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The Vertical

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 Position: Assistant Manager Finance
 
 
 
 
 Location: Lahore
 
 
 
 
 
 
 The Vertical is looking for a motivated Assistant Manager Finance to join our growing team.
 
 
 
 
 
 
 Requirements:
 
 
 
 
 
 <ul>
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 CA Inter/Finalist or ACCA Qualified/Affiliate
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 <li>
 1&ndash;2 years of relevant industry experience
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 Strong analytical, financial reporting, and accounting skills
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 <li>
 Proficiency in Microsoft Excel and ERP systems is an advantage
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 </ul>
 
 
 
 
 If you're ready to take the next step in your finance career, we'd love to hear from you!
 
</div>

Assistant Manager Finance

UNISWIFT Group

HIRING: Senior Multi-Channel Performance Marketing ExpertCompany: UniSwift, Website: https://uniswift.pk/Type: Full-TimeLocation: Lake City, Lahore | Work Mode: On-siteShift: 9am to 6pm (Mon &ndash; Fri)Exp: 5+ yearsEducation: At least Bachelor in Marketing or Computer ScienceSalary: PKR 150000 to PKR 200000 per monthAbout UniSwiftUniSwift is a growing manufacturer and supplier of Sports Goods &amp; customized apparel, sportswear, uniforms, and OEM products serving B2B clients and B2C customers across the USA and international markets. We are looking for a results-driven marketing leader to scale our paid growth.Job SummaryWe are hiring a Senior Multi &ndash; Channel Performance Marketing Expert to own and scale paid acquisition across the USA and global markets.Your mission: Drive high-quality B2B leads for apparel/OEM manufacturing and deliver profitable B2C e-commerce sales.This is a performance-only role. We measure success by leads, sales, and ROAS &mdash; not vanity metrics.Key Responsibilities1. Strategy &amp; Growth&middot; Develop and execute full-funnel, multi-channel growth strategies for USA + international markets&middot; Identify the best-fit platforms by product, audience, and objective for both B2B and B2C&middot; Generate qualified B2B leads and drive profitable e-commerce sales2. Campaign Management&middot; Plan, launch, and optimize campaigns across: Meta Ads, Google Ads, TikTok Ads, LinkedIn, Microsoft Ads, Amazon Ads, YouTube, Reddit, Pinterest, Snapchat, X, Quora&middot; Manage programmatic, retargeting, influencer, affiliate, email, SMS, SEO, and marketplace promotions&middot; Build high-converting landing pages, lead forms, and sales funnels3. Tracking &amp; Analytics&middot; Set up and manage GA4, GTM, Meta Pixel, and Conversion API for full attribution&middot; Run A/B tests on creatives, audiences, offers, and landing pages&middot; Control budgets and scale winning campaigns profitably&middot; Submit weekly performance reports: Leads, Sales, CPL, CPA, ROAS, Conversion Rate, Revenue4. Collaboration&middot; Work closely with designers, video creators, web developers, and sales to align messaging&middot; Conduct audience, keyword, competitor, and market researchRequirements&middot; 5+ years in performance marketing with proven results in the USA market&middot; Hands-on expertise in Meta Ads, Google Ads, TikTok Ads + at least 2 other paid platforms&middot; Proven experience in B2B lead generation AND B2C e-commerce acquisition&middot; Experience with Shopify, WordPress, CRM, and marketing automation tools&middot; Expert in GA4, tracking setup, and data-driven optimization&middot; Strong analytical mindset with excellent reporting and problem-solving skills&middot; Ability to build channel-specific strategies &mdash; no copy-paste campaigns&middot; E. Commerce Marketing and CopywritingHow to Apply:Send your resume, and portfolio with subject: Senior Performance Marketer &ndash; to Maryam Ishaq at maryam@uniswift.com.UniSwift is an equal opportunity employer. Only candidates who meet the performance criteria and submit CV with portfolio will be shortlisted.Pay: Rs150,000.00 - Rs200,000.00 per monthWork Location: In person

Senior Multi-Channel Performance Marketing Expert

My Digital People

Job DescriptionWe are looking for a highly organised and proactive TikTok Shop &amp; LIVE Operations Executive to manage the backend operations of TikTok LIVE sessions for international brands, primarily in the UK or USA. This role is focused on ensuring every LIVE runs smoothly from behind the scenes by handling product management, LIVE moderation, reporting, creator coordination, and operational support.The ideal candidate has hands-on experience managing UK/USA TikTok Shops, working with international influencers, and communicating professionally in fluent English.Key ResponsibilitiesTikTok LIVE Backend Operations<ul><li>Manage all backend operations during TikTok LIVE sessions.</li><li>Prepare LIVE events by setting up products, offers, vouchers, bundles, and promotional campaigns.</li><li>Pin products and update promotional offers throughout LIVE sessions.</li><li>Monitor LIVE chat, answer customer queries, and escalate issues when required.</li><li>Coordinate with LIVE hosts to ensure smooth session flow.</li><li>Track LIVE performance, identify issues, and provide real-time operational support.</li><li>Ensure all LIVE sessions follow TikTok Shop policies and platform guidelines.</li></ul>TikTok Shop Operations<ul><li>Manage product listings, pricing, inventory, promotions, and product availability.</li><li>Maintain excellent Shop Health and resolve operational issues promptly.</li><li>Process product sample requests and coordinate fulfilment.</li><li>Monitor orders, cancellations, returns, and customer-related issues.</li><li>Ensure all shop information remains accurate and compliant.</li></ul>Influencer &amp; Affiliate Management<ul><li>Communicate professionally with UK and USA influencers and affiliates.</li><li>Recruit, onboard, and support TikTok creators through the Affiliate Marketplace.</li><li>Coordinate product samples and campaign requirements.</li><li>Build and maintain strong relationships with creators.</li><li>Monitor affiliate performance and prepare performance reports.</li><li>Follow up with influencers regarding campaign progress and content delivery.</li></ul>Reporting &amp; Performance Analysis<ul><li>Prepare detailed daily, weekly, and monthly reports.</li><li>Track LIVE KPIs including:</li><li>GMV (Gross Merchandise Value)</li><li>Orders</li><li>Conversion Rate</li><li>Viewer Engagement</li><li>Average Watch Time</li><li>Product Click-Through Rate</li><li>Analyse campaign and LIVE performance and provide actionable insights.</li><li>Maintain organised operational records using Google Sheets/Excel.</li></ul>Requirements<ul><li>Proven experience managing TikTok Shop operations for UK and/or USA brands is mandatory.</li><li>Experience managing the backend operations of TikTok LIVE sessions.</li><li>Experience communicating and coordinating with international influencers and affiliates.</li><li>Fluent spoken and written English is mandatory.</li><li>Excellent communication and interpersonal skills.</li><li>Strong multitasking and organisational abilities.</li><li>Ability to work independently during UK evening/night shifts.</li><li>Strong analytical and reporting skills.</li><li>Reliable high-speed internet with backup connectivity (if applicable).</li></ul>Preferred Skills<ul><li>Experience with TikTok Shop Seller Centre.</li><li>TikTok Affiliate Marketplace experience.</li><li>TikTok LIVE Studio / OBS.</li><li>Canva.</li><li>Google Sheets / Microsoft Excel.</li><li>Understanding of eCommerce operations and TikTok Shop compliance.</li></ul>Performance Metrics<ul><li>Successful execution of TikTok LIVE backend operations.</li><li>Shop Health and Compliance Score.</li><li>LIVE GMV, Orders, and Conversion Rate.</li><li>Accuracy and timeliness of reporting.</li><li>Affiliate recruitment and performance.</li><li>Influencer communication and campaign success.</li><li>Operational efficiency during LIVE sessions.</li></ul>Work Schedule<ul><li>Full-time onsite job, 12:30 pm to 09:30 pm </li></ul>Work Location<ul><li>Gulberg 3, Lahore</li></ul>This role is ideal for someone with international TikTok Shop experience who excels at backend LIVE operations, influencer communication, reporting, and ensuring every LIVE session runs seamlessly while supporting UK and USA brands.Work Location: In person

Tiktok Shop & Live Operation Executive

StudyWise/ The Migration

Role Summary: We need an agile and super-motivated Performance Marketer who can work independently to lead our paid acquisition efforts. Reporting to the Marketing Manager, you'll be the architect of our digital campaigns, responsible for strategy, execution, and optimization across all paid channels. You should be a fast learner with a passion for driving measurable results and a track record of high performance.Key Responsibilities:<ul><li>Independently develop and execute paid marketing campaigns across platforms like Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn.</li><li>Manage and optimize campaign budgets to ensure maximum return on ad spend (ROAS).</li><li>Conduct A/B testing and other experiments to improve conversion rates continuously and campaign effectiveness.</li><li>Analyze campaign data and provide detailed performance reports to the Marketing Manager.</li><li>Stay up-to-date with industry trends and algorithm changes to ensure our strategy remains cutting-edge.</li></ul>RequirementsRequired Software &amp; Skills:<ul><li>Ad Platforms: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager.</li><li>Analytics: Google Analytics (GA4), Google Tag Manager (GTM).</li><li>Skills: Campaign management, A/B testing, audience segmentation, budget management, and strong analytical abilities.</li></ul>Eligibility:<ul><li>Bachelor's or Master's degree from a institution in Marketing or a related field.</li><li>0-3 years of experience managing paid digital marketing campaigns.</li><li>Proven ability to work autonomously and manage projects from start to finish.</li><li>Highly analytical, with a demonstrated track record of achieving and exceeding performance goals.</li></ul>Pay: Rs100,000.00 - Rs110,000.00 per monthWork Location: In person

Performance Marketing Specialist

Department: Finance / AccountsLocation: Gulberg 3Duration: 6 Months (Internship)Type: PaidWorking Hours: 10:00 AM &ndash; 7:00 PMAbout the Role We are looking for a motivated and detail-oriented Accounts Intern to join our finance team for a 6-month internship. This role is ideal for students or recent graduates pursuing ACCA, B.Com, or similar qualifications who are eager to gain practical experience in accounting and finance functions.Key Responsibilities: Assist in recording daily financial transactions and maintaining accurate ledgers.Support in data entry, posting, and reconciliation of accounts.Help prepare vouchers, invoices, and expense reports.Assist in month-end closing and preparation of management reports.Maintain and organize financial documents and files.Support the team during audits and compliance reviews.Collaborate with senior accountants on ongoing projects and reporting tasks.Perform any other ad hoc duties assigned by the finance department.RequirementsACCA Affiliate/BS Accounting &amp; FinanceBasic understanding of accounting principles and MS Excel.Familiarity with bookkeeping, data entry, and financial record keeping.Good communication skills and attention to detail.Eagerness to learn and ability to work under supervision.What You&rsquo;ll Gain Practical experience in accounting and finance operations.Mentorship from experienced professionals.Exposure to real business accounting systems and audit practices.Certificate of Internship upon successful completion.Pay: Up to Rs25,000.00 per monthWork Location: In person

Accounts Intern

Webbuggs

Are you passionate about driving business growth through digital marketing, SEO, and paid advertising?Webbuggs is looking for an experienced Digital Marketing Manager to lead our digital marketing initiatives. If you have expertise in SEO, Google Ads, Meta Ads, content strategy, analytics, and performance marketing, we'd love to hear from you!Location: Onsite Timings: 3:00 PM &ndash; 12:00 AM Working Days: Monday &ndash; FridayRequirements:<ul><li>✔ 3+ years of experience in Digital Marketing</li><li>✔ Strong expertise in SEO (On-Page, Off-Page &amp; Technical SEO)</li><li>✔ Hands-on experience with Google Ads, Meta Ads (Facebook &amp; Instagram), LinkedIn Ads, TikTok Ads, Microsoft Ads (Bing), and YouTube Ads</li><li>✔ Proficiency in Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console, and Meta Pixel</li><li>✔ Experience with keyword research, competitor analysis, SEO audits, and website optimization</li><li>✔ Knowledge of link building, local SEO, eCommerce SEO, and content marketing strategies</li><li>✔ Ability to create and optimize high-converting PPC campaigns with a strong focus on ROI and ROAS</li><li>✔ Experience in conversion tracking, remarketing, retargeting, and Conversion API (CAPI)</li><li>✔ Familiarity with WordPress, Shopify, WooCommerce, and CMS platforms</li><li>✔ Strong understanding of email marketing, lead generation, sales funnels, and marketing automation</li><li>✔ Experience using tools such as Ahrefs, SEMrush, Moz, Screaming Frog, Ubersuggest, Google Keyword Planner, and Looker Studio</li><li>✔ Ability to analyse website traffic, campaign performance, and generate actionable insights</li><li>✔ Excellent leadership, communication, project management, and team collaboration skills</li><li>✔ Experience managing digital marketing teams and coordinating with designers, developers, and content writers</li><li>✔ Google Ads, Meta Blueprint, or SEO-related certifications will be considered an advantage</li></ul>Apply Now: Email: hr@webbuggs.com WhatsApp: +92 331 8058822Join Webbuggs and lead impactful digital marketing campaigns that drive traffic, generate quality leads, improve search rankings, and accelerate business growth.Work Location: In person

Digital Marketing Manager

Devspark Labs

Job Description &ndash; User Acquisition Manager &amp; ASO Specialist Position: User Acquisition Manager &amp; ASO Specialist Experience: 3&ndash;4 Years Industry: Gaming / Mobile Games Employment Type: Full-Time Location: Lahore, Pakistan Work Mode: OnsiteWe are looking for an experienced and data-driven User Acquisition Manager &amp; ASO Specialist with 3&ndash;4 years of hands-on experience in the gaming industry. The candidate should have strong expertise in paid user acquisition, campaign optimization, App Store Optimization (ASO), analytics, and performance marketing. Experience managing campaigns for mobile games across platforms such as Meta, Google Ads, TikTok, and other ad networks will be highly preferred.Key Responsibilities: User Acquisition &amp; Performance Marketing<ul><li>Plan, launch, manage, and optimize paid acquisition campaigns across Google Ads, Meta Ads, TikTok Ads, and relevant gaming ad networks.</li><li>Manage campaign budgets and optimize spending to achieve CPI, CPA, ROAS, LTV, retention, and revenue targets.</li><li>Develop and test different ad creatives, messaging, audiences, and campaign structures.</li><li>Monitor user acquisition funnels and identify opportunities to improve conversion and retention.</li></ul>App Store Optimization (ASO)<ul><li>Develop and execute ASO strategies for Google Play Store and Apple App Store.</li><li>Optimize app titles, descriptions, keywords, metadata, screenshots, icons, and promotional assets.</li><li>Conduct keyword research and competitor analysis to improve organic app visibility.</li><li>Monitor and improve App Store Conversion Rate (CVR) and organic user acquisition.</li><li>Conduct A/B testing of store listings, screenshots, icons, and other visual assets.</li></ul>Analytics &amp; Reporting<ul><li>Monitor and analyze key performance metrics including:</li><li>CPI (Cost Per Install)</li><li>CPA (Cost Per Acquisition)</li><li>ROAS (Return on Ad Spend)</li><li>LTV (Lifetime Value)</li><li>Retention Rate</li><li>ARPU / ARPPU</li><li>Conversion Rate</li><li>Organic vs. Paid Installs</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor's degree in Marketing, Business, Digital Marketing, Computer Science, or a related field.</li><li>3&ndash;4 years of professional experience in User Acquisition, Performance Marketing, ASO, or Growth Marketing.</li><li>Proven experience in the mobile gaming industry is required.</li><li>Hands-on experience managing paid user acquisition campaigns for mobile games.</li><li>Strong understanding of Google Ads, Meta Ads, TikTok Ads, and mobile advertising platforms.</li><li>Strong knowledge of ASO, keyword research, app store rankings, and conversion optimization.</li><li>Experience with mobile attribution and analytics platforms such as AppsFlyer, Adjust, Firebase, or similar tools.</li><li>Strong understanding of gaming KPIs including CPI, ROAS, LTV, retention, ARPU, and ARPPU.</li><li>Experience with A/B testing and performance optimization.</li></ul>What We Offer<ul><li>Competitive salary package based on experience and performance.</li><li>Performance-based incentives and growth opportunities.</li><li>Opportunity to work on international mobile gaming products.</li><li>Professional and collaborative work environment.</li><li>Exposure to large-scale user acquisition and performance marketing campaigns.</li><li>Career growth opportunities in the gaming and digital marketing industry.</li></ul>Work Location: In person

User Acquisition Manager & ASO Specialist

Explore 128+ Affiliate marketing manager in Lahore this August. Find roles across top companies and apply now to boost your career.