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abm surf excel

Unilever

<div>
 
 Unilever is currently hiring for ABM Surf Excel
 
 
 
 
 Function:
 
 Marketing
 
 
 
 Scope:
 
 Pakistan
 
 
 
 Work Level:
 
 WL1
 
 
 
 Location:
 
 Karachi, Pakistan.
 
 
 
 Terms &amp; Conditions
 
 : Full-time
 
 
 
 About Unilever
 
 
 
 With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people &ndash; we believe that when our people work with purpose, we will create a better business and a better world.
 
 
 At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don&rsquo;t believe in the &lsquo;one size fits all&rsquo; approach and instead we will equip you with the tools you need to shape your own future.
 
 
 
 Job Purpose
 
 
 
 Unilever is the place where you can bring your purpose to life with the work that you do &ndash; creating a better business and a better world. If you are passionate about brand building, innovation, and creating consumer impact within home care business, then this role is just for you!
 
 
 
 What Will Your Main Responsibilites Be
 
 
 
 <ul>
 <li>
 End to end demand generation responsibilities will lie with this individual with direct reporting to a brand manager.
 </li>
 <li>
 Lead market development plans.
 </li>
 <li>
 Drive brand penetration, market share and business growth by owning and influencing 6Ps of marketing
 </li>
 <li>
 Lead the cross-functional project team and successfully land the innovations in the market
 </li>
 <li>
 Deploy digital first media strategy to drive business growth on super premium toddler nutrition portfolio
 </li>
 <li>
 Develop an in-depth understanding of the consumers and market
 </li>
 <li>
 Stakeholders: CSP, BD, Finance, Supply Chain, R&amp;D, Media Agency, Marketing. Lead the Cross-Functional team for delivery of projects
 </li>
 <li>
 Campaign Management &amp; communications
 
 
 </li>
 </ul>
 
 Experiences &amp; Qualifications
 
 
 
 WHAT YOU WILL NEED TO SUCCEED
 
 
 <ul>
 <li>
 A minimum Bachelor&rsquo;s degree is required
 </li>
 <li>
 At least 2-3 years in core marketing is required. Candidates who have experience in similar category /business will have a plus
 </li>
 <li>
 Experienced with managing agencies
 </li>
 <li>
 A demonstrated history of leveraging social first demand creation strategies to achieve significant and measurable outcomes.
 </li>
 <li>
 Demonstrate a comprehensive understanding of consumer needs and the ability to develop strategies that position the brand as a leader across multiple formats, segments and need spaces
 
 
 </li>
 </ul>
 
 Skills
 
 
 
 <ul>
 <li>
 Core aspects underpinning all skills: Rigor, Business Acumen, Analytical Thinking, Creativity, Empathy, and Obsession with brands &amp; consumers. Sense of Aesthetics.
 </li>
 <li>
 Embrace a high growth mindset with a strong love for consumers, shoppers, and customers.
 </li>
 <li>
 Knowledgeable in end-to-end marketing management, able to understand the big picture but also comfortable with details and managing operations.
 </li>
 <li>
 Amiable but assertive in establishing the importance of the portfolio, rallying cross-functional stakeholders to a cause/legacy in the making. Utilize a data-driven approach to make the journey objective for all involved.
 
 
 </li>
 </ul>
 
 Leadership
 
 
 
 <ul>
 <li>
 You are energized by delivering fantastic results. You are an example to others &ndash; both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
 </li>
 <li>
 As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
 
 
 </li>
 </ul>
 
 Unilever Behaviors
 
 
 
 <ul>
 <li>
 Care deeply
 </li>
 <li>
 Focus on what counts
 </li>
 <li>
 Stay three steps ahead
 </li>
 <li>
 Deliver with excellence
 
 
 </li>
 </ul>
 Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their &lsquo;Whole Self&rsquo; to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
</div>

ABM Surf Excel

Sofcom Private Limited

Strategy &amp; Positioning<ul><li>Build and execute a full-funnel marketing strategy aligned with expansion goals.</li><li>Drive positioning/messaging for enterprise buyers in regulated industries.</li></ul>Demand Gen &amp; Funnel Optimization<ul><li>Audit funnel performance and fix conversion leaks (lead scoring, lifecycle, handoffs).</li><li>Define/refine MQL/SQL criteria with Sales and improve conversion quality.</li><li>Launch and manage multi-touch nurture journeys for 6&ndash;12 month sales cycles.</li><li>Set up attribution, reporting, and funnel dashboards for decision-making.</li></ul>ABM &amp; Enterprise Growth<ul><li>Implement and run Account-Based Marketing (ABM) for high-value accounts.</li><li>Create campaigns for target regions (North America / MENA) and priority ICPs.</li></ul>Team &amp; Execution<ul><li>Lead and develop the marketing team (content, digital, ops).</li><li>Oversee high-impact assets: case studies, ROI tools, webinars, battle cards, executive content.</li></ul>Cross-Functional Collaboration<ul><li>Partner with Sales, Product, and Customer Success to drive pipeline, win-rate, and expansion.</li></ul>Requirements (Must-Have)<ul><li>5+ years in B2B product/SaaS marketing, with 2+ years in a leadership role.</li><li>Proven experience marketing to enterprise buyers with long sales cycles (6+ months).</li><li>Hands-on experience managing the funnel in HubSpot/Salesforce (or similar CRM/MA tools).</li><li>Strong capability in ABM strategy (tools like 6sense/Terminus/Demand base are a plus).</li><li>Demonstrated track record of improving lead-to-customer conversion and pipeline outcomes.</li><li>Strong analytics mindset (attribution, funnel metrics, CRO testing) and communication skills.</li></ul>Job Type: Full-timeWork Location: In person

Senior Marketing Manager

HR POD Careers

<div>
 
 Requirements:
 
 
 
 <ul>
 <li>
 2&ndash;4 years of experience in digital marketing, preferably in B2B SaaS or technology products
 </li>
 <li>
 Strong understanding of B2B marketing funnels and long sales cycles
 </li>
 <li>
 Hands-on experience with Google Ads and LinkedIn Ads
 </li>
 <li>
 Experience with SEO, content marketing, and email automation tools
 </li>
 <li>
 Familiarity with CRM systems and lead management processes
 </li>
 <li>
 Strong analytical skills with the ability to interpret data and drive improvements
 </li>
 <li>
 Strong written communication and copywriting skills
 </li>
 <li>
 Comfortable working in a fast-paced, product-driven environment
 </li>
 <li>
 Experience marketing enterprise software, ERP, construction tech, or SaaS platforms
 </li>
 <li>
 Familiarity with tools such as HubSpot, Zoho, Salesforce, Webflow, or WordPress
 </li>
 <li>
 Basic understanding of UX, CRO, or product analytics
 </li>
 <li>
 Experience collaborating with sales teams on ABM or outbound initiatives
 </li>
 <li>
 Strong ownership mindset with a focus on measurable growth outcomes
 </li>
 <li>
 Data-driven decision-making approach
 </li>
 <li>
 Ability to align marketing execution with business and sales objectives
 </li>
 <li>
 Structured communication and disciplined execution
 </li>
 <li>
 Adaptability in a high-growth, product-focused environment
 
 
 
 </li>
 </ul>
 
 Responsibilities:
 
 
 
 <ul>
 <li>
 Plan and execute digital campaigns across Google Ads, LinkedIn, Meta, Email, and SEO
 </li>
 <li>
 Manage demand generation initiatives aligned with sales targets
 </li>
 <li>
 Conduct A/B testing on creatives and messaging
 </li>
 <li>
 Collaborate with Product and Sales teams on content and positioning
 </li>
 <li>
 Track and nurture leads across the funnel, from MQL to SQL
 </li>
 <li>
 Monitor campaign performance and provide structured reporting
 </li>
 <li>
 Optimize campaigns based on CAC, CPL, CTR, and conversion metrics
 </li>
 <li>
 Support SEO initiatives, including keyword research and on-page optimization
 
 </li>
 </ul>
</div>

Digital Marketing Executive – B2B Technology (Onsite, Karachi, PKR Salary)

LN Technologies

Role OverviewWe are looking for a commercially sharp, technically fluent Digital Marketing Manager who knows what good looks like &mdash; and has the scars to prove it. This role sits at the intersection of strategy and execution, owning the full digital marketing mix and leading a team across a fast-moving B2B environment. You have built campaigns from the ground up, navigated shifting algorithms, managed agencies, stretched budgets, led people, and still hit your numbers. You bring a point of view, you back it with data, and you deliver.If you need to be told what to do next, this isn't the role for you.Core ResponsibilitiesSearch Engine Optimisation (SEO)Own the organic search strategy end-to-end. Conduct technical audits, oversee on-page and off-page optimisation, manage keyword strategy, and drive consistent improvements in domain authority and organic traffic. Work with content and development to ensure SEO is built into everything, not bolted on afterwards. Stay ahead of algorithm changes before they become problems.Pay-Per-Click &amp; Paid Media (PPC)Plan, manage, and optimise paid campaigns across Google Ads, Microsoft Ads, LinkedIn, and other relevant platforms. Own budget allocation, bidding strategy, audience segmentation, and conversion tracking. Every campaign has a hypothesis; every campaign has a post-mortem. You know your Quality Scores as well as you know your CPL and ROAS.Email Marketing &amp; Marketing AutomationDesign and execute sophisticated email programmes spanning lead nurture, onboarding sequences, re-engagement, and lifecycle campaigns. Build and manage automation workflows in HubSpot, Marketo, or equivalent. Maintain list hygiene, monitor deliverability, and continuously test subject lines, send times, segmentation, and content to improve open rates, click-throughs, and pipeline contribution.Content Strategy &amp; ProductionDevelop and execute a content strategy that builds authority, supports SEO, feeds paid campaigns, and moves prospects through the funnel. Oversee production of blog posts, whitepapers, case studies, video scripts, landing pages, and thought leadership pieces &mdash; writing, directing, or briefing depending on the asset. You understand that content without distribution is noise.Video &amp; Multimedia StrategyOwn video as a channel in its own right &mdash; short-form content, product demos, explainer videos, and YouTube as a search and awareness platform.Social Media &amp; CommunityOwn organic and paid social across LinkedIn, X, and any other platforms relevant to the audience. Build a consistent brand voice, grow engaged followings, and create content that earns attention rather than just buying it. Monitor trends, engage with the community, and use social listening to inform broader marketing and product decisions.Conversion Rate Optimisation (CRO)Take responsibility for what happens after the click. Audit landing pages, forms, and user journeys. Run A/B and multivariate tests. Reduce friction. Improve conversion at every stage of the funnel &mdash; not just at the top. Work with design and development to implement findings at pace.Lead Generation &amp; Pipeline ManagementOwn top-of-funnel lead generation targets with a number, accountability, and full visibility. Define MQL criteria in partnership with sales, manage lead scoring models, and ensure marketing-sourced pipeline is tracked end to end. Treat MQL delivery as a personal commitment, not a shared ambiguity.Account-Based Marketing (ABM)Build and execute targeted ABM programmes in close partnership with sales. Own target account selection, develop personalised content and campaigns at account level, and leverage intent data tools such as Bombora or 6sense to identify and act on buying signals before the competition does.Marketing Analytics &amp; ReportingDefine the metrics that matter and build the infrastructure to track them. Own Google Analytics 4, CRM reporting, and campaign dashboards. Deliver clear, actionable reporting to leadership that connects marketing activity to revenue outcomes. When performance dips, you already know why and what you are doing about it.Campaign Planning &amp; ManagementLead the planning and execution of integrated campaigns across product launches, seasonal pushes, demand generation initiatives, and ABM programmes. Manage timelines, budgets, briefs, and stakeholder sign-off with the rigour of someone who has seen what happens when these things are treated casually.Competitive IntelligenceContinuously monitor the competitive landscape &mdash; positioning, messaging, channel activity, and product marketing movements. Surface insights that sharpen campaign strategy, inform content angles, and help sales handle objections. Do not consume competitive intelligence passively &mdash; generate it actively and put it to work.Website ManagementTake ownership of the company website as a commercial asset. Oversee updates, UX improvements, speed optimisation, and ongoing content management in collaboration with development. Ensure the site reflects the brand, ranks for the right terms, and converts the traffic it earns.Event MarketingOwn the strategy and ROI tracking for trade shows, sponsored events, webinars, and owned events. Set clear objectives, integrate pre and post-event campaigns, and ensure every event has measurable follow-up. This is not a logistics function &mdash; it is a pipeline function.Reputation &amp; Review ManagementActively manage the company's presence across relevant platforms. Solicit reviews, respond to feedback, and leverage social proof strategically across the funnel.Customer Marketing &amp; RetentionTake responsibility for customer communications, upsell and cross-sell campaigns, case study development, and reference programme management.PR &amp; Brand AmplificationIdentify and pursue earned media opportunities, industry awards, partnerships, and speaking engagements that raise brand visibility and credibility. Brief and manage PR agencies where engaged, and ensure all external communications are consistent with brand positioning and business objectives.Agency &amp; Vendor ManagementBrief, manage, and hold accountable any external agencies, freelancers, or platforms that form part of the marketing delivery model. Know when external resource adds value and when it does not.AI &amp; Marketing TechnologyActively leverage AI tools &mdash; for content production, audience research, campaign analysis, personalisation, and workflow automation &mdash; as a standard part of how you work. Keep the martech stack under regular review, identifying tools that genuinely improve performance and eliminating those that do not.Budget OwnershipManage the marketing budget with commercial discipline. Forecast accurately, allocate strategically, track spend in real time, and be able to justify every line with expected or realised return.Team Leadership &amp; DevelopmentManage, mentor, and develop a team of in-house and freelance marketing professionals. Set clear objectives, conduct regular performance reviews, and create an environment where people grow, take ownership, and deliver their best work. Your output as a manager is ultimately measured through the output of your team &mdash; not just what you deliver individually.Hiring &amp; Resource PlanningAssess team capability against business requirements and proactively identify gaps. Make hiring recommendations, lead recruitment where required, and onboard new team members with the same rigour you would apply to any other business investment. Manage capacity across concurrent projects and make clear, reasoned prioritisation decisions when demand exceeds resource.Cross-Functional LeadershipRepresent the marketing function confidently in leadership meetings. Align team activity with broader business objectives, advocate for resource where justified, and build strong working relationships with sales, product, and operations.What You Bring<ul><li>Minimum 5 years of hands-on B2B digital marketing experience with verifiable, quantified results &mdash; traffic growth percentages, pipeline contribution figures, conversion rate improvements. If you cannot put numbers against your achievements, this conversation ends early.</li><li>Deep working knowledge of SEO, PPC, email marketing, marketing automation, CRO, and paid social &mdash; not as a generalist overview, but as someone who has spent real time in each discipline</li><li>Proven experience managing, mentoring, and developing a marketing team</li><li>Proficiency across the core stack: Google Ads, Google Analytics 4, LinkedIn Campaign Manager, HubSpot or Marketo, SEMrush or Ahrefs, and CRM platforms including Salesforce</li><li>Demonstrated ability to build and manage a content calendar, campaign pipeline, and martech roadmap simultaneously without letting any of the three slip</li><li>Evidence of having grown a channel from scratch &mdash; whether that is SEO from zero domain authority, a paid programme from a standing start, or an email list built without buying a database</li><li>Experience presenting marketing performance and strategy to C-suite or senior leadership &mdash; not just producing reports, but owning the narrative and defending recommendations under scrutiny</li><li>Strong commercial instincts &mdash; you think about pipeline, not just impressions</li><li>Excellent written communication skills; you can write a compelling email sequence and a board-level performance summary with equal confidence</li><li>A working AI toolkit and the intellectual curiosity to keep evolving it</li><li>Bachelor's degree in Marketing, Business, Communications, or a related discipline &mdash; or an equivalent body of work that makes the degree irrelevant</li></ul>Job Type: Full-timePay: Rs180,000.00 - Rs190,000.00 per monthApplication Question(s):<ul><li>Have you owned the end-to-end SEO strategy for a website, including technical audits, keyword strategy, and link building?</li><li>Have you directly managed paid media budgets across platforms such as Google Ads, Microsoft Ads, or LinkedIn Ads? </li><li>Are you proficient in marketing automation platforms such as HubSpot or Marketo, including building workflows and lead scoring models?</li><li>Have you led A/B or multivariate testing initiatives to improve conversion rates on landing pages or websites?</li><li>Have you been accountable for delivering MQL or pipeline targets tied to revenue?</li><li>Do you have hands-on experience with Google Analytics 4 and CRM reporting to track marketing performance to revenue?</li><li>Have you managed and forecasted a six-figure (or higher) annual marketing budget?</li><li>Have you directly managed and developed a marketing team (in-house or freelance)?</li><li>Please share your current package. </li><li>Please share your expected package. </li><li>How soon can you join?</li></ul>Work Location: In person

Digital Marketing Manager (Night Shift)

Shan Foods Private Limited

<div>
 
 
 Get to know us
 
 
 
 
 
 
 At Shan Foods, we get it - food isn&rsquo;t just fuel, it&rsquo;s connection, culture, and convenience. As a global food brand, we&rsquo;re bringing real flavor to kitchens worldwide and making meals simpler, tastier, and more fun. We&rsquo;re more than just spices - we&rsquo;re a team of creators, learners, and doers. At Shan, you&rsquo;ll grow, evolve and help shape what the future of food looks &amp; tastes like.
 
 
 
 
 
 Shan Foods is a global equal opportunity employer, offering top of the line compensation &amp; benefits, an inclusive working environment and avenues for growth. We believe in growing together and constantly learning from everyone around us. Our people are not only driving the business, they are all contributing towards the growth of the food industry worldwide.
 
 
 
 
 
 
 Let's give you a quick sneak peek into the life of a Assistant Brand Manager Ecommerce - Global
 
 
 
 
 
 
 As ABM Ecommerce - Global you will oversee and drive sales across key online marketplaces in North America, UAE, KSA, Middle East, ASEAN, GCC, and India. The role will be responsible for managing budgets, delivering topline and bottom-line growth, planning promotions, and implementing performance marketing strategies to maximize sell-out on ecommerce platforms.
 
 
 
 
 
 
 Things you will be doing as Assistant Brand Manager Ecommerce - Global
 
 
 
 
 
 <ul>
 <li>
 Manage and optimize ecommerce operations across multiple regions (North America, UAE, KSA, Middle East, ASEAN, GCC, India).
 </li>
 <li>
 Own topline and budget management for ecommerce initiatives, ensuring profitable growth.
 </li>
 <li>
 Drive sell-out through performance marketing strategies, leveraging Amazon Ads, Walmart Ads, Meta &amp; Google Ads.
 </li>
 <li>
 Plan and execute Joint Business Plans (JBP) with ecommerce partners, aligning on product strategy, promotions, discounts, and visibility.
 </li>
 <li>
 Develop and implement visibility strategies to enhance product discoverability and conversion.
 </li>
 <li>
 Monitor and optimize core KPIs including Conversion Rate, CTRs, ROAS, and ACOS.
 </li>
 <li>
 Collaborate with cross-functional teams including marketing, sales, and supply chain to ensure seamless execution of ecommerce plans.
 </li>
 <li>
 Generate regular performance reports and actionable insights for senior management.
 </li>
 </ul>
 
 
 
 
 
 What are we looking for in you?
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business, Marketing, or related field.
 </li>
 <li>
 2-3+ years of experience in ecommerce, marketplace management, or digital marketing.
 </li>
 <li>
 Experience in multi-region ecommerce strategy execution is highly desirable.
 </li>
 <li>
 Proven experience managing ecommerce performance across global markets.
 </li>
 <li>
 Strong analytical skills with the ability to interpret data and drive actionable strategies.
 </li>
 <li>
 Hands-on experience with Amazon Ads Dashboard, Walmart Ads, Meta Ads, and Google Ads.
 </li>
 <li>
 Excellent project management and organizational skills.
 </li>
 <li>
 Strong negotiation and relationship management skills with ecommerce partners.
 </li>
 <li>
 Ability to plan promotions, discounts, and product visibility strategies effectively.
 </li>
 <li>
 Success Metrics / KPIs:
 </li>
 <li>
 Topline growth and budget adherence.
 </li>
 <li>
 Bottom-line contribution from ecommerce channels.
 </li>
 <li>
 Improvement in Conversion Rate, CTRs, ROAS, and ACOS.
 </li>
 <li>
 Successful execution of promotions, discounts, and visibility strategies.
 </li>
 </ul>
</div>

ABM Ecommerce – Global

Robust Support and Solutions

Robust Support &amp; Solutions is looking to hire &quot;Sr. Reporting Analyst&quot; for it's Karachi office.www.robustsns.comOffice Location: Fortune Tower, PECHS, BLOCK 6, KarachiWorking Hours: 10 AM to 7PM CST (8PM to 5AM Pakistan time), 6 days a weekKey Responsibilities: We are looking for a detail-oriented and data-driven professional to join our Reporting &amp; Analytics team. If you have a strong foundation in Python, Excel, and Power BI, and are passionate about transforming data into meaningful insights, this role is for you!Key Responsibilities:<ul><li>Develop, maintain, and optimize dashboards and reports in Power BI for various departments.</li></ul><ul><li>Automate repetitive data processing tasks using Python.</li></ul><ul><li>Perform advanced data analysis and modeling in Excel, including pivot tables, Power Query, and advanced formulas.</li></ul><ul><li>Collaborate with stakeholders to understand reporting requirements and deliver actionable insights.</li></ul><ul><li>Ensure data accuracy, integrity, and accessibility across all reports.</li></ul>Qualifications &amp; Requirements:<ul><li>Minimum 8 years of professional experience in; Python, MS Excel &amp; Power BI</li><li>Strong analytical and problem-solving skills.</li><li>Effective communication and presentation skills.</li><li>Ability to work independently and within a team.</li><li>Familiarity with SQL or database querying.</li><li>Experience with automation tools or APIs.</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthApplication Question(s):<ul><li>Are you willing to do an ONSITE, night shift (8pm-5am, 6 days a week)?</li><li>Please share your current/ last drawn salary and your salary expectations for this role?</li><li>Do you have good command on MS Excel Microsoft Excel skills (VLOOKUP &amp; XLOOKUP, Pivot Table Reports, Sumifs, Countifs, Conditional Formating &amp; Index-Match) ??</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Data Reporting: 8 years (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Senior Reporting Analyst

Sama Engineering

SAMA ENGINEERING is looking for a detail-oriented and efficient Data Entry Officer to join our team.Key Responsibilities:<ul><li>Accurately enter, update, and maintain data in company databases and systems</li><li>Review and verify data for errors, correcting any inconsistencies</li><li>Transfer, organize, and manage data between Google Sheets and MS Excel</li><li>Utilize Excel formulas such as VLOOKUP, SUMIF, IF, and Pivot Tables for data analysis and reporting</li><li>Automate spreadsheets and improve workflow efficiency</li><li>Prepare and generate daily and weekly reports</li><li>Ensure confidentiality and security of company data</li><li>Provide administrative support as assigned</li></ul>Requirements:<ul><li>Minimum Intermediate or Graduate qualification</li><li>Strong typing speed with high level of accuracy</li><li>Proficient in MS Excel and Google Sheets</li><li>Knowledge of Excel formulas and basic sheet automation is mandatory</li><li>Ability to manage and convert data across different platforms</li><li>Strong attention to detail and analytical skills</li><li>Good written and verbal communication skills</li></ul>Interested candidates may share their CV at hr@samaengineering.com Or apply through Indeed.Pay: Rs40,000.00 - Rs60,000.00 per monthWork Location: In person

Data Entry Officer

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