Social Media Coordinator

Job Overview
We are seeking a dynamic and energetic Social Media Coordinator to amplify our brand’s voice across digital platforms! In this role, you will be the driving force behind our social media presence, crafting engaging content, managing campaigns, and building meaningful relationships with our online community. Your creativity and strategic mindset will help elevate our brand visibility, foster audience engagement, and support our overall digital marketing efforts. If you thrive in a fast-paced environment and are passionate about social media trends, analytics, and visual storytelling, this is the perfect opportunity to make a significant impact!

Responsibilities

• Develop and implement comprehensive social media strategies aligned with brand goals to increase reach and engagement.
• Create compelling, high-quality content including graphics, videos, photography, and written posts tailored for various platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Manage daily social media activities using tools like Hootsuite or Buffer to schedule posts, monitor performance, and optimize campaigns in real-time.
• Conduct social listening to track brand mentions, industry trends, and competitor activities; utilize insights to refine content strategies.
• Collaborate with the marketing team to plan and execute targeted advertising campaigns on Facebook Advertising and other paid channels.
• Use web analytics tools like Google Analytics to measure campaign effectiveness, analyze user behavior, and report on key performance metrics.
• Engage with followers by responding to comments, messages, and reviews promptly to foster positive relationships and enhance brand loyalty.
• Maintain consistent branding across all digital channels while ensuring content quality through proofreading and editing.
• Support public relations initiatives by managing online reputation and coordinating with media outlets when necessary.
• Stay updated on the latest social media trends, platform updates, SEO best practices, and digital marketing innovations to keep our strategies fresh and effective.
• Assist in e-commerce efforts by promoting products/services through engaging content and targeted campaigns.

Requirements

• Proven experience in social media management or digital marketing roles with a strong portfolio of successful campaigns.
• Proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for creating visual content.
• Strong knowledge of social media management platforms like Hootsuite or Buffer for scheduling and analytics tracking.
• Familiarity with social listening tools and techniques to monitor brand reputation and industry conversations.
• Experience with Facebook Advertising and other paid social media campaigns; understanding of audience targeting and ad optimization.
• Solid understanding of SEO principles, keyword research, web analytics (Google Analytics), and how they influence content strategy.
• Excellent communication skills for crafting engaging posts as well as proofreading for clarity and accuracy.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Knowledge of video editing software is a plus for producing multimedia content; photography skills are also desirable.
• Strong relationship management skills to collaborate effectively across teams and with external partners. Join us as a Social Media Coordinator where your creativity meets strategy! Help us tell compelling stories that resonate globally while advancing your career in digital marketing excellence!

Job Types: Full-time, Internship

Pay: From $22.86 per hour

Benefits:

• Flexible schedule

Work Location: In person