets, adapting strategies to maintain competitive advantage and compliance with local regulations</li><li>
Segmentation and Targeting: Lead the segmentation of the market and identification of key targets, deploying tailored strategies and messages to engage each segment effectively, with a focus on maximizing impact and brand loyalty</li><li>
Strategic Messaging and Levers: Craft compelling brand messages and identify key levers to influence target audiences, ensuring alignment with overall brand objectives and market opportunities</li><li>
Life Cycle Management: Oversee brand strategies through the product lifecycle, identifying opportunities for brand extension, rejuvenation, and optimization to maximize market presence and profitability</li><li>
Supply Chain and Issue Resolution: Work closely with supply chain and operational teams to forecast and address any product supply issues promptly, implementing solutions that minimize impact on customers</li><li>
Action Plan Development and Execution: Develop and execute a detailed action plan that aligns with brand goals and key focus areas, ensuring resources are effectively allocated and timelines are met to achieve strategic objectives</li><li>
Customer/brand value propositions: Develop or adapt customer/brand value propositions aligned with brand/GBU Glocal strategy and share it with Customer Engagement. Imagine &amp; develop innovative specific partnerships to improve patient journey &amp; to make the difference in the market</li></ul>
About you<ul><li>
Education Background: Bachelor&rsquo;s degree in Marketing, Business Administration, or any related field</li><li>
Pharmaceutical Industry Understanding: Deep understanding of the pharmaceutical industry&rsquo;s regulatory environment, market dynamics and the needs and behaviors of healthcare professionals and patients</li><li>
Product Knowledge: Knowledge of product portfolio including the product's features, benefits, competitive landscape, and its place in the overall product portfolio</li><li>
Customer-Centric Mindset: A deep understanding of healthcare professionals&rsquo; and patients&rsquo; needs and expectations, enabling the development of strategies and messages that resonate and deliver value</li><li>
Language Proficiency: English (fluent in business environment)</li><li>
Role model of Take the Lead behaviors</li></ul>
Critical Experiences Required to be Successful in the Role
<ul><li>Brand Management: Extensive experience in brand management, with a proven track record in developing and executing successful brand strategies in the pharmaceutical or healthcare sector, particularly in a multi-country role</li><li>
Industry Expertise: Deep understanding of the pharmaceutical industry&rsquo;s regulatory environment, market dynamics, and the specific needs and behaviors</li><li>
Omni-Channel Strategy Development: Demonstrated experience in crafting and implementing comprehensive omni-channel strategies, with a special emphasis on:<ul><li>
Digital Experience with Customer-Facing Approach: Proficiency in leveraging digital platforms and tools to enhance customer interaction and engagement</li><li>
Go-to-Market Exposure: Experience in integrating digital strategies within broader go-to-market plans, including product launches and market entry strategies, to ensure a cohesive and impactful introduction of the brand to new and existing markets</li></ul></li><li>
Language skills: Fluency in English is a must, in Turkish is a plus.</li></ul>
Professional Skills That Make the Difference<ul><li>
Analytical and Strategic Planning: Exceptional strategic planning and analytical skills, with the ability to interpret complex market data and insights into actionable strategies. This includes a deep understanding of how to leverage an integrated omni-channel approach for maximum impact</li><li>
Data-Driven Decision Making: Proficiency in using data analytics to inform decision-making processes, especially in identifying and prioritizing customer segments for targeted marketing strategies</li><li>
Conceptual and Creative Thinking: Strong ability to employ conceptual thinking in identifying innovative solutions, and out-of-the-box thinking to challenge conventional wisdom and drive brand growth</li><li>
Leadership and Communication: Exceptional leadership and communication skills, capable of leading diverse teams and engaging effectively with wide range of stakeholders across different cultural and regulatory landscapes. This includes managing cross-functional teams to ensure the seamless integration of omni-channel strategies.</li><li>
Adaptability and Problem-Solving: Proficiency in adapting to rapidly changing market conditions and resolving complex issues with creative and effective solutions, particularly in the context of supply chain challenges and market entry strategies.</li><li>
Ability and mindset to adapt to new ways of working such as Agile. Leveraging Agile methodologies for cross-team project and initiatives.</li><li>
Understanding of Artificial Intelligence (AI) applications in marketing, such as customer data analysis, segmentation, personalization and automation. The ability to incorporate AI-driven insights and technologies to enhance marketing effectiveness and customer experience.</li></ul>
null</div>

Diabetes Brand Lead, Eurasia

Odeabank

<div>
 
 
 We are looking for an Odealist to create value together!
 
 
 
 
 
 
 We work in a world where new ideas, bold steps, and learning happen every day. At Odeabank, we measure success not only by results but also by
 
 learning, growing, and creating value.
 
 
 
 
 
 
 We work in a culture that is collaborative, innovative, and open to different perspectives. Everd day, we move forward together for a better experience and a stronger future.
 
 
 
 
 
 
 
 
 
 What Can You Expect?
 
 
 
 
 
 
 
 
 
 
 &bull;
 
 A culture that supports your development:
 
 Training, mentoring, and continuous learning opportunities
 
 
 &bull;
 
 Working model:
 
 A hybrid environment that offers both productivity and balance
 
 
 &bull;
 
 Inclusive team structure:
 
 An organizational culture shaped by openness, respect, authenticity, and enthusiasm
 
 
 &bull;
 
 Sustainable vision:
 
 Commitment to gender equality, diversity, and sustainability
 
 
 &bull;
 
 Supportive leadership:
 
 Managers who value your ideas and encourage sharing
 
 
 
 
 
 
 
 
 
 About the Role
 
 
 
 
 
 
 &bull; Develop and execute marketing communication initiatives aligned with brand and marketing strategies
 
 
 &bull; Plan and manage ATL / BTL campaigns and integrated communication projects, including related digital initiatives
 
 
 &bull; Lead the preparation of creative assets for digital media plans and advertising campaigns
 
 
 &bull; Manage digital content production processes including TikTok content development and influencer marketing collaborations
 
 
 &bull; Coordinate and manage creative, media, and production agencies to ensure high-quality campaign execution
 
 
 &bull; Prepare campaign briefs and communication materials for agencies and internal stakeholders.
 
 
 &bull; Monitor competitor branding and communication activities, identifying insights and improvement opportunities
 
 
 &bull; Manage campaign reporting, analysis, budgeting, forecasting, and performance tracking with a data-driven approach
 
 
 &bull; Collaborate with internal stakeholders such as Business Units, Digital Marketing, Retail Banking, and Legal to ensure effective campaign execution
 
 
 &bull; Proficient in effectively using performance and analytics tools (e.g., Meta Business, Adjust, Google Analytics)
 
 
 
 
 
 
 
 
 
 
 
 
 General Qualifications:
 
 
 
 
 
 
 &bull; Bachelor&rsquo;s degree in Communications, Marketing, Advertising, or a related field
 
 
 &bull; Minimum 7 years of experience in marketing and corporate communications within banking, finance, e-commerce, FMCG, or technology sectors
 
 
 &bull; Experience in delivering integrated marketing communication campaigns and developing impactful and innovative advertising
 
 
 &bull; Strong knowledge of digital marketing, digital media planning, and campaign management
 
 
 &bull; In-depth knowledge of ATL &amp; BTL and digital communication processes including production and post-production, with the ability to understand their role within integrated campaigns
 
 
 &bull; Excellent communication, branding, presentation, and stakeholder management skills
 
 
 &bull; Analytical and data-driven mindset with strong organizational and problem-solving skills
 
 
 &bull; Experience in agency management and cross-functional collaboration
 
 
 &bull; Fluent in English
 
 
 &bull; Proficiency in MS Office applications
 
 
 
 
 
 
 
 
 
 Benefits:
 
 
 
 
 
 
 
 &bull; Private Mixed Health Insurance for you and (if applicable) your spouse and children
 
 
 &bull; Corporate Life Insurance
 
 
 &bull; Remote Work Support
 
 
 &bull; Meal Allowance
 
 
 &bull; Birthday Leave
 
 
 &bull; Transportation Allowance
 
 
 
 
 
 
 Why Odeabank?
 
 
 
 
 
 
 &bull; Innovative business model focused on investment and technology
 
 
 &bull; Odealist teams shaping not only today but also the future
 
 
 &bull; Corporate discount agreements with O'Deal
 
 
 &bull; Social events, clubs, and employee communities
 
 
 &bull; Special occasion celebrations
 
 
 &bull; Recognition and reward mechanisms that regularly highlight achievements
 
 
 &bull; Well-being seminars
 
 
 
 
 
 
 If you want to grow in an Odealist culture
 
 , complete your application now and join us on our journey! 💫
 
 
 
 
 
 
 *The hiring process at Odeabank includes Human Resources Assessment, relevant manager interviews, and competency-based evaluations.
 
 
 
 
 
 
 
 The offer process begins for candidates who successfully complete all stages.
 
 
 
 
 
 
 
 **Under the Personal Data Protection Law No. 6698, your personal data is processed solely for recruitment purposes during the application process.
 
 
 
 
</div>

Corporate Communications and Marketing Assistant Manager

L'Oréal

The world leader in beauty, present in 150 countries on five continents!
 
Our 34 international brands include L’Oréal Paris, Kiehl’s, Vichy, Giorgio Armani Beauty, Garnier, Yves Saint Laurent Beauté, Ralph Lauren, Maybelline New York, Kérastase, Biotherm, Viktor&Rolf, Urban Decay, Lancôme, NYX PMU, L’Oréal Professionnel, Vichy, La Roche-Posay, Diesel, Cerave and more.
 
For more than a century, L’Oréal has devoted itself solely to one business: beauty. We strive to be the 1st beauty-tech company all around the world!
 
The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity. We want to bring beauty to all people. Our ambition for the coming years is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires.
 
If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty. Join our L’Oréal Dermatological Beauty Division!
 
WHAT YOU’LL DO
 
<ul>
<li>Ensure sales forecast accuracy by following and challenging sales team targets, on baseline promotions and launches</li>
<li>Lead budget process and monthly forecast cycle in terms of customer and brand with all stakeholders including commercial, finance and demand planning.</li>
<li>Develop deep customer knowledge on supply rules and policy, timelines, stock equation and creates environment for better sales planning</li>
<li>Anticipate possible sales fluctuations interacting with sales team</li>
<li>Aggregate the total sales forecasts, then analyze all available facts and figures to identify potential gaps</li>
<li>Communicate objective feedback supported with analysis, proposes adjustment to key stakeholders (Sales, Supply Chain, Finance, Trade Marketing, Marketing) and validates the sales forecasts</li>
<li>Contribute to Forecasting Process of the company in cooperation with Demand Planning and Marketing Teams</li>
<li>Develop initial project plans defining implementation schedule, scope and all project milestones</li>
</ul>
DO YOU HAVE WHAT IT TAKES
 
<ul>
<li>4 years’ university degree</li>
<li>Min. 3 years of experience in FMCG (Supplementary experience: Sales/Planning, Demand Planning, Commercial Controlling)</li>
<li>Experience in one of Sales Forecasting Tools is preferred</li>
<li>Have a commercial drive (results & solution focused, flexible/adaptable)</li>
<li>Strong analytical problem-solving skills</li>
<li>Excellent communication skills in English</li>
<li>Advanced level of MS Office Applications</li>
<li>Good communication & Negotiation skills</li>
<li>Able to work in a group effectively</li>
</ul>
WHAT COULD L’ORÉAL OFFER YOU
 
<ul>
<li>The ultimate place to win and achieve your career dreams if you take initiative and push the boundaries while helping others shine along the way</li>
<li>Work with some of the biggest brands and experts in the business, and the most passionate people</li>
<li>A diverse environment</li>
<li>Opportunity to be at the center of digital transformation</li>
<li>World class training and development</li>
</ul>
#WEARELOREAL
 
Take a closer look at our world [1] here!
 References
 
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 1. https://careers.loreal.com/global/en/10reasonstochooseus

Senior Business Planning Specialist/Lead, L’Oréal Dermatological Beauty

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