Job Summary
Create daily content on Facebook, Instagram, Twitter, and Pinterest based on a premade matrix with provided images/topics. Follow up with customer inquiries on each platform. Report on page analytics and research market trends.
Responsibilities:
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Craft engaging daily content for our Facebook, Instagram, Twitter, and Pinterest pages, following a predefined content calendar.
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Foster brand awareness and community engagement through social media interaction, including responding to comments and inquiries in a timely and professional manner.
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Analyze social media platform insights and metrics to measure campaign performance and audience engagement.
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Stay up-to-date on the latest social media trends and industry best practices, proposing new content ideas and strategies to optimize our social media presence.
Qualifications:
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Proven experience creating compelling social media content for various platforms.
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Excellent written and verbal communication skills, with the ability to tailor content to specific audiences.
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Adept at social media engagement, including responding to comments and messages in a friendly and professional manner.
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Strong analytical skills with the ability to interpret social media data and translate it into actionable insights.
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A passion for social media and a keen eye for current trends.
Bonus points:
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Experience with social media scheduling tools.
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Knowledge of graphic design principles and photo editing software.
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Experience in a specific industry relevant to our company.