marketing manager (hybrid) Jobs in Atlanta

marketing manager (hybrid)

marketing manager

Authority Brands

Authority Brands Inc. is a leading provider of home services, building brands that support the success of our franchisees, as well as bettering the lives of the homeowners we serve and the people we employ.
<br><br>
The Marketing Manager is the marketing lead for one of the consumer brands within the Authority Brands portfolio. This role serves as the contact point of accountability for operations in regards to all franchisee-facing marketing activities. The Marketing Manager must be able to effectively work as a member of the operations leadership team as well as understand how to drive franchisee network success through each individual franchisee.
<br><br>
<b>Responsibilities:</b><br>
<ul>
<li>Marketing Strategy: Reporting directly to the brand president, work with the brand operations as well as centralized marketing team to outline, plan and execute strategic annual marketing plan and initiatives.</li>
<li>Franchisee Support: Support franchise owners, including presenting and reporting marketing results and educating on vendors, marketing tactics, and marketing platforms.</li>
<li>360 Marketing: Pull all brand touchpoints together across different channels to create an aligned 360 approach for the brand which is consistent across all mediums.</li>
<li>Digital Activation: Challenge conventional approaches to media and digital activities to achieve innovative marketingcommunication plans which optimize spend and maximize impact.</li>
<li>Project Management: Move projects from ideation through to completion, tracking status of projects while driving visibility to key stakeholders.</li>
<li>Creativity: Champion creative ideas and customer approach strategies, bringing them from briefing and development to implementation.</li>
<li>Integrity: Demonstrate high integrity in execution, decision making and balancing of Authority Brands franchise network interests.</li>
<li>Impact: Understand the impact and delivery costs/ROI of different medians/channels and is able to create a cohesive strategy for the brand and each franchisee, taking into account the complex marketing ecosystem, regularly challenging the status quo.</li>
<li>Perform other duties as assigned.</li>
</ul>
<b>Qualifications:</b><br>
<ul>
<li>A bachelor’s degree in marketing or business is preferred</li>
<li>4+ years’ experience executing annual brand marketing plans</li>
<li>Ability to forecast, track, and maintain an annual marketing budget</li>
<li>Prior experience with franchise marketing and/or sales</li>
<li>Strong attention to detail, energetic, open to collaborative environment, business minded, strategic and creative</li>
<li>Knowledge/understanding of digital marketing, including ability to interpret digital campaign results and other KPIs (SEO, PPC, remarketing, display)</li>
<li>Solid PC skills, including Microsoft Office systems and Google Analytics</li>
</ul>
We believe our greatest assets are our employees, we offer competitive salaries and a full benefits package to include, PTO, paid holidays, 401(k) and more.
<br><br>
Authority Brands Inc. conducts drug screens and background checks on applicants who accept employment offers. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions however we do not sponsor Visa’s at this time.
<br><br>
Authority Brands Inc. is an Equal Opportunity Employer

Marketing Manager (Hybrid)

Velosio

<div>About the position::
<div>
Velosio is seeking a Client Marketing Manager to lead client marketing end-to-end in partnership with Client Account Managers and sales teams, with a focus on driving expansion through cross-sell and upselling initiatives in key strategic accounts. This role reports to the Director, Strategic Marketing and collaborates closely with the Global Demand Center (Shared Services and Marketing Tech &amp; Ops) for execution and analytics.</div><div></div><div><b><br>
Location:</b> Preference for hybrid in Atlanta, GA (2&ndash;3 days per week in office). Remote considered for the right candidate.</div>
Who we are::
<p>
At Velosio, we focus on what matters most - our people. We are a values-driven organization committed to delivering an outstanding employee experience to all our team members.
</p><p>Velosio&rsquo;s years of experience with business applications translate to a deep bench of tenured team members with competency across enterprise resource management (ERP), customer relationship management (CRM), and cloud services.
</p><p>We have earned recognition from Microsoft as a top 1% performing partner worldwide and an emerging NetSuite leader. We have strategic independent software vendor (ISV) partnerships and a portfolio of solution and service offerings to accelerate what&rsquo;s next for business.</p><p>
Our mission is to enable clients to realize business value faster, simplify the process of deploying technology, acquire deeper data-driven insights, and explore ongoing innovation to drive business forward. We support the entire Microsoft Dynamics portfolio, Office 365 family and Azure services. Velosio is the only Microsoft Cloud Distributor that specializes in Dynamics 365 and is a prominent Microsoft Master VAR. Headquartered in Atlanta, Georgia, Velosio&rsquo;s 400 employees serve over 4,000 clients.</p><p>
Beyond our expertise, as a Velosio team member, you can leverage the Velosio award winning culture - a network of top-notch peers, day-to-day flexibility, career development resources and the largest incentive opportunities in the industry.</p>
Your day might look like::
<h3 class="jobSectionHeader"><b>Account-Based Client Growth</b></h3><ul><li>
Develop and execute account-based marketing plans for key strategic accounts.</li><li>
Partner with Client Account Managers to identify whitespace and map buying centers.</li><li>
Design multi-threaded nurture programs tailored to client lifecycle and needs.</li><li>
Operationalize the Client Engagement Intelligence Loop to transform passive content consumption into real-time, high-intent sales signals, to fuel pipeline acceleration based on confirmed client interest.</li></ul><h3 class="jobSectionHeader"><b>
Campaign Development &amp; Activation</b></h3><ul><li>
Translate client insights, as well as Microsoft&rsquo;s complex incentives, product portfolio, and licensing and product documentation into clear business value through integrated campaigns across email, webinars, events, and content.</li><li>
Oversee on-boarding packages, client evidence creation, reputation management, and client appreciation.</li><li>
Collaborate with Shared Services for creative and event execution, and Tech &amp; Ops for HubSpot build, QA, and data/reporting/optimization.</li><li>
Measure and optimize campaigns with A/B testing and conversion tracking.</li></ul><h3 class="jobSectionHeader"><b>
Measurement &amp; Reporting</b></h3><ul><li>
Define KPIs for client programs including pipeline and bookings.</li><li>
Maintain dashboards and provide actionable insights to stakeholders.</li><li>
Refine audience segmentation and scoring with Marketing Ops.</li></ul><br>
<div></div>
What you'll bring::
<ul><li>Bachelor&rsquo;s degree in Communications, Business, or Marketing preferred.</li><li>
5+ years in client or ABM marketing within Microsoft ecosystem or B2B services.</li><li>
Strong campaign design, execution, and measurement experience.</li><li>
Hands-on HubSpot and CRM expertise preferred (segmentation, workflows, reporting).</li><li>
Proven ability to build relationships and influence across sales and marketing teams.</li><li>
Analytical mindset with dashboard/report creation and storytelling capabilities.</li></ul>
Some reasons you might like working with us::
<p>
At Velosio, <b>YOU MATTER</b><b>.</b></p><div>
Due to our ongoing commitment to delivering an exemplary employee experience, Velosio has been recognized by Comparably in multiple categories &ndash; including <b>Best Company Culture</b> (2021-2024), <b>Best Company Outlook </b>(2022-2025), <b>Best Company for Career Growth</b> and <b>Best Leadership Teams</b> (2022-2025).
</div><p><b>Access the following link to see why:</b></p><ul><li><b>
100%</b> of current Velosio team members feel the company is invested in their career growth</li><li><b>
99%</b> feel their manager cares about them as a person</li><li><b>
99%</b> look forward to interacting with their coworkers every day</li></ul><p>
https://www.comparably.com/companies/velosio</p><div>
At Velosio, <b>YOUR WELLNESS MATTERS</b>.</div><p>
We know one size doesn't fit all, which is why we offer a comprehensive benefits package that allows our team members to create a personalized plan best suited for their unique needs, including:</p><ul><li>
3 Medical Insurance options with a company contribution to HSA</li><li>
3 Dental Insurance options including adult orthodontics</li><li>
3 Vision Insurance options</li><li>
Unlimited PTO (UPTO)
</li><li>Remote working environment</li><li>
401k Match 50% of the first 6%</li><li>
StayWell Program &ndash; a cash reimbursement up to $600 a year toward Wellness</li></ul><p><b>
EEO Statement:</b></p><p><i>
Velosio is proud to be an Equal Employment Opportunity and Affirmative Action employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
</i></p><p><i>If you need assistance or accommodation with the application process due to a disability, you may contact us at recruiting@velosio.com or you may call us at (888) 725-2555.</i></p></div>

Client Marketing Manager

Sage Publication

<p></p><div><div><p>Job Description</p><div> We&rsquo;re looking for a dynamic, forward-thinking product marketing leader who thrives at the intersection of global strategy and local market insight&mdash;someone who can turn global
<br>
Reporting to the global Senior Product Marketing Director, you&rsquo;ll lead product marketing for the US &amp; Canada region, driving market impact across the larger accounting firms and CAS practices and Business Process Outsourcers serving midmarket clients using Sage Intacct.
<br>
This role blends strategic thinking with hands-on execution, turning global vision into local success stories, craft compelling narratives, energizing sales teams, and partnering closely with growth, partner, and customer success teams to drive pipeline and revenue.
<br>
<br>
Location: Hybrid; 3 days of in-office collaboration from our Atlanta office (Ponce City Market) and 2 days from home.</div></div><br>
<div><p>
Key Responsibilities</p><div> What Will I Be Doing?
<br>
<br>
You&rsquo;ll play a pivotal role in localising and activating Sage&rsquo;s product marketing strategy in North America.
<br>
<br>
Key responsibilities include:
<br>
Deliver innovative value propositions that speak to CAS/outsourced finance practices and midmarket CFO priorities.
<br>
Localize global product positioning for US &amp; Canadian markets&mdash;aligning to regional needs and collaborating with local sales, marketing, and partner teams.
<br>
Build messaging frameworks that articulate differentiation, ROI, and business outcomes for accountants and BPOs.
<br>
Collaborate with growth teams to design country-specific GTM strategies, vertical plays, and partner programs across the region.
<br>
Produce customer-facing content (case studies, presentations, web assets) and enablement materials for sales and partners.
<br>
Collaborate with enablement teams to design exceptional partner experiences and strategies that empower firms to seamlessly integrate cutting-edge AI and automation into their finance practices.
<br>
Provide sales with timely competitive intelligence, objection handling guidance, win/loss insights, and product trends for local markets.
<br>
Develop deep market, customer, and competitor insights&mdash;informing regional strategy and influencing the global roadmap.
<br>
Act as the voice of the customer, ensuring product&ndash;market fit and local relevance across diverse markets.
<br>
Measure and optimize performance, iterating based on data and feedback.<br>
<br>
<br>
What We&rsquo;re Looking For
<br>
<br>
We are seeking a strategic, collaborative, and insight-driven marketer who excels at blending global direction with local expertise. The ideal candidate will have at least 7 years&rsquo; experience in product or solutions marketing&mdash;preferably within SaaS or financial software&mdash;and possess a deep understanding of the North American market, with a proven ability to adapt global strategies to local needs. Strong storytelling, communication, and writing skills are essential, as is proficiency with generative AI tools and a solid grasp of AI/ML concepts. Success in developing go-to-market strategies and launching impactful products is required, alongside a collaborative mindset for working across global and regional teams. Analytical skills to transform data and insights into actionable plans are vital. A bachelor&rsquo;s degree in marketing, Business, or a related field is required; a master&rsquo;s degree is preferred.
<br>
<br>
Benefits? We have plenty.
<br>
<li>Competitive annual bonuses
</li><br>
<li>Comprehensive health, dental, and vision coverage
</li><br>
<li>401(k) retirement match (100% matching up to 4%)
</li><br>
<li>32 days paid time off (22 personal days &amp; 10 national holidays)
</li><br>
<li>18 weeks of paid parental leave (offered 1 year after the start date)
</li><br>
<li>Work Away Program: Opportunity to work &amp; play for 10 weeks from another country (Sage-approved list)
</li><br>
<li>Sage Foundation: 5 days paid yearly to volunteer
</li><br>
<li>$5,250 tuition reimbursement per calendar year starting 6 months after the hire date
</li><br>
<li>Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)
</li><br>
<br>
#LI-CH1</div></div><br>
<div><p>
Function</p><div> Global Product Marketing</div></div><br>
<div><p>
Country</p><div> United States</div></div><br>
<div><p>
Office Location</p><div> Atlanta</div></div><br>
<div><p>
Work Place type</p><div> Hybrid</div></div><br>
<div><p>
Advert</p><div> Working at Sage means you&rsquo;re supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.<br>
<br>
Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.
<br>
Learn more about working at Sage: sage.com/en-us/company/careers/working-at-sage/<br>
Watch a video about our culture: youtube.com/watch?v=h1-vs3zIpnc<br>
<br>
We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at careers@sage.com.
<br>
Learn more about DEI at Sage: sage.com/en-us/company/careers/diversity-equity-and-inclusion/</div></div></div>

Senior Product Marketing Manager

Rocket Farm Restaurants

<p></p><div><p>At Rocket Farm Restaurants, the core philosophy that defines our culture is &ldquo;We serve the person who is serving the guest.&rdquo; Our culture is not something we act out on the floor of the restaurant. It starts with how we treat and serve one another in the kitchen &ndash; with dignity, respect, and care. We believe there should be no difference in how we treat and serve one another in the kitchen and how we treat and serve our guests in the dining room. We hope you agree and will consider joining us!</p>
<p>
Rocket Farm Restaurants is seeking a creative and organized marketing manager to help grow the social presence of all current and upcoming concepts while supporting the execution of key marketing strategies. This role oversees day-to-day social media content, manages influencer partnerships, coordinates marketing initiatives between the restaurants and ensures each brand&rsquo;s voice and aesthetic are represented accurately across platforms. The marketing manager will work closely with operations and the marketing team to ensure coordinators are able to capture timely content, promote events, maintain real-time updates, and support community engagement efforts. We&rsquo;re looking for someone with strong communication skills, photography instincts, and marketing experience who thrives in a fast-paced, detail-driven environment.</p>
<p><b>
Competitive salary: DOE + generous bonus program</b></p>
<p><b>
Full benefit eligibility after 30-days of employment:</b></p>
<p>
Major Medical, Dental, Vision, Life Insurance</p>
<p><b>
As a valued member of our team, you will also receive:</b></p>
<ul>
<li>A supportive culture and ethical work environment</li>
<li>Dynamic performance-based raises and promotions</li>
<li>Paid Time Off, Childbirth Recovery Leave and Parental Leave to support a healthy work-life balance</li>
<li>Significant Long-term Retention bonuses</li>
</ul><ul><li>Time off on most major holidays, including Thanksgiving, Christmas Eve and Christmas Day</li>
</ul><ul><li>50% discount at all Rocket Farm Restaurants - Atlanta, Charlotte, Nashville, Houston, Raleigh, and Winter Park</li>
<li>Rocket Farm University: specialized leadership classes and personalized support for career advancement</li>
<li>Employee-led Mentorship programs, Advisory Council and Safety Committee</li>
</ul><p></p><p>
Equal Opportunity Employer<br>
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</p></div>

ROCKET FARM RESTAURANTS MARKETING MANAGER

Florence HC

<div><div><p><b>What We Do:</b></p>
<p>
Florence software advances cures by helping the world&rsquo;s most important research sites do their best work. Our solutions are now used by over 30,000 research teams in 70 countries around the world&mdash;we&rsquo;re the most widely deployed site workflow tool in the industry. By the end of the decade, we&rsquo;ll double the pace at which new medicines get to market by doubling the output of trial site teams. To date, we were named a Deloitte Fast 50 business, G2 Category Leader, an Inc. &amp; AJC best place to work, and an Inc. 5000 company five years in a row.</p>
<p>
At Florence, we are committed to make the world a better place by accelerating research while providing an environment for our employees where they can be happy in their lives, enjoy their jobs, and grow.</p></div><div><p><b>
What You&rsquo;ll Bring to The Team</b></p>
<p>
Florence is modernizing clinical trial execution by connecting sites, sponsors, and CROs through a unified research platform. We are rebuilding our growth engine and looking for a <b>hands-on, inventive, full-funnel Revenue &amp; Growth Marketing Manager</b> to drive targeted pipeline creation and acceleration across key segments.</p>
<p>
This role owns <b>account-based marketing activation</b>, digital programs, paid campaigns, and event strategy. You will work closely with Sales and Marketing leadership to identify the right accounts, craft tailored engagement plays, and build repeatable programs that increase lead-to-opportunity conversion and deal velocity.</p>
<p>
This is a role for someone who loves building, experimenting, and executing across channels. If you enjoy blending creativity with operational rigor and thrive in a fast-moving environment, you will be successful here.</p>
<p><b>
As a Business Development Representative, you will</b></p>
<p><b>
Account-Based Marketing (Primary Focus)</b></p>
<ul>
<li>Build and run account-specific activation programs for priority sponsor, CRO, and site accounts.</li>
<li>Partner with Sales to understand account needs, buying committees, and engagement history.</li>
<li>Create multi-touch plays that mix digital, email, events, direct mail, and personalized content.</li>
<li>Use AI and research tools to generate account insights, persona maps, and engagement hypotheses.</li>
<li>Design dashboards to monitor account engagement and progression within buying stages.</li>
<li>Support pipeline acceleration plays for in-cycle deals with highly targeted campaigns.</li>
</ul>
<p><b>Full-Funnel Digital and Demand Programs</b></p>
<ul>
<li>Run integrated digital campaigns across paid search, paid social, retargeting, and SEO-driven content activation.</li>
<li>Optimize digital channels to improve conversion rates and marketing qualified opportunities.</li>
<li>Design nurture streams and lifecycle journeys that align content with buying stages and segment maturity.</li>
<li>Partner with Content and PMM to ensure that every program has the right messaging, value props, and assets.</li>
</ul>
<p><b>Event and Field Marketing (50% of role blended across seasons)</b></p>
<ul>
<li>Plan and execute high-quality events including industry conferences, field events, VIP dinners, webinars, and sponsor-site roadshows.</li>
<li>Build pre-show and post-show workflows that generate measurable pipeline and engagement lift.</li>
<li>Create ABM-style on-site experiences for top accounts to deepen relationships and accelerate deals.</li>
<li>Track event ROI and influence on pipeline in a disciplined, transparent way.</li>
</ul>
<p><b>Pipeline Analytics and Optimization</b></p>
Monitor key funnel metrics including engagement, MQL SQL<ul><li> Opp conversion, and influenced revenue.</li>
<li>Identify gaps in the buyer journey and propose creative experiments to improve conversion.</li>
<li>Provide insight to Sales on what messaging and plays are working and where accounts are stalling.</li>
<li>Use AI-driven tools and intent signals to prioritize efforts and refine targeting.</li>
</ul>
<p><b>Cross-functional Collaboration</b></p>
<ul>
<li>Partner with Sales stakeholders weekly to align on target accounts, meeting goals, and activation plays.</li>
<li>Work with Content and PMM to tailor assets for ABM, campaigns, and events.</li>
<li>Coordinate with Customer Marketing on expansion ABM and reference development.</li>
<li>Bring a POV on new tools, tactics, and experiments that can expand our reach and influence.</li>
</ul><h3 class="jobSectionHeader"><b>Success Metrics</b></h3>
<ul><li>Lead-to-opportunity conversion rate improvement</li>
<li>Pipeline creation within named ABM accounts</li>
<li>Pipeline acceleration for in-cycle deals</li>
<li>Win rate lift for targeted segments or accounts</li>
<li>Event and program ROI</li>
<li>Engagement lift across priority accounts and personas</li>
</ul><h3 class="jobSectionHeader"><b>The ideal candidate has</b></h3>
<ul><li>4&ndash;8 years in B2B SaaS or Healthtech marketing with experience in demand gen, ABM, or integrated campaigns.</li>
<li>Proven success creating pipeline through multi-channel, account-based tactics.</li>
<li>Hands-on experience with digital platforms such as LinkedIn Ads, Google Ads, retargeting tools, and marketing automation.</li>
<li>Strong ability to plan and execute events with accountability for outcomes, not just logistics.</li>
<li>Analytical mindset with comfort in building dashboards and running experiments.</li>
<li>Highly collaborative with Sales; strong communication and project management skills.</li>
<li>Comfortable using AI tools for research, content adaptation, insights, and automation.</li>
</ul><h3 class="jobSectionHeader"><b>We&rsquo;ll be extra excited if you have</b></h3>
<ul><li>Exposure to clinical research</li>
<li>Bonus: experience with clinical research, regulated markets, 6sense, Hubspot or multi-stakeholder buying environments.</li></ul></div><p></p><div><p><b><br>
What&rsquo;s in it for you?</b></p>
<ul>
<li><b>Do well.</b> We offer a competitive compensation package, medical and dental insurance, and office space in the heart of the city.</li>
<li><b>Do good. </b>We insist that health technology is the highest calling for software development. We pride ourselves on working on something bigger than ourselves; helping advance cures and therapies.</li>
<li><b>Make the leap.</b> Join our high-output culture to create innovative, modern, and purposeful software solutions.</li>
</ul>
<p>Florence supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity or expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical disability, or any other protected class.</p>
<p><i>
Please be cautious of potential recruitment fraud.</i><i> Florence Healthcare will never ask you to pay a fee or download software as part of the interview process with our company. In addition, Florence Healthcare will not ask for your personal banking information until you have signed an offer of employment and completed onboarding paperwork that is provided by our People Operations team. All communications with Florence Healthcare employees will only be sent from @florencehc.com email addresses.</i></p></div></div><p></p>

Revenue & Growth Marketing Manager (ABM Focus) New

Truist

<div><p><b>The position is described below. If you want to apply, click the Apply Now button at the top or bottom of this page. After you click Apply Now and complete your application, you'll be invited to create a profile, which will let you see your application status and any communications. If you already have a profile with us, you can log in to check status.</b></p><p></p><p>
Need Help?</p><p></p><p><i>
If you have a disability and need assistance with the application, you can request a reasonable accommodation. Send an email to </i><i>Accessibility</i><i> (accommodation requests only; other inquiries won't receive a response).</i></p><p></p><p><b>
Regular or Temporary:</b></p>
Regular<p></p><p><b>
Language Fluency: </b>English (Required)</p><p></p><p><b>
Work Shift:</b></p>
1st shift (United States of America)<p></p><h3 class="jobSectionHeader"><b>
Please review the following job description:</b></h3><p></p>
Lead a team, including agency partners, responsible for developing and executing social media strategies that support brand and business campaign goals and objectives. Develop and execute multiple, and often concurrent, social media activations that support Brand, Brand Experiences sports, sponsorships and community . Deliver effective and efficient strategies for media planning, audience targeting, channel mix, creative, optimization, measurement and reporting across paid, organic, partnership, teammate and influencer activations to deliver best in class social media and/or influencer performance outcomes.<p></p><p><b>
ESSENTIAL DUTIES AND RESPONSIBILITIES</b><br>
Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.<br>
1. Lead a team, including agency partners to build and deliver best in class, high performing, integrated social media activations including paid, organic, teammate, influencer and executive.</p><p>
2. Lead the development and delivery of multiple concurrent social media and/or influencer marketing campaigns and programs in alignment with enterprise, brand and line of business strategies, goals and objectives.</p><p>
3. Oversee execution of content calendars, creative processes, legal/compliance/risk review processes, paid media strategies, measurement, optimization and reporting for all active campaigns.</p><p>
4. Facilitate scaling brand and company awareness, consideration and conversion through various social media channels, media plans and creative executions.</p><p>
5. Ensure brand visual and voice consistency across all social media and/or influencer marketing executions, including multi-cultural campaigns.</p><p>
6. Develop and deploy actionable plans to evolve, grow and optimize channel presence and engagement.</p><p>
7. Deliver strategic recommendations for innovative social media and/or influencer marketing tactics, initiatives and tech solutions.</p><p>
8. Build and maintain partnerships with senior leaders across marketing and the enterprise, as well as with social media channel and agency partners.</p><p>
9. Stay current on the changes taking place in the social media industry. Research and evaluate trends, the competitive environment and emerging platforms and capabilities. Adjust strategies accordingly to ensure Truist remains at a competitive advantage.</p><p><b><br>
QUALIFICATIONS</b><br>
<b>Required Qualifications:</b><br>
The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.<br>
1. Bachelor&rsquo;s degree in Marketing, Communications, Business Administration or related field, or equivalent education and related training<br>
2. Seven years of related experience or an equivalent combination of education and experience<br>
3. Deep specialized (SME) and/or broad knowledge within the social media marketing (or related) discipline<br>
4. Sound and comprehensive understanding of business and organizational strategies and processes managing a process<br>
5. Ability to interpret internal and external business challenges and implement best practices to improve products, processes, or services<br>
6. Ability to lead projects of significant complexity and risk exposure, in addition to leading a team of professionals<br>
7. Ability to exercise independent judgment in solving technical, operational, and organizational challenges in the context of business objectives and priorities<br>
8. Sophisticated analytical skills and the ability to solve complex technical and business problems<br>
9. Ability to influence others to adopt a new perspective<br>
10. Knowledge of the industry's competitive landscape and an understanding of the market and regulatory factors that shape the industry</p><p>
11. Expertise with social media channels including Facebook, Instagram, Pinterest, TikTok, LinkedIn, SnapChat, etc.</p><p><b>
Preferred Qualifications:</b><br>
1. Master's degree or MBA and previous experience in the banking industry<br>
2. Experience developing social media strategies that drive brand awareness, consideration and conversion<br>
3. Demonstrated ability to apply agile marketing methodologies and processes to large enterprise, cross-functional teams<br>
4. Ability to develop strategies that break long-term goals into short term wins to facilitate learning, quick iteration, with shorter time to market and return on investment<br>
6. Working knowledge of American Disabilities Act (ACT) compliance requirements</p><p><b><br>
OTHER JOB REQUIREMENTS / WORKING CONDITIONS</b></p><p><b>
Visual / Audio / Speaking</b><br>
Able to access and interpret client information received from the computer and able to hear and speak with individuals in person and on the phone.<br>
<b>Manual Dexterity / Keyboarding</b><br>
Able to work standard office equipment, including PC keyboard and mouse, copy/fax machines, and printers.<br>
<b>Availability</b><br>
Able to work all hours scheduled, including overtime as directed by manager/supervisor and required by business need.</p><p></p><p><b>
General Description of Available Benefits for Eligible Employees of Truist Financial Corporation: </b>All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist&rsquo;s generous benefit plans, please visit our Benefits site. Depending on the position and division, this job may also be eligible for Truist&rsquo;s defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.</p><p></p><p><b><i>
Truist is an Equal Opportunity Employer that does not discriminate on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status, or other classification protected by law. Truist is a Drug Free Workplace.</i></b></p><p></p><p>
EEO is the Law E-Verify IER Right to Work</p></div>

Social Media Manager - Sports Sponsorships

Newell Brands

<p></p><div><p><b>Job ID: </b>9125</p><p><b>
Alternate Locations:</b></p><p></p><p><b><br>
Newell Brands</b> is a leading consumer products company with a portfolio of iconic brands like Graco&reg;, Coleman&reg;, Oster&reg;, Rubbermaid&reg;, Sharpie&reg; and Yankee Candle&reg; - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact&mdash;supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.</p><p></p><div><br>
The Brand Manager position on <b>Oster</b><b> </b>will be deeply involved in building and executing plans for future growth.</div><div><br>
</div><ul><li>Work across the business units with all key functions &ndash; Sales, Manufacturing, Sourcing, Distribution, Customer Service, IT, Finance, HR, Legal &ndash; as well as centralized support teams to drive profitable sales for the Oster Brand.</li><li>
Conduct analysis regularly to understand why business lines are delivering or under delivering and providing recommendations to improve growth</li><li>
Understand the consumer target and consumer journey. Deliver effective and persuasive communication at key moments of truth to drive purchase intent and appeal</li><li>
Leverage eComm and DTC data to improve omnichannel performance</li><li>
Manage the business with an eye towards speed and focus on increasing profitability</li><li>
Drive the innovation process to deliver new products that create category growth and increase Newell gross margin</li></ul><div></div><div><br>
The ideal candidate will bring at least 3 years of brand management and innovation leadership experience combined with proven ability to drive omnichannel growth in multiple sales channels.<br>
</div><div>
<br>
<b>Key Responsibilities:</b></div><ul><li>
Helps build annual brand marketing and business plan</li><li>
Helps deliver revenue and profit targets by delivery key initiatives on time and in full</li><li>
Manage A&amp;P budget</li><li>
Leads the majority of New Item and Innovation projects; Partners with PMO to ensure cross functional readiness for innovation gate meetings</li><li>
Partners with finance to deliver accurate innovation and core business forecasts; Leverages finance for decision support to ensure choices consider the full impact</li><li>
Understands consumer target and ensures everything serves the consumer target</li><li>
Writes briefs for consumer insights projects; Partners with insights team to ensure research has a clear purpose and will be actionable; Responsible for reviewing research output and recommending actions in partnership with Insights team</li><li>
Partners with sales and customer planning to prepare presentations for key customers and ensure readiness for joint business planning</li><li>
Leverages analytics on share of shelf to inform innovation pipeline and build future portfolio that drives trade up, grows margin and increases share of shelf; Improve in market assortment
</li><li>Identifies top selling eCommerce items and partners with digital marketing team to create plans that invest in retailer media and affiliate marketing to grow market share</li><li>
Calculates the ROI of events, advertising and projects; Leverages data and an ROI mindset to select projects</li><li>
Analyzes promotional events and promotional plan; Partners with sales to recommend enhancements to the promotional plan</li><li>
Studies key competitors to identify the competition&rsquo;s price and promotion strategy</li><li>
Support customer teams to unlock new distribution (selling decks, sell sheets, samples, etc.)</li><li>
Conduct in-market store checks quarterly</li><li>
Leads monthly SKU Heath Check process to ensure deletions occur and manages new SKU creation to stay within target</li><li>
Participates in the creative strategy development process</li><li>
Authors creative briefs for many digital marketing executions</li><li>
Partners with eComm and Digital Marketing team to run A/B testing on creative to quickly isolate best content and invest in it</li><li>
Participates in media mix modeling process; Applies insights to improve business performance</li></ul><div></div><div><b><br>
Required Experience/Qualifications:</b></div><ul><li>
A four-year college degree, MBA preferred.</li><li>
3+ years of brand management experience
</li><li>Experience diagnosing business performance using tools like ACNielsen, IRI, NPD or other systems measuring POS and shipment data</li><li>
Prior experience in CPG (Consumer Products) or a Durables organization</li><li>
Exposure to consumer insights and leveraging analytics of primary and secondary research, emerging trends, POS results and competitor/category actions to drive leadership brand sales.</li><li>
Demonstrated ability to deliver results</li></ul><p></p><p><br>
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer&rsquo;s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.</p></div>

Brand Manager, Oster

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