Social Media & Digital Marketing Expert

We are seeking a proactive and detail-oriented Digital Marketing & SEO Specialist to strengthen our online presence and support our digital growth initiatives. This role involves managing our LinkedIn company page, maintaining our WIX website, and improving search visibility through effective SEO strategies.

You will also contribute to creating engaging marketing content, including customer testimonials and case studies.

Key Responsibilities

• Manage and grow our LinkedIn company page by planning and publishing engaging, relevant content
• Maintain and regularly update the WIX website, ensuring content is accurate, current, and optimized
• Implement SEO best practices to improve website rankings and online visibility
• Support GEO / AI-driven search optimization efforts (e.g., optimizing content for AI-based search platforms)
• Develop compelling customer testimonials, case studies, and other marketing materials
• Monitor digital performance metrics and recommend improvements for ongoing campaigns

Requirements

• Proven experience managing LinkedIn company pages
• Hands-on experience with WIX website management
• Strong understanding of SEO principles (on-page and basic technical SEO)
• Familiarity with GEO or AI-based search optimization (preferred but not mandatory)
• Excellent written English and content creation skills
• Ability to produce clear, professional case studies and marketing content
• Strong attention to detail and organizational abilities

Preferred Qualifications

• Experience in digital or content marketing
• Basic knowledge of analytics tools (e.g., Google Analytics, LinkedIn Insights)
• Understanding of branding and audience engagement strategies

Working Hours (UK Shift)

• Winter: 01:30 PM – 10:30 PM
• Summer: 12:30 PM – 9:30 PM

Holiday Policy

• UK public holidays will be observed
• Pakistani federal holidays will not be observed

Location Preference

• Candidates residing in Bahria Town, Karachi will be given preference

Pay: Rs40,000.00 - Rs100,000.00 per month

Application Question(s):

• Do you have any experience in Digital marketing & SEO?
• Are you comfortable with Afternoon shift ? UK Time Zone
• Are you resident of bahria town karachi?

Work Location: In person