PR Account Manager
This is a full-time role which reports to the PR Director.
Key Responsibilities include:
- Develop and implement strategic PR campaigns aligned with client objectives and brand positioning.
- Serve as the main point of contact for assigned client accounts, ensuring day-to-day management, satisfaction, and campaign delivery.
- Build and maintain strong relationships with English and Arabic media, influencers, and key industry stakeholders, particularly in the UAE/GCC region.
- Supervise and mentor junior team members, ensuring high-quality output and professional growth.
- Lead client calls, prepare PR plans, and provide regular reporting on coverage, KPIs, and ROI.
- Draft, review, and oversee the creation of press releases, media kits, speeches, Q&As, and talking points.
- Provide the management with support during sensitive or clients crisis situations with proactive and reactive strategies.
- Coordinate press events, influencer activations, interviews, and media briefings on behalf of clients.
- Monitor media coverage and competitor activity, providing actionable insights and recommendations.
- Collaborate with social media, digital, and marketing teams to ensure message consistency across channels.
- Stay abreast of media trends, PR innovations, and shifts in the regional media landscape.
Requirements:
- Bachelor’s degree in Public Relations, Communications, Journalism, or related field.
- 4–6 years of PR experience, preferably within an agency, with proven client and junior team management skills.
- Strong media network in the UAE/GCC region is essential.
- Strong verbal and written communication skills in English.
- Arabic fluency is highly desirable.
- Proven ability to manage multiple accounts and deadlines in a fast-paced environment.
- Experience in industries such as hotel, hospitality, luxury, lifestyle, fashion, or F&B is essential.
- Strong project management, strategic thinking, and organisational skills.
- Experience in managing PR reporting, and agency coordination.
- Knowledge of digital PR, influencer engagement, or social media integration is a highly desirable.
Job Type: Full-time