assistant vice president, agency experience manager Jobs in Atlanta

assistant vice president, agency experience manager

associate manager, integrated brand marketing Jobs in Atlanta

associate manager, integrated brand marketing

digital marketing manager Jobs in Atlanta

digital marketing manager

manager, social media & rep strategy Jobs in Atlanta

manager, social media & rep strategy

marketing manager

associate manager integrated brand marketing

IHG Hotels & Resorts

<p></p><div><p>As an Associate Manager, Integrated Brand Marketing, you&rsquo;ll assist in the development and execution of integrated marketing campaigns that drive awareness of IHG Hotels &amp; Resorts and an assigned portfolio of brands.</p><p>
</p><p><b>Your day to day</b></p><ul><li>
Assist in the development and execution of 360 integrated marketing plans across paid, owned, and earned channels.
</li><li>Manage project timeline from start to finish ensuring timely delivery of assets.</li><li>
Collaborate with cross-functional teams on integrated marketing plans, including Omni-Channel Marketing, Paid Media, Creative Services, PR, Social, Brand Strategy, and Analytics.</li><li>
Work with cross-functional teams, agencies and vendors to ensure timely and effective campaign execution.</li><li>
Support Marketing Manager(s) and Senior Manager(s) with campaigns including but not limited to project timelines, scheduling meetings, and presentation materials.</li></ul><p><b>
What we need from you</b></p><ul><li>
Bachelor's Degree in Marketing, Communications or a relevant field of work or an equivalent combination of education and work-related experience.</li><li>
2 to 4 years of progressive work-related experience with demonstrated proficiency in disciplines/processes related to the position, including brand marketing or campaign management.</li><li>
Demonstrated knowledge of marketing concepts and principles.</li><li>
Effective organizational and time management skills.</li><li>
Team player with a positive attitude, excellent interpersonal skills and a focus on problem solving.</li></ul><p><b>
Location</b> &ndash; Atlanta, Georgia; Our hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business.</p><p>
The salary range for this role is $46,226.00 to $70,000.00. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
</p><p></p><p>Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.</p><p></p><p><b>
Important information</b>:</p>
<ul>
<li>The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee&rsquo;s pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.</li>
<li>No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company&rsquo;s sole discretion, consistent with the law.</li>
<li>If you require reasonable accommodation during the application process, please click here.</li>
<li>IHG does not accept applications, inquiries, or unsolicited CVs/resumes from staffing or recruiting agencies. Please click here for our agency policy.</li>
<li>If you are a resident of or applying to a job opening in the State of Washington, please click here to read about applicable benefits.</li></ul></div>

Associate Manager, Integrated Brand Marketing

Simpson Housing LLLP

<div>Overview:<div></div><div><br>
Simpson Housing is a large, fully-integrated real estate company with an enthusiastic entrepreneurial spirit. For 75 years, we have acquired, developed, built, and managed luxury apartment communities in highly desirable locations throughout the United States. We are driven by our Mission and Core Values and believe that our most valuable asset is our team.</div><div></div><div><br>
Simpson Housing is committed to be a trusted leader in the multifamily industry. Our mission is to provide an exceptional employee experience, award-winning customer service, long-term value to our investors, and enhance our local communities.</div><br>
<div></div>
Responsibilities:<div></div><div><b><br>
Marketing Manager </b><b>- Simpson Housing Regional Office </b><b>located</b><b> </b><b>in the</b><b> Dunwoody</b><b> neighborhood near Perimeter Mall</b><b> </b><b>&ndash; </b><b>Atlanta</b><b>, GA. </b><b>We are proud to have been voted by our employees as a 2024 </b><b>and 2025 </b><b>USA Best Workplace in </b><b>USA TODAY</b> <b>and as </b><b>a 2024 and 2025 T</b><b>op </b><b>15 </b><b>workplace in the </b><b>Real Estate Industry</b><b>!</b></div><div></div><div><b><br>
Looking for a dynamic Marketer with enthusiasm in real estate. A self-starter with an entrepreneurial spirit.</b></div><div></div><div><br>
As a member of our Marketing team, you will be responsible for:</div><ul><li><div>
As a member of our Marketing team, you will be responsible for:</div><ul><li>
Focusing on the day-to-day execution of marketing campaigns and activities.</li><li>
Managing specific marketing projects, initiatives, and tactics, ensuring they are carried out on time, within budget, and aligned with the company's goals.</li><li>
Serving as the primary point of contact for communities, ensuring Operations teams understand marketing initiatives, scope of work and implementation plan.</li><li>
Coordinate and attend onsite visits to support community goals by addressing operational challenges and providing strategic marketing insights.</li><li>
Act as brand ambassador, managing design, signage, and onsite marketing tools, while overseeing print production and vendor coordination.</li><li>
Facilitate photography, video and virtual tour content and ensure consistency across all digital and print platforms.</li><li>
Analyzing traffic/lease reports, SEM/SEO conversion reports as well as other pertinent reports on a daily/weekly/monthly basis to establish trends and opportunities to positively impact the community&rsquo;s bottom line.</li><li>
Collaborating with Corporate Marketing to implement and maintain social media, reputation management, email marketing, Internet Listings (ILSs) and SEM plans.</li><li>
Knowledgeable on marketing systems (i.e.: CRM, Elise AI, Ellis Touchpoint Surveys, Competitive Market Summary, Power BI and related reports) with the ability to support the onsite team and national training.</li><li>
Travel: 20-25% of the time</li></ul></li></ul>
Qualifications:
<ul><li>Bachelors degree in Marketing or related field is required<div>
Experience 2+ years of relatable experience in the real estate and/or multi-family housing industry, preferably in marketing or regional management.</div></li><li><div>
Strong project management/administrative expertise.</div></li><li>
Requires excellent computer application experience &ndash; Microsoft Office suite.</li><li>
Experience with Google Analytics, Yardi/CRM, Rent Caf&eacute;.</li><li>
Prior Manager/Supervisor experience</li></ul><div></div><div><br>
What Simpson Can Offer You:</div><div></div><div><br>
As an industry leader, we understand what it takes to be successful in today&rsquo;s competitive marketplace. Just as you&rsquo;re unique in your skills, experience, and personality, each of our jobs has a curated set of benefits specific to the position.</div><div></div><div><br>
Simpson is proud to offer you:</div><ul><li>
Substantial discount on rent (certain restrictions apply)</li><li>
Highly competitive compensation</li><li>
Health, dental, and vision insurance</li><li>
Flexible spending accounts</li><li>
Life and AD&amp;D insurance</li><li>
Disability insurance</li><li>
401(k) plan with company match</li><li>
Generous paid time off (PTO) program for full-time employees</li><li><div>
Additional paid days off: 9 holidays, 2 floating holidays, and 2 designated wellness days</div></li><li>
Education reimbursement</li></ul><p>
Why work for Simpson? You might want to ask one of our employees that question. Our business is focused on community and improving the lives of those around us. We aim to deliver happiness while managing our communities and residents, engaging in our local communities, and creating a rewarding experience for our employees. Our supportive community of team members are welcoming and celebrate each other&rsquo;s differences. Their commitment to service continues to strengthen the Simpson name.</p><p></p><p><br>
If this sounds like the type of company that you would like to work for, we would like to hear from you. Find out where your talents can take you by applying today!</p><p></p><div><br>
Pay Range: $80,000 - $90,000 per year</div><div></div><div><i><br>
This pay range is approximate and the actual pay received may vary dependent upon certain factors such as related job experience, education, training, professional/industry certifications, etc. Please note this pay range does not include any additional compensation this position may be eligible for as listed above, such as commissions or bonuses.</i></div><div><i>
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skills and abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.</i></div><div><i>
Applications are accepted on an ongoing basis.</i></div><div><i>
Simpson Housing is an Equal Opportunity Employer</i></div><div><br>
</div><div>Job type: Full-time</div><div>
Schedule: Monday to Friday, Day shift</div><div></div><div><br>
Keyword Search:</div><div>
Real Estate, Multifamily, Apartments, Marketing, Marketing Manager</div>
Location : City: Atlanta Location : State/Province: GA</div>

Marketing Manager

Alloy

<div>
 This is a hybrid (in-person &amp; remote) opportunity to work in our Atlanta office.
 <br/>
 <br/>
 Meaningful connections. Measurable results. Alloy delivers precision storytelling and experiences for imaginative tech brands.
 <br/>
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 Our global team has deep industry expertise that cover all facets of the customer journey, from engaging creative experiences built with innovative technology to full communication strategies backed by measurable performance marketing. Our cross-channel solutions help global innovative brands engage with their buyers, shape public opinion, build lasting influence, create new categories and accelerate growth and market share.
 <br/>
 <br/>
 This client work has earned widespread industry recognition, including Technology Agency of the Year and more. Behind it all is a crew of nerds, rebels and creatives. Founded in 2012, Alloy has been called a Best Place to Work (10 times to be exact), but we call ourselves The Uncommon Crew.
 <br/>
 <br/>
 As our story continues to unfold, one thing remains the same &mdash; different is in our DNA.
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 <br/>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 Role details
 <br/>
 <br/>
 As the Senior Director of Demand Generation for Alloy, you will lead our Demand Generation practice across Paid Media, SEO/AEO Lifecycle Marketing (including email and automation) and Analytics. You&rsquo;ll be responsible for developing and overseeing integrated demand generation strategies for our diverse portfolio of B2B and B2C clients, ensuring their campaigns drive measurable pipeline, revenue growth, and long-term performance. Given the rapidly evolving nature of this area, our ideal candidate brings a strong interest in and knowledge of AI-enabled tools and processes, including the ability to embrace new ways of thinking and working.
 <br/>
 <br/>
 You&rsquo;ll bring deep expertise in demand generation channels, with strong roots in paid media execution (paid search, LinkedIn, ABM, paid social, and programmatic display) while also guiding client strategy across SEO/AEO and lifecycle/email marketing. This role requires a strategic thinker who is also hands-on &mdash; able to set the vision, manage a growing team, dive into the data to deliver client success and stay on top of industry trends and shifts.
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 <strong>
  Key Responsibilities
  <br/>
  <br/>
 </strong>
 Client &amp; strategy leadership
 <br/>
 <br/>
 <ul>
  <li>
   Serve as the senior lead for demand generation strategy across Paid, SEO/AEO, Lifecycle/Email Marketing and Analytics for all agency clients
  </li>
  <li>
   Act as a trusted advisor to clients, developing channel plans aligned with business goals, buyer journeys and industry trends
  </li>
  <li>
   Oversee integrated, multi-channel campaigns for both B2B and B2C clients, ensuring strategies are measurable, scalable and innovative
  </li>
  <li>
   Set a high bar for curiosity and innovation when it comes to AI adoption, toolsets and critical thinking
   <br/>
   <br/>
  </li>
 </ul>
 Team management &amp; growth
 <br/>
 <br/>
 <ul>
  <li>
   Lead and mentor demand generation specialists across Paid, SEO/AEO, Lifecycle/Email Marketing and Analytics
  </li>
  <li>
   Build and refine the operational model for the practice, including agency resourcing, freelance/partner support and future hiring needs
  </li>
  <li>
   Foster collaboration across departments to ensure seamless campaign execution
   <br/>
   <br/>
  </li>
 </ul>
 Campaign &amp; channel management
 <br/>
 <br/>
 <ul>
  <li>
   Guide the execution of campaigns across paid search, social, programmatic display, ABM, SEO/AEO, and email/lifecycle marketing
  </li>
  <li>
   Ensure channel strategies are integrated, cohesive and optimized for client-specific KPIs
  </li>
  <li>
   Leverage AI tools, automation and advanced analytics to optimize efficiency and performance
  </li>
  <li>
   Proactively identify and flag trends and insights across client campaigns and channels, with recommendations on ways to pivot as needed.
   <br/>
   <br/>
  </li>
 </ul>
 Performance optimization &amp; analytics
 <br/>
 <br/>
 <ul>
  <li>
   Continuously monitor KPIs across channels; identify insights, trends and opportunities for optimization
  </li>
  <li>
   Oversee the creation of client-facing reporting dashboards, distilling complex performance data into contextual insights and actionable recommendations
  </li>
  <li>
   Champion testing and experimentation across creative, messaging and targeting
   <br/>
   <br/>
  </li>
 </ul>
 Competitive &amp; industry insights
 <br/>
 <br/>
 <ul>
  <li>
   Stay ahead of digital marketing, SEO/AEO, and performance media trends to guide client recommendations, and to inform our work across other departments (e.g., PR, Experience)
  </li>
  <li>
   Conduct regular analyses of competitors, platforms and market shifts to strengthen demand generation strategies for Alloy and its clients
   <br/>
   <br/>
  </li>
 </ul>
 Core requirements
 <br/>
 <br/>
 <ul>
  <li>
   7&ndash;10 years of experience in demand generation, performance marketing and/or digital media, ideally within an agency environment
  </li>
  <li>
   Proven success in leading integrated strategies and campaigns across Paid Media, SEO/AEO, Email/Lifecycle Marketing and Analytics
  </li>
  <li>
   Deep expertise in how to create full lifecycle strategies that cross channels (including Google Ads, LinkedIn, ABM, paid social, SEO/AEO and automation platforms)
  </li>
  <li>
   Deep experience with analytics tools, tag management and dashboard reporting
  </li>
  <li>
   Strong analytical skills; ability to translate performance data into actionable insights for clients
  </li>
  <li>
   Background in B2B marketing and account-based marketing approaches; B2C experience a plus
  </li>
  <li>
   Excellent client communication and presentation skills; comfortable advising senior stakeholders
  </li>
  <li>
   Strong attention to detail and ability to manage multiple client accounts simultaneously
  </li>
  <li>
   Self-motivated, collaborative and results-oriented, with a strong sense of ownership and accountability
   <br/>
   <br/>
  </li>
 </ul>
 The Benefits
 <br/>
 <br/>
 (just a few because if we listed them all this description would be too long!)
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 <br/>
 <ul>
  <li>
   Competitive salary
  </li>
  <li>
   Merit-based bonuses and promotions
  </li>
  <li>
   A flexible hybrid work model
  </li>
  <li>
   Unlimited PTO (yes, really - average PTO agency-wide is 20-days) + 10 additional agency-wide holidays
  </li>
  <li>
   Summer Fridays
  </li>
  <li>
   401K Match
  </li>
  <li>
   6-year workiversary paid sabbatical
  </li>
  <li>
   Medical and dental benefits (including HSA/FSA)
  </li>
  <li>
   Paid Parental Leave
  </li>
  <li>
   Professional Development Stipends
  </li>
  <li>
   Annual Retreats
  </li>
  <li>
   Cell phone reimbursement
  </li>
  <li>
   Peloton Membership
  </li>
  <li>
   Employee referral bonuses
  </li>
  <li>
   New business referral bonuses
  </li>
  <li>
   Quarterly culture events &ndash; we get a little competitive, you&rsquo;ve been warned
   <br/>
   <br/>
  </li>
 </ul>
 Our Commitment
 <br/>
 <br/>
 Inclusivity and respect are two virtues that this company was built on from day one. Alloy does not discriminate based on race, religion, national origin, age, sex, gender, disability, sexual orientation, or any other protected category. We want the best people, and it doesn&rsquo;t matter what you look like or who your friends are. We also believe that the workplace should be comfortable and safe. If you need reasonable accommodation at any point in the application or interview process, please let us know.
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 Powered by JazzHR
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 m31AkQbmHd
</div>


Senior Director of Demand Generation

Inspire Brands

<div><p>The Manager, Menu Category Management will drive the next generation of menu innovation at Arby&rsquo;s. They will join a team of food-forward marketers who get satisfaction from creating and executing legendary big ideas on the national restaurant stage. Your role will require the ability to identify and refine opportunities for game changing menu strategy, innovation, and reinvention within current and future menu categories/products. This role will be responsible for the growth of the beverage category and new daypart occasion platforms. This role reports to Sr. Director, Menu Category Management. At Inspire Brands we are relentlessly focused on growing a company filled with of Mavericks, Allies, Visionaries, Achievers, and Good Citizens.</p><p></p><p><b>
Duties and Responsibilities</b></p><ul><li><p>
Ideate big food ideas and ways-in to stand out in the marketplace. Create, define and refine short and long-term menu strategies via innovation, renovation and deletions in order to meet and exceed brand and business objectives</p></li><li><p>
Partner with the Culinary team to create, develop, optimize and qualify new core menu and limited time products. Partner with cross-functional teams such as Operations, Analytics, Supply Chain, Training, Insights, and Marketing in the development, qualification and launch process.</p></li><li><p>
Evaluate, test, and launch products &ndash; evaluating results and developing recommendations on path forward for brand and franchisee alignment</p></li><li><p>
Partner with the Consumer Insights and Brand Analytics teams to gather information to understand current customer and growth target needs, market trends, competitive landscape, product screener results, positioning and product testing to develop recommendations based on prioritized areas of focus</p></li><li><p>
Partner with cross-functional teams, including Brand Experience and Commercial Group, on pricing, promotion, calendar needs, and positioning recommendations across channels</p></li><li><p>
Analyze ongoing performance of the core menu across channels (at the restaurant and in digital channels) to identify opportunities to optimize</p></li></ul><p><b><br>
Requirements:</b></p><ul><li><p>
4 year degree Preferred business administration, Marketing, Management or another related field.</p></li><li><p>
3+ Years working in menu strategy for multi-unit foodservice chains</p></li><li><p>
Ability to think strategically to inform and inspire big ideas</p></li><li><p>
Innate curiosity to derive consumer and business insights</p></li><li><p>
Possess strong business acumen and leadership skills.</p></li><li><p>
Excellent communication and presentation skills, especially the ability to explain difficult concepts and insights in applicable business terms. Strong ability to summarize insights into PowerPoint presentations in clear and understandable calls to action.</p></li><li><p>
Ability to collaborate and motivate across the operations, supply chain, field, and marketing teams.</p></li><li><p>
Self-starter with the ability to project manage and handle multiple assignments simultaneously and meet all desired deadlines.</p></li><li><p>
Strong leadership, sales support, project management and training skills.</p></li><li><p>
Understanding of how to take products or programs through a development and testing process.</p></li><li><p>
Effective problem-solving skills and ability to listen and translate details attentively.</p></li></ul><br>
<p></p>
Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby&rsquo;s, Baskin-Robbins, Buffalo Wild Wings, Dunkin&rsquo;, Jimmy John&rsquo;s, and SONIC restaurants worldwide.<br>
<br>
We&rsquo;re made up of some of the world&rsquo;s most iconic restaurant brands, but we&rsquo;re much more than just a restaurant company. We&rsquo;re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple&mdash;it&rsquo;s an experience. At Inspire, that&rsquo;s our purpose: to ignite and nourish flavorful experiences.</div>

Manager, Menu Category Management

Berkley

<div>Company Details:<div></div><div><b><br>
Berkley One</b> is a modern insurance provider for a modern generation of affluence. We serve clients who live dynamic, adventurous lives and expect their insurance experience to match. Our mission is to deliver highly personalized risk and claims management through a blend of expert independent agents, cutting-edge digital tools, and the strength of the Berkley brand.</div><div></div><div><b><br>
Why Join Us?</b><br>
At Berkley One, you&rsquo;ll be part of a forward-thinking team that&rsquo;s reimagining personal insurance. We&rsquo;re building solutions that are as sophisticated and agile as the clients we serve&mdash;individuals and families who value innovation, simplicity, and exceptional service. You&rsquo;ll collaborate with passionate professionals, leverage modern technology, and help shape the future of our industry.</div><div></div><div><b><br>
What We Value</b></div><ul><li>
A client-first mindset with a passion for delivering exceptional experiences</li><li>
Curiosity, creativity, and a drive to challenge the status quo</li><li>
Collaboration across disciplines to build smarter, more intuitive solutions</li><li>
Integrity, expertise, and a commitment to excellence</li></ul><div><b><i>
This role involves frequent travel and occasional in-office presence in Atlanta. Therefore, it is best suited for candidates based in the Greater Atlanta area.</i></b></div><div>
 #LI-AV1 <b>#LI-remote</b></div><div>
The company is an equal opportunity employer.</div>
Responsibilities:
<div>
As an <b>AVP, Agency Experience Manager,</b> you'll be an key contributor to the Berkley One brand. You will be responsible for driving successful, productive relationships and growth with our agency partners and other networking partners in a moderate to large territory or region. They will serve as both direct and informal leaders for their region and within Berkley One. The ideal candidate will have experience contributing to successful marketing strategy and delivery.</div><div></div><div><br>
In collaboration with and at the direction of the Vice President Agency Experience Manager and Senior Vice President of Distribution:</div><ul><li>
Execute agency management strategies, including distribution management activities, in order to meet or exceed growth and profit targets by state and by agent/broker</li><li>
In assigned geography, identify and appoint new agent/broker partners who will positively contribute to the growth of Berkley One. As well as manage out non-performing agents.</li><li>
Lead agency business planning, including new business, retention, hit ratio, profit, efficiency and other targets</li><li>
Execute activities and projects relative to business development, lead generation, networking and events, campaign management and brand building</li><li>
Collect and share market information with the larger organization, as the owner of assigned geography</li><li>
Travel throughout the assigned territory is required and averages 60% of each week</li></ul><div>
In collaboration with inside sales and PODs:</div><ul><li>
Provide quote coaching and other new business assistance to agency partners</li><li><div>
Track agency partner financial performance and pro-actively adjust strategies and tactics to leverage opportunities, revenue generation and the establishment of the Berkley One brand</div></li><li><div>
Build successful connections between agency partners and relevant Berkley One functions in order to deliver exceptional customer service</div></li><li><div>
Contribute to build of distribution capabilities in support of Berkley One&rsquo;s business strategies and goals</div></li><li><div>
Performs other duties as assigned</div></li></ul>
Qualifications:
<div><b>
What you need to have:</b></div><ul><li>
Bachelors degree or equivalent experience</li><li>
Minimum five years of successful agency management experience (high net worth insurance experience preferred, but not required) or equivalent</li><li>
Incredible empathy and understanding of the needs of customers, both insureds and their agents alike. An excellent, pro-active advocate for Berkley One customers and passionate about their brand experience</li><li>
Exceptional oral and written communication skills, a communication style that is flexible to the situation, able to communicate clearly and with a purpose</li><li>
A love of process and optimization and excited about the opportunity to experiment with building the Berkley One brand and telling the Berkley One story across multiple channels</li></ul><div><b>
What makes you stand out:</b></div><ul><li>
Experience contributing on a high performing marketing/distribution/sales team in a high growth, fast paced environment. You are an outstanding collaborator</li><li>
Calm under pressure. Excellent organizational skills, integrity, and great follow-through on tasks. Comfortable challenging norms while working collaboratively with colleagues at all levels of the organization</li><li>
A strong sense of accountability, fun and adventure</li><li>
Natural curiosity, a love learning how things work and always looking for innovative improvements</li></ul>
Additional Company Details: We do not accept any unsolicited resumes from external recruiting agencies or firms. The company offers a competitive compensation plan and robust benefits package for full time regular employees. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. Sponsorship Details: Sponsorship not Offered for this Role</div>

Assistant Vice President, Agency Experience Manager

OrthoAtlanta

<p></p><div><p>OrthoAtlanta is looking for a data-driven and strategic <b>Digital Marketing Manager</b> to lead our digital marketing initiatives. You will be responsible for developing and executing a comprehensive digital strategy focused on <b>SEO, SEM, and digital advertising</b> to enhance our online presence, attract new patients, and drive business growth. If you have a passion for leveraging digital channels to achieve business goals and a deep understanding of the healthcare landscape, we want to hear from you.</p><p></p><p><b><br>
Key Responsibilities</b></p><ul><li><b>
Digital Strategy &amp; Execution:</b> Develop and implement a comprehensive digital marketing strategy aligned with organizational goals. You'll oversee all aspects of our SEO, SEM, and digital advertising campaigns, ensuring consistent messaging and optimal performance.</li><li><b>
Search Engine Marketing (SEM):</b> Plan, execute, and optimize all paid search campaigns with a primary focus on acquiring new patients. You'll manage budgets, bidding strategies, and A/B testing across various platforms to maximize ROI.</li><li><b>
Search Engine Optimization (SEO):</b> Create and manage our overall SEO strategy, including keyword research, link building, and content optimization. You'll collaborate with content and web teams to ensure all best practices are implemented and maintained.</li><li><b>
Website Management:</b> Oversee website updates to ensure content is accurate, timely, and optimized for search engines and user experience. You'll collaborate with web developers to enhance functionality, mobile responsiveness, and overall site performance.</li><li><b>
Analytics and Reporting:</b> Track, analyze, and report on key performance indicators (KPIs) to assess campaign performance, identify opportunities, and manage the digital marketing budget. You'll translate complex data into clear, actionable insights for key stakeholders and management.</li></ul><p></p><p><b><br>
Qualifications</b></p><ul><li><b>
Education:</b> Bachelor&rsquo;s degree in Marketing, Digital Media, Business, or a related field. A Master&rsquo;s degree is preferred.</li><li><b>
Experience:</b> A minimum of <b>5+ years</b> of direct experience in SEO and SEM management.</li><li><b>
Skills &amp; Competencies:</b></li><li><div><ul><li>
A proven track record of driving brand growth and patient engagement through digital marketing strategies.</li><li>
Deep knowledge of <b>Google Ads, Meta Ads</b>, and other digital advertising platforms (Display, Video, Retargeting).</li><li>
Strong technical skills with SEO tools, analytics platforms (e.g., Google Analytics), and tag management.</li><li>
Experience in <b>healthcare marketing</b> with a solid understanding of <b>HIPAA compliance</b>.</li><li>
Proficiency with Microsoft Office, Google Suite, and web content management systems.</li><li>
Excellent analytical, problem-solving, and project management skills with a <b>data-driven mindset</b>.</li><li>
Ability to communicate complex digital concepts clearly and effectively to a variety of audiences.</li></ul></div></li></ul><p></p><p><b><br>
OrthoAtlanta is an Equal Opportunity Employer. We are committed to a diverse and inclusive workplace.</b></p></div>

Digital Marketing Manager

Emory Healthcare

<div>Overview:
<p><b>
Be inspired</b><b>. </b><b>Be rewarded. Belong. At Emory Healthcare.</b></p><p>
At Emory Healthcare we fuel your professional journey with better benefits, valuable resources, ongoing mentorship and leadership programs for all types of jobs, and a supportive environment that enables you to reach new heights in your career and be what you want to be. We provide:</p><ul><li>
Comprehensive health benefits that start day 1</li><li>
Student Loan Repayment Assistance &amp; Reimbursement Programs</li><li>
Family-focused benefits</li><li>
Wellness incentives</li><li>
Ongoing mentorship, <i>development, </i>and leadership programs</li><li>
And more</li></ul><div></div><div><b><br>
Work Location: </b>Atlanta, GA</div>
Description:
<div><b>
Overview:</b></div><div></div><div><br>
The Manager, Social Media &amp; Reputation Strategy will lead the strategy, execution, and team responsible for Emory Healthcare's social media presence and reputation management programs.</div><div><br>
</div><div>This role sits within the Performance Marketing team and plays a critical part in driving brand engagement, growing community presence, and helping potential patients discover and connect with Emory through social and reputation channels. Reporting to the Director of Performance Marketing, this person will align social media strategies with Emory Healthcare's broader performance marketing and communications goals while ensuring that content, campaigns, and engagement are targeted, compliant, data-informed, and culturally relevant.</div><div><br>
</div><div>This role manages a team responsible for both proactive and reactive communications across key channels, including social platforms, review sites, and community forums.</div><div><br>
</div><div>The ideal candidate will have strong leadership and collaboration skills, deep fluency in social strategy and analytics, and the ability to use digital engagement to support growth, retention, and patient trust.</div><div></div><div><br>
Why This Role Matters In a time when trust, transparency, and timely communication are more critical than ever, this role directly shapes how Emory Healthcare shows up in the world. It's not just about managing our presence, it's about actively engaging with communities, shaping reputation, and helping patients feel seen, heard, and cared for before they ever walk through our doors.</div><div><br>
</div><div><b>Key Responsibilities Leadership &amp; Team Management:</b></div><div>
1. Manage and mentor team members responsible for community management, content moderation, social media publishing, and response strategy.</div><div>
2. Provide coaching and guidance to elevate team performance, establish KPIs, and ensure alignment with organizational goals.
</div><div>3. Partner with internal stakeholders and agency partners to ensure cohesive messaging across campaigns and platforms.</div><div><br>
</div><div><b>Reputation Management:</b></div><div>
1. Lead Emory Healthcare's online reputation strategy, including review monitoring, response protocols, and escalation paths.
</div><div>2. Serve as the central liaison between the marketing team and cross-functional partners in Patient Experience, Access, Legal, Risk, and Media Relations.
</div><div>3. Manage relationships with review platforms and ensure HIPAA-compliant response strategies for all patient-facing interactions.</div><div></div><div><b><br>
Social Media Strategy &amp; Execution:</b></div><div>
1. Own and evolve the enterprise-wide social media strategy, including organic and paid integration, audience targeting, and engagement growth.
</div><div>2. Oversee publishing calendars, campaign planning, and day-to-day execution across platforms.
</div><div>3. Ensure content aligns with brand guidelines and is adapted to fit the voice, tone, and expectations of each platform and audience.
</div><div>4. Partner with the paid media team and performance marketing peers to align organic and paid efforts for maximum ROI.</div><div><br>
</div><div><b>Performance, Analytics &amp; Reporting:</b></div><div>
1. Use data and platform insights to refine strategies, optimize performance, and identify growth opportunities.
</div><div>2. Create and deliver regular reports and dashboards to demonstrate impact, trends, sentiment, and audience behavior.</div><div>
3. Support crisis monitoring and issues management with real-time insights and response plans.</div><div><br>
</div><div><b>Collaboration &amp; Governance:</b></div><div>
1. Collaborate with Content Marketing, Creative, Internal Communications, and agency partners to build engaging, story-driven social content.
</div><div>2. Support the development of employee advocacy strategies and internal social media education initiatives.
</div><div>3. Evaluate and recommend tools or platforms that enhance listening, engagement, workflow, or reporting capabilities.</div><div><br>
</div><div><b>Travel: Less than 10% of the time may be required.</b></div><div><br>
</div><div><b>Work Type: Hybrid employee - splits time between working remotely and working in the office.</b></div><div><br>
</div><div><b>Minimum Required Qualifications:</b></div><br>
<div></div><ul><li>
Experience: 5-7 years of experience in social media, digital marketing, or public relations, with at least 2 years in a supervisory or team lead role.</li><li>
Education: Bachelor's degree in Marketing, Communications, Public Relations, or a related field</li><li>
Skills, Abilities, &amp; Knowledge:<ul><li>
Proven success managing social media strategies and online reputation programs in a regulated or healthcare environment.
</li><li>Strong understanding of performance-driven marketing principles, including targeting, conversion tracking, and campaign optimization.
</li><li>Deep fluency in social platforms (e.g., Meta, X, LinkedIn, YouTube, Instagram, TikTok) and review channels (e.g., Google, Healthgrades).
 </li><li>Experience with social media management and listening tools such as Brandwatch, Sprinklr, Hootsuite, or Sprout Social.</li><li>
Excellent communication, crisis response, and stakeholder management skills.
</li></ul></li></ul><div><b>Preferred Qualifications Experience:
</b></div><ul><li>Experience in healthcare marketing or patient-focused industries Skills, Abilities, &amp; Knowledge
</li><li>Familiarity with HIPAA compliance in digital communications
</li><li>Experience working with creative and media buying agencies
</li><li>Brandwatch proficiency strongly preferred
</li><li>Strong analytical mindset and ability to translate data into strategy</li></ul><br>
<div></div>
Additional Details:
<div>
Emory is an equal opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by state or federal law.</div><div></div><div><br>
Emory Healthcare is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. Please contact Emory Healthcare&rsquo;s Human Resources at careers@emoryhealthcare.org. Please note that one week's advance notice is preferred.</div></div>

Manager, Social Media & Rep Strategy

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