Marketing Executive

Marketing Executive

A Marketing Executive is part of an important team that creates and executes property-level communications to our customers. This role promotes on-brand messaging to customers through all online channels with the goal of presenting the hotel at its best image and strengthening the brand equity in market. Specifically, a Marketing Coordinator will perform the following tasks to the highest standards:

What will I be doing?

As Marketing Executive is part of an important team that creates and executes property-level communications to our customers. This role promotes on-brand messaging to customers through all online channels with the goal of presenting the hotel at its best image and strengthening the brand equity in market. Specifically, a Marketing Coordinator will perform the following tasks to the highest standards:

• Assists in creating promotions campaign for food & beverage, Weddings, spa, rooms and conferences
• Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) on social media channels and responds accordingly
• Assist in creating social media relevant content for social media posting purposes, that includes and not limited to live event coverage and stories
• Manage content calendar and grid with agency
• Build hotel website content and its local language sites as well as provide continuous audit and update
• Responsible for OTAs and Metasearch content build out, optimization opportunities along with its related affiliate marketing programs and provides recommendations on best performance ads and competitor insights
• In charge of e-newsletter creation, dispatch and growth of customer database
• In charge of e-proposal, pre-arrival design and execution as per the company’s guideline
• Monitor web analytics, OTA insight reports and internal data sources
• Assist the relevant departments to achieve the revenue targets and related tasks set by the hotel via e-commerce solid tactics
• Maintain consistency in the hotel’s branding across all platforms and materials
• Create marketing collateral, including brochures, flyers, and promotional materials.

What are we looking for?

A Marketing Executive serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

• Bachelor’s degree in Marketing, Business, or a related field.
• Previous experience in a similar position in hotels industry.
• Excellent English language speaking and writing.
• Strong understanding of digital marketing and social media trends.
• Charismatic personality; with strong networking capabilities.

It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:

• Previous Marketing experience in a similar environment
• Basic knowledge of budgeting or cost-management
• Relevant degree, in marketing, business development or other relevant business field, from an academic institution

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!