Social Media & Performance Marketing Executive – Night Shift

IBSTEC is looking for a Social Media & Performance Marketing Executive to join our growing team. The ideal candidate should be creative, data-driven, and experienced in managing paid campaigns across multiple digital platforms.

Key Responsibilities:

• Plan, create, and manage paid advertising campaigns on platforms such as Facebook, Instagram, Google, and TikTok.
• Develop and implement social media strategies to increase brand awareness, engagement, and conversions.
• Monitor and optimize campaigns for maximum ROI and performance efficiency.
• Conduct market research and audience analysis to identify trends and opportunities.
• Create and schedule engaging content (posts, stories, ads) across multiple platforms.
• Track, analyze, and report campaign performance metrics and KPIs.
• Collaborate with the design and content teams to produce high-performing creatives.
• Stay updated on platform algorithms, trends, and best practices in digital marketing.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field (preferred).
• 2+ years of experience in social media marketing and paid performance campaigns.
• Proven experience with Facebook Ads Manager, Google Ads, and other digital advertising tools.
• Strong understanding of campaign analytics, pixel tracking, and conversion optimization.
• Good command of English and strong communication skills.
• Creative thinker with attention to detail and data-driven decision-making ability.
• Must be available to work night shift (8 PM – 5 AM, Monday to Friday).

Benefits:

• Competitive compensation package.
• Performance-based incentives and growth opportunities.
• Collaborative and supportive work environment.
• Exposure to international clients and diverse digital projects.

Job Type: Full-time

Work Location: In person