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Technical Sales Specialist– Electrification & Projects

Bob Description

Position Title: Sales Specialist – Electrification & Projects
Department: Sales – Electrification
Location: Islamabad / Lahore/ Karachi
Reports to: CEO / Manager Sales (as applicable)

Electrification Scope:
Switchgear, power distribution, motor control, drives, and industrial automation solutions.

Role Summary

The Sales Specialist – Electrification & Projects will support and execute technical sales activities for electrification and power products (ABB and partner brands) within assigned territories. The role focuses on project-based selling, technical support, channel coordination, and market execution under the guidance of senior sales leadership.

This position is suited for professionals with a solid technical foundation who are ready to grow into larger sales and account-ownership responsibilities.

Key ResponsibilitiesSales Execution & Market Support

  • Support sales and business development activities across industrial, commercial, and infrastructure projects.
  • Engage with consultants, contractors, EPCs, panel builders, distributors, OEMs, and end customers.
  • Assist in identifying new projects, customers, and channel opportunities within the assigned territory.
  • Support senior team members in expanding market presence and coverage.

Technical & Solution Support

  • Participate in technical discussions with customers related to product selection and applications.
  • Support site visits, surveys, and customer meetings as required.
  • Assist in preparing BOQs, quotations, and technical submittals in coordination with engineering and internal teams.
  • Deliver basic product presentations and support solution-based selling.

Product Portfolio Exposure

  • Circuit Breakers: ACBs, MCCBs
  • Modular DIN Rail Devices: MCBs, RCCBs, RCDs, ELCBs, SPDs
  • Switchgear & Control: Contactors, relays
  • Switching Devices: ATS, changeover switches, disconnectors
  • Motor Control & Protection: Manual motor starters, protection devices
  • Drives & Power Equipment: VFDs, motors, generators
  • Industrial automation and control solutions (ABB & partner brands)

Coordination & Reporting

  • Coordinate with engineering, supply chain, finance, and operations teams to support order execution and deliveries.
  • Maintain basic sales reports, opportunity tracking, and pipeline updates.
  • Monitor competitor activity, pricing trends, and market feedback and share insights with the sales team.

Requirements

  • Bachelor’s degree in Electrical Engineering, Electronics, or a related discipline.
  • 3–5 years of experience in technical sales or sales support within the electrical, engineering, or industrial sector.
  • Basic to intermediate exposure to electrification, switchgear, drives, motor control, or power products.
  • Experience working with projects, consultants, contractors, EPCs, panel builders, or channel partners is preferred.
  • Strong communication, coordination, and relationship-building skills.
  • Willingness to travel within the assigned territory.
  • Valid driving license preferred.
  • Product and solution training will be provided where required.

Key Performance Indicators (KPIs)

  • Support in achieving assigned sales targets and recovery
  • Contribution to new project identification and opportunity pipeline
  • Quality and timeliness of technical and commercial support
  • Customer engagement and follow-up effectiveness
  • Coordination and execution support to senior sales team

Work Conditions & Benefits

  • Field-based role with regular client and site visits
  • Work locations: Islamabad, Lahore & Karachi
  • Competitive salary aligned with Assistant Manager / Specialist level
  • Performance-based incentives
  • Fuel, TA/DA, and allowances as per company policy
  • Continuous technical and sales training with long-term career growth path

Job Type: Full-time
Work Location: Islamabad, Lahore & Karachi

Job Type: Full-time

Pay: Rs60,000.00 - Rs100,000.00 per month

Work Location: In person

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