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Social Media and Marketing Coordinator Islamabad

Responsibilities:

  • Social Media Strategy & Planning: Develop and implement effective social media strategies to align with brand goals, increase engagement, and drive website traffic.
  • Content Creation & Curation: Create, edit, and post high-quality, engaging content (text, images, videos) tailored to different social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Medium. TrustPilot, etc.).
  • Community Engagement: Monitor, respond to, and engage with followers on all social media platforms, building relationships with the online community.
  • Analytics & Reporting: Track, measure, and report on social media performance, providing insights and recommendations for improvement. Utilize analytics tools to evaluate the effectiveness of social campaigns and adjust strategies accordingly.
  • Brand Management: Ensure brand consistency across all social media platforms, maintaining the brand voice, tone, and values.
  • Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices, and adapt strategies accordingly to keep content fresh and relevant.
  • Collaboration: Work closely with marketing, design, and content teams to ensure alignment with overall marketing campaigns and initiatives.
  • Paid Social Campaigns: Manage and optimize paid social media campaigns, including Facebook Ads, Instagram Ads, LinkedIn Ads, etc.

Qualification:

  • Education: Bachelor's degree in Marketing, Communications, or a related field.
  • Experience: Minimum of 1 year of professional experience managing social media accounts and developing strategies for brands.
  • Skills & Knowledge:
  • Strong knowledge of social media platforms, algorithms, and best practices.
  • Proficient in social media management tools (e.g., Hootsuite, Buffer, Sprout Social, etc.).
  • Solid understanding of social media analytics and reporting tools (e.g., Google Analytics, Facebook Insights, etc.).
  • Excellent communication skills, both written and verbal.
  • Creative and adaptable with a keen eye for detail and design.
  • Ability to multitask, prioritize, and meet deadlines.
  • Experience with paid social media advertising is a plus.

Additional Skills (Preferred):

  • Experience with graphic design tools (e.g., Canva, Adobe Photoshop).
  • Knowledge of SEO and content marketing strategies.
  • Strong project management and organizational skills.
  • Experience working in an agency or fast-paced environment is a plus.

Job Type: Full-time

Pay: Rs35,000.00 - Rs55,000.00 per month

Ability to commute/relocate:

  • Islamabad: Reliably commute or planning to relocate before starting work (Required)

Experience:

  • Social Media Handling: 1 year (Required)

Work Location: In person

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