Senior Executive – Digital Marketing

Job Overview

We are looking for a results-driven Senior Digital Marketing Executive to plan, execute, and optimize our online marketing efforts. The ideal candidate will have strong expertise in performance marketing, social media strategy, and data-driven decision-making.

Key Responsibilities

• Develop and execute digital marketing strategies across multiple channels (SEO, SEM, social media, email, and display advertising)
• Manage and optimize paid campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Monitor and analyze campaign performance using tools like Google Analytics and provide actionable insights
• Handle social media platforms, including content planning, posting, and engagement
• Improve website traffic, conversion rates, and ROI through continuous optimization
• Collaborate with content, design, and product teams for campaign execution
• Stay up to date with the latest digital marketing trends and tools
• Manage marketing budgets and allocate resources effectively

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 3–5 years of experience in digital marketing
• Strong knowledge of SEO, PPC, social media marketing, and email marketing
• Hands-on experience with analytics tools (Google Analytics, Search Console, etc.)
• Excellent analytical and problem-solving skills
• Strong communication and project management abilities

Preferred Skills

• Experience with marketing automation tools
• Basic understanding of HTML/CSS
• Certifications in Google Ads or Meta Ads

Job Type: Full-time

Work Location: In person