Social Media Manager & E-Commerce Marketing Specialist

ABOUT US

Texas Gold Tallow is a fast growing North Texas brand built around one simple idea: what you put in and on your body matters. We make 100% grass fed, grass finished beef tallow products for your skin and your kitchen. Think whipped tallow balms, baby care products, and pure cooking tallow sourced from farms we trust.

We are a faith driven team that genuinely believes in what we sell and we are growing quickly. Now we need someone who can help us tell that story to the world.

THE JOB

This is a full time remote role for someone who lives and breathes social media and understands how to turn content into customers. You will run our Instagram, TikTok, Facebook, and YouTube accounts, manage paid ads on Meta and Google, and help drive real revenue for a brand that people already love.

We are open to all experience levels. What matters more than a resume is your passion for clean living and your ability to create content that actually connects with people.

WHAT YOU WILL DO

• Grow and manage our Instagram, TikTok, Facebook, and YouTube accounts
• Create content for both sides of our brand including tallow skincare and cooking tallow
• Post Reels, TikToks, recipe videos, tutorials, skin care demos, and lifestyle content
• Build and manage a content calendar around product launches and seasonal campaigns
• Respond to comments and DMs and keep our community engaged
• Run paid ad campaigns on Meta (Facebook and Instagram), Google, and TikTok
• Build audiences, retargeting segments, and lookalike audiences
• Write and test ad copy and creatives to improve clicks and conversions
• Manage ad budgets and report on ROAS, CPA, and revenue results
• Work with influencers and creators in the clean living and natural health space
• Track performance metrics and deliver regular reports with clear takeaways

WHO WE ARE LOOKING FOR

• Someone who genuinely uses or believes in clean living, tallow, or natural products
• Fluent in Instagram and TikTok and understands what makes content perform
• Can write warm, real copy that does not sound like an ad
• Comfortable with data and willing to test and learn
• Organized and able to manage multiple projects at once
• Some experience managing social accounts or running digital ads is a plus but not required

BONUS IF YOU HAVE

• Knowledge of the tallow, carnivore, keto, or clean beauty communities online
• Experience with Meta Ads Manager or Google Ads
• Familiarity with WooCommerce
• Video editing skills (CapCut, Adobe Premiere, or similar)
• Experience working with influencers or managing affiliate programs
• Experience with Klaviyo or other email and SMS platforms

PAY STRUCTURE

This is a performance based role with a guaranteed monthly floor of $1,500 so you always have a foundation. From there your pay grows with your results. There is no ceiling.

• Floor (any results): $1,500 per month guaranteed
• Tier 1 (up to $10,000 in driven revenue, KPI score 50 to 64): $2,000 per month
• Tier 2 ($10,000 to $25,000 in driven revenue, KPI score 65 to 79): $3,000 per month
• Tier 3 ($25,000 to $50,000 in driven revenue, KPI score 80 to 89): $4,500 per month
• Tier 4 ($50,000 to $100,000 in driven revenue, KPI score 90 to 100): $6,500 per month
• Tier 5 (over $100,000 in driven revenue, perfect KPI score): $9,000 and up per month

Pay is based on a combination of revenue you drive through social and ads (tracked via UTM and platform attribution) and a monthly KPI scorecard covering follower growth, engagement rate, content output, ROAS, and ad performance.

WHAT WE OFFER

• Performance based pay with real upside and no ceiling
• Fully remote and flexible schedule
• Free Texas Gold Tallow products for your skin and your kitchen
• An advertising budget to test and grow your ideas
• A small, mission driven team that actually cares
• Room to grow as the brand grows

HOW TO APPLY

Send an email to info@texasgoldtallow.com with the subject line: Social Media Manager Application

Please include:

• Your resume
• 2 to 3 sentences on why you are the right fit for Texas Gold Tallow specifically
• Links to any social accounts or content you have created or managed
• Any results, screenshots, or portfolio work you want to share

We are reviewing applications now and want to move quickly. Do not wait too long to reach out.

Job Types: Full-time, Part-time

Pay: From $1,500.00 per month

Benefits:

• Employee discount

Application Question(s):

• Walk me through a social media account you have grown. What were the numbers when you started and where did you take it?

Work Location: Remote