General Manager - Retail

The General Manager – Retail will lead and oversee the company's retail operations, ensuring sustainable business growth, operational excellence, customer satisfaction, and profitability. The ideal candidate will have extensive experience in managing dairy retail networks, driving sales performance, optimizing store operations, and leading high-performing teams.

Key Responsibilities

• Develop and execute retail business strategies aligned with organizational objectives.
• Manage end-to-end retail operations across all company-owned and franchise outlets.
• Drive revenue growth, profitability, and market expansion.
• Ensure achievement of monthly, quarterly, and annual sales targets.
• Monitor KPIs including sales, footfall, conversion rates, inventory turnover, and customer satisfaction.
• Ensure compliance with food safety, quality, hygiene, and regulatory standards applicable to dairy products.
• Optimize inventory management to minimize wastage and stock losses, particularly for perishable dairy products.
• Collaborate with Supply Chain, Production, Marketing, and Finance teams to ensure seamless operations.
• Lead store expansion initiatives, including site selection, store openings, and operational readiness.
• Develop pricing, promotional, and merchandising strategies to maximize sales.
• Build, mentor, and manage regional managers, store managers, and retail staff.
• Conduct regular store audits to ensure operational excellence and brand consistency.
• Analyze market trends, competitor activities, and customer preferences to identify growth opportunities.
• Prepare and present business performance reports to senior management.
• Drive customer experience initiatives and implement continuous process improvements.
• Manage retail budgets, operational costs, and profitability.

Required Qualifications

• Bachelor's degree in Business Administration, Marketing, Retail Management, or a related field.
• MBA or equivalent postgraduate qualification is preferred.
• Minimum 15 years of retail management experience with a strong dairy industry background.
• Proven experience managing multi-store retail operations at a national or regional level.
• Strong knowledge of dairy retail operations, cold chain management, and perishable inventory control.
• Demonstrated success in achieving sales growth and profitability targets.
• Excellent leadership, strategic planning, and people management skills.
• Strong analytical, financial, and business acumen.
• Excellent communication, negotiation, and stakeholder management skills.
• Proficiency in ERP systems, retail management software, and Microsoft Office.

Application Question(s):

• What is your Salary Expectations?

Work Location: In person