Marketing Specialist

SUMMARY

The Decatur Park District is seeking a dynamic and skilled Marketing Specialist to join our growing team. This role is ideal for a creative professional with expertise in Adobe design tools, social media management, website maintenance, and print production. The successful candidate will play a critical role in promoting our parks, programs, and events to the community through engaging digital and print content. Additionally, this role will support marketing efforts for the Devon Lakeshore Amphitheater, the new Clubhouse at Scovill Acres, Banquet Halls, Decatur Parks Foundation fundraising, and large annual special events such as Trees on the Tees, Boo at the Zoo, Hardy's Boat Races, and more. The candidate will also generate innovative ideas specifically targeting youth sports and recreation.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

• Manage and update the Decatur Park District website (WordPress), ensuring informational accuracy, timely content updates, and effective promotion of programs and events.
• Oversee and maintain official Facebook, Instagram, TikTok, LinkedIn, and other social media accounts, creating and scheduling posts, monitoring engagement, responding to comments positively, and assist in developing social media campaigns to enhance community interaction.
• Assist with marketing needs for the Devon Lakeshore Amphitheater, Decatur Parks Foundation, and the Clubhouse at Scovill Acres and Banquet Halls, including campaign development and promotional activities.
• Create biweekly district-wide internal and external newsletters, ensuring consistent and engaging communication across all departments and audiences.
• Collaborate on marketing and communication efforts for the Decatur Parks Foundation fundraising activities and annual appeals.
• Support marketing and promotional efforts for large annual special events such as Trees on the Tees, Boo at the Zoo, Hardy's Boat Races, among others.
• Create visually compelling content using Adobe Illustrator, InDesign, and other Adobe Creative Suite tools for digital promotions, newsletters, flyers, brochures, and other marketing materials.
• Proficiently convey communication through graphic design and imagery to effectively reach diverse audiences.
• Assist in the design and production of print collateral that aligns with the District’s branding and marketing goals.
• Collaborate with the Marketing and Communications team to develop innovative ideas and strategies to increase youth sports and recreation participation.
• Utilize Microsoft Excel, Word, and PowerPoint to prepare reports, presentations, and other documents as needed.
• Monitor and analyze the effectiveness of marketing campaigns and digital content to inform future strategies.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

• Proficiency in Adobe Creative Suite, particularly Illustrator and InDesign, with strong graphic design skills.
• Strong working knowledge of WordPress website management.
• Experience managing social media platforms including Facebook, Instagram, TikTok, and LinkedIn, with a proven track record in content creation and engagement growth.
• Skilled in Microsoft Office programs including Excel, Word, and PowerPoint.
• Excellent verbal and written communication skills.
• Ability to work both independently and collaboratively within a team environment.
• Strong attention to detail and organizational skills.
• Previous experience in marketing, communications, or a related field preferred.
• Creativity in developing new and innovative ideas for youth sports and recreation programs.
• Passion for promoting community recreation, engagement, events, and fundraising initiatives.

PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee frequently is required to stand and walk. The employee is occasionally required to climb or balance; stoop, kneel, crouch, or crawl; and taste or smell. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential function of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is frequently exposed to outside weather conditions. The noise level in the work environment is usually moderate.

FULL TIME EMPLOYEE BENEFITS

https://decatur-parks.org/blog/2025/08/21/decatur-park-district-benefits/

Decatur Park District is an Equal Opportunity Employer.

Pay: $55,000.00 - $58,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Tuition reimbursement
• Vision insurance

People with a criminal record are encouraged to apply

Work Location: In person