POSITION SUMMARY:
The Dr Pepper Museum Ecommerce Coordinator is responsible for the day-to-day facilitation of our online store including updating product listings, executing digital marketing campaigns, and overseeing order fulfillment. This role requires a blend of creative and technical skills to ensure our website is optimized, visually appealing, and provides a seamless shopping experience for customers.
This is an in-person role based at the Museum's downtown Waco location. The Ecommerce Coordinator is a full-time, paid by the hour position that reports to the Retail Manager. This position qualifies for full time benefits and is eligible for overtime pay per FLSA.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Expand our online retail store by developing and implementing targeted marketing strategies to boost e-commerce sales, improve search engine rankings, and enhance overall online visibility
- Provide a high level of customer service to our online visitors, ensuring a seamless and positive experience
- Ensure accuracy in all product listings including images, descriptions, SEO titles, and fulfillment settings
SPECIFIC DUTIES AND RESPONSIBILITIES:
WEBSITE MANAGEMENT
- Maintain and update product catalog, including adding new products, removing discontinued items, and ensuring all product information is accurate and compelling
- Optimize product listings with high-quality images, detailed descriptions, and SEO-friendly keywords to improve search visibility and conversion rates
- Plan and execute promotions, sales, and content updates for the homepage and other key landing pages
ORDER FULLFILLMENT AND INVENTORY
- Coordinate and oversee the entire order fulfillment process, from pulling orders to packing and shipping
- Manage and track online inventory levels, coordinating with the Retail Coordinator to ensure accurate stock counts
- Handle order returns, exchanges, and customer service inquiries related to online purchases
ANALYSIS AND REPORTING
- Monitor and analyze key performance indicators (KPIs), such as website traffic, conversion rates, and sales data
- Track performance of online marketing campaigns and promotions to identify opportunities for improvement
- Use insights from data to make informed decisions and propose actionable strategies for growth
OTHER RESPONSIBILITIES
- Stay current with SEO trends, tools, and museum industry best practices
- Troubleshoot any issues with the e-commerce platform and work with external support as needed
- Other operational duties as assigned
SKILL REQUIREMENTS
Experience:
- 1–2 years of experience in an ecommerce, digital marketing, or retail role
- Experience with ecommerce platforms like Shopify, WooCommerce, or Magento
- Experience with inventory and POS platforms required, familiarity with Square is preferred
Technical:
- Strong proficiency with Microsoft Office Suite, particularly Excel, for data management and reporting
- Knowledge of digital marketing techniques, including SEO, email marketing, and social media
- Familiarity with web analytics tools, such as Google Analytics
Soft skills:
- Excellent attention to detail and strong organizational skills
- A proactive, self-starter attitude with the ability to manage multiple tasks and prioritize effectively in a fast-paced environment
- Strong written and verbal communication skills
- Collaborative and willing to work as part of a small, close-knit team
- Strong customer service focus and background
EMPLOYMENT SCREENING AND COMPLIANCE
- Valid Texas Driver’s License and clear driving record required
- Must be able to pass a national criminal background check
- Employee must comply with all operational policies, especially those involving the safety of fellow workers, volunteers, and clients/customers
- Employee must maintain a valid driver’s license and insurance to perform work duties if position requires activities that require travel by motor vehicle, whether personal or a company car
ENVIRONMENTAL WORK CONDITIONS
- Required to work in a museum setting with over 260,000 visitors yearly
- Required to work an average of 40 hours per week, with occasional evenings and weekends. Weekend and holiday availability is required.
- Must conform to DPM and Health Code Standards as to dress and grooming, work rules, and safety procedures.
- Ability to lift 50 lbs with reasonable accommodation.
- Job requires crouching, climbing, lifting, sitting, standing and work in various environmental conditions.
- Non-smoking environment
USE OF EQUIPMENT, TOOLS, AND MATERIALS
- Ecommerce Coordinator will regularly use PC computers, printers, cameras, scanners, laminators, software applications, and standard office equipment
- Will work with signage materials, product samples, printed proofs, and packaging mockups
FUNCTIONAL WORK CHARACTERISTICS
- Must be detail-oriented with a strong aesthetic sense
- Ability to manage overlapping deadlines and communicate project timelines effectively
- Ability to take initiative, respond to feedback, and work both independently and collaboratively
COMPENSATION/BENEFITS
- Full Time, Non-Exempt Hourly Position
- Occasional overtime hours allowed at the discretion of the Director.
- Benefits include the opportunity for the following coverages:
- Health insurance
- Dental insurance
- Vision insurance
- Short-term disability
- Long-term disability
- Basic group term life insurance
- Voluntarily added term life insurance
- Paid time leave / Holiday leave
- 401(k)
- 401(k) matching
EEO Statement:
The Dr Pepper Museum provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws
How to apply:
Please send resume, cover letter, and three (3) professional references to crystal@drpeppermuseum.com.
Pay: $19.00 - $22.00 per hour
Expected hours: No less than 40.0 per week
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Work Location: In person