Marketing Manager

SOGO Solar Solutions - SOGO Group of Companies

Job Description

SOGO Solar Solutions is hiring a Marketing Manager to lead brand growth and digital marketing initiatives in Pakistan’s renewable energy sector.

Key Responsibilities

• Develop and execute marketing strategies aligned with business goals
• Analyze market trends, competitors, and customers' behaviour
• Manage digital & social media presence (Instagram, Facebook, TikTok, LinkedIn, YouTube)
• Plan and execute marketing campaigns and brand awareness activities
• Lead SEO, SEM, and performance marketing efforts
• Oversee content creation for campaigns, ads, and branding
• Manage Meta Ads, Google Ads, and other paid campaigns
• Track performance using analytics tools and prepare reports
• Coordinate with design, content, and sales teams
• Support lead generation, customer engagement, and sales growth
• Organize events, exhibitions, and promotional activities

Requirements

• Bachelor’s in Marketing / Business / Media Sciences or related fields
• 6+ years’ experience in marketing or digital marketing
• Strong expertise in SEO, SEM, social media, performance marketing, and analytics
• Proficiency in Google Analytics, Meta Business Suite, SEO tools, CRM systems
• Strong leadership, communication, and strategic thinking skills
• Experience in solar/renewable energy or tech sector is a plus

Location: Karachi

Interested candidates may apply by sharing their updated resume at the following:

hr@sogo.com.pk

Work Location: In person