Social Media and Marketing Manager

Overview
We are seeking an energetic and innovative Social Media Manager to lead our digital storytelling and brand engagement efforts across multiple platforms. In this dynamic role, you will craft compelling content, develop strategic campaigns, and foster meaningful relationships with our online community. Your passion for digital marketing, combined with your creative flair and analytical mindset, will drive brand awareness and customer loyalty. This paid position offers an exciting opportunity to shape our online presence and make a tangible impact in the fast-paced world of social media.

Duties

• Develop and execute comprehensive social media strategies aligned with brand goals, ensuring consistent messaging across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok
• Create engaging, high-quality content including graphics, videos, blog posts, and photography using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite
• Manage daily social media activities using scheduling tools like Hootsuite and Buffer to optimize posting times and monitor engagement
• Conduct social listening to gauge public sentiment, identify trends, and gather insights for continuous improvement of campaigns
• Implement SEO best practices and keyword research to enhance content visibility in search engines and social media algorithms
• Run targeted Facebook Advertising campaigns to reach specific audiences, increase brand awareness, and drive conversions
• Analyze web analytics and social media metrics using Google Analytics and other tools to measure campaign effectiveness and inform future strategies
• Engage with followers by responding promptly to comments, messages, and reviews to foster strong community relationships
• Collaborate with cross-functional teams including marketing, PR, design, and e-commerce to ensure cohesive branding and messaging
• Stay updated on the latest social media trends, platform updates, and digital marketing innovations to keep our strategies fresh and effective
• Proofread all content for accuracy, tone consistency, and brand alignment before publishing

Qualifications

• Proven experience in social media management or digital marketing roles with a strong portfolio of successful campaigns
• Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite
• Familiarity with social listening tools like Hootsuite or Buffer for monitoring brand reputation and industry trends
• Strong understanding of SEO principles, keyword research techniques, and web analytics including Google Analytics
• Experience managing paid advertising campaigns on Facebook Ads Manager or similar platforms
• Knowledge of video editing software for creating engaging multimedia content
• Excellent written communication skills with an eye for proofreading and detail-oriented content creation
• Ability to analyze data insights to optimize ongoing campaigns effectively
• Strong relationship management skills with the ability to engage diverse audiences authentically
• Knowledge of e-commerce platforms and digital marketing strategies that support online sales growth is a plus

Join us as a Social Media Manager to bring your creative ideas to life while driving measurable results! Your expertise will help shape our brand’s voice in the digital space—making every post count. This paid role offers a vibrant environment where innovation meets strategy—perfect for passionate professionals eager to make an impact.

Job Type: Part-time

Pay: $14.00 - $15.00 per hour

Expected hours: 15 – 30 per week

Benefits:

• Flexible schedule

Ability to Commute:

• Orange Park, FL 32073 (Required)

Willingness to travel:

• 100% (Required)

Work Location: Hybrid remote in Orange Park, FL 32073